Holley (HLLY)


Market Price (11/6/2026): $2.14 | Market Cap: $259.4 MilSector: Consumer Discretionary | Industry: Automotive Parts & Equipment

Holley (HLLY)


Market Price (11/6/2026): $2.14
Market Cap: $259.4 Mil
Sector: Consumer Discretionary
Industry: Automotive Parts & Equipment

Investment Highlights Why It Matters Detailed financial logic regarding cash flow yields vs trend-riding momentum.

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Valuation becoming less expensive
P/S 6M Chg %Price/Sales change over 6 months. Declining P/S indicates valuation has become less expensive. is -31%

Attractive yield
FCF Yield is 13%

Megatrend and thematic drivers
Megatrends include Automotive Passion & Performance. Themes include Automotive Aftermarket Performance, Vehicle Customization, and Motorsports & Racing.

Weak multi-year price returns
2Y Excs Rtn is -52%, 3Y Excs Rtn is -133%

Debt is significant
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is 180%

Weak revenue growth
Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -2.2%

Key risks
HLLY key risks include [1] a high debt load threatening financial covenant compliance and [2] operational failures related to poor M&A integration and strained distributor relationships.

0 Valuation becoming less expensive
P/S 6M Chg %Price/Sales change over 6 months. Declining P/S indicates valuation has become less expensive. is -31%
1 Attractive yield
FCF Yield is 13%
2 Megatrend and thematic drivers
Megatrends include Automotive Passion & Performance. Themes include Automotive Aftermarket Performance, Vehicle Customization, and Motorsports & Racing.
3 Weak multi-year price returns
2Y Excs Rtn is -52%, 3Y Excs Rtn is -133%
4 Debt is significant
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is 180%
5 Weak revenue growth
Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -2.2%
6 Key risks
HLLY key risks include [1] a high debt load threatening financial covenant compliance and [2] operational failures related to poor M&A integration and strained distributor relationships.

HLLY in ETFs

Weight = HLLY's share of each fund

VTI0.00%
IWM0.01%
IWN0.02%
VTWO0.01%
SCHA0.01%
DFAS0.00%
DFAC0.00%
SCHB0.00%

Valuation & Metrics

Price Chart

Why The Stock Moved

Qualitative Assessment

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Updated on 11/5/2026

Holley (HLLY) stock has lost about 20% since 7/31/2026 because of the following key factors:

1. Weaker-than-expected Fiscal Q3 2026 Results and Reduced Full-Year Outlook. Holley reported a diluted EPS of $0.06 for fiscal Q3 2026 (ended September 27, 2026), missing the analyst consensus estimate of $0.07. Additionally, quarterly revenue came in at $141.6 million, falling short of the consensus estimate of $145.64 million. Following these results, the company narrowed its full-year 2026 net sales guidance to a range of $610 million to $625 million from the prior $610 million to $640 million, citing a "moderating macroeconomic environment" and a "conservative outlook given the current consumer environment."

2. GAAP Net Loss and Reduced Profitability in Fiscal Q2 2026. Holley reported a net loss of $(2.4) million, or $(0.02) per diluted share, for fiscal Q2 2026 (ended June 28, 2026), a significant decline from a net income of $10.9 million, or $0.09 per diluted share, in the prior year. This GAAP net loss was primarily attributed to a $28.3 million loss on the sale of non-core assets as part of the company's portfolio rebalancing initiative. Furthermore, Adjusted EBITDA for the quarter decreased to $33.8 million, and the Adjusted EBITDA margin narrowed to 19.6% from 21.9% in the comparable prior-year period. Selling, general, and administrative expenses also increased by 22.7% to $40.4 million.

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Updated on 11/5/2026

Holley (HLLY) stock has lost about 20% since 7/31/2026 because of the following key factors:

1. Weaker-than-expected Fiscal Q3 2026 Results and Reduced Full-Year Outlook. Holley reported a diluted EPS of $0.06 for fiscal Q3 2026 (ended September 27, 2026), missing the analyst consensus estimate of $0.07. Additionally, quarterly revenue came in at $141.6 million, falling short of the consensus estimate of $145.64 million. Following these results, the company narrowed its full-year 2026 net sales guidance to a range of $610 million to $625 million from the prior $610 million to $640 million, citing a "moderating macroeconomic environment" and a "conservative outlook given the current consumer environment."

2. GAAP Net Loss and Reduced Profitability in Fiscal Q2 2026. Holley reported a net loss of $(2.4) million, or $(0.02) per diluted share, for fiscal Q2 2026 (ended June 28, 2026), a significant decline from a net income of $10.9 million, or $0.09 per diluted share, in the prior year. This GAAP net loss was primarily attributed to a $28.3 million loss on the sale of non-core assets as part of the company's portfolio rebalancing initiative. Furthermore, Adjusted EBITDA for the quarter decreased to $33.8 million, and the Adjusted EBITDA margin narrowed to 19.6% from 21.9% in the comparable prior-year period. Selling, general, and administrative expenses also increased by 22.7% to $40.4 million.

3. Underperformance of the Broader Automotive Aftermarket Sector. The automotive aftermarket sector, in which Holley operates, experienced a notable downturn during fiscal Q3 2026. The Automotive Aftermarket Index declined by 9.0% in Q3 2026, while the S&P 500 and Nasdaq Composite indices gained 2.3% and 18.0% respectively, indicating a significant underperformance by the sector compared to the broader market. Macroeconomic factors such as increasing concerns over trade policy, including potential 50% tariffs on Canadian auto parts, and broader struggles with consumer credit and gas prices, contributed to a challenging operating environment for aftermarket participants.

4. Significant Insider Selling Activity. Over the three months leading up to November 5, 2026, insiders at Holley sold approximately 49 million shares of HLLY stock, totaling $135.5 million in value. This substantial volume of insider selling could signal a lack of confidence from company executives and key shareholders, contributing to negative investor sentiment during the period.

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Stock Movement Drivers

Fundamental Drivers

The -19.9% change in HLLY stock from 7/31/2026 to 11/5/2026 was primarily driven by a -56.7% change in the company's Net Income Margin (%).
(LTM values as of)731202611052026Change
Stock Price ($)2.672.14-19.9%
Change Contribution By: 
Total Revenues ($ Mil)6086130.9%
Net Income Margin (%)3.9%1.7%-56.7%
P/E Multiple13.524.984.1%
Shares Outstanding (Mil)120120-0.4%
Cumulative Contribution-19.9%

LTM = Last Twelve Months as of date shown

Market Drivers

7/31/2026 to 11/5/2026
ReturnCorrelation
HLLY-19.9% 
Market (SPY)-1.9%63.6%
Sector (XLY)1.3%62.8%

Fundamental Drivers

The -35.2% change in HLLY stock from 4/30/2026 to 11/5/2026 was primarily driven by a -46.1% change in the company's Net Income Margin (%).
(LTM values as of)430202611052026Change
Stock Price ($)3.302.14-35.2%
Change Contribution By: 
Total Revenues ($ Mil)614613-0.1%
Net Income Margin (%)3.1%1.7%-46.1%
P/E Multiple20.624.921.3%
Shares Outstanding (Mil)119120-0.7%
Cumulative Contribution-35.2%

LTM = Last Twelve Months as of date shown

Market Drivers

4/30/2026 to 11/5/2026
ReturnCorrelation
HLLY-35.2% 
Market (SPY)2.3%38.9%
Sector (XLY)-0.4%42.1%

Fundamental Drivers

The -25.4% change in HLLY stock from 10/31/2025 to 11/5/2026 was primarily driven by a -27.1% change in the company's P/S Multiple.
(LTM values as of)1031202511052026Change
Stock Price ($)2.872.14-25.4%
Change Contribution By: 
Total Revenues ($ Mil)5946133.3%
P/S Multiple0.60.4-27.1%
Shares Outstanding (Mil)119120-0.9%
Cumulative Contribution-25.4%

LTM = Last Twelve Months as of date shown

Market Drivers

10/31/2025 to 11/5/2026
ReturnCorrelation
HLLY-25.4% 
Market (SPY)8.4%32.8%
Sector (XLY)-1.4%35.5%

Fundamental Drivers

The -49.6% change in HLLY stock from 10/31/2023 to 11/5/2026 was primarily driven by a -67.1% change in the company's Net Income Margin (%).
(LTM values as of)1031202311052026Change
Stock Price ($)4.252.14-49.6%
Change Contribution By: 
Total Revenues ($ Mil)656613-6.6%
Net Income Margin (%)5.1%1.7%-67.1%
P/E Multiple14.824.968.1%
Shares Outstanding (Mil)117120-2.5%
Cumulative Contribution-49.6%

LTM = Last Twelve Months as of date shown

Market Drivers

10/31/2023 to 11/5/2026
ReturnCorrelation
HLLY-49.6% 
Market (SPY)81.3%28.9%
Sector (XLY)58.2%35.6%

Return vs. Risk

Price Returns Compared

 202120222023202420252026Total [1]
Returns
HLLY Return30%-84%130%-38%37%-48%-79%
Peers Return46%-25%2%-10%19%6%28%
S&P 500 Return27%-19%24%23%16%12%105%

Monthly Win Rates [3]
HLLY Win Rate58%25%50%33%42%45% 
Peers Win Rate67%40%47%45%50%53% 
S&P 500 Win Rate75%42%67%75%67%45% 

Max Drawdowns [4]
HLLY Max Drawdown-13%-87%-54%-50%-44%-51% 
Peers Max Drawdown-24%-42%-38%-36%-37%-32% 
S&P 500 Max Drawdown-5%-25%-10%-8%-19%-9% 


[1] Cumulative total returns since the beginning of 2021
[2] Peers: FOXF, DORM, SMP, XPEL, GTX.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2026 data is for the year up to 11/5/2026 (YTD)

How Low Can It Go

EventHLLYS&P 500
2025 US Tariff Shock
  % Loss-34.2%-18.8%
  % Gain to Breakeven52.0%23.1%
  Time to Breakeven92 days79 days
2024 Yen Carry Trade Unwind
  % Loss-14.0%-7.8%
  % Gain to Breakeven16.3%8.5%
  Time to Breakeven364 days18 days
2023 SVB Regional Banking Crisis
  % Loss-13.5%-6.7%
  % Gain to Breakeven15.7%7.1%
  Time to Breakeven1 days31 days

Compare to FOXF, DORM, SMP, XPEL, GTX

In The Past

Holley's stock fell -34.2% during the 2025 US Tariff Shock. Such a loss loss requires a 52.0% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

EventHLLYS&P 500
2025 US Tariff Shock
  % Loss-34.2%-18.8%
  % Gain to Breakeven52.0%23.1%
  Time to Breakeven92 days79 days

Compare to FOXF, DORM, SMP, XPEL, GTX

In The Past

Holley's stock fell -34.2% during the 2025 US Tariff Shock. Such a loss loss requires a 52.0% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

About Holley (HLLY)

Holley Inc. (HLLY) is a prominent company specializing in the design, manufacturing, and marketing of high-performance automotive aftermarket products. The company's core business revolves around serving the needs of car and truck enthusiasts who are passionate about enhancing their vehicles' performance, customization, and safety. Holley has established itself as a leading player in this niche market, leveraging a portfolio of widely recognized brands.

The company offers an extensive range of products that cover various critical aspects of vehicle enhancement. These include key engine components such as carburetors, advanced fuel injection systems, superchargers, and ignition systems. Holley also provides exhaust headers, mufflers, transmission components, and engine tuners, alongside chassis and suspension products. Beyond performance upgrades, the company supplies vital safety equipment for enthusiasts, including helmets, head and and neck restraints, and firesuits. Products are sold under well-known brands like Holley, Holley EFI, MSD, Flowmaster, APR, Accel, and Simpson.

Holley's primary customers are car and truck enthusiasts across the United States, Canada, Europe, and China, who are engaged in activities like racing, off-roading, car shows, or general vehicle modification. The company effectively reaches these customers through a diversified distribution strategy, which includes direct sales to retailers, partnerships with distributors, and a strong online sales channel, ensuring broad accessibility to its specialized product lines.

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Here are a few brief analogies for Holley (HLLY):

  • Holley is like the **Nike for car parts and accessories**, focused on performance upgrades for automotive enthusiasts.
  • Holley is the **VF Corporation (Vans, North Face, Timberland) of the automotive aftermarket**, owning many leading brands for car and truck performance and safety equipment.

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  • Fuel and Air Systems: Products such as carburetors, fuel pumps, fuel injection systems, nitrous oxide injection systems, and superchargers.
  • Exhaust Components: Includes exhaust headers, mufflers, and other performance exhaust products.
  • Ignition & Engine Management: Distributors, ignition components, engine tuners, and automotive software for vehicle control.
  • Drivetrain & Transmission Parts: Shifters, converters, transmission kits, and complete transmissions for automotive performance.
  • Automotive Plumbing: Specialized products designed for performance automotive plumbing applications.
  • Chassis & Suspension: Offers wheels, chassis, and suspension components for vehicle enhancement.
  • Safety Gear: Helmets, head and neck restraints, seat belts, and firesuits for automotive safety.
```

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Holley Inc. (HLLY) primarily sells its automotive aftermarket products to other companies, specifically retailers and distributors. These entities then sell Holley's products to the end-consumers, who are car and truck enthusiasts.

Based on their stated distribution channels and the nature of their products, Holley's major direct customers are likely large automotive parts retailers and specialized performance product distributors. While specific major customers are not disclosed in the public background, the following are prominent public companies in the automotive retail space that are highly probable direct customers for Holley's wide range of aftermarket products:

  • AutoZone, Inc. (Symbol: AZO)
  • O'Reilly Automotive, Inc. (Symbol: ORLY)
  • Advance Auto Parts, Inc. (Symbol: AAP)

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Holley Inc. (HLLY) Management Team:

Matthew Stevenson, President and Chief Executive Officer

Matthew Stevenson joined Holley as President and CEO in June 2023. Prior to Holley, he served as President and Chief Executive Officer at Blue Bird Corporation, where he led a comprehensive operational and financial turnaround of the company. He has nearly 25 years of experience transforming organizations and leading growth and turnarounds in both private and public sectors, including senior leadership roles at Daimler, Bridgestone, and Terminix. Stevenson also helped found and serves on the board of a consumer home services company backed by Imperial Capital, a Toronto-based private equity firm.

Jesse Weaver, Chief Financial Officer

Jesse Weaver joined Holley as Chief Financial Officer in December 2022. He brings nearly 20 years of experience in finance, strategy, and data analytics. Most recently, he served as Senior Vice President of Finance at SmileDirectClub (NASDAQ: SDC). Before that, he was Vice President of Financial Planning and Analysis at Dollar General (NYSE: DG) and held multiple leadership positions in finance at Yum! Brands (NYSE: YUM) U.S. Pizza Hut division.

Vinod Nimmagadda, Executive Vice President of Corporate Development & New Ventures

Vinod Nimmagadda joined Holley in 2021 as its Executive Vice President of Corporate Development & New Ventures. He has over eight years of finance and investment banking experience within the automotive aftermarket, having served as a Vice President within Jefferies Group LLC from 2019 to 2021, and in various other investment banking roles at Jefferies Group LLC since 2016. He also previously worked as an investment banking analyst at BB&T's investment banking division.

Carly Kennedy, Executive Vice President, General Counsel & Corporate Secretary

Carly Kennedy serves as Holley's Executive Vice President, General Counsel, and Corporate Secretary.

Patrick Pierce, Chief Human Resources Officer

Patrick Pierce has served as Holley's Chief Human Resources Officer since August 2021. He has over 15 years of human resource experience across multiple industries, including industrial equipment, consumer packaged goods, and retail. Before joining Holley, Mr. Pierce was employed by Treehouse Foods, Inc. (NYSE: THS), where he served in various leadership roles, most recently as Vice President, Corporate Human Resources.

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Here are the key risks to Holley's business:

  1. Accelerating Shift Towards Electric Vehicles (EVs) and Stricter Emissions Regulations: Holley's core business heavily relies on aftermarket products for internal combustion engine (ICE) vehicles, targeting car and truck enthusiasts. The increasing global adoption of electric vehicles poses a significant long-term threat by gradually eroding the addressable market for these products. Furthermore, the U.S. Environmental Protection Agency (EPA) continues to prioritize enforcement actions against "aftermarket defeat devices" that modify vehicle emissions systems. This regulatory pressure forces Holley to incur substantial costs in research and development and compliance to ensure its products meet stringent California Air Resources Board (CARB) and EPA standards, representing an existential threat to parts of its traditional business model.
  2. Economic Downturns and Fluctuations in Discretionary Consumer Spending: Holley's products, largely performance and enthusiast-oriented automotive accessories, are highly susceptible to changes in consumer discretionary spending. Economic downturns, high inflation, and elevated interest rates can significantly reduce consumers' willingness and ability to purchase non-essential items, directly impacting Holley's sales, financial condition, and results of operations. The company has already experienced declining revenue and margin volatility attributed to such macroeconomic pressures affecting living costs and consumer demand.
  3. Supply Chain Disruptions and Rising Input Costs: Holley, as a manufacturer and distributor of automotive aftermarket products, is vulnerable to disruptions across its global supply chain. Issues such as geopolitical tensions, natural disasters, pandemics, and shortages of critical components (e.g., semiconductors) or raw materials can lead to increased costs for parts, scarcity, elevated shipping fees, and higher overall production expenses. These disruptions can negatively impact Holley's manufacturing operations, inventory levels, ability to meet customer demand, and ultimately, its profitability.

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The widespread and accelerating shift of the automotive industry towards electric vehicles (EVs) poses a clear emerging threat. Holley's product portfolio is heavily concentrated on internal combustion engine (ICE) components such as carburetors, fuel pumps, fuel injection systems, nitrous oxide injection systems, superchargers, exhaust headers, mufflers, distributors, ignition components, and engine tuners. As car manufacturers increasingly pivot to EV production and governments set timelines for phasing out ICE vehicle sales, the demand for these ICE-specific aftermarket performance parts is projected to decline over the long term. This fundamental technological transition threatens to shrink Holley's core market of "car and truck enthusiasts" who modify traditional gasoline-powered vehicles, mirroring the disruptive impact seen in other industries where new technologies rendered existing paradigms obsolete.

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Holley Inc. (HLLY) operates within the expansive automotive aftermarket, catering to car and truck enthusiasts with a diverse range of performance-enhancing and safety-focused products. The addressable markets for its main products and services are substantial, primarily across North America, Europe, and China.

Overall Automotive Aftermarket

  • The U.S. automotive aftermarket was estimated at USD 205.81 billion in 2022 and is projected to grow to USD 574 billion in 2026, encompassing light, medium, and heavy-duty vehicles.
  • More specifically, the U.S. light-duty automotive aftermarket is projected to reach USD 435 billion in 2025 and is forecast to exceed USD 500 billion by 2028.
  • Holley's primary market, North America (particularly the U.S.), is estimated to hold a 37.6% market share in the automotive aftermarket in 2025, with the U.S. automotive aftermarket anticipated to reach approximately USD 350.64 billion by 2034.
  • The U.S. market in which Holley operates was reported at USD 39 billion as of March 2026.

Automotive Performance Parts Market

  • Globally, the automotive performance parts market was valued at USD 416.88 billion in 2024 and is projected to surpass USD 664.82 billion by 2034. This market is also estimated at USD 387.9 billion in 2026, with a forecast to expand to USD 680.8 billion by 2036.
  • The U.S. automotive performance parts market is projected to grow at a Compound Annual Growth Rate (CAGR) of 2.9% or 4.1% from 2026 to 2036. The U.S. specialty equipment market, which aligns with performance parts, exceeds USD 53 billion in 2024.

Specific Product Categories

  • Carburetors: The global carburetors market size was valued at USD 1.11 billion in 2024, with expectations to reach USD 1.22 billion by 2032. Another estimate places the global market at USD 1.031 billion in 2024, growing to USD 1.126 billion by 2032. The car carburetors market was valued at USD 1.93 billion in 2023 and is expected to reach USD 2.79 billion by 2032. North America held the largest revenue share in the carburetors market, at 38.5% in 2024 and 35.50% in 2023.
  • Fuel Injection Systems: The global fuel injection systems market was valued at USD 65.2 billion in 2024 and is projected to reach USD 109.3 billion by 2034.
  • Nitrous Oxide Injection Systems: The global automotive nitrous oxide system (NOS) market was approximately USD 1.9 billion in 2024 and is expected to reach USD 3.3 billion by 2030.
  • Superchargers: The global automotive supercharger market size was valued at USD 8.6 billion in 2024 and is poised to grow to USD 13.23 billion by 2033. Another report values the global market at USD 7.42 billion in 2024, with a projection to reach USD 12.78 billion by 2034. The U.S. supercharger market size was estimated at USD 2.52 billion in 2024.
  • Exhaust Headers: The global automotive exhaust headers market was valued at USD 1692.09 million (USD 1.69 billion) in 2025, anticipated to increase to USD 2380.95 million (USD 2.38 billion) by 2032. Another estimate places the market at USD 5.0 billion in 2025, projected to reach USD 9.4 billion by 2035.
  • Mufflers: The global exhaust system muffler market size was calculated at USD 10.82 billion in 2025 and is predicted to increase to approximately USD 23.40 billion by 2035.
  • Shifters (Automotive Gear Shifters): The global automotive gear shifter market size was estimated at USD 14.21 billion in 2023 and is projected to reach USD 25.48 billion by 2030. The global advanced gear shifter system market was approximately USD 14.05 billion in 2024 and is expected to reach roughly USD 19.16 billion by 2032.
  • Wheels, Chassis & Suspension Products: The U.S. market for wheel, tire, and suspension aftermarket products collectively accounted for USD 12.38 billion in sales in 2023.
    • Suspension Systems: The global automotive suspension system market size was valued at USD 49.70 billion in 2025 and is projected to grow to USD 107.12 billion by 2034. North America's market size for automotive suspension systems was USD 10.85 billion in 2025.
  • Electronic Control and Monitoring Systems (Automotive Electronic Control Unit/Controller): The global automotive electronic control unit market size was valued at USD 69.09 billion in 2024 and is poised to grow to USD 114.76 billion by 2033. Another report indicates a market size of USD 78.66 billion in 2025, projected to reach USD 142.2 billion by 2035. The automotive electronic controller market size was USD 66.67 billion in 2025, expected to grow to USD 96.9 billion in 2030.
  • Car and Truck Enthusiast Market: The U.S. specialty equipment market, largely driven by car enthusiasts, is over USD 53 billion in 2024. Parts and accessories for pickups alone contribute USD 16 billion in annual sales, with the inclusion of SUVs, crossovers, and vans expanding this to over USD 30 billion yearly. The North America Classic Cars Market is projected to grow from USD 17.76 billion in 2023 to USD 37.23 billion by 2032.

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Holley Inc. (HLLY) is expected to drive future revenue growth over the next two to three years through several key strategies:
  1. Continued Core Business Growth through Volume and Pricing: Holley has demonstrated consistent core business net sales growth, with a 13.5% increase in the fourth quarter of 2025 and 6.6% for the full year, driven by a combination of approximately 3.8% volume growth and 2.8% pricing increases in 2025. Management anticipates this momentum to continue into 2026.
  2. New Product Innovation and Portfolio Expansion: A significant driver for Holley's revenue is its ongoing commitment to product innovation, which contributed approximately $23 million in new product sales in 2025. The company is actively expanding its product portfolio, including new performance chemicals and packaged solutions, and launching new products across its divisions, such as Snell 2025 Helmets, APR Power Packages, and Range DFM Modules for newer GM trucks.
  3. Expansion into New Consumer Vertical Groupings and Geographies: Holley has strategically reorganized its offerings into four distinct consumer vertical groupings: American Performance, Modern Truck & Off-Road, Euro & Import, and Safety & Racing. This segmentation aims to cater to a broader customer base with specialized products and services. Additionally, the company is pursuing global expansion, with notable progress in the Mexican market and within the powersports segment, and the Euro & Import segment showing particular strength.
  4. Omnichannel Strategy and Channel Growth (B2B and Direct-to-Consumer): Holley is focused on expanding its reach through a diversified omnichannel strategy. The company experienced strong growth in both its business-to-business (B2B) channel, which grew approximately 10.8% in Q4 2025, and its direct-to-consumer (DTC) channel, which grew 7.0% year-over-year in the same period. Growth in third-party marketplaces, led by Amazon, also contributed significantly. Holley aims to further strengthen its relationships with distribution partners and enhance its digital platforms to foster continued growth in these channels.

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Capital Allocation Decisions (Last 3-5 Years)

Share Repurchases

  • As of December 31, 2024, Holley Inc. had not repurchased equity.
  • The company does not plan to issue dividends, prioritizing debt reduction and strategic investments.

Share Issuance

  • Holley Inc. became a publicly traded company in July 2021 through a merger with SPAC Empower Ltd., leading to its listing on the NYSE under the ticker 'HLLY'.
  • In September 2025, a secondary offering of 14,000,000 shares of common stock by a selling stockholder, controlled by Sentinel Capital Partners, LLC, was launched. Holley Inc. did not offer any shares and did not receive any proceeds from this offering.

Inbound Investments

  • Holley Inc. transitioned from a private equity portfolio company of Sentinel Capital Partners to a publicly traded entity in July 2021 through a business combination with Empower Ltd., a SPAC.
  • Sentinel Capital Partners, a private equity firm, maintained a significant stake in Holley after the public listing but reduced its ownership, notably through a secondary market offering in September 2025, decreasing its shareholding to approximately 20.5%.

Outbound Investments

  • Between 2021 and 2022, Holley completed seven strategic acquisitions, including Brothers Truck Parts and AEM Performance Electronics.
  • Holley plans to continue investing in growth initiatives by supporting strategic merger and acquisition activity.
  • The company engaged in divestiture activities, with divestiture sales reported as $2.9 million for the fourth quarter of 2024 and $2.8 million for the third quarter of 2024, related to businesses such as Detroit Speed Engineering, Gear FX, and Proforged.

Capital Expenditures

  • Holley is projecting capital expenditures of $15 million to $20 million for the full year 2026.
  • These elevated capital expenditures for 2026 are primarily focused on investments in facility consolidations, ERP (Enterprise Resource Planning) system implementation for operational scalability, and incremental product development for the next-generation EFI platform.
  • For the full year 2025, capital expenditures were forecast between $10 million and $14 million.

Better Bets vs. Holley (HLLY)

Peer Outperformance in Automotive Parts & Equipment

HLLY has trailed 81% of its 36 Automotive Parts & Equipment peers over 5Y. Among the peers that beat it are GTX, PATK and BWA. Automotive Parts & Equipment ranks 18th of 22 industries in Consumer Discretionary by median 5Y return. The sector’s gains have largely come from elsewhere.
Share of Automotive Parts & Equipment constituents that HLLY has outperformed, by holding period. Peers without a full price history over a given window are excluded from that window.
1Y
42%
of 38 industry peers · -24.6% return
3Y
29%
of 38 industry peers · -49.2% return
5Y
19%
of 36 industry peers · -82.1% return
Automotive Parts & Equipment peers with revenue growth within 4pp of HLLY's that beat it on at least 2 of 3 windows, and by at least 20pp over 5Y. Growth is matched by construction, so the gap is largely a re-rating gap. The multiple column is the context for it.
Ticker Name Rev Growth 3Y Avg P/E 1Y3Y5Y 5Y Gap
HLLY Holley -2.2% 24.9x -24.6%-49.2%-82.1% —
GTX Garrett Motion -0.3% 9.5x 12.5%170.2%185.3% +267pp
PATK Patrick Industries 0.6% 18.0x -20.5%66.2%72.5% +155pp
BWA BorgWarner 0.6% 20.0x 7.2%50.6%23.4% +106pp
MGA Magna International 0.3% 19.7x 29.9%32.9%-9.8% +72pp
LCII LCI Industries 0.2% 11.8x -3.4%2.8%-17.5% +65pp
Price returns, excluding dividends. P/E shown for context only and not used for matching.
Median price return by industry across the Consumer Discretionary sector, ranked by 5Y. Automotive Parts & Equipment is HLLY's own industry. Use this to see which corners of the sector have carried the returns.
Industry Names 1Y med3Y med5Y med Top 3 by 5Y
Education Services 14 -15.2%33.1%45.5% CVSA 255% · GHC 110% · LRN 107%
Homebuilding 17 4.5%38.1%35.4% PHM 181% · TOL 164% · GRBK 154%
Automotive Retail 17 1.0%20.5%13.7% MUSA 205% · ORLY 115% · PAG 114%
Home Improvement Retail 5 -3.7%5.4%6.6% HD 8% · LOW 7% · FND -61%
Hotels, Resorts & Cruise Lines 21 22.9%53.1%6.0% RCL 245% · MAR 160% · HLT 147%
Home Furnishings 3 4.0%82.5%1.6% SGI 59% · MHK -15%
Footwear 9 80.5%86.0%-15.1% DECK 24% · SHOO -12% · CROX -15%
Computer & Electronics Retail 3 29.4%71.8%-22.5% BBY -3% · GME -55%
Specialized Consumer Services 10 -10.8%34.2%-23.9% FTDR 165% · HRB 157% · ADT 24%
Restaurants 36 -1.1%-3.5%-24.2% EAT 376% · CAKE 167% · TXRH 119%
Distributors 4 -4.4%-14.2%-24.8% ARMK 88% · GPC 5% · POOL -55%
Leisure Products 14 -18.9%-6.0%-34.7% GOLF 56% · HAS 51% · BC -12%
Household Appliances 18 22.8%22.9%-39.0% WHR -82%
Leisure Facilities 12 0.9%6.2%-41.2% OSW 156% · LTH 146% · PLNT -37%
Broadline Retail 12 -9.3%16.3%-44.5% EBAY 78% · AMZN 48% · OLLI 28%
Casinos & Gaming 21 -20.4%-16.7%-46.1% RRR 21% · BYD 20% · LVS 3%
Apparel Retail 27 -1.9%4.6%-47.5% ANF 241% · TJX 109% · ROST 108%
Automotive Parts & Equipment ← 37 -14.6%-28.4%-48.6% GTX 185% · PATK 73% · ALV 41%
Apparel, Accessories & Luxury Goods 29 13.2%22.5%-52.8% TPR 258% · RL 230% · KTB 63%
Other Specialty Retail 25 -4.7%-11.7%-58.9% ULTA 66% · ASO 54% · DKS 22%
Automobile Manufacturers 8 -60.7%-40.9%-69.5% GM 59% · F -12% · TSLA -16%
Consumer Electronics 11 -37.8%-36.5%-81.3% GRMN 123%
Median of constituents with a full price history over each window. Top names are limited to companies above $2B market cap.

Latest Trefis Analyses

Title
0ARTICLES

Recent Active Movers

Peer Comparisons

Peers to compare with:

Financials

HLLYFOXFDORMSMPXPELGTXMedian
NameHolley Fox Fact.Dorman P.Standard.XPEL Garrett . 
Mkt Price2.1416.91139.5445.5540.0719.5529.81
Mkt Cap0.30.74.11.01.13.61.1
Rev LTM6131,4642,1731,8465083,7821,655
Op Inc LTM884134615868555123
FCF LTM3313269146-539589
FCF 3Y Avg4592184792336185
CFO LTM583730317974477126
CFO 3Y Avg6412922211854445123

Growth & Margins

HLLYFOXFDORMSMPXPELGTXMedian
NameHolley Fox Fact.Dorman P.Standard.XPEL Garrett . 
Rev Chg LTM3.3%1.6%2.2%5.5%13.2%6.9%4.4%
Rev Chg 3Y Avg-2.2%-2.7%3.9%10.7%12.6%-0.3%1.8%
Rev Chg Q3.2%-4.5%3.3%1.8%14.7%3.1%3.2%
QoQ Delta Rev Chg LTM0.9%-1.1%0.8%0.5%3.7%0.7%0.8%
Op Inc Chg LTM5.9%-31.5%-2.6%28.6%11.9%13.0%8.9%
Op Inc Chg 3Y Avg19.7%-40.5%29.7%17.3%2.9%4.0%10.6%
Op Mgn LTM14.3%2.8%15.9%8.6%13.5%14.7%13.9%
Op Mgn 3Y Avg13.5%4.3%15.7%7.4%14.0%13.9%13.7%
QoQ Delta Op Mgn LTM0.5%-0.0%-1.2%0.1%0.3%0.4%0.2%
CFO/Rev LTM9.4%2.5%13.9%9.7%14.6%12.6%11.2%
CFO/Rev 3Y Avg10.2%9.3%10.6%7.0%11.7%12.2%10.4%
FCF/Rev LTM5.4%0.9%12.4%7.9%-0.9%10.4%6.6%
FCF/Rev 3Y Avg7.2%6.7%8.8%4.6%5.4%9.9%6.9%

Valuation

HLLYFOXFDORMSMPXPELGTXMedian
NameHolley Fox Fact.Dorman P.Standard.XPEL Garrett . 
Mkt Cap0.30.74.11.01.13.61.1
P/S0.40.51.90.62.21.00.8
P/Op Inc2.917.212.06.416.16.59.2
P/EBIT4.5-2.613.86.515.96.36.4
P/E24.9-2.420.514.620.29.617.4
P/CFO4.519.413.75.714.97.610.6
Total Yield4.0%-42.0%4.9%9.7%5.0%12.2%4.9%
Dividend Yield0.0%0.0%0.0%2.8%0.0%1.7%0.0%
FCF Yield 3Y Avg12.2%6.9%4.9%9.6%2.4%13.3%8.2%
D/E2.11.00.10.60.10.40.5
Net D/E1.80.90.10.50.00.30.4

Returns

HLLYFOXFDORMSMPXPELGTXMedian
NameHolley Fox Fact.Dorman P.Standard.XPEL Garrett . 
1M Rtn-7.8%-12.8%10.2%21.3%-11.3%-25.1%-9.5%
3M Rtn-28.9%-10.4%1.4%16.8%-16.0%-35.6%-13.2%
6M Rtn-15.4%-9.0%12.1%17.8%-8.8%-27.3%-8.9%
12M Rtn-24.6%-26.1%6.2%22.9%13.5%13.6%9.9%
3Y Rtn-49.2%-72.2%104.1%40.2%-19.5%172.9%10.3%
1M Excs Rtn-7.9%-7.8%15.0%24.8%-8.1%-23.0%-7.8%
3M Excs Rtn-31.6%-19.1%-0.1%13.6%-19.1%-33.4%-19.1%
6M Excs Rtn-20.2%-13.8%7.3%13.0%-13.6%-32.1%-13.7%
12M Excs Rtn-40.5%-38.3%-7.2%11.5%1.0%1.9%-3.1%
3Y Excs Rtn-133.0%-162.5%41.0%-38.7%-96.8%101.5%-67.7%

Comparison Analyses

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Financials

Segment Financials

Revenue by Segment
$ Mil20252024202320222021
American Performance394389   
Truck & Off-Road125122   
Safety & Racing6465   
Euro & Import3026   
Accessories  9910885
Electronic systems  287283309
Exhaust  606778
Mechanical systems  157165155
Safety  566665
Total614602660688693


Price Behavior

Price Behavior
Market Price$2.14 
Market Cap ($ Bil)0.3 
First Trading Date11/27/2020 
Distance from 52W High-51.3% 
   50 Days200 Days
DMA Price$2.60$2.97
DMA Trenddowndown
Distance from DMA-17.8%-28.0%
 3M1YR
Volatility73.6%69.7%
Downside Capture184.53145.46
Upside Capture140.04122.67
Correlation (S&P 500)24.3%22.9%
HLLY Betas & Captures as of 10/31/2026

 1M2M3M6M1Y3Y
Beta0.821.711.680.981.141.04
Up Beta-5.03-1.100.650.090.830.84
Down Beta1.521.672.111.280.900.77
Up Capture196%207%189%83%123%115%
Bmk +ve Days12182862130427
Stock +ve Days13223260121346
Down Capture7%218%183%134%127%110%
Bmk -ve Days10253664121325
Stock -ve Days8193062123366

[1] Upside and downside betas calculated using positive and negative benchmark daily returns respectively
Based On 1-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with HLLY
HLLY-27.1%69.7%-0.17-
Sector ETF (XLY)-0.6%19.9%-0.1635.8%
Equity (SPY)9.5%13.6%0.4133.1%
Gold (GLD)3.6%28.7%0.1111.5%
Commodities (DBC)37.7%21.2%1.40-16.7%
Real Estate (VNQ)12.0%14.2%0.5533.4%
Bitcoin (BTCUSD)-20.8%43.3%-0.427.6%

Smart multi-asset allocation framework can stack odds in your favor. Learn How
Based On 5-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with HLLY
HLLY-27.4%72.1%-0.14-
Sector ETF (XLY)4.1%24.2%0.1330.8%
Equity (SPY)11.3%17.3%0.4827.3%
Gold (GLD)17.5%19.1%0.745.7%
Commodities (DBC)8.0%19.6%0.292.4%
Real Estate (VNQ)1.2%18.9%-0.0527.8%
Bitcoin (BTCUSD)5.9%51.5%0.2910.9%

Smart multi-asset allocation framework can stack odds in your favor. Learn How
Based On 10-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with HLLY
HLLY-13.8%67.2%-0.09-
Sector ETF (XLY)12.7%22.3%0.5229.3%
Equity (SPY)14.9%18.0%0.7026.2%
Gold (GLD)12.0%16.5%0.595.5%
Commodities (DBC)7.6%18.1%0.332.8%
Real Estate (VNQ)5.7%20.7%0.2326.2%
Bitcoin (BTCUSD)61.3%66.2%1.019.7%

Smart multi-asset allocation framework can stack odds in your favor. Learn How

Short Interest

Short Interest: As Of Date10152026
Short Interest: Shares Quantity3.7 Mil
Short Interest: % Change Since 93020262.4%
Average Daily Volume1.3 Mil
Days-to-Cover Short Interest2.9 days
Basic Shares Quantity120.3 Mil
Short % of Basic Shares3.0%

Earnings Returns History

Updated 11/5/2026
Expand for More
 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
8/5/20267.4%10.2%3.5%
5/6/2026-13.0%-17.3%-20.6%
3/4/2026-12.4%-16.7%-20.8%
11/7/202532.6%42.9%50.5%
8/6/202531.4%66.2%94.1%
5/7/2025-14.5%5.3%0.5%
3/11/202524.2%2.1%-2.5%
11/8/20240.0%-2.2%0.0%
...
SUMMARY STATS   
# Positive131012
# Negative8119
Median Positive7.4%13.6%5.0%
Median Negative-9.2%-5.3%-12.2%
Max Positive39.9%66.2%94.1%
Max Negative-14.5%-17.3%-20.8%
Collapse to Preview
 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
8/5/20267.4%10.2%3.5%
5/6/2026-13.0%-17.3%-20.6%
3/4/2026-12.4%-16.7%-20.8%
11/7/202532.6%42.9%50.5%
8/6/202531.4%66.2%94.1%
5/7/2025-14.5%5.3%0.5%
3/11/202524.2%2.1%-2.5%
11/8/20240.0%-2.2%0.0%
8/7/2024-6.4%-10.8%-7.9%
5/8/2024-2.2%-5.3%-12.2%
2/28/2024-11.1%-14.4%-8.2%
11/8/2023-7.3%-2.4%0.7%
8/10/202319.6%-0.5%-15.3%
5/11/20235.0%34.7%36.3%
3/9/202339.9%36.9%14.6%
11/14/20222.3%-6.4%-17.7%
8/11/2022-3.4%-4.5%-7.9%
5/12/20228.2%17.0%20.0%
3/3/20223.9%4.9%6.5%
11/10/20214.8%10.3%2.1%
8/11/20214.4%-3.6%2.8%
SUMMARY STATS   
# Positive131012
# Negative8119
Median Positive7.4%13.6%5.0%
Median Negative-9.2%-5.3%-12.2%
Max Positive39.9%66.2%94.1%
Max Negative-14.5%-17.3%-20.8%

SEC Filings

Expand for More
Report DateFiling DateFiling
06/30/202608/05/202610-Q
03/31/202605/06/202610-Q
12/31/202503/16/202610-K
09/30/202511/07/202510-Q
06/30/202508/06/202510-Q
03/31/202505/07/202510-Q
12/31/202403/14/202510-K
09/30/202411/08/202410-Q
06/30/202408/07/202410-Q
03/31/202405/08/202410-Q
12/31/202303/14/202410-K
09/30/202311/08/202310-Q
06/30/202308/10/202310-Q
03/31/202305/11/202310-Q
12/31/202203/15/202310-K
09/30/202211/14/202210-Q
Collapse to Preview
Report DateFiling DateFiling
06/30/202608/05/202610-Q
03/31/202605/06/202610-Q
12/31/202503/16/202610-K
09/30/202511/07/202510-Q
06/30/202508/06/202510-Q
03/31/202505/07/202510-Q
12/31/202403/14/202510-K
09/30/202411/08/202410-Q
06/30/202408/07/202410-Q
03/31/202405/08/202410-Q
12/31/202303/14/202410-K
09/30/202311/08/202310-Q
06/30/202308/10/202310-Q
03/31/202305/11/202310-Q
12/31/202203/15/202310-K
09/30/202211/14/202210-Q
06/30/202208/11/202210-Q
03/31/202205/12/202210-Q
12/31/202103/15/202210-K
09/30/202111/10/202110-Q

Recent Forward Guidance

Updated 11/5/2026

Latest: Q3 2026 Earnings Reported 11/5/2026

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
2026 Core Business Growth Rate %Reported2.0%3.5%5.0% -1.0%LoweredGuidance: 4.5% for 2026
2026 Depreciation and Amortization ExpenseReported24.00 Mil25.00 Mil26.00 Mil0 AffirmedGuidance: 25.00 Mil for 2026
2026 Credit Agreement Total Leverage RatioReported 3.53.5   
2026 Net SalesReported610.00 Mil617.50 Mil625.00 Mil   
2026 Adjusted EBITDAReported127.00 Mil129.50 Mil132.00 Mil-1.9% LoweredGuidance: 132.00 Mil for 2026
2026 Interest Expense (excluding collar revaluation)Reported40.00 Mil42.00 Mil44.00 Mil-5.6% LoweredGuidance: 44.50 Mil for 2026
2026 Capital ExpendituresReported15.00 Mil17.50 Mil20.00 Mil0 AffirmedGuidance: 17.50 Mil for 2026


Prior: Q2 2026 Earnings Reported 8/5/2026

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
2026 Depreciation and Amortization ExpenseReported24.00 Mil25.00 Mil26.00 Mil0.0% AffirmedGuidance: 25.00 Mil for 2026
2026 Net Sales Core Business Growth RateReported2.0%4.5%7.0% 0.0%AffirmedGuidance: 4.5% for 2026
2026 Adjusted EBITDAReported127.00 Mil132.00 Mil137.00 Mil0.0% AffirmedGuidance: 132.00 Mil for 2026
2026 Interest Expense (excluding collar revaluation)Reported42.00 Mil44.50 Mil47.00 Mil0.0% AffirmedGuidance: 44.50 Mil for 2026
2026 Capital ExpendituresReported15.00 Mil17.50 Mil20.00 Mil0.0% AffirmedGuidance: 17.50 Mil for 2026

Q1 2026 Earnings Reported 5/6/2026

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
2026 Depreciation and Amortization ExpenseReported24.00 Mil25.00 Mil26.00 Mil0 AffirmedGuidance: 25.00 Mil for 2026
2026 Net Sales Core Business Growth RateReported2.0%4.5%7.0%   
2026 Adjusted EBITDAReported127.00 Mil132.00 Mil137.00 Mil0 AffirmedGuidance: 132.00 Mil for 2026
2026 Interest Expense (excluding collar revaluation)Reported42.00 Mil44.50 Mil47.00 Mil0 AffirmedGuidance: 44.50 Mil for 2026
2026 Capital ExpendituresReported15.00 Mil17.50 Mil20.00 Mil0 AffirmedGuidance: 17.50 Mil for 2026

Q4 2025 Earnings Reported 3/4/2026

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
2026 Depreciation and Amortization ExpenseReported24.00 Mil25.00 Mil26.00 Mil8.7% Higher NewGuidance: 23.00 Mil for 2025
2026 Net SalesReported625.00 Mil640.00 Mil655.00 Mil7.1% Higher NewGuidance: 597.50 Mil for 2025
2026 Adjusted EBITDAReported127.00 Mil132.00 Mil137.00 Mil6.9% Higher NewGuidance: 123.50 Mil for 2025
2026 Interest Expense (excluding collar revaluation)Reported42.00 Mil44.50 Mil47.00 Mil-6.3% Lower NewGuidance: 47.50 Mil for 2025
2026 Capital ExpendituresReported15.00 Mil17.50 Mil20.00 Mil45.8% Higher NewGuidance: 12.00 Mil for 2025

Insider Activity

Updated 8/14/2026
Expand for More
#OwnerTitleHoldingActionFiling DatePriceSharesTransacted
Value
Value of
Held Shares
Form
1Lobel, David S See footnotesSell91920252.632,100,0005,523,00064,842,213Form
2Lobel, David S See footnotesSell91220252.6314,000,00036,820,00070,365,213Form
Collapse to Preview
#OwnerTitleHoldingActionFiling DatePriceSharesTransacted
Value
Value of
Held Shares
Form
1Lobel, David S See footnotesSell91920252.632,100,0005,523,00064,842,213Form
2Lobel, David S See footnotesSell91220252.6314,000,00036,820,00070,365,213Form
Core Cache Last Updated: 11/5/2026