Fox Factory (FOXF)


Market Price (10/17/2026): $16.11 | Market Cap: $676.7 MilSector: Consumer Discretionary | Industry: Automotive Parts & Equipment

Fox Factory (FOXF)


Market Price (10/17/2026): $16.11
Market Cap: $676.7 Mil
Sector: Consumer Discretionary
Industry: Automotive Parts & Equipment

Investment Highlights Why It Matters Detailed financial logic regarding cash flow yields vs trend-riding momentum.

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Megatrend and thematic drivers
Megatrends include Experience Economy & Premiumization. Themes include Luxury Consumer Goods, Outdoor Recreation & Performance Equipment, and Performance Vehicle Components.

Weak multi-year price returns
2Y Excs Rtn is -94%, 3Y Excs Rtn is -161%

Debt is significant
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is 92%

Weak revenue growth
Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -2.7%, Rev Chg QQuarterly Revenue Change % is -4.5%

Yield minus risk free rate is negative
ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is -50%

Key risks
FOXF key risks include [1] sharp demand volatility in its bicycle division, Show more.

0 Megatrend and thematic drivers
Megatrends include Experience Economy & Premiumization. Themes include Luxury Consumer Goods, Outdoor Recreation & Performance Equipment, and Performance Vehicle Components.
1 Weak multi-year price returns
2Y Excs Rtn is -94%, 3Y Excs Rtn is -161%
2 Debt is significant
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is 92%
3 Weak revenue growth
Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -2.7%, Rev Chg QQuarterly Revenue Change % is -4.5%
4 Yield minus risk free rate is negative
ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is -50%
5 Key risks
FOXF key risks include [1] sharp demand volatility in its bicycle division, Show more.

FOXF in ETFs

Weight = FOXF's share of each fund

VTI0.00%
ITOT0.00%
IWM0.03%
IJR0.04%
VIOV0.09%
SLYV0.08%
IJS0.07%
FNDA0.06%
+8 more covered ETFs

Valuation & Metrics

Price Chart

Why The Stock Moved

Qualitative Assessment

AI Analysis | Feedback

Updated on 10/16/2026

Fox Factory (FOXF) stock has lost about 5% since 6/30/2026 because of the following key factors:

1. Significant Miss in Preliminary Fiscal Q3 2026 Results and Reduced Full-Year Guidance.

Fox Factory announced preliminary fiscal Q3 2026 net sales are expected to be between $336 million and $340 million, falling significantly below prior guidance of $355 million to $380 million and consensus estimates of $367.56 million. Adjusted EBITDA for the quarter is projected at $38 million to $42 million (excluding approximately $12 million in tariff refunds), missing the company's previous guidance of $46 million to $54 million. In response to this underperformance, the company also lowered its full fiscal year 2026 net sales guidance to a range of $1.35 billion to $1.38 billion, down from the earlier projection of $1.42 billion to $1.47 billion, and reduced adjusted EBITDA guidance to $140 million to $150 million from $176 million to $196 million.

2. Underperformance Across Key Business Segments and Impact of Divestiture.

The shortfall in fiscal Q3 2026 results was attributed to several operational challenges across Fox Factory's segments. Specifically, the Powered Vehicles Group (PVG) experienced lower-than-expected sales and margins due to a supply disruption, associated higher operating costs, and an unfavorable product mix. The Aftermarket Applications Group (AAG) faced operational difficulties within its upfit business, and the Specialty Sports Group (SSG) saw softer-than-anticipated bike sales. Additionally, the divestiture of Marucci Sports, completed on September 25, 2026, contributed to the revised guidance, with Marucci generating approximately $33 million in net sales for Q3 compared to $46 million initially assumed for the full quarter.

Show more
Updated on 10/16/2026

Fox Factory (FOXF) stock has lost about 5% since 6/30/2026 because of the following key factors:

1. Significant Miss in Preliminary Fiscal Q3 2026 Results and Reduced Full-Year Guidance.

Fox Factory announced preliminary fiscal Q3 2026 net sales are expected to be between $336 million and $340 million, falling significantly below prior guidance of $355 million to $380 million and consensus estimates of $367.56 million. Adjusted EBITDA for the quarter is projected at $38 million to $42 million (excluding approximately $12 million in tariff refunds), missing the company's previous guidance of $46 million to $54 million. In response to this underperformance, the company also lowered its full fiscal year 2026 net sales guidance to a range of $1.35 billion to $1.38 billion, down from the earlier projection of $1.42 billion to $1.47 billion, and reduced adjusted EBITDA guidance to $140 million to $150 million from $176 million to $196 million.

2. Underperformance Across Key Business Segments and Impact of Divestiture.

The shortfall in fiscal Q3 2026 results was attributed to several operational challenges across Fox Factory's segments. Specifically, the Powered Vehicles Group (PVG) experienced lower-than-expected sales and margins due to a supply disruption, associated higher operating costs, and an unfavorable product mix. The Aftermarket Applications Group (AAG) faced operational difficulties within its upfit business, and the Specialty Sports Group (SSG) saw softer-than-anticipated bike sales. Additionally, the divestiture of Marucci Sports, completed on September 25, 2026, contributed to the revised guidance, with Marucci generating approximately $33 million in net sales for Q3 compared to $46 million initially assumed for the full quarter.

3. Abrupt CEO Transition Creating Leadership Uncertainty.

Coinciding with the release of the disappointing preliminary fiscal Q3 2026 results and revised guidance on October 16, 2026, CEO Mike Dennison stepped down from his role and from the board of directors. Douglas Grimm, an independent director, was appointed interim CEO. This unexpected leadership change added to investor concerns and contributed to the negative stock movement during the period.

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Stock Movement Drivers

Fundamental Drivers

The -5.3% change in FOXF stock from 6/30/2026 to 10/16/2026 was primarily driven by a -3.9% change in the company's P/S Multiple.
(LTM values as of)630202610162026Change
Stock Price ($)16.9516.04-5.3%
Change Contribution By: 
Total Revenues ($ Mil)1,4811,464-1.1%
P/S Multiple0.50.5-3.9%
Shares Outstanding (Mil)4242-0.3%
Cumulative Contribution-5.3%

LTM = Last Twelve Months as of date shown

Market Drivers

6/30/2026 to 10/16/2026
ReturnCorrelation
FOXF-5.3% 
Market (SPY)2.2%31.5%
Sector (XLY)-4.1%39.5%

Fundamental Drivers

The -2.6% change in FOXF stock from 3/31/2026 to 10/16/2026 was primarily driven by a -1.9% change in the company's P/S Multiple.
(LTM values as of)331202610162026Change
Stock Price ($)16.4616.04-2.6%
Change Contribution By: 
Total Revenues ($ Mil)1,4671,464-0.2%
P/S Multiple0.50.5-1.9%
Shares Outstanding (Mil)4242-0.4%
Cumulative Contribution-2.6%

LTM = Last Twelve Months as of date shown

Market Drivers

3/31/2026 to 10/16/2026
ReturnCorrelation
FOXF-2.6% 
Market (SPY)17.7%31.6%
Sector (XLY)3.4%45.4%

Fundamental Drivers

The -34.0% change in FOXF stock from 9/30/2025 to 10/16/2026 was primarily driven by a -34.6% change in the company's P/S Multiple.
(LTM values as of)930202510162026Change
Stock Price ($)24.2916.04-34.0%
Change Contribution By: 
Total Revenues ($ Mil)1,4421,4641.6%
P/S Multiple0.70.5-34.6%
Shares Outstanding (Mil)4242-0.5%
Cumulative Contribution-34.0%

LTM = Last Twelve Months as of date shown

Market Drivers

9/30/2025 to 10/16/2026
ReturnCorrelation
FOXF-34.0% 
Market (SPY)15.5%30.3%
Sector (XLY)-5.6%38.1%

Fundamental Drivers

The -83.8% change in FOXF stock from 9/30/2023 to 10/16/2026 was primarily driven by a -82.3% change in the company's P/S Multiple.
(LTM values as of)930202310162026Change
Stock Price ($)99.0816.04-83.8%
Change Contribution By: 
Total Revenues ($ Mil)1,6181,464-9.5%
P/S Multiple2.60.5-82.3%
Shares Outstanding (Mil)42420.8%
Cumulative Contribution-83.8%

LTM = Last Twelve Months as of date shown

Market Drivers

9/30/2023 to 10/16/2026
ReturnCorrelation
FOXF-83.8% 
Market (SPY)84.7%40.5%
Sector (XLY)42.9%45.2%

Return vs. Risk

Price Returns Compared

 202120222023202420252026Total [1]
Returns
FOXF Return61%-46%-26%-55%-43%8%-82%
Peers Return31%-24%30%-13%15%-10%17%
S&P 500 Return27%-19%24%23%16%14%108%

Monthly Win Rates [3]
FOXF Win Rate67%33%42%42%42%60% 
Peers Win Rate58%42%42%45%50%50% 
S&P 500 Win Rate75%42%67%75%67%50% 

Max Drawdowns [4]
FOXF Max Drawdown-18%-59%-56%-58%-57%-23% 
Peers Max Drawdown-19%-40%-37%-33%-35%-35% 
S&P 500 Max Drawdown-5%-25%-10%-8%-19%-9% 


[1] Cumulative total returns since the beginning of 2021
[2] Peers: PII, BC, GPC, DORM, HLLY.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2026 data is for the year up to 10/16/2026 (YTD)

How Low Can It Go

EventFOXFS&P 500
2025 US Tariff Shock
  % Loss-31.5%-18.8%
  % Gain to Breakeven46.0%23.1%
  Time to Breakeven62 days79 days
2020 COVID-19 Crash
  % Loss-49.7%-33.7%
  % Gain to Breakeven98.8%50.9%
  Time to Breakeven55 days140 days
Q4 2018 Fed Policy Error / Growth Scare
  % Loss-25.8%-19.2%
  % Gain to Breakeven34.9%23.8%
  Time to Breakeven9 days105 days
2015-2016 China Devaluation / Global Growth Scare
  % Loss-10.5%-12.2%
  % Gain to Breakeven11.7%13.9%
  Time to Breakeven35 days62 days
2014-2016 Oil Price Collapse
  % Loss-11.2%-6.8%
  % Gain to Breakeven12.6%7.3%
  Time to Breakeven20 days15 days
2013 Taper Tantrum
  % Loss-16.7%-0.2%
  % Gain to Breakeven20.1%0.2%
  Time to Breakeven47 days1 days

Compare to PII, BC, GPC, DORM, HLLY

In The Past

Fox Factory's stock fell -31.5% during the 2025 US Tariff Shock. Such a loss loss requires a 46.0% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

EventFOXFS&P 500
2025 US Tariff Shock
  % Loss-31.5%-18.8%
  % Gain to Breakeven46.0%23.1%
  Time to Breakeven62 days79 days
2020 COVID-19 Crash
  % Loss-49.7%-33.7%
  % Gain to Breakeven98.8%50.9%
  Time to Breakeven55 days140 days
Q4 2018 Fed Policy Error / Growth Scare
  % Loss-25.8%-19.2%
  % Gain to Breakeven34.9%23.8%
  Time to Breakeven9 days105 days

Compare to PII, BC, GPC, DORM, HLLY

In The Past

Fox Factory's stock fell -31.5% during the 2025 US Tariff Shock. Such a loss loss requires a 46.0% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

About Fox Factory (FOXF)

Fox Factory Holding Corp. (FOXF) designs, engineers, manufactures, and markets high-performance ride dynamics products globally. The company's core business revolves around advanced suspension systems and related components that enhance the performance, control, and comfort of a wide range of vehicles across diverse terrains and applications. Fox Factory serves both original equipment manufacturers (OEMs) and the aftermarket through a robust network of dealers and distributors.

The company operates in two primary markets. For the cycling segment, Fox Factory offers mid-to-high-end front forks and rear suspension products for mountain bikes, road bikes, and e-bikes. It also provides a comprehensive suite of performance cycling components, including wheels, cranks, chainrings, pedals, handlebars, stems, and seat posts, under well-known brands such as FOX, Race Face, Easton Cycling, and Marzocchi. These products cater to cyclists and manufacturers seeking premium performance and durability.

In the powered vehicle sector, Fox Factory manufactures specialized suspension products for a broad array of applications. This includes side-by-side vehicles, all-terrain vehicles (ATVs), snowmobiles, and various on-road and off-road vehicles and trucks. The company also extends its expertise to specialty vehicle markets like military, motorcycles, and commercial trucks, utilizing brands such as FOX, BDS Suspension, Ridetech, and Tuscany. This diverse portfolio positions Fox Factory as a key provider of enhanced ride quality and vehicle performance solutions across numerous industries.

AI Analysis | Feedback

Fox Factory is like the Brembo for vehicle suspensions, known for high-performance ride components.

Fox Factory is like the Yeti for vehicle performance, crafting premium suspension and components for enthusiasts.

AI Analysis | Feedback

  • Bicycle Suspension Products: Mid-end and high-end front forks and rear shocks designed for mountain bikes, road bikes, and e-bikes.
  • Powered Vehicle Suspension Products: Suspension systems for a diverse range of vehicles, including side-by-side vehicles, trucks, ATVs, snowmobiles, and various specialty and commercial applications.
  • Performance Cycling Components: A range of cycling parts beyond suspension, such as mountain and road bike wheels, cranks, chain rings, pedals, handlebars, stems, and seat posts.

AI Analysis | Feedback

Fox Factory Holding Corp. (FOXF) primarily operates as a business-to-business (B2B) company, supplying components and finished products to other manufacturers, dealers, and distributors. Based on its company description, Fox Factory's major customers fall into two primary categories: 1. **Original Equipment Manufacturers (OEMs) in the Bicycle Industry:** These are companies that build mountain bikes, road bikes, and e-bikes, incorporating Fox Factory's forks, rear suspensions, wheels, and other performance cycling components into their finished products. While Fox Factory's regulatory filings indicate that no single customer accounts for more than 10% of their consolidated net sales, illustrating a diversified customer base, significant customers in this category would include:
  • Giant Manufacturing Co. Ltd. (GIANTGROUP.TW)
  • Specialized Bicycle Components (private)
  • Trek Bicycle Corporation (private)
  • Other high-end bicycle brands
2. **Original Equipment Manufacturers (OEMs) in the Powered Vehicle Industry:** These companies manufacture side-by-side vehicles, on-road vehicles (especially those with off-road capabilities), off-road vehicles and trucks, all-terrain vehicles, snowmobiles, and specialty vehicles. They integrate Fox Factory's performance ride dynamics products, such as shock absorbers and suspension systems, into their vehicles. Prominent customers in this category include:
  • Polaris Inc. (PII)
  • BRP Inc. (DOO.TO)
  • Ford Motor Company (F) for specific performance off-road vehicle models (e.g., Raptor, Bronco)
  • Stellantis N.V. (STLA) for certain Jeep models
  • Toyota Motor Corporation (TM) for specific TRD Pro models
  • Various other specialty vehicle and aftermarket suspension companies.
Additionally, Fox Factory sells **aftermarket products to dealers and distributors** who then sell to individual consumers or install the products. While these are also business customers, specific major names are typically not disclosed.

AI Analysis | Feedback

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AI Analysis | Feedback

Michael C. Dennison, Chief Executive Officer

Mr. Dennison joined Fox Factory Holding Corp. in August 2018 as President of the Powered Vehicles Group and was appointed Chief Executive Officer in June 2019. He has also served as a director since February 2018. Prior to joining FOX, Mr. Dennison held senior leadership roles at Flex Ltd. (NASDAQ: FLEX), including President and Chief Marketing Officer, and led procurement and global supply chain divisions. He previously served as Regional Director at Arrow Electronics. Additionally, he has served as a board member for Solo Brands since 2022 and as Chairman of the K&N Filters Board since 2024.

Dennis Schemm, Chief Financial Officer and President, Aftermarket Applications Group

Mr. Schemm was appointed Chief Financial Officer of Fox Factory Holding Corp. effective June 12, 2023. He has over 25 years of finance experience, encompassing financial risk management, controllership, global financial planning and analysis, treasury, audit, capital allocation strategies, and mergers and acquisitions. Before his tenure at FOX, he served as Senior Vice President and Chief Financial Officer at Trex for three years. From 2015 to 2020, he was Senior Vice President, Chief Financial Officer, and Commercial Lead, Joint Compound Division at Continental Building Products, which was subsequently acquired by Saint-Gobain. Effective August 1, 2024, Mr. Schemm also assumed the role of President of the Aftermarket Applications Group, while continuing his responsibilities as CFO.

Toby D. Merchant, Chief Legal Officer, Chief Compliance Officer and Secretary

Mr. Merchant joined Fox Factory Holding Corp. in April 2021 as its inaugural Chief Legal Officer and Secretary, and was named Chief Compliance Officer in August 2021. Before joining FOX, he served as Chief Operating Officer and General Counsel for McKenna & Associates, LLC, a boutique advisory firm. Prior to that, he was a partner at Squire Patton Boggs (US) LLP from October 2006 to November 2019, specializing in corporate and financial services practice groups.

Brendan Enick, Chief Accounting Officer and Treasurer

Mr. Enick joined Fox Factory Holding Corp. in May 2023 as its first Chief Accounting Officer. He is responsible for financial stewardship, strategic capital allocation, mergers and acquisitions, and audits. Prior to FOX (starting in 2019), he was Vice President of Finance and Corporate Controller at Carters Inc (NASDAQ: CRI). His previous experience includes various accounting and finance roles at Novelis (NYSE: NVL) from 2012, and at Ernst & Young. As of August 1, 2024, he also holds the position of Treasurer.

Janet Wong, Chief Human Resources Officer

Ms. Wong serves as the Chief Human Resources Officer for Fox Factory Holding Corp.

AI Analysis | Feedback

The key risks to Fox Factory Holding Corp. (FOXF) largely revolve around the cyclical nature of its markets, global supply chain challenges, and recent financial performance issues.

  1. Exposure to Macroeconomic Conditions and Discretionary Spending: Fox Factory operates in high-performance, enthusiast-driven segments of the market, including high-end mountain bike suspension and powered vehicle components. Demand for these products is highly sensitive to overall economic uncertainty, consumer confidence, and the cost of capital. Economic downturns or sustained high interest rates can lead to reduced discretionary spending, directly impacting the company's sales and potentially resulting in inventory management challenges across its distribution channels. This sensitivity has contributed to earnings volatility and softened consumer markets.
  2. Supply Chain Volatility, Tariffs, and Cost Pressures: The company faces ongoing challenges related to its global manufacturing and supply chains. These include risks of component shortages, spikes in logistics costs, and the significant impact of tariffs. For example, tariffs were projected to be a substantial headwind, directly affecting the cost of goods sold. Management has cited ongoing tariff impacts and temporary aluminum supply disruptions as factors affecting performance. While Fox Factory has implemented mitigation strategies like cost reductions and supply chain optimization, these external factors continue to exert pressure on margins.
  3. Recent Financial Performance and Debt Levels: Fox Factory has reported significant net losses in recent periods, including a net loss of $544.6 million for fiscal year 2025. This financial underperformance, coupled with weak interest coverage, raises concerns about the company's ability to service its debt obligations, which stood at a net debt of approximately $622.3 million as of October 2025. Despite ongoing cost optimization plans and efforts to improve margins, the persistence of these losses indicates meaningful pressure on the income statement and challenges to achieving projected profitability.

AI Analysis | Feedback

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AI Analysis | Feedback

Fox Factory Holding Corp. operates in several addressable markets for its ride dynamics products and performance cycling components across various regions.

Bicycle Products

  • Mountain Bike Suspension: The global mountain bike suspension market was valued at approximately USD 3.2 billion in 2023 and is projected to reach around USD 5.6 billion by 2032.
    • North America's mountain bike suspension market is expected to reach USD 1.5 billion by 2032.
    • The European market for mountain bike suspensions is projected to reach USD 1.2 billion by 2032.
    • Asia-Pacific was the largest market for mountain bike suspensions in 2024, capturing approximately 45% of the global share.
  • Bicycle Components (including Road Bike and E-bike Suspension, Wheels, and other Performance Cycling Components): The global bicycle components market is projected to reach US$ 23.7 billion by 2034, growing from US$ 12.35 billion in 2024.
    • The dedicated global bicycle components market is expected to reach US$ 15.8 billion to US$ 25.3 billion by 2030-2032.
    • North America is a significant market for bicycle components, holding approximately 40% of the global share, with the United States accounting for 74.3% of the regional market.
    • Asia-Pacific accounts for more than 59% of the global bicycle and components market revenue.

Powered Vehicle Products

  • Off-Road Vehicle Shock Absorbers (including Side-by-Side, Off-Road Vehicles/Trucks, All-Terrain Vehicles (ATV), and Snowmobiles): The global off-road vehicle shock absorber market was valued at USD 17.3 billion in 2023 and is estimated to reach USD 30.7 billion by 2032.
    • The UTV (Utility Task Vehicle) segment alone accounted for approximately 50% of the off-road vehicle shock absorber market in 2023.
  • ATV Coilover Shocks: The global ATV coilover shock market was estimated at USD 719.51 million in 2025 and is expected to reach USD 1,146.87 million by 2032.
  • Motorcycle Suspension Systems: The global motorcycle suspension system market was valued at USD 860.68 million in 2024 and is expected to reach USD 1382.18 million by 2032.
    • Another projection indicates the global motorcycle suspension system market will reach USD 1,988.3 million by 2025 and grow to USD 3,147.4 million by 2035.
  • Snowmobile Suspension Components: Suspension components are a segment of the global snowmobile parts market, which was USD 7.31 million in 2023 and is likely to reach USD 8.57 million by 2032. The overall global snowmobile market was valued at USD 1.7 billion in 2023, expected to reach USD 2.7 billion by 2033.
  • 4x4 Vehicles Parts and Accessories (including Suspension Systems): The global 4X4 vehicles parts and accessories market is estimated to be valued at USD 8.1 billion in 2025 and is projected to reach USD 14.7 billion by 2035.

AI Analysis | Feedback

Fox Factory Holding Corp. (FOXF) is anticipating several key drivers for future revenue growth over the next two to three years, despite an expected near-term decline in overall net sales in 2026 due to strategic divestitures and market rationalization. The company's focus remains on rebuilding profitability and establishing a stronger foundation for sustained growth in its core markets.

The primary drivers of future revenue growth for Fox Factory include:

  1. Expansion into autonomous mobility and performance off-road markets with new EV brand partnerships: Fox Factory has already secured early revenue from two significant electric vehicle (EV) brands in the autonomous mobility and performance off-road sectors. Full production from these partnerships is expected to substantially support revenue growth in 2027 and beyond.
  2. Continued strong demand and growth within the Aftermarket Applications Group (AAG): The AAG segment has demonstrated robust performance, with net sales increasing in the fourth quarter of fiscal 2025. This growth was driven by consistent demand across Custom Wheel House, Sport Truck, and Ridetech products, indicating ongoing strength in their aftermarket vehicle components.
  3. New product development and innovation across core product categories: Fox Factory is actively investing in research and development, as well as sales and marketing, to foster future growth and product innovation. This commitment to developing new and enhanced suspension products for mountain bikes, road bikes, e-bikes, and various powered vehicles is expected to drive new sales.
  4. Enhanced focus and market penetration within core, higher-margin product categories: As part of a multi-phase profit optimization plan, Fox Factory is divesting non-core, lower-margin businesses and rationalizing its product lines. This strategic shift aims to create a simpler, higher-margin portfolio, allowing the company to concentrate resources on its most profitable and high-potential product categories in the powersports and bicycle markets, ultimately leading to increased sales and market share in these focused areas.

AI Analysis | Feedback

Here is a summary of Fox Factory's capital allocation decisions over the last 3-5 years:

Share Repurchases

  • On November 1, 2023, Fox Factory's Board of Directors authorized a share repurchase plan for up to $300 million of its common stock.
  • This share repurchase program is scheduled to expire on November 1, 2028.
  • During the three months ended March 29, 2024, the company repurchased approximately 378,000 shares for $25 million at an average price of $66.03.

Share Issuance

  • Between January 3, 2025, and October 3, 2025, Fox Factory issued 117,000 shares of common stock, increasing issued shares from 42,574,000 to 42,691,000.
  • In February 2026, the CFO received 14,341 shares from a performance award, and the CEO received 34,479 performance-based shares.
  • On March 11, 2026, the Chief Accounting Officer was granted 9,696 restricted stock units as a compensation-based equity grant.

Outbound Investments

  • Fox Factory has a strategy to grow through acquisitions and intends to selectively evaluate additional acquisitions.

Capital Expenditures

  • Capital expenditures were $57 million in 2021, $53 million in 2022, $44 million in 2023, $49 million in 2024, and $34 million in 2025.
  • The average capital expenditures for fiscal years ending January 2021 to 2025 was approximately $49.237 million.
  • Capital expenditures are expected to be approximately 2% of revenues for the full year 2026, with the company indicating a reduction in CapEx spending as part of profit optimization initiatives.

Better Bets vs. Fox Factory (FOXF)

Peer Outperformance in Automotive Parts & Equipment

FOXF has trailed 87% of its 38 Automotive Parts & Equipment peers over 5Y. Among the peers that beat it are GTX, PATK and VC. Automotive Parts & Equipment ranks 17th of 23 industries in Consumer Discretionary by median 5Y return. The sector’s gains have largely come from elsewhere.
Share of Automotive Parts & Equipment constituents that FOXF has outperformed, by holding period. Peers without a full price history over a given window are excluded from that window.
1Y
28%
of 40 industry peers · -29.9% return
3Y
5%
of 40 industry peers · -83.0% return
5Y
13%
of 38 industry peers · -89.8% return
Automotive Parts & Equipment peers with revenue growth within 4pp of FOXF's that beat it on at least 2 of 3 windows, and by at least 20pp over 5Y. Growth is matched by construction, so the gap is largely a re-rating gap. The multiple column is the context for it.
Ticker Name Rev Growth 3Y Avg P/E 1Y3Y5Y 5Y Gap
FOXF Fox Factory -2.7% -2.3x -29.9%-83.0%-89.8% —
GTX Garrett Motion -0.4% 12.8x 93.4%229.1%252.6% +342pp
PATK Patrick Industries 0.6% 14.7x -30.0%42.2%38.3% +128pp
VC Visteon -2.2% 15.4x -23.5%-32.7%-19.9% +70pp
LCII LCI Industries 0.2% 9.7x -0.2%-19.5%-28.5% +61pp
Price returns, excluding dividends. P/E shown for context only and not used for matching.
Median price return by industry across the Consumer Discretionary sector, ranked by 5Y. Automotive Parts & Equipment is FOXF's own industry. Use this to see which corners of the sector have carried the returns.
Industry Names 1Y med3Y med5Y med Top 3 by 5Y
Education Services 14 -18.3%78.7%87.5% CVSA 248% · PRDO 232% · LRN 140%
Homebuilding 18 -7.8%31.8%44.6% GRBK 187% · PHM 146% · TOL 140%
Specialty Stores 7 12.5%39.3%17.2% ASO 51% · DKS 36% · FIVE 17%
Hotels, Resorts & Cruise Lines 21 11.3%40.4%11.2% RCL 233% · MAR 153% · HLT 142%
Home Furnishings 3 -5.3%45.2%1.7% SGI 50% · MHK -35%
Home Improvement Retail 5 -17.8%5.8%-0.8% HD 0% · LOW -1% · FND -63%
Automotive Retail 17 -14.7%6.1%-8.2% MUSA 239% · PAG 132% · ORLY 113%
Footwear 9 72.7%44.4%-10.2% DECK 44% · SHOO 19% · CROX -10%
Specialized Consumer Services 10 -13.6%22.1%-12.1% HRB 132% · FTDR 85% · SCI 42%
Distributors 4 -9.2%-25.1%-16.0% ARMK 123% · GPC 22% · LKQ -54%
Restaurants 36 -5.8%-7.5%-18.4% EAT 329% · CAKE 200% · TXRH 107%
Household Appliances 17 -4.2%20.4%-36.6%
Apparel Retail 26 4.6%5.1%-37.5% ANF 291% · TJX 146% · ROST 130%
Leisure Facilities 12 9.7%-8.3%-41.2% LTH 139% · OSW 119% · PLNT -37%
Computer & Electronics Retail 3 16.8%50.9%-41.5% BBY 3% · GME -41%
Leisure Products 14 -17.9%-19.6%-44.3% GOLF 80% · HAS 31% · MAT -13%
Automotive Parts & Equipment ← 39 -13.1%-19.5%-47.1% MOD 1130% · GTX 253% · BWA 51%
Apparel, Accessories & Luxury Goods 29 0.2%12.1%-47.4% RL 258% · TPR 248% · KTB 77%
Broadline Retail 13 9.6%28.0%-48.3% EBAY 75% · AMZN 47% · OLLI 41%
Casinos & Gaming 20 -12.3%-27.5%-50.5% MCRI 87% · BYD 11% · RRR 9%
Automobile Manufacturers 8 -74.5%-54.7%-77.1% GM 51% · TSLA 26% · F 8%
Other Specialty Retail 17 -35.1%-36.3%-77.3% ULTA 46% · TSCO -8% · BBWI -65%
Consumer Electronics 11 -31.6%-34.4%-78.5% GRMN 102% · SONO -45%
Median of constituents with a full price history over each window. Top names are limited to companies above $2B market cap.

Recent Active Movers

Peer Comparisons

Peers to compare with:

Financials

FOXFPIIBCGPCDORMHLLYMedian
NameFox Fact.Polaris BrunswickGenuine .Dorman P.Holley  
Mkt Price16.1152.2064.35133.96123.852.5058.27
Mkt Cap0.73.04.218.53.70.33.4
Rev LTM1,4647,4455,63025,0722,1556133,892
Op Inc LTM411703351,20136988252
FCF LTM136734175921433141
FCF 3Y Avg9223739267818045208
CFO LTM372485231,18625058249
CFO 3Y Avg1294995751,19521964359

Growth & Margins

FOXFPIIBCGPCDORMHLLYMedian
NameFox Fact.Polaris BrunswickGenuine .Dorman P.Holley  
Rev Chg LTM1.6%8.4%10.5%5.5%3.3%3.3%4.4%
Rev Chg 3Y Avg-2.7%-6.0%-5.1%3.1%5.0%-2.2%-2.4%
Rev Chg Q-4.5%9.2%7.7%6.0%0.7%3.2%4.6%
QoQ Delta Rev Chg LTM-1.1%2.3%2.0%1.5%0.2%0.9%1.2%
Op Inc Chg LTM-31.5%25.1%7.5%-12.8%12.2%5.9%6.7%
Op Inc Chg 3Y Avg-40.5%-30.0%-24.6%-9.3%38.6%19.7%-16.9%
Op Mgn LTM2.8%2.3%6.0%4.8%17.1%14.3%5.4%
Op Mgn 3Y Avg4.3%3.5%7.6%6.0%15.5%13.5%6.8%
QoQ Delta Op Mgn LTM-0.0%1.4%0.3%-0.1%1.5%0.5%0.4%
CFO/Rev LTM2.5%3.3%9.3%4.7%11.6%9.4%7.0%
CFO/Rev 3Y Avg9.3%6.7%10.5%5.0%10.6%10.2%9.8%
FCF/Rev LTM0.9%0.9%6.1%3.0%9.9%5.4%4.2%
FCF/Rev 3Y Avg6.7%3.2%7.2%2.8%8.7%7.2%6.9%

Valuation

FOXFPIIBCGPCDORMHLLYMedian
NameFox Fact.Polaris BrunswickGenuine .Dorman P.Holley  
Mkt Cap0.73.04.218.53.70.33.4
P/S0.50.40.70.71.70.50.6
P/Op Inc16.417.712.615.410.03.414.0
P/EBIT-2.4-18.2-956.5104.311.55.31.4
P/E-2.3-11.5-48.9563.316.929.17.3
P/CFO18.512.18.015.614.85.213.5
Total Yield-44.3%-3.6%0.6%3.3%5.9%3.4%2.0%
Dividend Yield0.0%5.1%2.7%3.1%0.0%0.0%1.3%
FCF Yield 3Y Avg6.9%8.3%8.7%3.8%4.7%12.2%7.6%
D/E1.00.70.50.40.11.80.6
Net D/E0.90.60.50.30.11.50.5

Returns

FOXFPIIBCGPCDORMHLLYMedian
NameFox Fact.Polaris BrunswickGenuine .Dorman P.Holley  
1M Rtn-16.7%-5.6%-5.0%2.6%-0.9%-5.1%-5.1%
3M Rtn-15.3%-27.9%-19.6%8.2%-12.8%-4.8%-14.0%
6M Rtn-7.3%-8.0%-19.9%19.9%11.9%-24.8%-7.6%
12M Rtn-29.6%-17.8%5.2%3.8%-13.1%-15.7%-14.4%
3Y Rtn-82.9%-40.4%-9.0%-1.9%59.4%-46.2%-24.7%
1M Excs Rtn-19.1%-8.5%-7.3%0.1%-1.6%-8.1%-7.7%
3M Excs Rtn-17.2%-32.4%-23.1%5.4%-14.9%-8.6%-16.1%
6M Excs Rtn-16.9%-17.6%-29.5%10.4%2.4%-34.4%-17.2%
12M Excs Rtn-46.7%-34.6%-12.8%-13.1%-29.3%-34.4%-31.9%
3Y Excs Rtn-161.6%-118.4%-87.3%-78.0%-18.0%-125.9%-102.8%

Comparison Analyses

null

Financials

Segment Financials

Revenue by Segment
$ Mil20262025202320222021
Specialty Sports Group509511389681579
Powered Vehicles Group488461524432361
Aftermarket Applications Group470421551489359
Total1,4671,3941,4641,6021,299


Price Behavior

Price Behavior
Market Price$16.04 
Market Cap ($ Bil)0.7 
First Trading Date08/08/2013 
Distance from 52W High-35.5% 
   50 Days200 Days
DMA Price$19.71$18.28
DMA Trendupup
Distance from DMA-18.6%-12.2%
 3M1YR
Volatility52.5%54.9%
Downside Capture223.53129.95
Upside Capture139.0077.41
Correlation (S&P 500)23.7%27.6%
FOXF Betas & Captures as of 9/30/2026

 1M2M3M6M1Y3Y
Beta0.841.860.981.111.181.46
Up Beta-2.141.02-0.601.521.581.90
Down Beta1.400.32-0.061.161.671.46
Up Capture61%235%194%85%47%35%
Bmk +ve Days6162766132424
Stock +ve Days10193361130372
Down Capture219%227%147%98%107%110%
Bmk -ve Days16263760120328
Stock -ve Days12233165122378

[1] Upside and downside betas calculated using positive and negative benchmark daily returns respectively
Based On 1-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with FOXF
FOXF-30.0%54.9%-0.44-
Sector ETF (XLY)-3.6%19.2%-0.3238.3%
Equity (SPY)15.8%12.7%0.8629.8%
Gold (GLD)-1.4%29.4%-0.058.4%
Commodities (DBC)50.4%20.7%1.86-18.8%
Real Estate (VNQ)4.8%13.7%0.0924.7%
Bitcoin (BTCUSD)-25.9%43.6%-0.5710.4%

Smart multi-asset allocation framework can stack odds in your favor. Learn How
Based On 5-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with FOXF
FOXF-35.5%52.0%-0.65-
Sector ETF (XLY)5.1%24.1%0.1750.7%
Equity (SPY)13.2%17.1%0.5948.1%
Gold (GLD)18.4%18.9%0.796.2%
Commodities (DBC)9.6%19.5%0.375.2%
Real Estate (VNQ)1.6%18.8%-0.0243.2%
Bitcoin (BTCUSD)8.8%51.8%0.3523.3%

Smart multi-asset allocation framework can stack odds in your favor. Learn How
Based On 10-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with FOXF
FOXF-2.9%49.2%0.13-
Sector ETF (XLY)12.0%22.2%0.4952.6%
Equity (SPY)15.2%17.9%0.7250.3%
Gold (GLD)12.3%16.4%0.614.7%
Commodities (DBC)8.1%18.1%0.3613.4%
Real Estate (VNQ)5.2%20.7%0.2140.6%
Bitcoin (BTCUSD)63.2%66.2%1.0316.4%

Smart multi-asset allocation framework can stack odds in your favor. Learn How

Short Interest

Short Interest: As Of Date9302026
Short Interest: Shares Quantity3.1 Mil
Short Interest: % Change Since 91520269.1%
Average Daily Volume0.6 Mil
Days-to-Cover Short Interest5.4 days
Basic Shares Quantity42.0 Mil
Short % of Basic Shares7.5%

Earnings Returns History

Updated 10/16/2026
Expand for More
 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
8/6/202612.0%11.8%14.1%
5/7/2026-4.1%-13.0%-4.9%
2/26/2026-8.3%-4.6%-8.2%
11/6/2025-25.5%-35.7%-25.4%
8/7/2025-6.7%-1.4%-1.7%
5/8/202511.4%20.7%27.8%
2/27/20258.8%5.1%-4.8%
10/31/2024-5.5%-1.5%-8.5%
...
SUMMARY STATS   
# Positive10108
# Negative131315
Median Positive9.4%9.8%14.7%
Median Negative-8.3%-10.3%-8.2%
Max Positive12.2%21.4%34.9%
Max Negative-27.2%-35.7%-25.4%
Collapse to Preview
 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
8/6/202612.0%11.8%14.1%
5/7/2026-4.1%-13.0%-4.9%
2/26/2026-8.3%-4.6%-8.2%
11/6/2025-25.5%-35.7%-25.4%
8/7/2025-6.7%-1.4%-1.7%
5/8/202511.4%20.7%27.8%
2/27/20258.8%5.1%-4.8%
10/31/2024-5.5%-1.5%-8.5%
8/1/2024-16.3%-18.6%-18.3%
5/2/202410.4%20.4%20.5%
2/22/2024-26.8%-22.1%-24.7%
11/2/2023-27.2%-33.8%-22.8%
8/3/20234.0%7.8%2.7%
5/4/2023-8.7%-10.3%-14.8%
2/23/2023-8.5%-2.1%-3.7%
11/3/20229.2%21.4%34.9%
8/5/202212.2%14.9%-4.6%
5/6/2022-5.3%2.3%5.4%
2/24/2022-1.1%-12.7%-20.8%
11/4/20213.7%4.7%4.3%
8/5/2021-0.7%-0.5%-4.7%
5/6/20216.4%1.3%-1.0%
11/10/20209.7%-2.1%15.4%
SUMMARY STATS   
# Positive10108
# Negative131315
Median Positive9.4%9.8%14.7%
Median Negative-8.3%-10.3%-8.2%
Max Positive12.2%21.4%34.9%
Max Negative-27.2%-35.7%-25.4%

SEC Filings

Expand for More
Report DateFiling DateFiling
06/30/202608/07/202610-Q
03/31/202605/08/202610-Q
12/31/202502/27/202610-K
09/30/202511/07/202510-Q
06/30/202508/08/202510-Q
03/31/202505/09/202510-Q
12/31/202402/28/202510-K
09/30/202411/01/202410-Q
06/30/202408/02/202410-Q
03/31/202405/03/202410-Q
12/31/202302/23/202410-K
09/30/202311/03/202310-Q
06/30/202308/04/202310-Q
03/31/202305/04/202310-Q
12/31/202202/23/202310-K
09/30/202211/03/202210-Q
Collapse to Preview
Report DateFiling DateFiling
06/30/202608/07/202610-Q
03/31/202605/08/202610-Q
12/31/202502/27/202610-K
09/30/202511/07/202510-Q
06/30/202508/08/202510-Q
03/31/202505/09/202510-Q
12/31/202402/28/202510-K
09/30/202411/01/202410-Q
06/30/202408/02/202410-Q
03/31/202405/03/202410-Q
12/31/202302/23/202410-K
09/30/202311/03/202310-Q
06/30/202308/04/202310-Q
03/31/202305/04/202310-Q
12/31/202202/23/202310-K
09/30/202211/03/202210-Q
06/30/202208/04/202210-Q
03/31/202205/05/202210-Q
12/31/202102/24/202210-K
09/30/202111/04/202110-Q
06/30/202108/05/202110-Q
03/31/202105/06/202110-Q
12/31/202002/25/202110-K
09/30/202011/10/202010-Q
06/30/202008/05/202010-Q
03/31/202005/06/202010-Q
12/31/201903/03/202010-K
09/30/201910/30/201910-Q

Recent Forward Guidance

Updated 10/16/2026

Latest: Q3 2026 Earnings Reported 10/16/2026

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
Q4 2026 Net SalesReported287.00 Mil300.00 Mil313.00 Mil-18.4% Lower NewGuidance: 367.50 Mil for Q3 2026
Q4 2026 Adjusted EBITDAReported23.00 Mil26.00 Mil29.00 Mil-48.0% Lower NewGuidance: 50.00 Mil for Q3 2026
Q4 2026 Segment Adjusted EBITDA Margin ChangeReported 0.0%    
2026 Net SalesReported1.35 Bil1.36 Bil1.38 Bil-5.5% LoweredGuidance: 1.45 Bil for 2026
2026 Net sales excluding Marucci SportsReported1.24 Bil1.25 Bil1.27 Bil   
2026 Adjusted EBITDA excluding IEEPA tariff refundsReported140.00 Mil145.00 Mil150.00 Mil   
2026 Adjusted EBITDA including IEEPA tariff refundsReported154.00 Mil159.00 Mil164.00 Mil   


Prior: Q2 2026 Earnings Reported 8/6/2026

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
Q3 2026 RevenueReported355.00 Mil367.50 Mil380.00 Mil3.8% Higher NewActual: 354.00 Mil for Q2 2026
Q3 2026 Adjusted EBITDAReported46.00 Mil50.00 Mil54.00 Mil38.9% Higher NewActual: 36.00 Mil for Q2 2026
2026 RevenueReported1.42 Bil1.45 Bil1.47 Bil5.3% RaisedGuidance: 1.37 Bil for 2026
2026 Adjusted EBITDAReported176.00 Mil186.00 Mil196.00 Mil-1.3% LoweredGuidance: 188.50 Mil for 2026

Q1 2026 Earnings Reported 5/7/2026

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
Q2 2026 RevenueReported343.00 Mil354.00 Mil365.00 Mil   
Q2 2026 Adjusted EBITDAReported32.00 Mil36.00 Mil40.00 Mil   
2026 Cost SavingsReported 50.00 Mil   AffirmedGuidance: 40.00 Mil for 2026
2026 RevenueReported1.33 Bil1.37 Bil1.42 Bil0 AffirmedGuidance: 1.37 Bil for 2026
2026 Adjusted EBITDAReported174.00 Mil188.50 Mil203.00 Mil0 AffirmedGuidance: 188.50 Mil for 2026

Q4 2025 Earnings Reported 2/26/2026

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
Q1 2026 RevenueReported343.00 Mil356.00 Mil369.00 Mil0.3% Higher NewActual: 355.00 Mil for Q4 2025
Q1 2026 Adjusted EBITDAReported27.00 Mil30.50 Mil34.00 Mil   
2026 Profit Optimization SavingsReported 40.00 Mil    
2026 RevenueReported1.33 Bil1.37 Bil1.42 Bil-6.0% Lower NewActual: 1.46 Bil for 2025
2026 Adjusted EBITDAReported174.00 Mil188.50 Mil203.00 Mil   

Insider Activity

Updated 5/5/2026
Expand for More
#OwnerTitleHoldingActionFiling DatePriceSharesTransacted
Value
Value of
Held Shares
Form
1Dennison, Michael CChief Executive OfficerDirectBuy1117202514.2022,000312,3213,503,473Form
Collapse to Preview
#OwnerTitleHoldingActionFiling DatePriceSharesTransacted
Value
Value of
Held Shares
Form
1Dennison, Michael CChief Executive OfficerDirectBuy1117202514.2022,000312,3213,503,473Form

Investor Activity (13F)

Updated Oct 17, 2026
13F holdings as of Mar 31, 2026 (Q1 2026)

Active managers (13F portfolio over $250M, at least 3 holdings) with a position over $5M that is either over 10% of their portfolio or held in a concentrated book of 50 or fewer total positions. Index/ETF, sovereign, bank, community-bank and charitable/donor-advised filers are excluded.

Active ManagerValue% of PortfolioTotal PositionsQoQFiling
RWWM, Inc.$91.1 Mil6.6%34Hold13F
Estuary Capital Management LP$29.9 Mil5.0%22ADD +15.3%13F
Engine Capital Management, LP$33.4 Mil4.0%26ADD +162.3%13F
Active ManagerValue% of PortfolioTotal PositionsQoQFiling
Engine Capital Management, LP$33.4 Mil4.0%26ADD +162.3%13F
Estuary Capital Management LP$29.9 Mil5.0%22ADD +15.3%13F
Active Manager
Active ManagerValue% of PortfolioTotal PositionsQoQFiling
RWWM, Inc.$91.1 Mil6.6%34Hold13F
Engine Capital Management, LP$33.4 Mil4.0%26ADD +162.3%13F
Estuary Capital Management LP$29.9 Mil5.0%22ADD +15.3%13F
Core Cache Last Updated: 10/16/2026