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    The Continued Struggle Of The Restaurant Industry In The U.S.

    Despite economic recovery being seen in the U.S., the restaurant industry continues to struggle, as sales and traffic remain weak. Since the beginning of 2016, comparable sales (except February) and traffic have been deteriorating in every single...


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    How Does McDonald’s Intend To Turn Around Its Chinese Business?

    McDonald’s High Growth markets are classified to include countries like China, Italy, Korea, Poland, Russia, Spain, Switzerland, the Netherlands, and related markets. Further, they are believed to have relatively higher restaurant expansion...


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    Why Has McDonald’s Stock Price Risen 20% Over The Last One Year?

    McDonald’s growth engine started losing steam at the beginning of the third quarter of 2014, with revenues falling 6.6% year-over-year in the quarter. For the first time after 2009, consolidated revenues were down 2.4% y-o-y in 2014. Howeve...


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    Does McDonald’s Need A Local Partner To Grow In China?

    Recently, Yum Brands, the owner of KFC and Pizza Hut entered into a deal with Ant Financial (an Alibaba group company) and Primavera Capital (run by a former Goldman Sachs executive) to sell a part of its China operations for $480 million as a pa...


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    How A Change In Leadership Can Impact McDonald’s Turnaround Program?

    Recently, McDonald’s  (NYSE:MCD) announced that the President of its U.S. operations, Mike Andres, will retire at the end of this year and will be succeeded by Chris Kempczinski.  This President-to-be is the company’s current Executive Vice...


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    Is McDonald’s A Gold Medalist At the Olympics?

    The popularity of the McDonald’s  (NYSE:MCD) restaurant in the Olympics village at Rio de Janiero, Brazil is visible from the long queue of athletes outside the store, practically at all times during the day. The Washington Post reported th...


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    Why Is McDonald’s Concentrating On Refranchising?

    In 2015, McDonald’s  (NYSE:MCD) came out with a turnaround plan to address its falling revenues and slowing comparable store sales growth. One of the key aspects of this turnaround plan was the decision to optimize the restaurant ownership ...


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    Is McDonald’s Dependence On High Growth Markets Increasing?

    In mid-2015,  McDonald’s  (NYSE:MCD) started operating under a new structure that classifies segments and combine markets with similar characteristics and opportunities for growth. Under the structure, the broad classification is: U.S.: I...



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    McDonald’s Versus Burger King: Whose Franchisees Perform Better?

    McDonald’s  (NYSE:MCD) earns almost an eight times higher revenue than Burger King (NYSE:QSR), owing to twice the number of franchised restaurants and comparatively larger footfall. However, lately McDonald’s has found itself struggli...






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    Here’s How Offshoring Jobs Can Help McDonald’s

    As McDonald’s  (NYSE:MCD) is working on a turnaround program, improving its menu and using technology to make services more efficient.  The company is also making improvements to its compensation and benefits package for U.S. employees, so ...

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