Tearsheet

VF (VFC)


Market Price (12/4/2025): $18.675 | Market Cap: $7.3 Bil
Sector: Consumer Discretionary | Industry: Apparel, Accessories & Luxury Goods

VF (VFC)


Market Price (12/4/2025): $18.675
Market Cap: $7.3 Bil
Sector: Consumer Discretionary
Industry: Apparel, Accessories & Luxury Goods

Investment Highlights Why It Matters Which of these 2 stories sounds closer for this stock?

1. Generates cash flow

The stock generated 4% or more of the share price (called cash flow yield), and shows moderate 10-15% or more growth.

2. Riding a trend

Think Tesla during the pandemic of 2020 when EVs were riding a cultural high, or Nvidia in the current AI boom, or even Figma. These companies don’t have enough yield, or, enough growth, or both - however - they are riding a trend. They have momentum. These can be more volatile - they don’t have the floor of strong cash flow


0 Attractive yield
Dividend Yield is 2.5%
Weak multi-year price returns
2Y Excs Rtn is -37%, 3Y Excs Rtn is -109%
Debt is significant
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is 95%
1 Megatrend and thematic drivers
Megatrends include E-commerce & Digital Retail, Sustainable Consumption, and Experience Economy & Premiumization. Themes include Direct-to-Consumer Brands, Show more.
  Expensive valuation multiples
P/EPrice/Earnings or Price/(Net Income) is 62x
2   Weak revenue growth
Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -6.7%
0 Attractive yield
Dividend Yield is 2.5%
1 Megatrend and thematic drivers
Megatrends include E-commerce & Digital Retail, Sustainable Consumption, and Experience Economy & Premiumization. Themes include Direct-to-Consumer Brands, Show more.
2 Weak multi-year price returns
2Y Excs Rtn is -37%, 3Y Excs Rtn is -109%
3 Debt is significant
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is 95%
4 Expensive valuation multiples
P/EPrice/Earnings or Price/(Net Income) is 62x
5 Weak revenue growth
Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -6.7%

Valuation, Metrics & Events

VFC Stock


Why The Stock Moved


Qualitative Assessment

AI Generated Analysis | Feedback

The original request asks for an explanation of a 24.1% stock movement for VFC between 8/31/2025 and 12/4/2025. This is a period in the future. I cannot provide factual reasons for future stock movements. However, the instructions state: "If the end date for this request is in the future, simply ignore that date and use the most recent date for which you have information." This implies I should provide relevant information up to my current knowledge cutoff, even if it doesn't directly address the hypothetical future scenario. Based on the search results, I found information about VFC's performance and news around late 2023 and also some future-dated (2024, 2025) news articles that appear to be misdated or predictive in nature, or referencing fiscal years that end in those calendar years. Given the constraints, I will provide key points related to VFC's stock performance and company developments from the most recent available *actual* historical period (late 2023), without trying to explain the user's hypothetical 24.1% future stock move, as I have no information to support such a claim. I will focus on the actual Q2 FY24 (ended Sep 30, 2023) results and related company announcements. Here are the key points from the search results for VFC during a recent period (around Q2 FY24, which ended September 30, 2023): 1. **Q2 FY24 Financial Performance & Outlook Withdrawal:** VF Corporation reported its second quarter fiscal 2024 results (ended September 30, 2023) with revenue down 2% (4% in constant dollars) to $3.0 billion. The company reported a loss per share of $(1.16), compared to a loss of $(0.31) in Q2 FY23, impacted by a tax expense related to a Timberland tax case ruling. Adjusted earnings per share were $0.63, down from $0.73 in Q2 FY23. Critically, VFC withdrew its FY24 revenue and earnings outlook, and updated its FY24 free cash flow guidance to $600 million, down from a prior $900 million. This withdrawal of guidance and reduced outlook can significantly impact investor confidence. 2. **"Reinvent" Transformation Program & Dividend Cut:** Along with its Q2 FY24 results, VF Corporation announced "Reinvent," a comprehensive transformation program. The program aims to improve brand-building and execution, address North America performance, accelerate the Vans turnaround, significantly reduce fixed costs, and reduce leverage. As part of this, the company also announced a significant 70% decrease in its quarterly per share dividend to $0.09 from the previous quarter. 3. **Vans Underperformance and North Face Growth:** The Vans brand continued to be a drag on performance, with revenue down 21% (23% in constant dollars) in Q2 FY24. The CEO acknowledged lower-than-expected progress at Vans and a tougher U.S. wholesale environment. In contrast, The North Face® continued to deliver strong double-digit revenue growth, up 19% (17% in constant dollars) in the same quarter, benefiting from on-time deliveries. 4. **CEO Bracken Darrell's Turnaround Strategy:** Bracken Darrell, who became President and CEO in July 2023, outlined a four-point turnaround plan focusing on improving the U.S. business, delivering the Vans turnaround, lowering the cost base with a $300 million restructuring, and deleveraging the balance sheet. He expressed conviction in the company's significant potential despite current underperformance. 5. **Inventory Management and Debt Reduction:** While inventories had increased significantly in Q1 FY24 (up 19%), the Q2 FY24 report noted that the company delivered on its commitment to reduce inventory versus the prior year. VF also paid down €850 million of term debt in September, ending Q2 with $1.7 billion in liquidity and net leverage of 4.5 times, slightly ahead of mid-year plans. Note: Some search results were dated in the future (2024-2025) and appear to discuss events as if they have already occurred or are future forecasts. This information has been largely disregarded in favor of actual historical reporting for Q2 FY24 (ended September 30, 2023) to align with the instruction to use the "most recent date for which you have information" and avoid hallucination about future events or stock movements.

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Stock Movement Drivers

Return vs. Risk


Price Returns Compared

 202020212022202320242025Total [1]
Returns
VFC Return-12%-12%-60%-29%17%-16%-79%
Peers Return25%19%-20%21%5%-39%-7%
S&P 500 Return16%27%-19%24%23%16%112%

Monthly Win Rates [3]
VFC Win Rate50%50%17%50%58%30% 
Peers Win Rate60%57%35%63%50%32% 
S&P 500 Win Rate58%75%42%67%75%70% 

Max Drawdowns [4]
VFC Max Drawdown-54%-21%-64%-50%-36%-54% 
Peers Max Drawdown-46%-7%-44%-17%-25%-47% 
S&P 500 Max Drawdown-31%-1%-25%-1%-2%-15% 


[1] Cumulative total returns since the beginning of 2020
[2] Peers: NKE, LULU, DECK, COLM, UA. See VFC Returns vs. Peers.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2025 data is for the year up to 12/3/2025 (YTD)

How Low Can It Go

Unique KeyEventVFCS&P 500
2022 Inflation Shock2022 Inflation Shock  
2022 Inflation Shock% Loss% Loss-85.5%-25.4%
2022 Inflation Shock% Gain to Breakeven% Gain to Breakeven587.4%34.1%
2022 Inflation ShockTime to BreakevenTime to BreakevenNot Fully Recovered days464 days
2020 Covid Pandemic2020 Covid Pandemic  
2020 Covid Pandemic% Loss% Loss-54.1%-33.9%
2020 Covid Pandemic% Gain to Breakeven% Gain to Breakeven117.9%51.3%
2020 Covid PandemicTime to BreakevenTime to BreakevenNot Fully Recovered days148 days
2018 Correction2018 Correction  
2018 Correction% Loss% Loss-30.1%-19.8%
2018 Correction% Gain to Breakeven% Gain to Breakeven43.0%24.7%
2018 CorrectionTime to BreakevenTime to Breakeven359 days120 days
2008 Global Financial Crisis2008 Global Financial Crisis  
2008 Global Financial Crisis% Loss% Loss-58.3%-56.8%
2008 Global Financial Crisis% Gain to Breakeven% Gain to Breakeven139.8%131.3%
2008 Global Financial CrisisTime to BreakevenTime to Breakeven825 days1480 days

Compare to NKE, LULU, DECK, COLM, UA


In The Past

VF's stock fell -85.5% during the 2022 Inflation Shock from a high on 5/4/2021. A -85.5% loss requires a 587.4% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth over time.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

About VF (VFC)

Better Bets than VF (VFC)

Latest Trefis Analyses

Trade Ideas

Select past ideas related to VFC. For more, see Trefis Trade Ideas.

Unique KeyDateTickerCompanyCategoryTrade Strategy6M Fwd Rtn12M Fwd Rtn12M Max DD
BBWI_11302025_Dip_Buyer_1M_Insider_Buying_GTE_1Mil_EBITp+DE11302025BBWIBath & Body WorksDip BuyDB | Insider Buys | Low D/EDip Buy with Strong Insider Buying
Buying dips for companies with strong insider buying in the last 1 month, positive operating income and reasonable debt / market cap
9.2%9.2%0.0%
HRB_11262025_Dip_Buyer_FCFYield11262025HRBH&R BlockDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
2.4%2.4%0.0%
LRN_11262025_Dip_Buyer_FCFYield11262025LRNStrideDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
-4.1%-4.1%-4.1%
ABNB_11212025_Dip_Buyer_FCFYield11212025ABNBAirbnbDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
5.1%5.1%0.0%
MTN_11212025_Dip_Buyer_FCFYield11212025MTNVail ResortsDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
2.8%2.8%-1.6%
VFC_3312020_Dip_Buyer_ValueBuy03312020VFCVFDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
30.6%51.6%-10.0%
Unique KeyDateTickerCompanyCategoryTrade Strategy6M Fwd Rtn12M Fwd Rtn12M Max DD
BBWI_11302025_Dip_Buyer_1M_Insider_Buying_GTE_1Mil_EBITp+DE11302025BBWIBath & Body WorksDip BuyDB | Insider Buys | Low D/EDip Buy with Strong Insider Buying
Buying dips for companies with strong insider buying in the last 1 month, positive operating income and reasonable debt / market cap
9.2%9.2%0.0%
HRB_11262025_Dip_Buyer_FCFYield11262025HRBH&R BlockDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
2.4%2.4%0.0%
LRN_11262025_Dip_Buyer_FCFYield11262025LRNStrideDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
-4.1%-4.1%-4.1%
ABNB_11212025_Dip_Buyer_FCFYield11212025ABNBAirbnbDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
5.1%5.1%0.0%
MTN_11212025_Dip_Buyer_FCFYield11212025MTNVail ResortsDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
2.8%2.8%-1.6%
VFC_3312020_Dip_Buyer_ValueBuy03312020VFCVFDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
30.6%51.6%-10.0%

Recent Active Movers

Recent Active Movers

More From Trefis

Peer Comparisons for VF

Peers to compare with:

Financials

VFCNKELULUDECKCOLMUAMedian
NameVF Nike Lululemo.Deckers .Columbia.Under Ar. 
Mkt Price18.6765.65182.3094.9755.184.4360.42
Mkt Cap7.396.921.814.23.01.910.7
Rev LTM9,54146,44010,9045,1253,4245,0497,333
Op Inc LTM4683,4202,4951,21225736840
FCF LTM2403,0091,168880169-45560
FCF 3Y Avg2854,8931,279804307-68555
CFO LTM3753,5261,91296823488671
CFO 3Y Avg4555,6111,96489336679674

Growth & Margins

VFCNKELULUDECKCOLMUAMedian
NameVF Nike Lululemo.Deckers .Columbia.Under Ar. 
Rev Chg LTM-0.1%-7.1%9.2%15.5%2.8%-6.5%1.3%
Rev Chg 3Y Avg-6.7%-0.3%15.8%16.3%0.1%-4.2%-0.1%
Rev Chg Q1.6%1.1%6.5%16.9%1.3%-4.7%1.4%
QoQ Delta Rev Chg LTM0.5%0.3%1.4%2.8%0.3%-1.3%0.4%
Op Mgn LTM4.9%7.4%22.9%23.6%7.5%0.7%7.4%
Op Mgn 3Y Avg5.2%10.2%22.7%21.3%8.8%1.6%9.5%
QoQ Delta Op Mgn LTM0.4%-0.6%-0.5%-0.0%-0.5%-2.5%-0.5%
CFO/Rev LTM3.9%7.6%17.5%18.9%6.8%1.7%7.2%
CFO/Rev 3Y Avg4.7%11.3%19.8%20.2%10.7%1.5%11.0%
FCF/Rev LTM2.5%6.5%10.7%17.2%5.0%-0.9%5.7%
FCF/Rev 3Y Avg3.0%9.9%12.9%18.1%9.0%-1.2%9.4%

Valuation

VFCNKELULUDECKCOLMUAMedian
NameVF Nike Lululemo.Deckers .Columbia.Under Ar. 
Mkt Cap7.396.921.814.23.01.910.7
P/S0.62.22.63.00.80.41.5
P/EBIT14.130.111.411.811.157.113.0
P/E62.435.615.915.315.3-23.615.6
P/CFO15.129.214.915.612.223.515.3
Total Yield4.1%2.8%6.3%6.5%8.9%-4.2%5.2%
Dividend Yield2.5%0.0%0.0%0.0%2.3%0.0%0.0%
FCF Yield 3Y Avg4.1%3.8%3.6%4.7%7.3%-2.5%3.9%
D/E1.00.10.10.00.20.90.1
Net D/E1.00.00.0-0.10.10.70.1

Returns

VFCNKELULUDECKCOLMUAMedian
NameVF Nike Lululemo.Deckers .Columbia.Under Ar. 
1M Rtn31.8%5.5%10.2%17.1%10.2%0.9%10.2%
3M Rtn26.7%-11.6%-8.2%-23.2%-2.0%-9.4%-8.8%
6M Rtn50.7%5.8%-45.6%-10.2%-9.3%-28.2%-9.8%
12M Rtn-8.5%-14.8%-46.5%-53.2%-36.3%-51.3%-41.4%
3Y Rtn-37.5%-38.3%-52.8%46.4%-36.4%-50.1%-37.9%
1M Excs Rtn31.8%5.5%10.2%17.1%10.2%0.9%10.2%
3M Excs Rtn20.1%-17.7%-16.9%-28.7%-8.8%-18.5%-17.3%
6M Excs Rtn36.0%-8.9%-60.3%-25.0%-24.0%-42.9%-24.5%
12M Excs Rtn-19.2%-27.8%-56.7%-65.1%-49.0%-63.0%-52.9%
3Y Excs Rtn-108.8%-106.6%-122.6%-24.2%-105.7%-119.0%-107.7%

Financials

Segment Financials

Revenue by Segment

$ Mil20252024202320222021
Outdoor5,5015,6485,3284,1284,644
Active3,5234,9055,3804,1614,919
Work8921,0601,133946886
All Other revenues 01539
Total9,91611,61211,8429,23910,489


Assets by Segment
$ Mil20252024202320222021
Goodwill and intangible assets, net2,4224,6215,3945,4553,011
Assets of discontinued operations1,826  588611
Other assets1,7042,3371,4971,4871,313
Outdoor1,5441,9361,3071,0191,182
Operating lease right-of-use assets1,2551,3721,2471,4741,274
Active9561,3411,1111,0251,013
Property, plant and equipment, net7899421,042976954
Cash and equivalents6568151,2768161,369
Work452611 301376
All Other revenues915321431
Jeans  437  
Short-term investments   599 
Total11,61313,99013,34213,75411,133


Price Behavior

Short Interest

Short Interest: As Of Date11142025
Short Interest: Shares Quantity27,351,076
Short Interest: % Change Since 103120255.3%
Average Daily Volume5,553,963
Days-to-Cover Short Interest4.92
Basic Shares Quantity390,648,000
Short % of Basic Shares7.0%

SEC Filings

Expand for More

Report DateFiling DateFiling
93020251028202510-Q 9/27/2025
6302025730202510-Q 6/30/2025
3312025522202510-K 3/31/2025
12312024129202510-Q 12/31/2024
93020241030202410-Q 9/30/2024
6302024807202410-Q 6/30/2024
3312024523202410-K 3/31/2024
12312023207202410-Q 12/31/2023
93020231103202310-Q 9/30/2023
6302023803202310-Q 6/30/2023
3312023525202310-K 3/31/2023
12312022208202310-Q 12/31/2022
93020221102202210-Q 10/1/2022
6302022805202210-Q 7/2/2022
3312022526202210-K 3/31/2022
12312021128202210-Q 12/31/2021