Tilly's (TLYS)


Market Price (10/12/2026): $4.46 | Market Cap: $134.9 MilSector: Consumer Discretionary | Industry: Apparel Retail

Tilly's (TLYS)


Market Price (10/12/2026): $4.46
Market Cap: $134.9 Mil
Sector: Consumer Discretionary
Industry: Apparel Retail

Investment Highlights Why It Matters Detailed financial logic regarding cash flow yields vs trend-riding momentum.

0

Attractive yield
FCF Yield is 8.4%

Megatrend and thematic drivers
Megatrends include E-commerce & Digital Retail, and Experience Economy & Premiumization. Themes include Direct-to-Consumer Brands, and Experiential Retail.

Weak multi-year price returns
2Y Excs Rtn is -40%, 3Y Excs Rtn is -127%

Debt is significant
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is 79%

Expensive valuation multiples
P/EBITPrice/EBIT or Price/(Operating Income) ratio is 181x, P/EPrice/Earnings or Price/(Net Income) is 69x

Stock price has recently run up significantly
12M Rtn12 month market price return is 186%

Weak revenue growth
Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -2.9%

Yield minus risk free rate is negative
ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is -2.6%

Key risks
TLYS key risks include [1] a sustained trend of declining sales and profitability driven by difficulties in meeting the demands of its core youth demographic and [2] compounding operational issues related to merchandising and inventory management.

0 Attractive yield
FCF Yield is 8.4%
1 Megatrend and thematic drivers
Megatrends include E-commerce & Digital Retail, and Experience Economy & Premiumization. Themes include Direct-to-Consumer Brands, and Experiential Retail.
2 Weak multi-year price returns
2Y Excs Rtn is -40%, 3Y Excs Rtn is -127%
3 Debt is significant
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is 79%
4 Expensive valuation multiples
P/EBITPrice/EBIT or Price/(Operating Income) ratio is 181x, P/EPrice/Earnings or Price/(Net Income) is 69x
5 Stock price has recently run up significantly
12M Rtn12 month market price return is 186%
6 Weak revenue growth
Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -2.9%
7 Yield minus risk free rate is negative
ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is -2.6%
8 Key risks
TLYS key risks include [1] a sustained trend of declining sales and profitability driven by difficulties in meeting the demands of its core youth demographic and [2] compounding operational issues related to merchandising and inventory management.

TLYS in ETFs

Weight = TLYS's share of each fund

VTI0.00%
AVUV0.00%
DFAS0.00%
DFAC0.00%

Valuation & Metrics

Price Chart

Why The Stock Moved

Qualitative Assessment

AI Analysis | Feedback

Updated on 10/1/2026

Tilly's (TLYS) stock has gained about 5% since 6/30/2026 because of the following key factors:

1. Tilly's exceeded expectations with its fiscal Q2 2026 operating results, which ended August 1, 2026. The company reported diluted earnings per share (EPS) of $0.27, surpassing the consensus estimate of $0.17 by $0.10, representing a positive earnings surprise of 58.82%. Additionally, net sales for the quarter rose 8.1% year-over-year to $163.5 million, while comparable net sales increased by 12.1%, marking the third consecutive quarter of double-digit comparable net sales growth.

2. Significant improvements in profitability and margins contributed to the stock's rise. Tilly's reported a gross margin expansion of 300 basis points to 35.5% in fiscal Q2 2026. Operating income for the quarter increased substantially to $8.2 million from $2.7 million in the prior year. The company also reported a net income of $8.4 million, a significant increase from $3.2 million in the comparable period, and returned to profitability on a trailing four-quarters basis for the first time since the end of fiscal 2022.

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Updated on 10/1/2026

Tilly's (TLYS) stock has gained about 5% since 6/30/2026 because of the following key factors:

1. Tilly's exceeded expectations with its fiscal Q2 2026 operating results, which ended August 1, 2026. The company reported diluted earnings per share (EPS) of $0.27, surpassing the consensus estimate of $0.17 by $0.10, representing a positive earnings surprise of 58.82%. Additionally, net sales for the quarter rose 8.1% year-over-year to $163.5 million, while comparable net sales increased by 12.1%, marking the third consecutive quarter of double-digit comparable net sales growth.

2. Significant improvements in profitability and margins contributed to the stock's rise. Tilly's reported a gross margin expansion of 300 basis points to 35.5% in fiscal Q2 2026. Operating income for the quarter increased substantially to $8.2 million from $2.7 million in the prior year. The company also reported a net income of $8.4 million, a significant increase from $3.2 million in the comparable period, and returned to profitability on a trailing four-quarters basis for the first time since the end of fiscal 2022.

3. A strong outlook and sustained sales momentum provided further confidence to investors. For fiscal Q3 2026, management projected comparable sales growth of 10% to 14%. Furthermore, fiscal August 2026 (the first month of Q3) saw comparable net sales increase by 14.6% relative to the comparable period last year, extending the company's streak to 13 consecutive months of comparable net sales growth. This sustained positive trend in sales, coupled with management's guidance, signaled continued operational strength.

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Stock Movement Drivers

Fundamental Drivers

The 6.2% change in TLYS stock from 6/30/2026 to 10/11/2026 was primarily driven by a 4.4% change in the company's P/S Multiple.
(LTM values as of)630202610112026Change
Stock Price ($)4.204.466.2%
Change Contribution By: 
Total Revenues ($ Mil)5715832.1%
P/S Multiple0.20.24.4%
Shares Outstanding (Mil)3030-0.4%
Cumulative Contribution6.2%

LTM = Last Twelve Months as of date shown

Market Drivers

6/30/2026 to 10/11/2026
ReturnCorrelation
TLYS6.2% 
Market (SPY)4.3%23.7%
Sector (XLY)-3.8%27.8%

Fundamental Drivers

The 10.1% change in TLYS stock from 3/31/2026 to 10/11/2026 was primarily driven by a 6.8% change in the company's Total Revenues ($ Mil).
(LTM values as of)331202610112026Change
Stock Price ($)4.054.4610.1%
Change Contribution By: 
Total Revenues ($ Mil)5465836.8%
P/S Multiple0.20.23.6%
Shares Outstanding (Mil)3030-0.5%
Cumulative Contribution10.1%

LTM = Last Twelve Months as of date shown

Market Drivers

3/31/2026 to 10/11/2026
ReturnCorrelation
TLYS10.1% 
Market (SPY)20.0%17.1%
Sector (XLY)3.8%16.8%

Fundamental Drivers

The 116.5% change in TLYS stock from 9/30/2025 to 10/11/2026 was primarily driven by a 105.2% change in the company's P/S Multiple.
(LTM values as of)930202510112026Change
Stock Price ($)2.064.46116.5%
Change Contribution By: 
Total Revenues ($ Mil)5505836.1%
P/S Multiple0.10.2105.2%
Shares Outstanding (Mil)3030-0.5%
Cumulative Contribution116.5%

LTM = Last Twelve Months as of date shown

Market Drivers

9/30/2025 to 10/11/2026
ReturnCorrelation
TLYS116.5% 
Market (SPY)17.8%4.0%
Sector (XLY)-5.3%6.4%

Fundamental Drivers

The -45.1% change in TLYS stock from 9/30/2023 to 10/11/2026 was primarily driven by a -38.7% change in the company's P/S Multiple.
(LTM values as of)930202310112026Change
Stock Price ($)8.124.46-45.1%
Change Contribution By: 
Total Revenues ($ Mil)642583-9.2%
P/S Multiple0.40.2-38.7%
Shares Outstanding (Mil)3030-1.4%
Cumulative Contribution-45.1%

LTM = Last Twelve Months as of date shown

Market Drivers

9/30/2023 to 10/11/2026
ReturnCorrelation
TLYS-45.1% 
Market (SPY)88.4%13.9%
Sector (XLY)43.4%13.6%

Return vs. Risk

Price Returns Compared

 202120222023202420252026Total [1]
Returns
TLYS Return124%-44%-17%-44%-53%123%-38%
Peers Return43%-28%80%23%27%-14%150%
S&P 500 Return27%-19%24%23%16%13%107%

Monthly Win Rates [3]
TLYS Win Rate75%25%33%25%42%50% 
Peers Win Rate63%33%62%50%58%52% 
S&P 500 Win Rate75%42%67%75%67%50% 

Max Drawdowns [4]
TLYS Max Drawdown-20%-59%-32%-58%-85%-33% 
Peers Max Drawdown-31%-52%-34%-31%-41%-40% 
S&P 500 Max Drawdown-5%-25%-10%-8%-19%-9% 


[1] Cumulative total returns since the beginning of 2021
[2] Peers: ZUMZ, ANF, AEO, URBN, BKE.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2026 data is for the year up to 10/9/2026 (YTD)

How Low Can It Go

EventTLYSS&P 500
2025 US Tariff Shock
  % Loss-82.0%-18.8%
  % Gain to Breakeven454.6%23.1%
  Time to Breakeven313 days79 days
2024 Yen Carry Trade Unwind
  % Loss-19.7%-7.8%
  % Gain to Breakeven24.5%8.5%
  Time to Breakeven16 days18 days
2020 COVID-19 Crash
  % Loss-50.5%-33.7%
  % Gain to Breakeven102.2%50.9%
  Time to Breakeven154 days140 days
Q4 2018 Fed Policy Error / Growth Scare
  % Loss-42.3%-19.2%
  % Gain to Breakeven73.4%23.8%
  Time to Breakeven893 days105 days
2015-2016 China Devaluation / Global Growth Scare
  % Loss-38.3%-12.2%
  % Gain to Breakeven62.0%13.9%
  Time to Breakeven292 days62 days
2014-2016 Oil Price Collapse
  % Loss-28.3%-6.8%
  % Gain to Breakeven39.6%7.3%
  Time to Breakeven109 days15 days

Compare to ZUMZ, ANF, AEO, URBN, BKE

In The Past

Tilly's's stock fell -82.0% during the 2025 US Tariff Shock. Such a loss loss requires a 454.6% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

EventTLYSS&P 500
2025 US Tariff Shock
  % Loss-82.0%-18.8%
  % Gain to Breakeven454.6%23.1%
  Time to Breakeven313 days79 days
2020 COVID-19 Crash
  % Loss-50.5%-33.7%
  % Gain to Breakeven102.2%50.9%
  Time to Breakeven154 days140 days
Q4 2018 Fed Policy Error / Growth Scare
  % Loss-42.3%-19.2%
  % Gain to Breakeven73.4%23.8%
  Time to Breakeven893 days105 days
2015-2016 China Devaluation / Global Growth Scare
  % Loss-38.3%-12.2%
  % Gain to Breakeven62.0%13.9%
  Time to Breakeven292 days62 days
2014-2016 Oil Price Collapse
  % Loss-28.3%-6.8%
  % Gain to Breakeven39.6%7.3%
  Time to Breakeven109 days15 days
2013 Taper Tantrum
  % Loss-26.2%-0.2%
  % Gain to Breakeven35.5%0.2%
  Time to Breakeven430 days1 days

Compare to ZUMZ, ANF, AEO, URBN, BKE

In The Past

Tilly's's stock fell -82.0% during the 2025 US Tariff Shock. Such a loss loss requires a 454.6% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

About Tilly's (TLYS)

Tilly's, Inc. (TLYS) is a specialty retailer focused on the youth market within the United States. The company operates a network of physical stores alongside its e-commerce website, tillys.com, offering a diverse assortment of casual apparel, footwear, accessories, and hardgoods. Its primary customer base consists of young men and women, as well as boys and girls, seeking contemporary fashion and lifestyle products.

The company's product range is extensive, encompassing various categories. Its apparel selection includes tops, outerwear, bottoms, and dresses. The accessories merchandise features items such as backpacks, hydration bottles, hats, sunglasses, small electronics, handbags, watches, and jewelry. Furthermore, Tilly's provides hardgoods like skateboards, longboards, bikes, roller-skates, and equipment for snowboarding and surfing. A significant portion of its inventory also comprises third-party merchandise across these product categories, offering customers a broad selection of brands.

AI Analysis | Feedback

Here are 1-3 brief analogies for Tilly's:

  • Like a mix of American Eagle Outfitters (AEO) and Zumiez (ZUMZ).
  • A Zumiez (ZUMZ) that also carries a broader selection of mainstream casual apparel.

AI Analysis | Feedback

  • Casual Apparel: Sells tops, outerwear, bottoms, and dresses for young men, women, boys, and girls.
  • Footwear: Offers a variety of shoes and boots to its target demographic.
  • Accessories: Provides items such as backpacks, hats, sunglasses, small electronics, handbags, and jewelry.
  • Hardgoods: Includes products like skateboards, longboards, bikes, roller-skates, and equipment for snowboarding and surfing.

AI Analysis | Feedback

Tilly's (TLYS) is a specialty retailer that sells primarily to individual consumers rather than other businesses. Based on the company description, its customer base can be categorized as:

  • Young Men and Women: This category encompasses the primary demographic for much of their casual apparel, footwear, and accessories.
  • Boys and Girls: Tilly's also caters to a younger demographic, providing apparel and other merchandise for children and adolescents.

AI Analysis | Feedback

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Nate Smith, President and Chief Executive Officer

Nate Smith joined Tillys as President and Chief Executive Officer in August 2025. Prior to this role, he served as Chief Executive Officer of Marolina Outdoor, Inc. since September 2024. From June 2017 to April 2024, Mr. Smith was the President, Americas, at Boardriders, Inc. His background also includes executive positions at Oakley, Inc., where he was Vice President/General Manager, North American Wholesale, and Vice President, Oakley Defense. He has also held executive roles at IPATH Footwear, MV Transportation, Inc., and Patagonia, Inc., following eight years of service in the United States Navy.

Michael Henry, Executive Vice President, Chief Financial Officer

Michael Henry became Tillys' Chief Financial Officer in June 2015 and has served as Executive Vice President, Chief Financial Officer since September 2019. Before joining Tillys, Mr. Henry was the Senior Vice President, Global Controller at Quiksilver, Inc. from July 2012 to May 2015. He spent over a decade at Pacific Sunwear of California, Inc., where his roles included Senior Vice President and Chief Financial Officer from January 2008 to April 2011. Earlier in his career, he worked in the audit practice of Deloitte & Touche LLP from September 1994 to September 2000. Mr. Henry is a certified public accountant (inactive).

Hezy Shaked, Co-Founder, Executive Chairman, and Chief Strategy Officer

Hezy Shaked co-founded the Tilly's concept in 1982 and established the company in 1984. He currently serves as Executive Chairman and Chief Strategy Officer, a role he transitioned into in August 2025 from President and Chief Executive Officer. Mr. Shaked has held various leadership positions within Tillys, including President and Chief Executive Officer from inception to September 2006, Co-Chief Executive Officer from September 2006 to September 2008, and President and Chief Executive Officer from September 2008 to February 2011. He has over 30 years of experience in the retail industry.

Michael Cingolani, Chief Merchandising Officer

Michael Cingolani was promoted to Chief Merchandising Officer. He previously served as Senior Vice President, General Merchandising Manager since November 2024, and as Senior Director, Divisional Merchandise Manager, Men's and Boys Apparel, since August 2024. Prior to rejoining Tillys, he was at rue21 from May 2019 to May 2024, including serving as Chief Merchandising Officer from July 2022. Mr. Cingolani had a prior tenure at Tillys as Divisional Merchandise Manager, Men's and Boys Branded Apparel and Fashion Tops, for five years. He also held buying positions at Foot Locker, Inc., Pacific Sunwear, Kohl's Corp, and American Eagle Outfitters, Inc.

Shelly Bueno-Johnson, Vice President of Stores

Shelly Bueno-Johnson has served as Tillys' Vice President of Stores since November 2006. Before this, she was the Director of Stores from April 2006 and Director of Training and Development from January 2004. Ms. Bueno-Johnson also held various management positions at The Wet Seal from 1989 to 2003, with her last role there being Director of Training and Development.

AI Analysis | Feedback

Here are the key risks to Tilly's (TLYS) business:
  1. Consumer Spending Environment and Economic Downturns: As a specialty retailer of discretionary items, Tilly's is highly susceptible to fluctuations in consumer spending. Management has identified the broader consumer spending environment as a key external risk, noting that a decline in discretionary retail spending would make it challenging to sustain double-digit comparable sales growth. The company's business model, particularly its larger store format, leads to higher overhead, making it more vulnerable during economic downturns compared to competitors with smaller store footprints.
  2. Intense Competition and Shifting Consumer Preferences: Tilly's operates in a highly competitive retail landscape, facing pressure from online retailers, other brick-and-mortar stores, and even the brands it carries that are increasingly selling directly to consumers. The company's ability to effectively respond to evolving customer preferences and fashion trends, as well as attract customer traffic to both its physical stores and e-commerce platform, is crucial for its success. A significant portion of Tilly's sales is still derived from physical stores, making it vulnerable to the ongoing decline in mall traffic across the United States.
  3. Inventory Management and Profitability Challenges: Tilly's has historically faced difficulties with inventory management, which has led to significant markdowns and negatively impacted its profit margins. While the company has made efforts to improve inventory discipline, the risk of these challenges re-emerging remains. The company has also struggled with profitability, reporting negative operating and net margins in the past, and requires substantial comparable sales increases to achieve full-year profitability. Additionally, factors such as inflation and rising labor and operating costs continue to put pressure on the company's margins.

AI Analysis | Feedback

  • The rapid growth of ultra-fast fashion retailers (e.g., Shein, Temu) offering trendy apparel at significantly lower price points and with faster product cycles, directly competing for Tilly's target demographic.
  • The proliferation of direct-to-consumer (DTC) brands leveraging social media and influencer marketing to sell apparel, footwear, and accessories directly to consumers, bypassing traditional multi-brand retailers like Tilly's and potentially eroding their market share and relevance.

AI Analysis | Feedback

The addressable markets for Tilly's main products and services in the United States are substantial, reflecting the diverse categories the company operates within.

Apparel

  • The U.S. clothing and apparel market was valued at approximately USD 370.4 billion in 2024 and is projected to reach USD 482.1 billion by 2032, growing at a Compound Annual Growth Rate (CAGR) of 3.5% during the period of 2025–2032. Casual wear is the leading category within this market, holding a 75% share.
  • Specifically, the United States casual wear market was worth USD 196.22 billion in 2024 and is forecasted to achieve USD 266.47 billion by 2033, with a CAGR of 3.48% from 2026–2033. The U.S. accounted for approximately 84% of the North American casual wear market in 2024.
  • The United States kids wear market was valued at USD 6.53 billion in 2024 and is expected to reach USD 10.68 billion by 2030, demonstrating a CAGR of 8.60% during the forecast period. Another estimate for the U.S. baby and children's clothing market size was around USD 40.21 billion in 2025, projected to reach USD 43.92 billion by 2032 with a CAGR of about 1.27% during 2026–2032.

Footwear

  • The U.S. shoe and footwear market size was USD 95.1 billion in 2024 and is expected to grow by 3.7% from 2025-2032, reaching USD 125.7 billion by 2032.
  • Another report indicates the United States footwear market was valued at USD 97.16 billion in 2025 and is projected to reach USD 121.30 billion by 2034, with a CAGR of 2.50% from 2026-2034.
  • The U.S. athletic footwear market was valued at approximately USD 15 billion in 2023. This segment is forecast to increase by USD 8.51 billion at a CAGR of 5.4% between 2024 and 2029.

Accessories

  • The U.S. fashion accessories market size was USD 223.2 billion in 2024 and is expected to reach around USD 477.4 billion by 2034, growing at a CAGR of 7.9% from 2025 to 2034.
  • Another source estimates the U.S. fashion accessories market generated a revenue of USD 222,074.1 million in 2024 and is expected to reach USD 342,988.5 million by 2030, with a CAGR of 7.8% from 2025 to 2030.
  • The United States personal accessories market was valued at USD 97.47 billion in 2024 and is anticipated to grow to USD 158.04 billion by 2030, at a CAGR of 8.45% during the forecast period.

Hardgoods

  • **Skateboards & Longboards:** The United States skateboard market was valued at USD 1.23 billion in 2024 and is expected to reach USD 1.48 billion by 2030, rising at a CAGR of 3.13%. Another report estimates the skate board market size at USD 1,578.45 million in 2024, projected to reach USD 3,267.89 million by 2032, growing at a CAGR of 8.12% from 2025 to 2032. The U.S. is identified as the leading country in the skateboard market with a 22.4% share.
  • **Bikes:** The U.S. bike market size was estimated at USD 14.75 billion in 2024 and is projected to reach USD 24.28 billion by 2033, growing at a CAGR of 5.9% from 2025 to 2033. Another source indicates the market for bicycles in the United States is expected to expand from US$ 15.84 billion in 2024 to US$ 22.01 billion by 2033, with a CAGR of 3.72% from 2025 to 2033.
  • **Roller-skates:** The United States roller skating market size was USD 184.0 million in 2025. The U.S. is projected to reach USD 722.7 million by 2034 within the broader roller sports product market.
  • **Snowboarding Equipment:** The U.S. skiing and snowboarding market size was estimated at USD 5.53 billion in 2023. While this includes more than just equipment, the USA is considered the largest single-country snowboard equipment market. The global snowboard equipment market size was estimated at USD 360.7 million in 2023 and is expected to reach USD 544.3 million by 2033. North America accounted for over 41% of all global snowboard equipment sales by unit volume in 2024.
  • **Surfing Equipment:** The surfing equipment market in the United States generated a revenue of USD 1,545.2 million in 2020 and is expected to reach USD 2,109.5 million by 2028, with a CAGR of 4% from 2021 to 2028. North America's surfing market was estimated at USD 1.72 billion in 2024, with the United States accounting for approximately USD 1.35 billion, representing nearly 78.5% of the regional value.

AI Analysis | Feedback

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Tilly's (TLYS) is expected to drive future revenue growth over the next two to three years through several key strategic initiatives:

  1. Enhanced Merchandise Assortment and Pricing Strategies: Tilly's management has emphasized ongoing improvements in its merchandise assortment and refinement of pricing strategies as critical for future growth. The company anticipates further growth from these efforts, which have already contributed to recent positive performance.
  2. Strategic Digital Marketing and Customer Engagement: The company plans to leverage enhanced digital marketing efforts to increase customer engagement. Recent success, including growth in its TikTok following and a reversal in loyalty program declines, indicates the effectiveness of refreshed marketing strategies in attracting and retaining customers.
  3. Selective Store Expansion: Following a period of store closures, Tilly's is shifting towards a disciplined strategy of opening new stores. The company plans to open four to six new stores in fiscal 2026, signaling confidence in improved unit economics and a move toward cautious physical expansion to drive revenue.
  4. Technology Investments for Operational Efficiency and Product Allocation: Tilly's is investing in technology, including an AI-driven merchandise allocation tool, to enhance product placement, reduce stockouts, and improve overall operational efficiencies. Additionally, improved price optimization tools and investments in warehouse management software are expected to contribute to better margins, which can support more competitive offerings and ultimately drive revenue.
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Share Repurchases

  • Tilly's made share repurchases of $8.15 million in April 2022.
  • The company also repurchased $868,090 in July 2022 and $1.88 million in October 2022.

Share Issuance

  • The number of shares outstanding for Tilly's increased by 0.32% in one year.
  • Weighted average shares were 30.0 million in fiscal 2024 compared to 29.8 million shares in fiscal 2023.

Outbound Investments

  • Tilly's reported $25.83 million in investment in securities for fiscal year 2025.
  • For fiscal year 2024, the company's investment in securities was $23.95 million, and in fiscal year 2022, it was $57.92 million.

Capital Expenditures

  • Total capital expenditures for fiscal 2025 were $4.7 million, a decrease from $8.2 million in fiscal 2024 and $14.0 million in fiscal 2023.
  • For the upcoming fiscal year (fiscal 2026), Tilly's expects capital expenditures of no more than $8 million to $9 million.
  • The primary focus for capital expenditures includes technology upgrades, such as new price-optimization tools, an upgraded warehouse management system, and planned AI-driven merchandise allocation and RFID technology, as well as initiatives for store labor efficiencies and assortment renewal.

Better Bets vs. Tilly's (TLYS)

Peer Outperformance in Apparel Retail

TLYS has trailed 71% of its 24 Apparel Retail peers over 5Y. Among the peers that beat it are BKE and GAP. Apparel Retail ranks 12th of 23 industries in Consumer Discretionary by median 5Y return. The sector’s gains have largely come from elsewhere.
Share of Apparel Retail constituents that TLYS has outperformed, by holding period. Peers without a full price history over a given window are excluded from that window.
1Y
96%
of 26 industry peers · 185.9% return
3Y
27%
of 26 industry peers · -45.5% return
5Y
29%
of 24 industry peers · -64.8% return
Apparel Retail peers with revenue growth within 4pp of TLYS's that beat it on at least 2 of 3 windows, and by at least 20pp over 5Y. Growth is matched by construction, so the gap is largely a re-rating gap. The multiple column is the context for it.
Ticker Name Rev Growth 3Y Avg P/E 1Y3Y5Y 5Y Gap
TLYS Tilly's -2.9% 68.7x 185.9%-45.5%-64.8% —
BKE Buckle 0.6% 10.1x -9.0%70.2%81.9% +147pp
GAP Gap 0.5% 6.6x 21.5%124.7%25.0% +90pp
Price returns, excluding dividends. P/E shown for context only and not used for matching.
Median price return by industry across the Consumer Discretionary sector, ranked by 5Y. Apparel Retail is TLYS's own industry. Use this to see which corners of the sector have carried the returns.
Industry Names 1Y med3Y med5Y med Top 3 by 5Y
Education Services 14 -16.2%87.5%87.8% CVSA 268% · LINC 246% · PRDO 235%
Homebuilding 18 -4.0%34.3%47.5% GRBK 194% · TOL 146% · PHM 145%
Specialty Stores 7 12.8%39.1%19.3% ASO 41% · SIG 38% · DKS 34%
Hotels, Resorts & Cruise Lines 21 11.5%34.6%10.0% RCL 229% · MAR 142% · LIND 134%
Home Improvement Retail 5 -20.4%0.3%-2.3% HVT 15% · HD -2% · LOW -2%
Automotive Retail 18 -12.6%5.5%-10.0% MUSA 235% · PAG 117% · ORLY 113%
Footwear 9 71.9%48.9%-11.6% WEYS 204% · DECK 47% · SHOO 19%
Restaurants 36 -8.2%-7.8%-16.3% EAT 290% · CAKE 168% · BH 116%
Specialized Consumer Services 10 -13.6%12.8%-16.5% HRB 108% · FTDR 89% · SCI 36%
Distributors 4 -9.7%-28.3%-17.5% ARMK 118% · GPC 17% · LKQ -52%
Home Furnishings 4 -2.1%28.1%-17.8% SGI 47% · LZB -1% · MHK -35%
Apparel Retail ← 25 8.8%16.6%-36.7% ANF 268% · URBN 176% · TJX 137%
Automotive Parts & Equipment 38 -5.3%-13.7%-39.4% MOD 1403% · GTX 269% · MLR 72%
Computer & Electronics Retail 3 14.0%43.1%-39.6% BBY 1% · GME -40% · UPBD -61%
Household Appliances 18 7.6%-3.0%-40.0% FLXS 209% · HBB 168% · KEQU 155%
Leisure Facilities 12 7.3%-7.5%-42.2% JAKK 159% · LTH 135% · OSW 124%
Leisure Products 13 -20.4%-21.2%-42.3% GOLF 80% · HAS 30% · MAT -12%
Broadline Retail 14 -1.6%18.5%-47.2% EBAY 64% · AMZN 62% · OLLI 40%
Casinos & Gaming 20 -9.5%-24.2%-49.4% MCRI 91% · RRR 11% · BYD 8%
Apparel, Accessories & Luxury Goods 29 4.1%14.7%-51.2% RL 256% · TPR 244% · ELA 193%
Consumer Electronics 11 -23.5%-22.7%-74.1% AXIL 2620% · GRMN 93% · SONO -45%
Other Specialty Retail 17 -29.0%-39.2%-77.8% TLF 99% · BBW 93% · WINA 66%
Automobile Manufacturers 8 -73.1%-54.7%-78.6% GM 46% · TSLA 42% · F 6%
Median of constituents with a full price history over each window. Top names are unfiltered by size in this render.

Latest Trefis Analyses

Title
0ARTICLES

Recent Active Movers

Peer Comparisons

Peers to compare with:

Financials

TLYSZUMZANFAEOURBNBKEMedian
NameTilly's Zumiez Abercrom.American.Urban Ou.Buckle  
Mkt Price4.4614.49142.4818.2281.7344.1231.17
Mkt Cap0.1-6.23.0-2.22.6
Rev LTM583-5,3415,750-1,3293,335
Op Inc LTM1-732532-277405
FCF LTM11-566343-191267
FCF 3Y Avg-15-486263-204233
CFO LTM17-820599-258429
CFO 3Y Avg-7-693494-254374

Growth & Margins

TLYSZUMZANFAEOURBNBKEMedian
NameTilly's Zumiez Abercrom.American.Urban Ou.Buckle  
Rev Chg LTM6.1%-4.7%9.2%-6.2%6.1%
Rev Chg 3Y Avg-2.9%-11.7%4.8%-0.6%2.7%
Rev Chg Q8.1%-4.8%7.5%-4.6%6.2%
QoQ Delta Rev Chg LTM2.1%-1.1%1.7%-1.1%1.4%
Op Inc Chg LTM101.5%--1.5%76.9%-10.5%43.7%
Op Inc Chg 3Y Avg-21.2%-69.7%26.9%--2.0%12.5%
Op Mgn LTM0.1%-13.7%9.3%-20.8%11.5%
Op Mgn 3Y Avg-4.6%-14.2%7.7%-20.4%10.9%
QoQ Delta Op Mgn LTM1.0%-0.7%1.8%--0.3%0.8%
CFO/Rev LTM2.9%-15.3%10.4%-19.4%12.9%
CFO/Rev 3Y Avg-1.3%-13.8%9.0%-20.0%11.4%
FCF/Rev LTM1.9%-10.6%6.0%-14.4%8.3%
FCF/Rev 3Y Avg-2.6%-9.7%4.8%-16.1%7.2%

Valuation

TLYSZUMZANFAEOURBNBKEMedian
NameTilly's Zumiez Abercrom.American.Urban Ou.Buckle  
Mkt Cap0.1-6.23.0-2.22.6
P/S0.2-1.20.5-1.70.8
P/Op Inc180.9-8.55.7-8.18.3
P/EBIT180.9-8.25.7-8.18.1
P/E68.7-11.69.0-10.110.9
P/CFO8.1-7.65.1-8.77.8
Total Yield1.5%-8.6%13.9%-20.0%11.2%
Dividend Yield0.0%-0.0%2.8%-10.1%1.4%
FCF Yield 3Y Avg-24.0%-8.6%7.8%-8.5%8.2%
D/E1.3-0.20.6-0.20.4
Net D/E0.8-0.10.6-0.10.3

Returns

TLYSZUMZANFAEOURBNBKEMedian
NameTilly's Zumiez Abercrom.American.Urban Ou.Buckle  
1M Rtn-3.0%-0.4%-1.9%22.2%4.0%8.4%1.8%
3M Rtn8.3%-20.0%53.1%9.1%18.7%4.5%8.7%
6M Rtn-11.7%-39.9%44.8%0.9%19.1%-18.3%-5.4%
12M Rtn185.9%-24.4%94.2%30.6%19.6%-9.0%25.1%
3Y Rtn-45.5%-12.2%130.8%16.9%155.2%70.1%43.5%
1M Excs Rtn1.1%-16.2%-3.2%23.4%5.2%6.6%3.1%
3M Excs Rtn4.3%-24.2%51.6%10.5%13.1%0.6%7.4%
6M Excs Rtn-26.3%-54.5%30.2%-13.7%4.6%-32.9%-20.0%
12M Excs Rtn133.5%-43.8%71.5%5.4%-1.7%-31.8%1.8%
3Y Excs Rtn-127.4%-100.1%75.3%-61.7%77.6%-8.4%-35.0%

Comparison Analyses

null

Financials

Segment Financials

Revenue by Segment
$ Mil20262025202420232022
Retailer of casual apparel, footwear, accessories, and hardgoods554569623672 
Accessories    124
Boys    39
Footwear    85
Girls    31
Mens    295
Womens    202
Total554569623672776


Operating Income by Segment
$ Mil2026202520242023
Retailer of casual apparel, footwear, accessories, and hardgoods-19-50-3111
Total-19-50-3111


Net Income by Segment
$ Mil2026202520242023
Retailer of casual apparel, footwear, accessories, and hardgoods-17-46-3410
Total-17-46-3410


Price Behavior

Price Behavior
Market Price$4.46 
Market Cap ($ Bil)0.1 
First Trading Date05/04/2012 
Distance from 52W High-18.2% 
   50 Days200 Days
DMA Price$4.19$3.53
DMA Trendupup
Distance from DMA6.4%26.3%
 3M1YR
Volatility68.0%91.9%
Downside Capture138.21-36.03
Upside Capture157.9792.66
Correlation (SPY)24.6%4.3%
TLYS Betas & Captures as of 9/30/2026

 1M2M3M6M1Y3Y
Beta1.342.151.691.100.300.77
Up Beta-1.051.401.10-0.610.250.67
Down Beta5.844.441.762.060.120.85
Up Capture189%284%218%147%88%29%
Bmk +ve Days6162766132424
Stock +ve Days10192758113321
Down Capture-89%113%156%149%-10%101%
Bmk -ve Days16263760120328
Stock -ve Days11213462123389

[1] Upside and downside betas calculated using positive and negative benchmark daily returns respectively
Based On 1-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with TLYS
TLYS150.1%92.1%1.36-
Sector ETF (XLY)-4.0%19.4%-0.346.1%
Equity (SPY)16.7%13.0%0.914.2%
Gold (GLD)3.3%29.5%0.11-8.1%
Commodities (DBC)45.0%20.9%1.675.3%
Real Estate (VNQ)4.8%13.8%0.092.2%
Bitcoin (BTCUSD)-33.2%44.2%-0.7911.8%

Smart multi-asset allocation framework can stack odds in your favor. Learn How
Based On 5-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with TLYS
TLYS-18.8%71.2%-0.00-
Sector ETF (XLY)5.4%24.1%0.1822.3%
Equity (SPY)13.9%17.1%0.6221.9%
Gold (GLD)18.5%18.9%0.79-4.2%
Commodities (DBC)10.0%19.5%0.392.6%
Real Estate (VNQ)1.3%18.8%-0.0420.4%
Bitcoin (BTCUSD)11.4%52.0%0.399.9%

Smart multi-asset allocation framework can stack odds in your favor. Learn How
Based On 10-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with TLYS
TLYS-1.6%66.2%0.25-
Sector ETF (XLY)12.1%22.2%0.5029.7%
Equity (SPY)15.5%17.9%0.7328.9%
Gold (GLD)11.8%16.4%0.59-5.5%
Commodities (DBC)8.2%18.1%0.379.7%
Real Estate (VNQ)4.5%20.7%0.1827.8%
Bitcoin (BTCUSD)63.5%66.2%1.039.1%

Smart multi-asset allocation framework can stack odds in your favor. Learn How

Short Interest

Short Interest: As Of Date9302026
Short Interest: Shares Quantity0.6 Mil
Short Interest: % Change Since 9152026-25.6%
Average Daily Volume0.4 Mil
Days-to-Cover Short Interest1.4 days
Basic Shares Quantity30.3 Mil
Short % of Basic Shares1.8%

Earnings Returns History

Updated 10/6/2026
Expand for More
 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
9/2/202615.5%12.6%20.2%
6/3/202618.7%16.7%-3.2%
3/11/202647.2%119.0%209.8%
12/3/2025-1.7%5.6%11.1%
9/3/20253.4%-3.0%-1.5%
6/4/202512.3%-6.2%11.5%
3/12/2025-20.0%-25.5%-45.8%
12/5/2024-3.7%-19.6%0.2%
...
SUMMARY STATS   
# Positive101010
# Negative131313
Median Positive11.8%12.7%15.0%
Median Negative-3.8%-8.4%-5.4%
Max Positive47.2%119.0%209.8%
Max Negative-20.0%-25.5%-45.8%
Collapse to Preview
 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
9/2/202615.5%12.6%20.2%
6/3/202618.7%16.7%-3.2%
3/11/202647.2%119.0%209.8%
12/3/2025-1.7%5.6%11.1%
9/3/20253.4%-3.0%-1.5%
6/4/202512.3%-6.2%11.5%
3/12/2025-20.0%-25.5%-45.8%
12/5/2024-3.7%-19.6%0.2%
9/5/2024-4.4%1.7%-2.1%
6/6/2024-3.1%-9.8%-4.8%
3/14/2024-3.8%-5.4%-22.1%
11/30/2023-1.3%-6.2%-8.9%
8/31/2023-3.1%-10.5%-10.0%
6/1/2023-12.6%-8.8%-4.2%
3/9/2023-6.8%-5.9%-5.4%
12/1/202211.4%8.7%3.2%
9/1/2022-7.0%-4.2%-1.8%
6/2/2022-3.4%-11.0%-13.5%
12/2/202113.2%14.0%20.0%
9/2/2021-6.1%-8.4%-9.6%
6/3/20216.2%12.8%18.6%
3/11/20218.9%1.8%3.9%
1/11/20215.0%12.9%18.4%
SUMMARY STATS   
# Positive101010
# Negative131313
Median Positive11.8%12.7%15.0%
Median Negative-3.8%-8.4%-5.4%
Max Positive47.2%119.0%209.8%
Max Negative-20.0%-25.5%-45.8%

SEC Filings

Expand for More
Report DateFiling DateFiling
07/31/202609/03/202610-Q
04/30/202606/04/202610-Q
01/31/202604/09/202610-K
10/31/202512/04/202510-Q
07/31/202509/04/202510-Q
04/30/202506/05/202510-Q
01/31/202504/10/202510-K
10/31/202412/06/202410-Q
07/31/202409/06/202410-Q
04/30/202406/07/202410-Q
01/31/202404/11/202410-K
10/31/202312/01/202310-Q
07/31/202309/01/202310-Q
04/30/202306/05/202310-Q
01/31/202304/13/202310-K
10/31/202212/07/202210-Q
Collapse to Preview
Report DateFiling DateFiling
07/31/202609/03/202610-Q
04/30/202606/04/202610-Q
01/31/202604/09/202610-K
10/31/202512/04/202510-Q
07/31/202509/04/202510-Q
04/30/202506/05/202510-Q
01/31/202504/10/202510-K
10/31/202412/06/202410-Q
07/31/202409/06/202410-Q
04/30/202406/07/202410-Q
01/31/202404/11/202410-K
10/31/202312/01/202310-Q
07/31/202309/01/202310-Q
04/30/202306/05/202310-Q
01/31/202304/13/202310-K
10/31/202212/07/202210-Q
07/31/202209/06/202210-Q
04/30/202206/09/202210-Q
01/31/202204/14/202210-K
10/31/202112/07/202110-Q
07/31/202109/09/202110-Q
04/30/202106/08/202110-Q
01/31/202104/01/202110-K
10/31/202012/10/202010-Q
07/31/202009/08/202010-Q
04/30/202006/15/202010-Q
01/31/202004/01/202010-K
10/31/201912/10/201910-Q

Recent Forward Guidance

Updated 10/8/2026

Latest: Q2 2026 Earnings Reported 9/2/2026

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
Q3 2026 RevenueReported150.00 Mil152.50 Mil155.00 Mil-2.9% Lower NewGuidance: 157.00 Mil for Q2 2026
Q3 2026 Revenue GrowthReported10.0%12.0%14.0% 4.0%Higher NewGuidance: 8.0% for Q2 2026
Q3 2026 SG&A ExpensesReported47.00 Mil48.00 Mil49.00 Mil-1.0% Lower NewGuidance: 48.50 Mil for Q2 2026
Q3 2026 Net IncomeReported2.20 Mil2.95 Mil3.70 Mil-39.8% Lower NewGuidance: 4.90 Mil for Q2 2026
Q3 2026 EPSReported0.070.10.12-42.4% Lower NewGuidance: 0.17 for Q2 2026


Prior: Q1 2026 Earnings Reported 6/3/2026

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
Q2 2026 Comparable Net Sales IncreaseReported0.060.080.1 -11.0%Lower NewActual: 0.19 for Q1 2026
Q2 2026 Store CountReported 221    
Q2 2026 RevenueReported154.00 Mil157.00 Mil160.00 Mil28.7% Higher NewActual: 122.00 Mil for Q1 2026
Q2 2026 SG&A ExpensesReported48.00 Mil48.50 Mil49.00 Mil9.0% Higher NewActual: 44.50 Mil for Q1 2026
Q2 2026 Net IncomeReported3.80 Mil4.90 Mil6.00 Mil  Higher NewActual: -9.05 Mil for Q1 2026
Q2 2026 EPSReported0.130.170.2  Higher NewActual: -0.31 for Q1 2026

Q4 2025 Earnings Reported 3/11/2026

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
Q1 2026 Comparable Net Sales GrowthReported16.0%19.0%22.0% 13.0%Higher NewGuidance: 6.0% for Q4 2025
Q1 2026 Product Margin ImprovementReported3.1%3.2%3.3% -0.0%Lower NewGuidance: 3.25% for Q4 2025
Q1 2026 Net LossReported-10.10 Mil-9.05 Mil-8.00 Mil98.9% Lower NewGuidance: -4.55 Mil for Q4 2025
Q1 2026 RevenueReported119.00 Mil122.00 Mil125.00 Mil-17.8% Lower NewGuidance: 148.50 Mil for Q4 2025
Q1 2026 SG&A ExpensesReported44.00 Mil44.50 Mil45.00 Mil-11.9% Lower NewGuidance: 50.50 Mil for Q4 2025
Q1 2026 EPSReported-0.34-0.31-0.2796.8% Lower NewGuidance: -0.16 for Q4 2025

Q3 2025 Earnings Reported 12/3/2025

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
Q4 2025 Comparable Net Sales GrowthReported4.0%6.0%8.0% 6.0%Higher NewGuidance: 0.0% for Q3 2025
Q4 2025 Product Margin ImprovementReported3.0%3.25%3.5%   
Q4 2025 Net LossReported-5.60 Mil-4.55 Mil-3.50 Mil-48.0% Higher NewGuidance: -8.75 Mil for Q3 2025
Q4 2025 RevenueReported146.00 Mil148.50 Mil151.00 Mil8.4% Higher NewGuidance: 137.00 Mil for Q3 2025
Q4 2025 SG&A ExpensesReported50.00 Mil50.50 Mil51.00 Mil7.4% Higher NewGuidance: 47.00 Mil for Q3 2025
Q4 2025 EPSReported-0.19-0.16-0.12-46.6% Higher NewGuidance: -0.29 for Q3 2025
2025 Store CountReported 223    

Insider Activity

Updated 9/21/2026
Expand for More
#OwnerTitleHoldingActionFiling DatePriceSharesTransacted
Value
Value of
Held Shares
Form
1Henry, MichaelCFODirectBuy92120264.025,00020,100201,000Form
2Fund, 1 Investments, LlcSee FootnoteSell90820264.17179,970751,15424,215,959Form
3Fund, 1 Investments, LlcSee FootnoteSell90820264.49432,1101,940,87026,868,382Form
4Fund, 1 Investments, LlcSee FootnoteSell90820264.491,644,2557,379,51728,786,484Form
5Cingolani, Michael JosephChief Merchandising OfficerDirectSell61120265.2711,25059,284599,428Form
Collapse to Preview
#OwnerTitleHoldingActionFiling DatePriceSharesTransacted
Value
Value of
Held Shares
Form
1Henry, MichaelCFODirectBuy92120264.025,00020,100201,000Form
2Fund, 1 Investments, LlcSee FootnoteSell90820264.17179,970751,15424,215,959Form
3Fund, 1 Investments, LlcSee FootnoteSell90820264.49432,1101,940,87026,868,382Form
4Fund, 1 Investments, LlcSee FootnoteSell90820264.491,644,2557,379,51728,786,484Form
5Cingolani, Michael JosephChief Merchandising OfficerDirectSell61120265.2711,25059,284599,428Form
6Shay, Capital LlcDirectSell32420263.7020,00074,0748,574,066Form
7Shay, Capital LlcDirectSell31620262.551,025,0002,616,0055,959,387Form
Core Cache Last Updated: 10/11/2026