Tearsheet

Booking (BKNG)

Market Price (12/4/2025): $5056.7202 | Market Cap: $163.8 Bil
Sector: Consumer Discretionary | Industry: Hotels, Resorts & Cruise Lines

Booking (BKNG)

Market Price (12/4/2025): $5056.7202
Market Cap: $163.8 Bil
Sector: Consumer Discretionary
Industry: Hotels, Resorts & Cruise Lines

Investment Highlights Why It Matters Which of these 2 stories sounds closer for this stock?

1. Generates cash flow

The stock generated 4% or more of the share price (called cash flow yield), and shows moderate 10-15% or more growth.

2. Riding a trend

Think Tesla during the pandemic of 2020 when EVs were riding a cultural high, or Nvidia in the current AI boom, or even Figma. These companies don’t have enough yield, or, enough growth, or both - however - they are riding a trend. They have momentum. These can be more volatile - they don’t have the floor of strong cash flow

Megatrend and thematic drivers
Megatrends include E-commerce & Digital Retail, Experience Economy & Premiumization, and Fintech & Digital Payments. Themes include Online Marketplaces, Show more.

0	Megatrend and thematic drivers Megatrends include E-commerce & Digital Retail, Experience Economy & Premiumization, and Fintech & Digital Payments. Themes include Online Marketplaces, Show more.

Valuation, Metrics & Events

	12/4/25	2024	2023	2022	2021
Share Price CYE	$5,056.72	$4,941.21	$3,496.79	$1,986.63	$2,365.12
Market Cap CYE ($ Bil)	163.8	163.3	121.4	76.5	97.1
Total Debt ($ Bil)	17.5	17.1	14.8	13.0	11.3
Total Cash ($ Bil)	16.5	16.2	12.7	12.4	11.2
Enterprise Value ($ Bil)	164.8	180.4	136.2	89.5	108.4
Valuation Ratios
P/S TTM	6.7	7.0	6.0	4.7	9.0
P/EBIT TTM	20.8	19.4	20.1	18.6	54.7
P/E TTM	34.7	28.4	29.9	26.3	84.5
Sector Ratios
P/S TTM (Sector)	0.8	0.8	0.9	0.8	1.4
P/EBIT TTM (Sector)	7.6	8.0	7.8	6.3	8.3
P/E TTM (Sector)	10.4	11.1	10.7	8.4	10.8

	12/4/25	2024	2023
Share Price CYE	$5,056.72	$4,941.21	$3,496.79
Market Cap CYE ($ Bil)	163.8	163.3	121.4
Total Debt ($ Bil)	17.5	17.1	14.8
Total Cash ($ Bil)	16.5	16.2	12.7
Enterprise Value ($ Bil)	164.8	180.4	136.2
Valuation Ratios
P/S TTM	6.7	7.0	6.0
P/EBIT TTM	20.8	19.4	20.1
P/E TTM	34.7	28.4	29.9
Sector Ratios
P/S TTM (Sector)	0.8	0.8	0.9
P/EBIT TTM (Sector)	7.6	8.0	7.8
P/E TTM (Sector)	10.4	11.1	10.7

	BKNG	S&P 500
REVENUE GROWTH	GOOD
Rev LTM ($ Bil)	26.0
Rev Chg Q	12.7%	0.8%
Rev Chg LTM	13.0%	0.8%
Rev Chg 3Y Avg	17.8%	3.1%
PROFITABILITY	VERY GOOD
Op Inc LTM ($ Bil)	9.0
CFO LTM ($ Bil)	8.6
Net Inc LTM ($ Bil)	5.0
Op Mgn LTM	34.5%	22.0%
CFO/Rev LTM	33.2%	20.7%
Net Inc Mgn	19.4%	10.1%
VALUATION	HIGH
P/S	6.7	2.1
P/CFO	20.2	9.9
P/FCF	21.0	12.2
P/E	34.7	20.7
STABILITY	VERY GOOD
Debt/Equity	0.10	0.44
Cash/Assets	0.57	0.05

AI Generated Analysis | Feedback

Metric	Value	Date	Source
Gross Travel Bookings	49.7 billion	9302025	Link
Room Nights Booked	323 million	9302025	Link
Rental Car Days	23 million	9302025	Link
Airline Tickets Sold	17 million	9302025	Link
Alternative Accommodation Room Nights Growth	10%	9302025	Link
Global Mix of Alternative Accommodation Room Nights	36%	9302025	Link

Upcoming
12/05/2025	Dividend	Amount: $9.60 Payment On: 12/31/2025
2/19/2026	Earnings Release	Rev: - EPS: -

BKNG Stock

Return (1M):

Why The Stock Moved

Qualitative Assessment

AI Generated Analysis | Feedback

The requested information regarding a -9.9% stock movement for Booking Holdings (BKNG) for the approximate time period from August 31, 2025, to December 4, 2025, is not reflected in the available data. Information for this period highlights the company's Q3 2025 earnings, released on October 28, 2025, which exceeded expectations and led to an increase in share value. 1. No reported -9.9% decline in stock value for BKNG during the specified period. 2. Booking Holdings reported strong Q3 2025 financial results on October 28, 2025, surpassing analyst expectations for revenue and earnings per share.

Stock Movement Drivers

Fundamental Drivers

The -9.6% change in BKNG stock from 9/3/2025 to 12/3/2025 was primarily driven by a -14.0% change in the company's P/E Multiple.

	9032025	12032025	Change
Stock Price ($)	5582.95	5047.21	-9.60%
Change Contribution By	LTM	LTM
Total Revenues ($ Mil)	25025.00	26039.00	4.05%
Net Income Margin (%)	19.23%	19.37%	0.72%
P/E Multiple	37.69	32.40	-14.03%
Shares Outstanding (Mil)	32.49	32.38	0.34%
Cumulative Contribution			-9.60%

LTM = Last Twelve Months as of date shown

Market Drivers

9/3/2025 to 12/3/2025

	Return	Correlation
BKNG	-9.6%
Market (SPY)	6.2%	32.8%
Sector (XLY)	3.5%	32.0%

Fundamental Drivers

The -8.9% change in BKNG stock from 6/4/2025 to 12/3/2025 was primarily driven by a -14.2% change in the company's Net Income Margin (%).

	6042025	12032025	Change
Stock Price ($)	5537.89	5047.21	-8.86%
Change Contribution By	LTM	LTM
Total Revenues ($ Mil)	24086.00	26039.00	8.11%
Net Income Margin (%)	22.58%	19.37%	-14.22%
P/E Multiple	33.44	32.40	-3.10%
Shares Outstanding (Mil)	32.84	32.38	1.40%
Cumulative Contribution			-8.88%

LTM = Last Twelve Months as of date shown

Market Drivers

6/4/2025 to 12/3/2025

	Return	Correlation
BKNG	-8.9%
Market (SPY)	15.1%	38.7%
Sector (XLY)	11.5%	35.3%

Fundamental Drivers

The -2.5% change in BKNG stock from 12/3/2024 to 12/3/2025 was primarily driven by a -11.3% change in the company's Net Income Margin (%).

	12032024	12032025	Change
Stock Price ($)	5177.24	5047.21	-2.51%
Change Contribution By	LTM	LTM
Total Revenues ($ Mil)	23052.00	26039.00	12.96%
Net Income Margin (%)	21.85%	19.37%	-11.33%
P/E Multiple	34.34	32.40	-5.63%
Shares Outstanding (Mil)	33.40	32.38	3.04%
Cumulative Contribution			-2.60%

LTM = Last Twelve Months as of date shown

Market Drivers

12/3/2024 to 12/3/2025

	Return	Correlation
BKNG	-2.5%
Market (SPY)	14.3%	66.2%
Sector (XLY)	7.4%	62.4%

Fundamental Drivers

The 145.5% change in BKNG stock from 12/4/2022 to 12/3/2025 was primarily driven by a 62.5% change in the company's Total Revenues ($ Mil).

	12042022	12032025	Change
Stock Price ($)	2055.79	5047.21	145.51%
Change Contribution By	LTM	LTM
Total Revenues ($ Mil)	16022.00	26039.00	62.52%
Net Income Margin (%)	15.24%	19.37%	27.15%
P/E Multiple	33.32	32.40	-2.75%
Shares Outstanding (Mil)	39.56	32.38	18.15%
Cumulative Contribution			137.43%

LTM = Last Twelve Months as of date shown

Market Drivers

12/4/2023 to 12/3/2025

	Return	Correlation
BKNG	63.3%
Market (SPY)	53.2%	59.1%
Sector (XLY)	42.3%	57.2%

Return vs. Risk

Price Returns Compared

	2020	2021	2022	2023	2024	2025	Total [1]
Returns
BKNG Return	8%	8%	-16%	76%	41%	4%	154%
Peers Return	7%	19%	-41%	78%	15%	10%	70%
S&P 500 Return	16%	27%	-19%	24%	23%	16%	112%
Monthly Win Rates [3]
BKNG Win Rate	50%	58%	50%	75%	58%	50%
Peers Win Rate	52%	52%	35%	63%	57%	48%
S&P 500 Win Rate	58%	75%	42%	67%	75%	70%
Max Drawdowns [4]
BKNG Max Drawdown	-44%	-15%	-32%	0%	-6%	-16%
Peers Max Drawdown	-40%	-11%	-48%	-5%	-18%	-25%
S&P 500 Max Drawdown	-31%	-1%	-25%	-1%	-2%	-15%

[1] Cumulative total returns since the beginning of 2020
[2] Peers: META, ABNB, EXPE, H, TRIP. See BKNG Returns vs. Peers.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2025 data is for the year up to 12/3/2025 (YTD)

How Low Can It Go

Unique Key	Event	BKNG	S&P 500
2022 Inflation Shock	2022 Inflation Shock
2022 Inflation Shock% Loss	% Loss	-39.5%	-25.4%
2022 Inflation Shock% Gain to Breakeven	% Gain to Breakeven	65.4%	34.1%
2022 Inflation ShockTime to Breakeven	Time to Breakeven	203 days	464 days
2020 Covid Pandemic	2020 Covid Pandemic
2020 Covid Pandemic% Loss	% Loss	-44.8%	-33.9%
2020 Covid Pandemic% Gain to Breakeven	% Gain to Breakeven	81.1%	51.3%
2020 Covid PandemicTime to Breakeven	Time to Breakeven	231 days	148 days
2018 Correction	2018 Correction
2018 Correction% Loss	% Loss	-26.7%	-19.8%
2018 Correction% Gain to Breakeven	% Gain to Breakeven	36.4%	24.7%
2018 CorrectionTime to Breakeven	Time to Breakeven	738 days	120 days
2008 Global Financial Crisis	2008 Global Financial Crisis
2008 Global Financial Crisis% Loss	% Loss	-66.3%	-56.8%
2008 Global Financial Crisis% Gain to Breakeven	% Gain to Breakeven	196.7%	131.3%
2008 Global Financial CrisisTime to Breakeven	Time to Breakeven	277 days	1480 days

Compare to META, ABNB, EXPE, H, TRIP

In The Past

Booking's stock fell -39.5% during the 2022 Inflation Shock from a high on 2/16/2022. A -39.5% loss requires a 65.4% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth over time.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

About Booking (BKNG)

Booking Holdings Inc. provides travel and restaurant online reservation and related services worldwide. The company operates Booking.com, which offers online accommodation reservations; Rentalcars.com that provides online rental car reservation services; Priceline, which offer online travel reservation services, and consumers hotel, flight, and rental car reservation services, as well as vacation packages, cruises, and hotel distribution services. It also operates Agoda that provides online accommodation reservation services, as well as flight, ground transportation and activities reservation services. In addition, the company operates KAYAK, an online price comparison service that allows consumers to search and compare travel itineraries and prices, comprising airline ticket, accommodation reservation, and rental car reservation information; and OpenTable for booking online restaurant reservations. Further, it offers travel-related insurance products, and restaurant management services to consumers, travel service providers, and restaurants. The company was formerly known as The Priceline Group Inc. and changed its name to Booking Holdings Inc. in February 2018. The company was founded in 1997 and is headquartered in Norwalk, Connecticut.

AI Generated Analysis | Feedback

Here are 1-2 brief analogies to describe Booking (BKNG):

Amazon for travel bookings.
Google for travel planning and reservations.

AI Generated Analysis | Feedback

Here are the major products and services of Booking Holdings (BKNG):

Booking.com: An online travel agency offering reservations for a wide range of accommodations, including hotels, apartments, and villas, globally.
Priceline.com: An online travel agency providing deals on flights, hotels, rental cars, and vacation packages, historically known for its bidding model.
Agoda.com: An online travel agency specializing in hotel and vacation rental bookings, particularly strong in the Asia-Pacific region.
Kayak.com: A travel metasearch engine that aggregates and compares prices from hundreds of travel sites for flights, hotels, rental cars, and vacation packages.
Rentalcars.com: An online car rental service allowing users to search, compare, and book rental vehicles from various providers worldwide.
OpenTable.com: An online restaurant reservation platform connecting diners with restaurants for table bookings.

AI Generated Analysis | Feedback

Booking Holdings (BKNG) primarily sells its services directly to **individuals**. The company operates a portfolio of leading online travel brands, including Booking.com, Priceline, Agoda, Kayak, OpenTable, and Rentalcars.com, which serve a diverse global customer base. Here are up to three categories of customers that Booking Holdings serves:

Leisure Travelers: This constitutes the largest segment of customers, comprising individuals and families planning personal vacations, holidays, weekend getaways, or other recreational trips. These travelers often seek a wide variety of accommodation options (hotels, apartments, vacation rentals), flights, rental cars, and attractions, prioritizing convenience, competitive pricing, and flexibility.
Business Travelers: Individuals who book travel for work-related purposes, such as attending conferences, client meetings, corporate events, or project-based assignments. While their primary purpose is business, they still value efficiency, specific amenities (e.g., reliable Wi-Fi, business centers, convenient locations), and often utilize corporate booking tools or expense management integrations offered by Booking's platforms.
Group and Family Travelers: Customers organizing trips for multiple individuals, including large families, groups of friends, or small interest groups. These travelers often have specific needs such as interconnected rooms, larger accommodations (apartments, villas), or require features for managing multiple bookings simultaneously. They often seek value and options that cater to the needs of several people traveling together.

AI Generated Analysis | Feedback

Amazon.com, Inc. (AMZN)
Alphabet Inc. (GOOGL)
Adyen N.V. (ADYEN.AS)
Meta Platforms, Inc. (META)

AI Generated Analysis | Feedback

Glenn D. Fogel, Chief Executive Officer and President

Glenn D. Fogel joined Booking Holdings (then Priceline.com) in February 2000. He has served as Chief Executive Officer and President since January 2017 and as CEO of Booking.com since June 2019. Prior to these roles, he was the company's Head of Worldwide Strategy and Planning from November 2010 to December 2016 and Executive Vice President, Corporate Development from March 2009 to December 2016. During his tenure in strategy and corporate development, he orchestrated significant acquisitions including Booking.com, KAYAK, OpenTable, RentalCars.com, and Agoda, which transformed the company into a global powerhouse. Before joining Booking Holdings, Fogel worked as a trader at a global asset management firm and as an investment banker specializing in the air transportation industry, including at Kidder, Peabody & Co. and Morgan Stanley. Early in his career, he was laid off from an investment banking job when Kidder, Peabody & Co. merged with Paine Webber. He holds a Bachelor of Science in Economics from the University of Pennsylvania's Wharton School and a law degree from Harvard Law School.

Ewout Steenbergen, Executive Vice President and Chief Financial Officer

Ewout Steenbergen became Executive Vice President and Chief Financial Officer of Booking Holdings on March 15, 2024. Before joining Booking Holdings, Steenbergen served as Executive Vice President and Chief Financial Officer of S&P Global since 2016. At S&P Global, he played a key role in the acquisition of Kensho, an artificial intelligence and innovation hub, and contributed to the $44 billion merger between S&P Global and IHS Markit. Previously, he was Executive Vice President and CFO of Voya Financial, Inc., where he was instrumental in strengthening the company's balance sheet, de-risking its investment portfolio, and executing a successful initial public offering in 2013. Steenbergen also held various leadership positions globally at ING Group, including CEO of ING's Retail Business in the Czech and Slovak Republics. He holds master's degrees in Actuarial Science from the University of Amsterdam and Business Administration from the University of Rochester and Nyenrode University.

Peter J. Millones, Jr., Executive Vice President and General Counsel

Peter J. Millones, Jr. serves as the Executive Vice President and General Counsel for Booking Holdings.

Paulo Pisano, Chief Human Resources Officer

Paulo Pisano has been the Chief Human Resources Officer of Booking Holdings since August 2021. He also served as Senior Vice President and Chief People Officer of Booking.com since March 2020. Prior to his roles at Booking Holdings, he was the Chief People Officer of Galp and held positions as Chief Talent Officer and Senior Vice President at Pearson, and Head of Organizational Effectiveness at Barclays.

Steve Hafner, Chief Executive Officer, KAYAK & OpenTable

Steve Hafner is the co-founder and Chief Executive Officer of KAYAK and oversees the OpenTable business. He is responsible for establishing the vision and direction for these companies, building their teams, and guiding their development. KAYAK, which he co-founded, was acquired by Booking Holdings in 2013, and OpenTable was acquired by Booking Holdings in 2014.

AI Generated Analysis | Feedback

The clear emerging threats for Booking (BKNG) include:

The intensified push by Google to become a direct booking channel for travel services, with its increasingly prominent Google Flights, Google Hotels, and Google Things to Do modules directly integrated into search results. This strategy aims to keep users within Google's ecosystem for travel planning and booking, diverting traffic and transactions away from online travel agencies (OTAs) and facilitating direct connections between travelers and suppliers.
The rapid emergence and advancement of sophisticated AI-powered personalized travel planning and booking agents. These agents, built on large language models and generative AI, could disintermediate traditional OTAs by understanding complex user preferences, dynamically searching and comparing options across various direct suppliers, and executing bookings directly, effectively acting as an intelligent personal travel assistant that bypasses the need for an OTA aggregator.

AI Generated Analysis | Feedback

Booking Holdings Inc. (BKNG) operates a diverse portfolio of online travel brands, offering a wide range of services. The addressable market sizes for their main products and services on a global scale are outlined below:

Online Travel Market (Overall): The global online travel market revenue was valued at $2,712.8 billion in 2023. Other estimates place the global online travel market at $566.7 billion in 2024, projected to reach $1,377.2 billion by 2033. Another report valued the market at $997.16 billion in 2024, with a projection to grow to $1,657.37 billion by 2034.
Online Accommodation Booking: The global online accommodation booking market size stood at USD 340.92 billion in 2025 and is forecast to reach USD 459.00 billion by 2030. Another source indicates the global online accommodation market was valued at USD 246.75 billion in 2024 and is expected to grow to USD 788.95 billion by 2030. The market is also projected to grow from USD 273.12 billion in 2024 to USD 590.59 billion by 2032.
Online Car Rental Services: The global online car rental platform market was valued at USD 101.76 billion in 2024 and is projected to reach USD 193.47 billion by 2033. Another report stated the global car rental market was valued at USD 124.31 billion in 2024 and is expected to reach USD 347.23 billion by 2032.
Online Airline Booking: The Online Airline Booking Market size was valued at USD 270.55 billion in 2024 and is projected to reach USD 521.40 billion by 2032. Another projection indicates the Online Airline Booking Platform Market is expected to grow from USD 352.3 billion in 2024 to USD 1673.8 billion by 2035.
Tours, Activities, and Experiences: The global market for Tours and Activities Reservations was valued at US$179 billion in 2024 and is projected to reach US$264.4 billion by 2030. The global experience travel services market size was valued at USD 138.00 billion in 2024 and is expected to grow to USD 372.93 billion by 2034. The personalized travel and experiences market was valued at $91.2 billion in 2020 and is estimated to reach $447.3 billion by 2030.
Online Restaurant Reservations: Null
Travel Price Comparison/Metasearch: Null

AI Generated Analysis | Feedback

Booking Holdings (BKNG) is expected to drive future revenue growth over the next 2-3 years through several key initiatives:

Expansion of the "Connected Trip" Vision: Booking Holdings is strategically focused on integrating and expanding its offerings beyond traditional accommodations to include flights, attractions, and other travel verticals. This approach aims to provide a more comprehensive travel experience for customers, with flight tickets and attractions bookings already showing significant year-over-year growth. Transactions involving multiple travel verticals have shown mid-20% growth.
Growth in Alternative Accommodations: The company continues to see strong growth in its alternative accommodations segment, such as vacation rentals. This area consistently outpaces the growth of its overall business and is considered a crucial driver for future expansion. Alternative accommodation room nights at Booking.com grew by approximately 10% in the third quarter of 2025, and total listings increased to over 8.6 million.
Leveraging Artificial Intelligence (AI): Booking Holdings is investing in and deploying Generative AI technology to enhance both customer and partner experiences. AI is expected to drive efficiencies, improve conversion rates, speed up searches, and reduce customer support interactions, ultimately contributing to revenue growth.
Enhancement and Expansion of the Genius Loyalty Program: The Genius loyalty program is highlighted as a significant differentiator, encouraging members to book more frequently. Strengthening and expanding this program is a key strategic initiative aimed at increasing customer retention and engagement, leading to repeat bookings and sustained revenue.
Increasing Direct and Mobile App Bookings: A stated strategic focus for Booking Holdings is to increase the mix of direct bookings and mobile app usage. This strategy can lead to higher margins by potentially reducing customer acquisition costs associated with other channels.

AI Generated Analysis | Feedback

Share Repurchases

Booking Holdings announced a new $20 billion share repurchase authorization in February 2025, to commence upon completion of the prior program.
As of June 30, 2025, the company had $24.6 billion remaining under its total share repurchase authorization.
The company repurchased $1.3 billion of stock in the quarter ended June 30, 2025, and $1.8 billion in the quarter ended March 31, 2025. Annually, share repurchases were $6.509 billion in 2024 and $10.377 billion in 2023.

Share Issuance

In April 2020, Booking Holdings priced a private offering of $750 million in 0.75% convertible senior notes due 2025.
Concurrently, in April 2020, the company priced a public offering totaling $3.25 billion in senior notes across three tranches due 2025, 2027, and 2030.
The number of outstanding shares of Booking Holdings Inc.'s common stock was 32,815,201 as of February 13, 2025.

Inbound Investments

In the second quarter of 2025, Reliant Investment Management LLC made a new investment in Booking Holdings Inc., purchasing 939 shares valued at approximately $5.44 million.
CCLA Investment Management acquired 22,166 shares of Booking Holdings in the third quarter of 2025, with an estimated value of $119.52 million.

Outbound Investments

Booking Holdings' long-term investments were $559 million for the quarter ending June 30, 2025, representing a 19.44% increase year-over-year.
The company's management has indicated a focus on organic growth and has not engaged in large merger and acquisition (M&A) deals over the past decade.

Capital Expenditures

Booking Holdings' capital expenditures averaged $346.4 million annually for the fiscal years ending December 2020 to 2024, peaking at $429 million in December 2024.
Capital spending remained moderate, ranging from approximately $60 million to $121 million per quarter between Q4 2024 and Q3 2025, indicating efficient investment in business infrastructure.
Primary capital expenditure focuses include internally-developed and third-party systems for transaction processing, order management, and financial systems, as well as operating leases for office space and data centers.

Interactive Breakdown

Booking Interactive Breakdown Analysis

	Best Bets In Consumer Discretionary Sector
What You Pay
P/E	34.7
P/EBIT	20.8
What You Get
Rev Chg Q	12.7%
Rev Chg LTM	13.0%
Rev Chg 3Y Avg	17.8%
FCF/Rev 3Y Avg	35.6%

Latest Trefis Analyses

	Title	Topic	Date
0	DASHBOARDS
1	Can Booking Stock Hold Up When Markets Turn?	Return
2	BKNG Returns $100 Bil to Shareholders in 10 Years
3	BKNG Is Producing Cash, What Is Holding You Back?	Actionable
4	Booking vs Alphabet: Which Is A Better Investment?	Counter-Intuitive Comparisons
5	Booking vs Yum Brands: Which Is A Better Investment?	Counter-Intuitive Comparisons
6	How Does Booking Stock Stack Up Against Its Peers?	Peer Comparison
7	Better Bet Than BKNG Stock: Pay Less Than Booking To Get More From HALO, IDCC
8	Better Bet Than BKNG Stock: Pay Less Than Booking To Get More From LTH
9	Why ABNB With 52% Upside May Beat BKNG?	Peer Comparison
10	Better Bet Than BKNG Stock: Pay Less Than Booking To Get More From CCL, CUK, RCL	Actionable
11	ARTICLES
12	Pay Less, Gain More: BKNG, RCL Top Marriott International Stock		November 27th, 2025
13	Booking or Marriott International: Which Stock Has More Upside?		November 27th, 2025
14	Booking Stock Hits Key Support – Buying Opportunity?		November 22nd, 2025
15	Pay Less, Gain More: ABNB, BKNG Top Hyatt Hotels Stock		November 20th, 2025
16	ABNB, BKNG Look Smarter Buy Than Hyatt Hotels Stock		November 8th, 2025

	Title
0	DASHBOARDS
1	Can Booking Stock Hold Up When Markets Turn?
2	BKNG Returns $100 Bil to Shareholders in 10 Years
3	BKNG Is Producing Cash, What Is Holding You Back?
4	Booking vs Alphabet: Which Is A Better Investment?
5	Booking vs Yum Brands: Which Is A Better Investment?
6	How Does Booking Stock Stack Up Against Its Peers?
7	Better Bet Than BKNG Stock: Pay Less Than Booking To Get More From HALO, IDCC
8	Better Bet Than BKNG Stock: Pay Less Than Booking To Get More From LTH
9	Why ABNB With 52% Upside May Beat BKNG?
10	Better Bet Than BKNG Stock: Pay Less Than Booking To Get More From CCL, CUK, RCL
11	ARTICLES
12	Pay Less, Gain More: BKNG, RCL Top Marriott International Stock
13	Booking or Marriott International: Which Stock Has More Upside?
14	Booking Stock Hits Key Support – Buying Opportunity?
15	Pay Less, Gain More: ABNB, BKNG Top Hyatt Hotels Stock
16	ABNB, BKNG Look Smarter Buy Than Hyatt Hotels Stock

Trade Ideas

Select past ideas related to BKNG. For more, see Trefis Trade Ideas.

Unique Key	Date	Ticker	Company	Category	Trade Strategy	6M Fwd Rtn	12M Fwd Rtn	12M Max DD
BBWI_11302025_Dip_Buyer_1M_Insider_Buying_GTE_1Mil_EBITp+DE	11302025	BBWI	Bath & Body Works	Dip Buy	DB \| Insider Buys \| Low D/EDip Buy with Strong Insider Buying Buying dips for companies with strong insider buying in the last 1 month, positive operating income and reasonable debt / market cap	6.8%	6.8%	0.0%
HRB_11262025_Dip_Buyer_FCFYield	11262025	HRB	H&R Block	Dip Buy	DB \| FCFY OPMDip Buy with High FCF Yield and High Margin Buying dips for companies with high FCF yield and meaningfully high operating margin	0.5%	0.5%	0.0%
LRN_11262025_Dip_Buyer_FCFYield	11262025	LRN	Stride	Dip Buy	DB \| FCFY OPMDip Buy with High FCF Yield and High Margin Buying dips for companies with high FCF yield and meaningfully high operating margin	-2.6%	-2.6%	-2.6%
ABNB_11212025_Dip_Buyer_FCFYield	11212025	ABNB	Airbnb	Dip Buy	DB \| FCFY OPMDip Buy with High FCF Yield and High Margin Buying dips for companies with high FCF yield and meaningfully high operating margin	3.7%	3.7%	0.0%
MTN_11212025_Dip_Buyer_FCFYield	11212025	MTN	Vail Resorts	Dip Buy	DB \| FCFY OPMDip Buy with High FCF Yield and High Margin Buying dips for companies with high FCF yield and meaningfully high operating margin	1.3%	1.3%	-1.6%
BKNG_8312022_Dip_Buyer_FCFYield	08312022	BKNG	Booking	Dip Buy	DB \| FCFY OPMDip Buy with High FCF Yield and High Margin Buying dips for companies with high FCF yield and meaningfully high operating margin	36.1%	65.5%	-12.9%

Unique Key	Date	Ticker	Company	Category	Trade Strategy	6M Fwd Rtn	12M Fwd Rtn	12M Max DD
BBWI_11302025_Dip_Buyer_1M_Insider_Buying_GTE_1Mil_EBITp+DE	11302025	BBWI	Bath & Body Works	Dip Buy	DB \| Insider Buys \| Low D/EDip Buy with Strong Insider Buying Buying dips for companies with strong insider buying in the last 1 month, positive operating income and reasonable debt / market cap	6.8%	6.8%	0.0%
HRB_11262025_Dip_Buyer_FCFYield	11262025	HRB	H&R Block	Dip Buy	DB \| FCFY OPMDip Buy with High FCF Yield and High Margin Buying dips for companies with high FCF yield and meaningfully high operating margin	0.5%	0.5%	0.0%
LRN_11262025_Dip_Buyer_FCFYield	11262025	LRN	Stride	Dip Buy	DB \| FCFY OPMDip Buy with High FCF Yield and High Margin Buying dips for companies with high FCF yield and meaningfully high operating margin	-2.6%	-2.6%	-2.6%
ABNB_11212025_Dip_Buyer_FCFYield	11212025	ABNB	Airbnb	Dip Buy	DB \| FCFY OPMDip Buy with High FCF Yield and High Margin Buying dips for companies with high FCF yield and meaningfully high operating margin	3.7%	3.7%	0.0%
MTN_11212025_Dip_Buyer_FCFYield	11212025	MTN	Vail Resorts	Dip Buy	DB \| FCFY OPMDip Buy with High FCF Yield and High Margin Buying dips for companies with high FCF yield and meaningfully high operating margin	1.3%	1.3%	-1.6%
BKNG_8312022_Dip_Buyer_FCFYield	08312022	BKNG	Booking	Dip Buy	DB \| FCFY OPMDip Buy with High FCF Yield and High Margin Buying dips for companies with high FCF yield and meaningfully high operating margin	36.1%	65.5%	-12.9%

Recent Active Movers

1 Day Top Gainers

Ticker	Company	Mkt Cap (B)	1D Rtn	YTD Rtn
MPLT	MapLight Therapeutics	0.7	31.3%
AEVA	Aeva Technologies	0.8	25.7%	188.2%
DC	Dakota Gold	0.6	19.7%	150.9%
SERV	Serve Robotics	0.7	18.2%	-12.6%
ACDC	ProFrac	0.7	17.6%	-45.0%
HY	Hyster Yale	0.6	15.6%	-29.9%
AEO	American Eagle Outfitters	4.1	15.1%	49.7%
BEAM	Beam Therapeutics	2.7	14.4%	7.8%
GOSS	Gossamer Bio	0.8	14.4%	278.1%
FTRE	Fortrea	1.3	14.4%	-21.8%

1 Day Top Losers

Ticker	Company	Mkt Cap (B)	1D Rtn	YTD Rtn
PSTG	Pure Storage	22.6	-27.3%	12.1%
GTLB	GitLab	6.3	-12.8%	-32.9%
CTEV	Claritev	0.7	-11.3%
FBYD	Falcons Beyond Global	0.7	-11.2%	131.2%
ACHC	Acadia Healthcare	1.3	-10.9%	-63.0%
ULS	UL Solutions	16.0	-10.7%	60.4%
HPK	HighPeak Energy	0.7	-10.6%	-59.8%
OS	OneStream	3.5	-10.4%	-35.0%
ARE	Alexandria Real Estate Equities	8.2	-10.1%	-47.9%
THO	Thor Industries	5.3	-9.5%	6.6%

1 Week Top Gainers

Ticker	Company	Mkt Cap (B)	1W Rtn	YTD Rtn
HPP	Hudson Pacific Properties	6.3	641.5%	-34.3%
TLRY	Tilray Brands	7.5	618.1%	-46.9%
TMC	TMC The Metals	2.8	42.2%	589.3%
VERA	Vera Therapeutics	2.6	40.2%	-2.4%
ARWR	Arrowhead Pharmaceuticals	9.0	39.1%	246.1%
TE	T1 Energy	0.7	37.4%
MPLT	MapLight Therapeutics	0.7	32.1%
AEVA	Aeva Technologies	0.8	31.1%	188.2%
AMKR	Amkor Technology	10.9	30.2%	73.4%
DC	Dakota Gold	0.6	30.2%	150.9%

1 Week Top Losers

Ticker	Company	Mkt Cap (B)	1W Rtn	YTD Rtn
JANX	Janux Therapeutics	1.1	-50.7%	-68.0%
VTYX	Ventyx Biosciences	0.6	-25.0%	258.0%
CTEV	Claritev	0.7	-23.5%
AMBA	Ambarella	3.0	-22.9%	-3.6%
FULC	Fulcrum Therapeutics	0.6	-21.5%	92.8%
PD	PagerDuty	1.1	-20.5%	-33.9%
NTNX	Nutanix	12.7	-19.3%	-22.4%
CNK	Cinemark	2.6	-18.0%	-25.2%
PSTG	Pure Storage	22.6	-17.2%	12.1%
ZS	Zscaler	38.1	-15.9%	35.1%

1 Month Top Gainers

Ticker	Company	Mkt Cap (B)	1M Rtn	YTD Rtn
OLMA	Olema Pharmaceuticals	2.3	223.6%	367.4%
COGT	Cogent Biosciences	5.4	152.6%	402.1%
CDTX	Cidara Therapeutics	5.9	115.1%	722.1%
IRWD	Ironwood Pharmaceuticals	0.6	100.5%	-15.8%
TERN	Terns Pharmaceuticals	2.5	95.9%	396.2%
FRGE	Forge Global	0.6	90.3%	217.8%
SGML	Sigma Lithium	1.1	87.3%	-10.6%
INSP	Inspire Medical Systems	4.0	82.8%	-27.3%
NPCE	NeuroPace	0.6	77.2%	48.9%
ALMS	Alumis	0.6	71.9%	-0.3%

1 Month Top Losers

Ticker	Company	Mkt Cap (B)	1M Rtn	YTD Rtn
UP	Wheels Up Experience	0.4	-52.7%	-62.4%
CCOI	Cogent Communications	0.9	-51.9%	-72.9%
SMR	NuScale Power	3.0	-50.7%	12.3%
FRMI	Fermi	10.3	-47.5%
AMSC	American Superconductor	1.4	-47.2%	30.1%
TLRY	Tilray Brands	7.5	-46.1%	-46.9%
BTDR	Bitdeer Technologies	2.4	-44.8%	-41.8%
EXOD	Exodus Movement	0.4	-43.1%	-53.3%
STUB	Stubhub	3.5	-39.8%
METC	Ramaco Resources	1.0	-39.4%	66.9%

Recent Active Movers

1 Day Top Gainers

Ticker	Company	Mkt Cap (B)	1D Rtn	YTD Rtn
MPLT	MapLight Therapeutics	0.7	31.3%
AEVA	Aeva Technologies	0.8	25.7%	188.2%
DC	Dakota Gold	0.6	19.7%	150.9%
SERV	Serve Robotics	0.7	18.2%	-12.6%
ACDC	ProFrac	0.7	17.6%	-45.0%
HY	Hyster Yale	0.6	15.6%	-29.9%
AEO	American Eagle Outfitters	4.1	15.1%	49.7%
BEAM	Beam Therapeutics	2.7	14.4%	7.8%
GOSS	Gossamer Bio	0.8	14.4%	278.1%
FTRE	Fortrea	1.3	14.4%	-21.8%

1 Day Top Losers

Ticker	Company	Mkt Cap (B)	1D Rtn	YTD Rtn
PSTG	Pure Storage	22.6	-27.3%	12.1%
GTLB	GitLab	6.3	-12.8%	-32.9%
CTEV	Claritev	0.7	-11.3%
FBYD	Falcons Beyond Global	0.7	-11.2%	131.2%
ACHC	Acadia Healthcare	1.3	-10.9%	-63.0%
ULS	UL Solutions	16.0	-10.7%	60.4%
HPK	HighPeak Energy	0.7	-10.6%	-59.8%
OS	OneStream	3.5	-10.4%	-35.0%
ARE	Alexandria Real Estate Equities	8.2	-10.1%	-47.9%
THO	Thor Industries	5.3	-9.5%	6.6%

1 Week Top Gainers

Ticker	Company	Mkt Cap (B)	1W Rtn	YTD Rtn
HPP	Hudson Pacific Properties	6.3	641.5%	-34.3%
TLRY	Tilray Brands	7.5	618.1%	-46.9%
TMC	TMC The Metals	2.8	42.2%	589.3%
VERA	Vera Therapeutics	2.6	40.2%	-2.4%
ARWR	Arrowhead Pharmaceuticals	9.0	39.1%	246.1%
TE	T1 Energy	0.7	37.4%
MPLT	MapLight Therapeutics	0.7	32.1%
AEVA	Aeva Technologies	0.8	31.1%	188.2%
AMKR	Amkor Technology	10.9	30.2%	73.4%
DC	Dakota Gold	0.6	30.2%	150.9%

1 Week Top Losers

Ticker	Company	Mkt Cap (B)	1W Rtn	YTD Rtn
JANX	Janux Therapeutics	1.1	-50.7%	-68.0%
VTYX	Ventyx Biosciences	0.6	-25.0%	258.0%
CTEV	Claritev	0.7	-23.5%
AMBA	Ambarella	3.0	-22.9%	-3.6%
FULC	Fulcrum Therapeutics	0.6	-21.5%	92.8%
PD	PagerDuty	1.1	-20.5%	-33.9%
NTNX	Nutanix	12.7	-19.3%	-22.4%
CNK	Cinemark	2.6	-18.0%	-25.2%
PSTG	Pure Storage	22.6	-17.2%	12.1%
ZS	Zscaler	38.1	-15.9%	35.1%

Peer Comparisons for Booking

Peers to compare with:

Financials

	BKNG	META	ABNB	EXPE	H	TRIP	Median
Name	Booking	Meta Pla.	Airbnb	Expedia	Hyatt Ho.	Tripadvi.
Mkt Price	-	-	-	-	-	-	-
Mkt Cap	-	-	-	-	-	-	-
Rev LTM	-	-	-	-	-	-	-
Op Inc LTM	-	-	-	-	-	-	-
FCF LTM	-	-	-	-	-	-	-
FCF 3Y Avg	-	-	-	-	-	-	-
CFO LTM	-	-	-	-	-	-	-
CFO 3Y Avg	-	-	-	-	-	-	-

Growth & Margins

	BKNG	META	ABNB	EXPE	H	TRIP	Median
Name	Booking	Meta Pla.	Airbnb	Expedia	Hyatt Ho.	Tripadvi.
Rev Chg LTM	-	-	-	-	-	-	-
Rev Chg 3Y Avg	-	-	-	-	-	-	-
Rev Chg Q	-	-	-	-	-	-	-
QoQ Delta Rev Chg LTM	-	-	-	-	-	-	-
Op Mgn LTM	-	-	-	-	-	-	-
Op Mgn 3Y Avg	-	-	-	-	-	-	-
QoQ Delta Op Mgn LTM	-	-	-	-	-	-	-
CFO/Rev LTM	-	-	-	-	-	-	-
CFO/Rev 3Y Avg	-	-	-	-	-	-	-
FCF/Rev LTM	-	-	-	-	-	-	-
FCF/Rev 3Y Avg	-	-	-	-	-	-	-

Valuation

	BKNG	META	ABNB	EXPE	H	TRIP	Median
Name	Booking	Meta Pla.	Airbnb	Expedia	Hyatt Ho.	Tripadvi.
Mkt Cap	-	-	-	-	-	-	-
P/S	-	-	-	-	-	-	-
P/EBIT	-	-	-	-	-	-	-
P/E	-	-	-	-	-	-	-
P/CFO	-	-	-	-	-	-	-
Total Yield	-	-	-	-	-	-	-
Dividend Yield	-	-	-	-	-	-	-
FCF Yield 3Y Avg	-	-	-	-	-	-	-
D/E	-	-	-	-	-	-	-
Net D/E	-	-	-	-	-	-	-

Returns

	BKNG	META	ABNB	EXPE	H	TRIP	Median
Name	Booking	Meta Pla.	Airbnb	Expedia	Hyatt Ho.	Tripadvi.
1M Rtn	-	-	-	-	-	-	-
3M Rtn	-	-	-	-	-	-	-
6M Rtn	-	-	-	-	-	-	-
12M Rtn	-	-	-	-	-	-	-
3Y Rtn	-	-	-	-	-	-	-
1M Excs Rtn	-	-	-	-	-	-	-
3M Excs Rtn	-	-	-	-	-	-	-
6M Excs Rtn	-	-	-	-	-	-	-
12M Excs Rtn	-	-	-	-	-	-	-
3Y Excs Rtn	-	-	-	-	-	-	-

Comparison Analyses

	Title
0	How Does Booking Stock Stack Up Against Its Peers?
1	Why ABNB With 52% Upside May Beat BKNG?
2	Booking Holdings vs. Expedia: With Return Forecast Of 42%, Expedia Is A Better Bet
3	Booking Holdings vs. Fidelity National Information Services: With Return Forecast Of 16%, Fidelity National Information Services Is A Better Bet
4	TRIP or BKNG - With 41% Return Forecast, BKNG Probably Deserves Your Money
5	Booking Holdings vs. CSX: With Return Forecast Of 19%, Booking Holdings Is A Better Bet
6	Booking Holdings vs. Norfolk Southern: With Return Forecast Of 19%, Booking Holdings Is A Better Bet
7	Booking Holdings vs. Intuit: Both Seem Similar Bets
8	Booking Holdings vs. Zoetis: With Return Forecast Of 35%, Booking Holdings Is A Better Bet
9	Booking Holdings vs. Intuit: With Return Forecast Of 33%-37%, Both Seem Like Good Bets

Financials

Annual
Quarterly

$ Mil \| FY: 12/31	LTM	2024	2023	2022	2021	2020	2019
Period End	9/30/2025	12/31/2024	12/31/2023	12/31/2022	12/31/2021	12/31/2020	12/31/2019
Filing Date	10/28/2025	2/20/2025	2/22/2024	2/23/2023	2/23/2022	2/24/2021	2/26/2020
Key Financials
Total Revenue	26,039	23,739	21,365	17,090	10,958	6,796	15,066
EBITDA	9,188	9,338	7,043	4,921	2,398	1,565	6,865
Operating Income	8,981	7,555	5,835	5,102	2,496	580	5,345
Net Income	5,044	5,882	4,289	3,058	1,165	59	4,865
EPS	154.85	174.96	118.67	76.70	28.39	1.45	112.93
Growth Rates
Total Revenue Growth	13.0%	11.1%	25.0%	56.0%	61.2%	-54.9%	3.7%
EBITDA Growth	16.9%	32.6%	43.1%	105.2%	53.2%	-77.2%	24.1%
Operating Income Growth	39.6%	29.5%	14.4%	104.4%	330.3%	-89.1%	0.1%
Net Income Growth	0.2%	37.1%	40.3%	162.5%	1874.6%	-98.8%	21.7%
Margins
EBITDA Margin	35.3%	39.3%	33.0%	28.8%	21.9%	23.0%	45.6%
Operating Income Margin	34.5%	31.8%	27.3%	29.9%	22.8%	8.5%	35.5%
Net Income Margin	19.4%	24.8%	20.1%	17.9%	10.6%	0.9%	32.3%
Cash & Debt
Total Cash	16,509	16,164	12,683	12,396	11,152	11,063	7,310
Total Debt	17,529	17,081	14,783	13,037	11,277	12,380	9,090
Net Debt / (Cash)	1,020	917	2,100	641	125	1,317	1,780
Cash Flows
Net Cash from Operations	8,640	8,323	7,344	6,554	2,820	85	4,865
Free Cash from Operations	8,315	7,894	6,999	6,186	2,516	-201	4,497
Returns to Shareholders
Dividends	1,230	1,174	-0	-0	-0	-0	-0
Share Repurchases	5,548	6,509	10,377	6,621	163	1,303	8,187

$ Mil \| FY: 12/31	2025Q3	2025Q2	2025Q1	2024Q4	2024Q3	2024Q2	2024Q1	2023Q4	2023Q3	2023Q2	2023Q1	2022Q4
Period End	9/30/2025	6/30/2025	3/31/2025	12/31/2024	9/30/2024	6/30/2024	3/31/2024	12/31/2023	9/30/2023	6/30/2023	3/31/2023	12/31/2022
Filing Date	10/28/2025	7/29/2025	4/29/2025	2/20/2025	10/30/2024	8/1/2024	5/2/2024	2/22/2024	11/2/2023	8/3/2023	5/4/2023	2/23/2023
Key Financials Quarterly
Total Revenue	9,008	6,798	4,762	5,471	7,994	5,859	4,415	4,784	7,341	5,462	3,778	4,049
Ebitda	3,969	1,716	1,229	2,274	3,364	2,367	1,333	794	3,572	2,019	658	1,760
Operating Income	3,940	2,250	1,062	1,729	3,179	1,856	791	609	3,103	1,673	450	1,305
Net Income	2,748	895	333	1,068	2,517	1,521	776	222	2,511	1,290	266	1,235
EPS	84.86	27.54	10.14	32.31	75.37	44.94	22.69	6.37	70.62	35.16	7.07	32.07
Key Financials TTM
Total Revenue TTM	26,039	25,025	24,086	23,739	23,052	22,399	22,002	21,365	20,630	19,341	18,173	17,090
Ebitda TTM	9,188	8,583	9,234	9,338	7,858	8,066	7,718	7,043	8,009	6,860	6,210	4,921
Operating Income TTM	8,981	8,220	7,826	7,555	6,435	6,359	6,176	5,835	6,531	6,009	5,342	5,102
Net Income TTM	5,044	4,813	5,439	5,882	5,036	5,030	4,799	4,289	5,302	4,457	4,024	3,058
Growth Rates Quarterly
Total Revenue Growth	12.7%	16.0%	7.9%	14.4%	8.9%	7.3%	16.9%	18.2%	21.3%	27.2%	40.2%	35.8%
EBITDA Growth	18.0%	-27.5%	-7.8%	186.4%	-5.8%	17.2%	102.6%	-54.9%	47.4%	47.5%	204.3%	70.5%
Operating Income Growth	23.9%	21.2%	34.3%	183.9%	2.4%	10.9%	75.8%	-53.3%	20.2%	66.3%	114.3%	55.5%
Net Income Growth	9.2%	-41.2%	-57.1%	381.1%	0.2%	17.9%	191.7%	-82.0%	50.7%	50.5%	138.0%	99.8%
Margins Quarterly
EBITDA Margin	44.1%	25.2%	25.8%	41.6%	42.1%	40.4%	30.2%	16.6%	48.7%	37.0%	17.4%	43.5%
Operating Income Margin	43.7%	33.1%	22.3%	31.6%	39.8%	31.7%	17.9%	12.7%	42.3%	30.6%	11.9%	32.2%
Net Income Margin	30.5%	13.2%	7.0%	19.5%	31.5%	26.0%	17.6%	4.6%	34.2%	23.6%	7.0%	30.5%
Cash & Debt
Total Cash	16,509	17,595	15,578	16,164	15,775	16,327	15,991	12,683	13,918	15,242	14,499	12,396
Total Debt	17,529	18,989	16,500	17,081	16,720	17,337	17,456	14,783	14,316	14,586	12,665	13,037
Net Debt / (Cash)	1,020	1,394	922	917	945	1,010	1,465	2,100	398	-656	-1,834	641
Cash Flows Quarterly
FCF from Operations	1,435	3,201	3,283	721	2,373	2,525	2,704	1,346	1,372	1,737	2,889	2,173
Cash Flows TTM
FCF from Operations TTM	8,640	9,578	8,902	8,323	8,948	7,947	7,159	7,344	8,171	6,801	7,748	6,554
Returns to Shareholders Quarterly
Dividends	310	312	319	289	291	295	299	0	0	0	0	0
Share Repurchases	653	1,498	2,170	1,227	1,764	1,662	1,856	2,488	2,640	3,099	2,150	2,343
Return on Invested Capital (ROIC) Quarterly
ROIC	1224.0%	523.4%	387.4%	515.0%	1180.5%	581.7%	178.9%	62.7%	2486.8%	-	-	692.6%
Return on Invested Capital (ROIC) TTM
ROIC TTM	679.8%	478.4%	683.8%	664.6%	558.6%	493.4%	330.8%	217.4%	1334.0%	-	-	620.4%

Segment Financials

Revenue by Segment

$ Mil	2024	2023	2022	2021	2020
Single Segment	21,365
Advertising and other revenues		894	599	365	1,119
Agency revenues		9,003	6,663	4,314	10,117
Merchant revenues		7,193	3,696	2,117	3,830
Total	21,365	17,090	10,958	6,796	15,066

Price Behavior

Price Behavior

Market Price	$5,047.21
Market Cap ($ Bil)	163.4
First Trading Date	03/31/1999
Distance from 52W High	-13.1%
	50 Days	200 Days
DMA Price	$5,107.65	$5,189.44
DMA Trend	indeterminate	down
Distance from DMA	-1.2%	-2.7%
	3M	1YR
Volatility	28.6%	28.6%
Downside Capture	96.21	96.94
Upside Capture	22.28	81.65
Correlation (SPY)	33.7%	66.4%

BKNG Betas & Captures as of 11/30/2025

	1M	2M	3M	6M	1Y	3Y
Beta	1.23	0.87	0.81	0.85	0.96	0.99
Up Beta	0.95	1.52	1.54	1.34	1.04	1.02
Down Beta	0.77	0.71	0.77	0.93	0.95	0.95
Up Capture	109%	30%	13%	31%	71%	118%
Bmk +ve Days	12	25	38	73	141	426
Stock +ve Days	8	19	31	63	129	414
Down Capture	151%	108%	102%	99%	98%	98%
Bmk -ve Days	7	16	24	52	107	323
Stock -ve Days	11	22	31	62	119	335

[1] Upside and downside betas calculated using positive and negative benchmark daily returns respectively

1Y 5Y 10Y

Based On 1-Year Data

		Comparison of BKNG With Other Asset Classes (Last 1Y)
	BKNG	Sector ETF	Equity	Gold	Commodities	Real Estate	Bitcoin
Annualized Return	-2.7%	9.3%	15.3%	58.9%	4.6%	-5.8%	-3.1%
Annualized Volatility	28.5%	24.8%	19.7%	19.4%	15.9%	17.8%	35.7%
Sharpe Ratio	-0.10	0.31	0.60	2.26	0.09	-0.48	0.04
Correlation With Other Assets		62.3%	66.1%	-6.8%	11.8%	46.9%	27.3%

ETFs used for asset classes: Sector ETF = XLY, Equity = SPY, Gold = GLD, Commodities = DBC, Real Estate = VNQ, and Bitcoin = BTCUSD
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Based On 5-Year Data

		Comparison of BKNG With Other Asset Classes (Last 5Y)
	BKNG	Sector ETF	Equity	Gold	Commodities	Real Estate	Bitcoin
Annualized Return	19.5%	9.5%	15.0%	17.9%	11.9%	4.9%	37.1%
Annualized Volatility	31.7%	23.8%	17.1%	15.5%	18.9%	19.0%	49.1%
Sharpe Ratio	0.62	0.36	0.71	0.93	0.52	0.17	0.64
Correlation With Other Assets		60.4%	60.3%	2.3%	14.8%	40.2%	28.0%

Based On 10-Year Data

		Comparison of BKNG With Other Asset Classes (Last 10Y)
	BKNG	Sector ETF	Equity	Gold	Commodities	Real Estate	Bitcoin
Annualized Return	15.2%	12.6%	14.5%	14.2%	5.6%	5.4%	76.3%
Annualized Volatility	32.1%	22.0%	18.0%	14.8%	17.7%	20.9%	55.9%
Sharpe Ratio	0.52	0.53	0.69	0.79	0.25	0.23	0.95
Correlation With Other Assets		62.6%	63.1%	-2.0%	21.8%	46.1%	17.9%

Short Interest

Short Interest: As Of Date	11142025
Short Interest: Shares Quantity	599,483
Short Interest: % Change Since 10312025	1.4%
Average Daily Volume	244,030
Days-to-Cover Short Interest	2.46
Basic Shares Quantity	32,384,000
Short % of Basic Shares	1.9%

Returns Analyses

	Title
0	Can Booking Stock Hold Up When Markets Turn?
1	BKNG YTD Stock Return Of 6.8% Outperforms EXPE by 21% and Outperforms HLT by 6.9%
2	BKNG YTD Stock Return Of 66% Underperforms ABNB by -1.1% and Underperforms ABNB by -1.1%
3	BKNG YTD Stock Return Of 11% Outperforms ABNB by 4.5% and Underperforms CHWY by -5.4%
4	Booking Holdings (BKNG) Stock Has 67% Chance Of Rise In The Next One Month
5	Booking Stock Return Comparison
6	Booking Total Shareholder Return (TSR): -16.0% in 2022 and -0.6% 3-yr returns (above peer average)

SEC Filings

Expand for More

Report Date	Filing Date	Filing
9302025	10282025	10-Q 9/30/2025
6302025	7292025	10-Q 6/30/2025
3312025	4292025	10-Q 3/31/2025
12312024	2202025	10-K 12/31/2024
9302024	10302024	10-Q 9/30/2024
6302024	8012024	10-Q 6/30/2024
3312024	5022024	10-Q 3/31/2024
12312023	2222024	10-K 12/31/2023
9302023	11022023	10-Q 9/30/2023
6302023	8032023	10-Q 6/30/2023
3312023	5042023	10-Q 3/31/2023
12312022	2232023	10-K 12/31/2022
9302022	11022022	10-Q 9/30/2022
6302022	8032022	10-Q 6/30/2022
3312022	5042022	10-Q 3/31/2022
12312021	2232022	10-K 12/31/2021

External Quote Links

0	Y Finance	Barrons
1	TradingView	Morningstar
2	SeekingAlpha	ValueLine
3	Motley Fool	Robinhood
4	CNBC	Etrade
5	MarketWatch	Unusual Whales
6	YCharts	Perplexity Finance
7	FinViz

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Booking (BKNG)

Market Price (12/4/2025): $5056.7202 | Market Cap: $163.8 BilSector: Consumer Discretionary | Industry: Hotels, Resorts & Cruise Lines

Booking (BKNG)

Market Price (12/4/2025): $5056.7202Market Cap: $163.8 BilSector: Consumer DiscretionaryIndustry: Hotels, Resorts & Cruise Lines

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Market Price (12/4/2025): $5056.7202 | Market Cap: $163.8 Bil
Sector: Consumer Discretionary | Industry: Hotels, Resorts & Cruise Lines

Market Price (12/4/2025): $5056.7202
Market Cap: $163.8 Bil
Sector: Consumer Discretionary
Industry: Hotels, Resorts & Cruise Lines