Tearsheet

Jeffs Brands (JFBR)


Market Price (10/31/2025): $2.56 | Market Cap: $-
Sector: Consumer Discretionary | Industry: Broadline Retail

Jeffs Brands (JFBR)


Market Price (10/31/2025): $2.56
Market Cap: $-
Sector: Consumer Discretionary
Industry: Broadline Retail

Investment Highlights Why It Matters Which of these 2 stories sounds closer for this stock?

1. Generates cash flow

The stock generated 4% or more of the share price (called cash flow yield), and shows moderate 10-15% or more growth.

2. Riding a trend

Think Tesla during the pandemic of 2020 when EVs were riding a cultural high, or Nvidia in the current AI boom, or even Figma. These companies don’t have enough yield, or, enough growth, or both - however - they are riding a trend. They have momentum. These can be more volatile - they don’t have the floor of strong cash flow


0  Weak multi-year price returns
2Y Excs Rtn is -164%, 3Y Excs Rtn is -177%
High stock price volatility
Vol 12M is 146%
0 Weak multi-year price returns
2Y Excs Rtn is -164%, 3Y Excs Rtn is -177%
1 High stock price volatility
Vol 12M is 146%

Market Valuation & Key Metrics

JFBR Stock


Return vs. Risk


Price Returns Compared

 202020212022202320242025Total [1]
Returns
JFBR Return----62%-94%-94%-100%
Peers Return32%23%-31%-9%-6%-17%-19%
S&P 500 Return16%27%-19%24%23%16%110%

Monthly Win Rates [3]
JFBR Win Rate--50%17%33%22% 
Peers Win Rate27%38%30%33%32%53% 
S&P 500 Win Rate58%75%42%67%75%67% 

Max Drawdowns [4]
JFBR Max Drawdown----74%-95%-92% 
Peers Max Drawdown-19%-7%-39%-41%-38%-36% 
S&P 500 Max Drawdown-31%-1%-25%-1%-2%-15% 


[1] Cumulative total returns since the beginning of 2020
[2] Peers: MELI, M, BBBY, JFBR, JWEL.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2025 data is for the year up to 10/30/2025 (YTD)

How Low Can It Go

Unique KeyEventJFBRS&P 500
2022 Inflation Shock2022 Inflation Shock  
2022 Inflation Shock% Loss% Loss-88.8%-25.4%
2022 Inflation Shock% Gain to Breakeven% Gain to Breakeven793.3%34.1%
2022 Inflation ShockTime to BreakevenTime to BreakevenNot Fully Recovered days464 days

Compare to MELI, M, BBBY, JFBR, JWEL


In The Past

Jeffs Brands's stock fell -88.8% during the 2022 Inflation Shock from a high on 8/26/2022. A -88.8% loss requires a 793.3% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth over time.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

About Jeffs Brands (JFBR)

Trade Ideas

Select past ideas related to JFBR. For more, see Trefis Trade Ideas.

Unique KeyDateTickerCompanyCategoryTrade Strategy6M Fwd Rtn12M Fwd Rtn12M Max DD
ANF_9302025_Dip_Buyer_FCFYield09302025ANFAbercrombie & FitchDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
-14.4%-14.4%-22.1%
DECK_9302025_Dip_Buyer_FCFYield09302025DECKDeckers OutdoorDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
-17.3%-17.3%-17.3%
CHH_9302025_Dip_Buyer_ValueBuy09302025CHHChoice Hotels InternationalDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
-11.9%-11.9%-11.9%
VAC_9302025_Dip_Buyer_ValueBuy09302025VACMarriott Vacations WorldwideDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
-0.0%-0.0%-6.1%
FUN_9302025_Short_Squeeze09302025FUNSix Flags EntertainmentSpecialShort Squeeze PotentialShort Squeeze Potential
Has potential for a short squeeze. High short interest, rising short interest and high debt.
4.5%4.5%-11.7%
Unique KeyDateTickerCompanyCategoryTrade Strategy6M Fwd Rtn12M Fwd Rtn12M Max DD
ANF_9302025_Dip_Buyer_FCFYield09302025ANFAbercrombie & FitchDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
-14.4%-14.4%-22.1%
DECK_9302025_Dip_Buyer_FCFYield09302025DECKDeckers OutdoorDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
-17.3%-17.3%-17.3%
CHH_9302025_Dip_Buyer_ValueBuy09302025CHHChoice Hotels InternationalDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
-11.9%-11.9%-11.9%
VAC_9302025_Dip_Buyer_ValueBuy09302025VACMarriott Vacations WorldwideDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
-0.0%-0.0%-6.1%
FUN_9302025_Short_Squeeze09302025FUNSix Flags EntertainmentSpecialShort Squeeze PotentialShort Squeeze Potential
Has potential for a short squeeze. High short interest, rising short interest and high debt.
4.5%4.5%-11.7%

Recent Active Movers

Recent Active Movers

More From Trefis

Peer Comparisons for Jeffs Brands

Financials

JFBRMELIMBBBYJWELMedian
NameJeffs Br.MercadoL.Macy's Bed Bath.Jowell G. 
Mkt Price2.542,360.7619.547.651.617.65
Mkt Cap-119.75.30.5-5.3
Rev LTM-24,09622,7021,074-22,702
Op Inc LTM-2,965849-105-849
FCF LTM-7,385603-95-603
FCF 3Y Avg-5,709406-121-406
CFO LTM-8,4721,396-72-1,396
CFO 3Y Avg-6,4241,383-91-1,383

Growth & Margins

JFBRMELIMBBBYJWELMedian
NameJeffs Br.MercadoL.Macy's Bed Bath.Jowell G. 
Rev Chg LTM-35.8%-3.4%-27.2%--3.4%
Rev Chg 3Y Avg-39.8%-4.5%-20.0%--4.5%
Rev Chg Q-33.8%-1.9%-17.4%--1.9%
QoQ Delta Rev Chg LTM-7.7%-0.4%-4.8%--0.4%
Op Mgn LTM-12.3%3.7%-9.8%-3.7%
Op Mgn 3Y Avg-13.2%4.6%-9.3%-4.6%
QoQ Delta Op Mgn LTM--0.5%-0.1%2.4%--0.1%
CFO/Rev LTM-35.2%6.1%-6.7%-6.1%
CFO/Rev 3Y Avg-35.4%5.9%-6.7%-5.9%
FCF/Rev LTM-30.6%2.7%-8.9%-2.7%
FCF/Rev 3Y Avg-31.6%1.7%-8.9%-1.7%

Valuation

JFBRMELIMBBBYJWELMedian
NameJeffs Br.MercadoL.Macy's Bed Bath.Jowell G. 
Mkt Cap-119.75.30.5-5.3
P/S-5.00.20.4-0.4
P/EBIT-41.77.0-2.7-7.0
P/E-58.310.7-3.2-10.7
P/CFO-14.13.8-6.4-3.8
Total Yield-1.7%13.0%-31.4%-1.7%
Dividend Yield-0.0%3.7%0.0%-0.0%
FCF Yield 3Y Avg-6.4%10.6%--8.5%
D/E-0.11.00.1-0.1
Net D/E-0.00.9-0.3-0.0

Returns

JFBRMELIMBBBYJWELMedian
NameJeffs Br.MercadoL.Macy's Bed Bath.Jowell G. 
1M Rtn-34.2%1.0%9.0%-21.9%-8.5%-8.5%
3M Rtn-63.1%-0.6%56.4%--23.9%-12.2%
6M Rtn-89.3%2.9%72.0%--6.4%-1.8%
12M Rtn-96.7%16.8%33.2%--9.2%3.8%
3Y Rtn-99.9%161.8%6.7%--91.8%-42.6%
1M Excs Rtn-37.0%6.8%7.1%-25.1%-11.7%-11.7%
3M Excs Rtn-69.4%-10.0%50.4%--35.3%-22.6%
6M Excs Rtn-111.1%-18.9%50.3%--28.1%-23.5%
12M Excs Rtn-113.3%-2.3%15.3%--26.2%-14.3%
3Y Excs Rtn-176.6%96.8%-68.7%--168.7%-118.7%

Financials

Short Interest

Short Interest: As Of Date10152025
Short Interest: Shares Quantity37,581
Short Interest: % Change Since 9302025-14.3%
Average Daily Volume124,586
Days-to-Cover Short Interest1

SEC Filings

Expand for More

Report DateFiling DateFiling
630202592220256-K 6/30/2025
12312024331202520-F 12/31/2024
630202493020246-K 6/30/2024
12312023401202420-F 12/31/2023
630202392620236-K 6/30/2023
12312022410202320-F 12/31/2022
630202293020226-K 6/30/2022
123120218302022424B4 12/31/2021
123120202182022F-1 12/31/2020

Insider Activity

Expand for More

 OwnerTitleFiling DateActionPriceSharesTransacted
Value
Value of
Held Shares
Form
0Conroy Jeffrey J.10212024Buy0.2578,00019,422249,000Form