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• TikTok for music and live events.
• A creator-focused TikTok that emphasizes combat sports.

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• Triller App: A short-form video social media platform primarily for user-generated content, music discovery, and entertainment.
• Live Event Production & Streaming (e.g., FITE+): Services encompassing the production, distribution, and streaming of live combat sports, music, and other entertainment events globally.
• Conversational AI & Engagement (e.g., Amplify.ai): An enterprise-grade platform providing AI-powered solutions for customer engagement, marketing automation, and support across various channels.
• Talent Booking & Experiences (e.g., Thuzio): A B2B service connecting brands and businesses with professional athletes and celebrities for appearances, endorsements, and bespoke experiences.

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Wing-Fai Ng, Chief Executive Officer

Wing-Fai Ng is the Chief Executive Officer of Triller Group, a role he held as of June 2025.

Pei Huang Shu, Acting Group Chief Financial Officer

Pei Huang Shu serves as the Acting Group Chief Financial Officer for Triller Group.

Sean Kim, CEO of Triller App

Sean Kim was appointed CEO of Triller App and its subsidiary, Triller Platform Co., starting in December 2024. Before joining Triller, he was the Head of Product at TikTok US from 2019 to 2022, where he was responsible for strategic direction and products such as the "For You Page" and creator monetization. Most recently, he served as President and Chief Product Officer at Kajabi, a SaaS tech company, and his experience also includes roles at DirecTV, Amazon, and Amazon Prime.

Bobby Sarnevesht, Executive Chairman (Board Member)

Bobby Sarnevesht previously served as CEO and is now an Executive Chairman and owner, sitting on Triller Group's Board of Directors. He was noted for his contributions since the acquisition of the predecessor of Triller Inc. from its founders in 2019.

Mahi de Silva, Board Member (former CEO of TrillerNet)

Mahi de Silva is a serial entrepreneur and currently serves on the board of Triller. He was the Co-Founder and CEO of Amplify.ai, a conversational AI company that was acquired by TrillerNet in 2021. De Silva also co-founded and was CEO of AdMarvel Inc., a mobile ad platform, which was acquired by Opera Software in 2010. Following the acquisition, he became CEO of Opera Mediaworks. His early career includes positions at Apple and being part of the core startup team at VeriSign. He also served as Chairman of the Board of Noventis, which was acquired by Wex Inc. in 2019.

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The public company Triller (symbol: ILLR) faces several significant risks to its business, primarily centered around regulatory compliance and financial stability.

1. Nasdaq Delisting Risk: Triller has repeatedly failed to file required financial reports with the Securities and Exchange Commission (SEC), leading to multiple delinquency notices from Nasdaq. Additionally, the company has struggled to maintain its stock price above Nasdaq's minimum bid price requirement. Failure to resolve these compliance issues could result in the company's delisting from Nasdaq, which would severely reduce liquidity for its stock and make it significantly more challenging to raise capital.
2. Lack of Profitability and Negative Cash Flow: Triller has consistently reported negative earnings per share (EPS) and substantial negative free cash flow, indicating persistent issues with profitability and liquidity. The company also has negative shareholders' equity, further highlighting its financial fragility. This ongoing financial unhealthiness raises concerns about the company's ability to fund its operations and achieve sustainable growth.
3. Governance Failures and Internal Control Weaknesses: The delays in financial filings stem from internal financial restatements due to accounting errors and a high turnover in its finance department. These issues, coupled with instances of insider selling and a failed private placement, point to systemic governance weaknesses that could erode investor confidence and deter potential institutional investors and partners.

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The severe and ongoing financial instability, including repeated "going concern" warnings from auditors in its public filings, represents a clear emerging existential threat that impairs Triller's ability to fund operations, innovate, and compete effectively against well-capitalized rivals in the highly competitive short-form video and live event markets.

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Triller (ILLR) operates across several key product and service areas, each with its own addressable market.

Social Media and Short-Form Video Platform (Triller App):
The global social media market size was valued at approximately USD 238.56 billion in 2024 and is projected to reach USD 499.04 billion by 2030, growing at a compound annual growth rate (CAGR) of 13.1% from 2024 to 2030. Another estimate places the global social media market size at USD 218.03 billion in 2023, anticipated to exceed USD 815.78 billion by 2033, with a CAGR of 14.09% from 2023 to 2033. North America held the largest revenue share in the social media market in 2024.

For the short-form video market specifically, which is a core component of the Triller app, the global market size was valued at USD 45.34 billion in 2024 and is projected to reach USD 835.69 billion by 2035, growing at a CAGR of 39.47% from 2025 to 2035. Another estimate for the global short-form video market size was USD 34.79 billion in 2024 and is expected to reach USD 289.52 billion by 2032, at a CAGR of 30.33%.

Creator Economy (including Live Streaming and Content Monetization):
Triller is positioned within the broader creator economy. The global creator economy market is valued at over USD 191 billion and is expected to surpass USD 525 billion by 2030 or USD 528.39 billion by 2030. Goldman Sachs estimated that the total addressable market of the creator economy could reach USD 480 billion by 2027 from USD 250 billion in 2023. Grand View Research estimated the global creator economy market size at USD 205.25 billion in 2024, projected to reach USD 1,345.54 billion by 2033, growing at a CAGR of 23.3% from 2025 to 2033. North America holds a significant share of this market, estimated at around 40% of the global creator economy market share.

The global live streaming market, which is part of the creator economy and includes Triller's event platforms, was estimated at USD 87.55 billion in 2023 and is projected to reach USD 345.13 billion by 2030, with a CAGR of 23.0%. Other estimates for the global live streaming market range from USD 87.8 billion in 2024, expected to reach USD 605.2 billion by 2033 (CAGR of 23.93%), to USD 756.5 billion by 2031 (CAGR of 20.9% from 2024 to 2031). The Asia-Pacific region is expected to dominate the live streaming market in 2024, with North America also being a major market.

Combat Sports (Bare Knuckle Fighting Championship - BKFC, Triller Fight Club, TrillerTV):
Triller's combat sports ventures, including BKFC and Triller Fight Club, fall under the broader live streaming and sports media markets. While a specific market size solely for "bare-knuckle fighting" or "Triller Fight Club" is not separately available, these operations contribute to the live streaming market as a whole, particularly within the media and entertainment segment. This segment accounted for the largest share of the live streaming market in 2023 and 2024. Triller Fight Club has reported selling over 3 million Pay-Per-Views in a year (as of February 2022).

Fintech/Financial Services (AGBA Group):
Triller Group, through its merger with AGBA Group, offers financial services such as life insurance, property-casualty insurance, pension, stock brokerage, and mutual funds, as well as a wealth and health platform. Triller aims to integrate financial services into the creator economy, creating new revenue streams. While the broader fintech and financial services markets are substantial, specific addressable market sizes for financial services tailored to the creator economy are not readily available in the provided search results.

Advertising and Brand Campaigns:
Triller offers brand campaign services, content amplification, brand marketing, event creation, agency partnerships, and advertising services. These services tap into the global digital advertising market. Global digital advertising spend growth is estimated to be in line with the creator economy growth. Spending on social media advertising alone is expected to reach around USD 219.8 billion in 2024.

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1. Expansion and Monetization of Core Digital Content and Social Media Platform: Triller has demonstrated aggressive expansion and monetization strategies within its core digital content and social media platform, the Triller app. The company aims to capitalize on the growing demand for digital content and social media, which has led to significant revenue increases in the past.

2. Growth in Brand Marketing, Advertising Services, and Content Amplification: Triller leverages its artificial intelligence (AI) technology to deliver brand campaigns, marketing, and advertising services. A continued focus on these offerings, alongside content amplification, is expected to drive revenue growth as the company strives to remain relevant in a competitive market.

3. Diversification into New Service Offerings, Including Financial Services and Wealth and Health Platforms: Triller has indicated a strategic diversification into new areas such as financial services and wealth and health platforms. These new ventures are anticipated to open up additional revenue streams in the future, contributing to overall top-line growth.

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Share Issuance

• On October 15, 2024, as part of a merger, Triller Group Inc. issued 83,468,631 shares of common stock to Triller stockholders, 24,206,246 shares of common stock as an escrow agent, and 11,801,804 shares of preferred stock.
• In February 2025, Triller Group raised $50 million through a private placement with institutional investors, involving the sale of up to 6.36 million common shares at $2.20 each to KCP Holdings.
• On October 21, 2025, Triller Group issued common shares as equity grants under its 2024 Equity Incentive Plan, including 4,000,000 shares to CEO Ng Wing Fai, and 500,000 shares each to directors Brian Chung Yau Chan and Thomas Kwok On Ng.

Inbound Investments

• In October 2020, Triller completed a funding round that raised $250 million, valuing the company at $1.25 billion.
• On August 29, 2022, Triller raised $200 million in a Series B funding round.
• In February 2025, Triller Group secured $50 million in equity funding from a private placement with institutional investors, led by KCP Holdings.

Outbound Investments

• On April 14, 2021, Triller acquired video streaming service FITE TV (later rebranded as TrillerTV) and customer engagement platform Amplify.ai. These acquisitions, along with the March 2021 purchase of music competition platform Verzuz, totaled approximately $250 million.
• On November 22, 2021, Triller acquired influencer event firm Thuzio.
• In February 2022, Triller acquired a majority interest in Bare Knuckle Fighting Championship (BKFC) for an undisclosed amount, with the acquisition formally occurring on April 1, 2022.

Capital Expenditures

• Triller Group reported capital expenditures of $0.5 million in fiscal year 2020, $0.2 million in fiscal year 2021, $0.1 million in fiscal year 2022, and $0.0 million in fiscal year 2023.
• For the 12 months ending prior to November 7, 2025, capital expenditures totaled $71,000.