E W Scripps (SSP)


Market Price (9/12/2026): $3.175 | Market Cap: $292.4 MilSector: Communication Services | Industry: Broadcasting

E W Scripps (SSP)


Market Price (9/12/2026): $3.175
Market Cap: $292.4 Mil
Sector: Communication Services
Industry: Broadcasting

Investment Highlights Why It Matters Detailed financial logic regarding cash flow yields vs trend-riding momentum.

0

Attractive yield
FCF Yield is 12%

Megatrend and thematic drivers
Megatrends include Digital Content & Streaming, and Digital Advertising. Themes include Video Streaming, and Ad-Tech Platforms.

Weak multi-year price returns
3Y Excs Rtn is -120%

Debt is significant
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is 890%

Weak revenue growth
Rev Chg LTMRevenue Change % Last Twelve Months (LTM) is -14%, Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -4.2%, Rev Chg QQuarterly Revenue Change % is -9.2%

Yield minus risk free rate is negative
ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is -422%

Key risks
SSP key risks include [1] a significant debt burden and high financial leverage creating potential distress and [2] major revenue volatility from its heavy reliance on cyclical political advertising.

0 Attractive yield
FCF Yield is 12%
1 Megatrend and thematic drivers
Megatrends include Digital Content & Streaming, and Digital Advertising. Themes include Video Streaming, and Ad-Tech Platforms.
2 Weak multi-year price returns
3Y Excs Rtn is -120%
3 Debt is significant
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is 890%
4 Weak revenue growth
Rev Chg LTMRevenue Change % Last Twelve Months (LTM) is -14%, Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -4.2%, Rev Chg QQuarterly Revenue Change % is -9.2%
5 Yield minus risk free rate is negative
ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is -422%
6 Key risks
SSP key risks include [1] a significant debt burden and high financial leverage creating potential distress and [2] major revenue volatility from its heavy reliance on cyclical political advertising.

SSP in ETFs

Weight = SSP's share of each fund

VTI0.00%
IWM0.01%
FNDA0.05%
IWN0.01%
VTWO0.01%
SCHA0.00%
DFAS0.00%
SCHB0.00%
+2 more covered ETFs

Valuation & Metrics

Price Chart

Why The Stock Moved

Qualitative Assessment

AI Analysis | Feedback

Updated on 9/1/2026

E W Scripps (SSP) stock has lost about 5% since 5/31/2026 because of the following key factors:

1. A substantial non-cash impairment charge led to a significant net loss.

E.W. Scripps reported a net loss of $1.17 billion, or $12.68 per share, for fiscal Q2 2026, primarily due to a non-cash impairment charge of $1.14 billion on goodwill and other intangible assets in its Scripps Networks reporting unit. This charge reflected lower expected cash flows amid advertising and ratings pressures in the national media market.

2. The company missed revenue and adjusted EBITDA expectations.

Operating revenues for fiscal Q2 2026 were $490.4 million, falling 9.2% year-over-year and missing analyst estimates by 3.4%. Adjusted EBITDA also missed estimates by 16.5%. This revenue decline was largely driven by a challenging national advertising market, a decrease in traditional linear viewing, and changes in Nielsen's measurement methodology.

Show more
Updated on 9/1/2026

E W Scripps (SSP) stock has lost about 5% since 5/31/2026 because of the following key factors:

1. A substantial non-cash impairment charge led to a significant net loss.

E.W. Scripps reported a net loss of $1.17 billion, or $12.68 per share, for fiscal Q2 2026, primarily due to a non-cash impairment charge of $1.14 billion on goodwill and other intangible assets in its Scripps Networks reporting unit. This charge reflected lower expected cash flows amid advertising and ratings pressures in the national media market.

2. The company missed revenue and adjusted EBITDA expectations.

Operating revenues for fiscal Q2 2026 were $490.4 million, falling 9.2% year-over-year and missing analyst estimates by 3.4%. Adjusted EBITDA also missed estimates by 16.5%. This revenue decline was largely driven by a challenging national advertising market, a decrease in traditional linear viewing, and changes in Nielsen's measurement methodology.

3. Retransmission consent disputes negatively impacted revenue.

During fiscal Q2 2026, two retransmission consent negotiations resulted in the temporary removal of Scripps stations by distributors, which negatively affected core advertising and distribution revenue. This specifically reduced Q2 distribution revenue by $26.7 million.

4. High leverage and declining equity raised financial concerns.

As of June 30, 2026, E.W. Scripps carried nearly $2.5 billion in long-term debt. The impairment charge significantly reduced total equity to $100.7 million from $1.25 billion at the end of 2025, and the net leverage ratio increased to 4.9 times from 4.4 times in fiscal Q1 2026. The existence of preferred stock with $150 million in undeclared cumulative dividends also restricts the company from paying common dividends or repurchasing common shares.

5. Analysts reacted with mixed sentiment and reduced price targets.

Following the Q2 2026 earnings report, several analysts reiterated or downgraded their ratings and lowered price targets for SSP. For instance, Wells Fargo & Company decreased its price objective from $4.70 to $3.80, and Benchmark reduced its target price from $10.00 to $8.00. Wall Street Zen also downgraded the stock from a "hold" to a "sell" rating.

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Stock Movement Drivers

Fundamental Drivers

The -6.8% change in SSP stock from 5/31/2026 to 9/11/2026 was primarily driven by a -2.5% change in the company's Shares Outstanding (Mil).
(LTM values as of)53120269112026Change
Stock Price ($)3.393.16-6.8%
Change Contribution By: 
Total Revenues ($ Mil)2,1432,093-2.3%
P/S Multiple0.10.1-2.1%
Shares Outstanding (Mil)9092-2.5%
Cumulative Contribution-6.8%

LTM = Last Twelve Months as of date shown

Market Drivers

5/31/2026 to 9/11/2026
ReturnCorrelation
SSP-6.8% 
Market (SPY)1.0%8.8%
Sector (XLC)-2.7%37.1%

Fundamental Drivers

The -23.9% change in SSP stock from 2/28/2026 to 9/11/2026 was primarily driven by a -18.9% change in the company's P/S Multiple.
(LTM values as of)22820269112026Change
Stock Price ($)4.153.16-23.9%
Change Contribution By: 
Total Revenues ($ Mil)2,1512,093-2.7%
P/S Multiple0.20.1-18.9%
Shares Outstanding (Mil)8992-3.6%
Cumulative Contribution-23.9%

LTM = Last Twelve Months as of date shown

Market Drivers

2/28/2026 to 9/11/2026
ReturnCorrelation
SSP-23.9% 
Market (SPY)11.7%15.6%
Sector (XLC)-4.3%36.3%

Fundamental Drivers

The 5.7% change in SSP stock from 8/31/2025 to 9/11/2026 was primarily driven by a 29.0% change in the company's P/S Multiple.
(LTM values as of)83120259112026Change
Stock Price ($)2.993.165.7%
Change Contribution By: 
Total Revenues ($ Mil)2,4392,093-14.2%
P/S Multiple0.10.129.0%
Shares Outstanding (Mil)8892-4.5%
Cumulative Contribution5.7%

LTM = Last Twelve Months as of date shown

Market Drivers

8/31/2025 to 9/11/2026
ReturnCorrelation
SSP5.7% 
Market (SPY)19.5%13.4%
Sector (XLC)2.1%27.4%

Fundamental Drivers

The -58.6% change in SSP stock from 8/31/2023 to 9/11/2026 was primarily driven by a -48.1% change in the company's P/S Multiple.
(LTM values as of)83120239112026Change
Stock Price ($)7.643.16-58.6%
Change Contribution By: 
Total Revenues ($ Mil)2,4042,093-12.9%
P/S Multiple0.30.1-48.1%
Shares Outstanding (Mil)8492-8.5%
Cumulative Contribution-58.6%

LTM = Last Twelve Months as of date shown

Market Drivers

8/31/2023 to 9/11/2026
ReturnCorrelation
SSP-58.6% 
Market (SPY)75.7%22.9%
Sector (XLC)71.5%25.8%

Return vs. Risk

Price Returns Compared

 202120222023202420252026Total [1]
Returns
SSP Return27%-32%-39%-72%81%-22%-80%
Peers Return17%-39%-12%-18%78%1%-6%
S&P 500 Return27%-19%24%23%16%11%102%

Monthly Win Rates [3]
SSP Win Rate42%50%42%42%42%44% 
Peers Win Rate53%42%43%52%63%49% 
S&P 500 Win Rate75%42%67%75%67%44% 

Max Drawdowns [4]
SSP Max Drawdown-33%-56%-68%-81%-51%-49% 
Peers Max Drawdown-34%-51%-49%-51%-35%-33% 
S&P 500 Max Drawdown-5%-25%-10%-8%-19%-9% 


[1] Cumulative total returns since the beginning of 2021
[2] Peers: GTN, IHRT, WBD, FOXA, SIRI. See SSP Returns vs. Peers.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2026 data is for the year up to 9/11/2026 (YTD)

How Low Can It Go

EventSSPS&P 500
2025 US Tariff Shock
  % Loss-20.3%-18.8%
  % Gain to Breakeven25.5%23.1%
  Time to Breakeven2 days79 days
2024 Yen Carry Trade Unwind
  % Loss-28.3%-7.8%
  % Gain to Breakeven39.5%8.5%
  Time to Breakeven64 days18 days
2020 COVID-19 Crash
  % Loss-60.1%-33.7%
  % Gain to Breakeven150.8%50.9%
  Time to Breakeven245 days140 days
2016-2017 Trump Reflation Bond Selloff
  % Loss-19.7%-3.7%
  % Gain to Breakeven24.5%3.9%
  Time to Breakeven10 days6 days
2015-2016 China Devaluation / Global Growth Scare
  % Loss-18.6%-12.2%
  % Gain to Breakeven22.8%13.9%
  Time to Breakeven24 days62 days
2014-2016 Oil Price Collapse
  % Loss-19.1%-6.8%
  % Gain to Breakeven23.6%7.3%
  Time to Breakeven20 days15 days

Compare to GTN, IHRT, WBD, FOXA, SIRI

In The Past

E W Scripps's stock fell -20.3% during the 2025 US Tariff Shock. Such a loss loss requires a 25.5% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

EventSSPS&P 500
2025 US Tariff Shock
  % Loss-20.3%-18.8%
  % Gain to Breakeven25.5%23.1%
  Time to Breakeven2 days79 days
2024 Yen Carry Trade Unwind
  % Loss-28.3%-7.8%
  % Gain to Breakeven39.5%8.5%
  Time to Breakeven64 days18 days
2020 COVID-19 Crash
  % Loss-60.1%-33.7%
  % Gain to Breakeven150.8%50.9%
  Time to Breakeven245 days140 days
2011 US Debt Ceiling Crisis & European Contagion
  % Loss-26.2%-17.9%
  % Gain to Breakeven35.4%21.8%
  Time to Breakeven32 days123 days
2010 Eurozone Sovereign Debt Crisis / Flash Crash
  % Loss-32.3%-15.4%
  % Gain to Breakeven47.7%18.2%
  Time to Breakeven154 days125 days
2008-2009 Global Financial Crisis
  % Loss-92.9%-53.4%
  % Gain to Breakeven1309.1%114.4%
  Time to Breakeven408 days1085 days

Compare to GTN, IHRT, WBD, FOXA, SIRI

In The Past

E W Scripps's stock fell -20.3% during the 2025 US Tariff Shock. Such a loss loss requires a 25.5% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

About E W Scripps (SSP)

The E.W. Scripps Company (SSP) is a prominent media enterprise that operates a portfolio of local and national media brands. At its core, Scripps manages an extensive Local Media segment, which includes 61 broadcast television stations across the United States. These stations are responsible for producing local news, information, and entertainment content, while also broadcasting network, syndicated, and original programming. This segment extends its reach through related digital operations.

In addition to its local footprint, Scripps operates a significant Scripps Network segment comprising national television networks. Key offerings include ION, a national broadcast network known for its popular crime and justice procedural programming, and Newsy, a national news network covering a broad range of topics from politics to technology. These networks are distributed across over-the-air broadcast, cable/satellite, and connected TV platforms. The company further provides content and services via digital channels such as the internet, smartphones, and tablets, and notably manages the Scripps National Spelling Bee. Its primary customers are audiences seeking news and entertainment, and businesses utilizing its platforms for advertising.

AI Analysis | Feedback

Here are 1-3 brief analogies for The E.W. Scripps Company (SSP):

  • Think of it as a smaller version of Paramount Global (formerly ViacomCBS), operating both local broadcast TV stations and national niche television networks like ION and Newsy.
  • It's similar to Nexstar Media Group, a major owner of local TV stations, but with the added portfolio of its own national broadcast and digital networks.

AI Analysis | Feedback

  • Local Broadcast Television Stations: The company operates broadcast television stations that produce and deliver local news, information, and entertainment content, including original and syndicated programming, through traditional and digital platforms.
  • National Television Networks: A portfolio of national networks, such as ION and Newsy, offering diverse content from crime and justice procedural programming to national news, distributed across over-the-air, cable/satellite, and connected TV platforms.
  • Scripps National Spelling Bee: An annual national academic competition focused on spelling, which has become a well-known event.

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Major Customers of The E.W. Scripps Company (SSP)

The E.W. Scripps Company primarily sells to other businesses. Its major customers fall into the following categories:
  • Advertisers: Businesses (both national and local) that purchase advertising slots and sponsorships across Scripps' portfolio of local broadcast television stations and national networks (such as ION and Newsy) to reach their target audiences. Due to the diverse and constantly changing nature of advertising clients, specific major customer names are not typically disclosed or stable enough to list definitively.
  • Cable, Satellite, and Streaming Television Providers: These companies pay retransmission fees for Scripps' local broadcast stations and carriage fees for its national networks to include them in their service offerings for subscribers. Major public companies in this category include:
    • Comcast Corporation (CMCSA)
    • Charter Communications, Inc. (CHTR)
    • DISH Network Corporation (DISH)
    • Verizon Communications Inc. (VZ)
    • AT&T Inc. (T) (for services like DirecTV, where applicable)
    • Alphabet Inc. (GOOGL) (for YouTube TV)
    • The Walt Disney Company (DIS) (for Hulu Live TV)

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Adam Symson, President and Chief Executive Officer

Adam Symson has served as President and CEO of The E.W. Scripps Company since August 2017. He joined Scripps in 2002 as an investigative producer at KNXV-Phoenix, a Scripps-owned ABC affiliate. Prior to becoming CEO, he held roles including chief operating officer, chief digital officer, and director of content and marketing for the Scripps interactive media division. Symson led the acquisition of ION Media in 2021, creating a new national broadcast television network division, and launched Scripps Sports in December 2022. He has overseen the expansion of the company's local television station holdings and divested digital audio assets. Before his tenure at Scripps, Symson worked as an investigative journalist for various news outlets, including WBBM in Chicago, KCBS, KNBC, and KCAL in Los Angeles, and as an independent producer for CBS News and NBC News. He earned a bachelor's degree in communications from UCLA.

Jason Combs, Chief Financial Officer

Jason Combs was appointed Chief Financial Officer of The E.W. Scripps Company in December 2020, with his appointment becoming effective upon the close of the company's acquisition of ION Media. Before this, he served as Scripps' vice president of financial planning and analysis, a role he took on in 2015. Prior to joining Scripps, Combs spent 14 years at Convergys Corp., where he held various finance and treasury positions and played a significant financial role in several acquisitions. His earlier career included positions as a financial analyst at Cincinnati Milacron and a treasury analyst at Gibson Greetings. Combs holds both bachelor's and master's degrees from Xavier University.

Brian A. Lawlor, President of Local Media

Brian A. Lawlor has served as President of Local Media at The E.W. Scripps Company since August 2017.

Laura Tomlin, Senior Vice President of National Media

Laura Tomlin has served as Senior Vice President of National Media at The E.W. Scripps Company since August 2017.

Carolyn Micheli, SVP, Corporate Communications & Investor Relations

Carolyn Micheli serves as Senior Vice President, Corporate Communications & Investor Relations for The E.W. Scripps Company.

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The E.W. Scripps Company (SSP) faces several key risks inherent to the evolving media landscape and its financial structure. The most significant include its substantial debt burden, the ongoing shift of audiences and advertising revenue from traditional broadcast to digital platforms, and intense competition from Big Tech and streaming services.

  1. High Debt Load and Financial Leverage: The E.W. Scripps Company operates with a highly leveraged balance sheet, carrying approximately $2.65 billion in total debt and $2.59 billion in net debt as of September 2025. This heavy reliance on debt financing, reflected in a debt-to-equity ratio of around 2.2 in November 2025, amplifies the inherent volatility of the broadcasting business and can limit the company's financial flexibility, especially during periods of operational challenges.
  2. Declining Traditional TV Viewership and Advertising Revenue: The broadcast television industry is experiencing an "existential crisis" due to a fundamental shift in consumer habits. Viewership has increasingly moved to streaming services, while advertisers are migrating to more targeted digital platforms. This trend is rapidly eroding historically reliable revenue streams, such as traditional advertising and retransmission fees, as pay TV penetration continues to plummet. This poses a significant threat to E.W. Scripps' core local and national broadcast media segments.
  3. Intense Competition and Platform Dependency on Big Tech/Streaming Services: E.W. Scripps faces significant competition from large technology companies (like Google and Facebook) and streaming platforms (such as YouTube, Netflix, and Amazon Prime Video). These digital giants divert advertising revenue, control access to online audiences, and can dictate terms for content distribution and monetization. This increasing platform dependency and competitive pressure challenge traditional broadcasters' ability to maintain market share, reach audiences directly, and effectively monetize their content.
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The rapid proliferation and growing consumer adoption of Free Ad-supported Streaming TV (FAST) channels and other over-the-top (OTT) streaming services. This shift directly competes for viewership and advertising revenue with E W Scripps' broadcast television stations and national networks, which rely on traditional distribution methods like over-the-air broadcast and pay TV platforms.

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The E.W. Scripps Company (SSP) operates in various media segments, primarily generating revenue through advertising and retransmission fees. The addressable markets for their main products and services in the U.S. are sized as follows: * Local Media Advertising (U.S.): The U.S. local TV advertising market, encompassing linear TV, digital TV, and Connected TV (CTV)/Over-the-Top (OTT), is projected to reach approximately $21 billion in 2025, excluding political advertising. Specifically, local TV advertising is forecast at $17.27 billion in 2025. Local CTV/OTT ad spending is expected to grow to $2.8 billion in 2025. * Retransmission Fees (U.S.): The total retransmission fee revenue for U.S. local TV stations is projected to be around $15.576 billion in 2025. In 2023, local stations were expected to receive $15.1 billion in retransmission consent fees. * National Broadcast TV Advertising (U.S.): The U.S. broadcast TV advertising market is experiencing a structural decline, with a forecast of $48.4 billion for 2028. The broader U.S. television advertising market (which includes national advertising) was valued at $60.79 billion in 2024 and is projected to reach approximately $93.29 billion by 2034. * Connected TV (CTV) / Streaming TV Advertising (U.S.): Connected TV (CTV) ad spending in the U.S. is projected to exceed $33 billion in 2025 and is expected to grow to nearly $47 billion by 2028. The U.S. streaming market overall is anticipated to approach $17 billion in advertising revenue in 2025.

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Expected Drivers of Future Revenue Growth for E.W. Scripps (SSP)

  1. Political Advertising Revenue in Midterm Election Cycle (2026): The 2026 midterm election year is projected to generate record-setting spending, with broadcast television expected to capture a significant portion of the total political advertising market. E.W. Scripps, which generated over $200 million in political revenue during the 2022 midterms, is well-positioned to capitalize on this high-margin revenue, especially with competitive election outlooks in several states where it has a strong presence.
  2. Expansion of Scripps Sports Partnerships and Live Sports Programming: Scripps has strategically expanded its portfolio of local and national sports rights, including agreements for the WNBA, National Women's Soccer League (NWSL), and NHL teams. These partnerships are crucial for driving core advertising revenue in the Local Media division and doubling revenue for events like the WNBA on ION. The continued disciplined expansion into sports rights is expected to fuel organic growth in both local core and national advertising revenue.
  3. Growth in Connected TV (CTV) Revenue: The Scripps Networks division is actively leveraging its broad distribution on streaming platforms to grow Connected TV (CTV) revenue. CTV revenue has demonstrated significant year-over-year growth, with projections for continued double-digit expansion, playing a vital role in offsetting softness in traditional linear television viewership.
  4. Retransmission Consent Revenue from Contract Renewals: Retransmission consent fees from cable and satellite TV providers remain a substantial revenue stream for E.W. Scripps' Local Media segment. A significant portion of the company's pay TV households (approximately 75%) are up for renewal in 2026, indicating opportunities for continued revenue growth and margin expansion through renegotiated carriage agreements.
  5. Transformation Plan and Operational Efficiency through Technology: E.W. Scripps has launched an enterprise-wide transformation plan aimed at increasing annualized enterprise EBITDA by $125 million to $150 million by 2028. This plan involves both cost savings and revenue growth initiatives that will leverage advanced technologies, including Artificial Intelligence (AI) and automation, to maximize revenue yield from existing businesses. Financial benefits from this transformation are expected to begin flowing in during the latter half of 2026.

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Share Repurchases

  • No significant share repurchases were noted in the last twelve months (LTM).
  • As of December 31, 2025, the presence of $600 million of 9% preferred shares restricts common share dividends and buybacks.

Share Issuance

  • In 2025, the company refinanced its capital structure by issuing $750 million of 2030 senior secured second lien notes.
  • The company's total debt as of December 31, 2025, included $600 million of 9% preferred shares.
  • In November 2025, Scripps adopted a shareholder rights plan, declaring a dividend of one right per share, exercisable at $2.19, designed to activate if a person or group acquires 10% or more of the outstanding Class A Common Shares.

Outbound Investments

  • The company exercised options to re-acquire 23 ION-affiliated stations for an aggregate purchase price of approximately $54 million.
  • E.W. Scripps acquired WTVQ, an ABC affiliate television station in Lexington, Kentucky, for $15.8 million in a move to create a duopoly in that market.
  • The company made a $12.8 million investment for a 25% stake in EdgeBeam Wireless, a data-delivery joint venture with major broadcasters.

Capital Expenditures

  • Expected capital expenditures for 2026 are projected to be between $60 million and $70 million.
  • Anticipated capital expenditures for 2025 were $70 million to $80 million, which included one-time costs for building a new station facility and reconfiguring office spaces to consolidate the company's footprint.
  • The primary focus of capital expenditures includes leveraging centralized production and exploring the use of AI to support local operations.

Better Bets vs. E W Scripps (SSP)

Peer Outperformance in Broadcasting

SSP has trailed 71% of its 14 Broadcasting peers over 5Y. Among the peers that beat it are WBD and SIRI. Broadcasting ranks 7th of 9 industries in Communication Services by median 5Y return. The sector’s gains have largely come from elsewhere.
Share of Broadcasting constituents that SSP has outperformed, by holding period. Peers without a full price history over a given window are excluded from that window.
1Y
63%
of 16 industry peers · 8.6% return
3Y
14%
of 14 industry peers · -52.4% return
5Y
29%
of 14 industry peers · -80.6% return
Broadcasting peers with revenue growth within 4pp of SSP's that beat it on at least 2 of 3 windows, and by at least 20pp over 5Y. Growth is matched by construction, so the gap is largely a re-rating gap. The multiple column is the context for it.
Ticker Name Rev Growth 3Y Avg P/E 1Y3Y5Y 5Y Gap
SSP E W Scripps -4.2% -0.2x 8.6%-52.4%-80.6%
WBD Warner Bros. Discovery -4.8% -22.2x 73.4%147.5%7.2% +88pp
SIRI Sirius XM -1.3% 11.2x 28.0%-30.0%-46.4% +34pp
Price returns, excluding dividends. P/E shown for context only and not used for matching.
Median price return by industry across the Communication Services sector, ranked by 5Y. Broadcasting is SSP's own industry. Use this to see which corners of the sector have carried the returns.
Industry Names 1Y med3Y med5Y med Top 3 by 5Y
Wireless Telecommunication Services 3 -12.2%36.9%46.6% ECHO 266% · TMUS 47% · SHEN -58%
Publishing 5 20.2%-6.4%20.4% NWSA 41% · NYT 40% · SCHL 20%
Integrated Telecommunication Services 21 -12.4%9.5%-13.8% IQST 1420% · AD 166% · TDS 122%
Movies & Entertainment 23 -2.2%70.0%-20.9% IMAX 239% · MSGS 135% · CNK 113%
Alternative Carriers 4 27.8%20.8%-36.2% IRDM 7% · UNIT -36% · LUMN -37%
Advertising 18 -15.4%-13.0%-58.7% APP 319% · EVC 57% · OMC 32%
Broadcasting ← 15 -8.6%-17.7%-68.6% FOXA 95% · NXST 41% · WBD 7%
Interactive Media & Services 30 -24.2%-36.5%-72.8% GOOGL 143% · META 73% · EVER 11%
Interactive Home Entertainment 8 -45.5%-53.9%-87.4% TTWO 40% · RBLX -48% · PINS -65%
Median of constituents with a full price history over each window. Top names are unfiltered by size in this render.

Recent Active Movers

Peer Comparisons

Peers to compare with:

Financials

SSPGTNIHRTWBDFOXASIRIMedian
NameE W Scri.Gray Med.iHeartMe.Warner B.Fox Sirius XM 
Mkt Price3.164.852.7028.0465.9429.1516.45
Mkt Cap0.30.50.470.427.69.85.1
Rev LTM2,0933,1483,98636,11517,1268,6036,294
Op Inc LTM1244542152,2033,4961,9381,196
FCF LTM35146362,1801,4681,549807
FCF 3Y Avg119310424,3271,9851,242776
CFO LTM842501193,4231,9702,1031,110
CFO 3Y Avg1744511295,4762,3781,8871,169

Growth & Margins

SSPGTNIHRTWBDFOXASIRIMedian
NameE W Scri.Gray Med.iHeartMe.Warner B.Fox Sirius XM 
Rev Chg LTM-14.2%-11.3%3.1%-6.1%5.1%0.4%-2.8%
Rev Chg 3Y Avg-4.2%-4.0%1.2%-4.8%5.1%-1.3%-2.7%
Rev Chg Q-9.2%8.7%4.7%-11.2%28.1%1.0%2.8%
QoQ Delta Rev Chg LTM-2.3%2.2%1.1%-2.9%5.7%0.3%0.7%
Op Inc Chg LTM-69.0%-42.5%8.8%129.0%8.3%1.4%4.8%
Op Inc Chg 3Y Avg-12.6%-8.6%1.9%153.2%9.4%0.3%1.1%
Op Mgn LTM5.9%14.4%5.4%6.1%20.4%22.5%10.3%
Op Mgn 3Y Avg10.9%17.4%4.7%2.4%19.3%22.3%14.1%
QoQ Delta Op Mgn LTM-1.3%1.4%-0.1%1.4%0.4%0.0%0.2%
CFO/Rev LTM4.0%7.9%3.0%9.5%11.5%24.4%8.7%
CFO/Rev 3Y Avg7.4%13.2%3.4%14.2%15.0%21.7%13.7%
FCF/Rev LTM1.7%4.6%0.9%6.0%8.6%18.0%5.3%
FCF/Rev 3Y Avg5.0%9.0%1.1%11.2%12.5%14.3%10.1%

Valuation

SSPGTNIHRTWBDFOXASIRIMedian
NameE W Scri.Gray Med.iHeartMe.Warner B.Fox Sirius XM 
Mkt Cap0.30.50.470.427.69.85.1
P/S0.10.20.11.91.61.10.6
P/Op Inc2.31.02.032.07.95.13.7
P/EBIT-0.31.2-15.7-46.110.36.10.4
P/E-0.2-18.3-1.5-22.216.411.2-0.9
P/CFO3.51.93.620.614.04.74.1
Total Yield-417.3%1.7%-67.1%-4.5%7.1%12.7%-1.4%
Dividend Yield0.0%7.2%0.0%0.0%1.0%3.7%0.5%
FCF Yield 3Y Avg45.7%71.4%23.5%18.2%9.3%13.6%20.8%
D/E8.912.413.50.50.31.05.0
Net D/E8.912.013.10.40.10.94.9

Returns

SSPGTNIHRTWBDFOXASIRIMedian
NameE W Scri.Gray Med.iHeartMe.Warner B.Fox Sirius XM 
1M Rtn-6.8%0.2%-7.2%1.4%5.0%2.5%0.8%
3M Rtn5.7%26.3%-32.3%3.9%0.6%6.9%4.8%
6M Rtn-20.4%6.9%1.1%3.3%15.4%35.1%5.1%
12M Rtn8.6%-11.7%13.9%73.4%13.3%28.0%13.6%
3Y Rtn-52.4%-23.4%-17.7%147.5%112.5%-30.0%-20.5%
1M Excs Rtn-5.6%1.4%-6.0%2.6%6.2%3.7%2.0%
3M Excs Rtn1.1%18.4%-35.2%0.8%-6.6%3.1%1.0%
6M Excs Rtn-37.1%-10.7%-17.3%-12.5%-0.0%18.9%-11.6%
12M Excs Rtn-3.6%-25.8%8.4%106.4%-0.8%10.7%3.8%
3Y Excs Rtn-119.8%-88.7%-95.2%72.6%46.0%-101.6%-91.9%

Comparison Analyses

null

Financials

Segment Financials

Revenue by Segment
$ Mil20252024202320222021
Local Media1,3461,6741,3981,4941,319
Scripps Networks804836893961952
Other revenues201919  
Intersegment eliminations-19-19-18-17-15
Other   1527
Total2,1512,5102,2932,4532,284


Operating Income by Segment
$ Mil20252024202320222021
Scripps Networks237190226234389
Local Media194513287310268
Gains (losses), net on disposal of property and equipment3218-2-630
Restructuring costs-10-34-39 -9
Other segment profit (loss)-29-32-26  
Shared services and corporate-88-89-92-89-76
Depreciation and amortization of intangible assets-151-155-155 -162
Impairment of goodwill  -952 0
Acquisition and related integration costs   -2-40
Other   -200
Total184412-753428401


Assets by Segment
$ Mil20252024202320222021
Scripps Networks2,5672,7542,8793,9153,865
Local Media2,2982,3242,3942,3922,432
Shared services and corporate111867971334
Other3335585328
Discontinued operations    0
Total5,0095,1995,4106,4316,658


Price Behavior

Price Behavior
Market Price$3.16 
Market Cap ($ Bil)0.3 
First Trading Date03/26/1990 
Distance from 52W High-38.8% 
   50 Days200 Days
DMA Price$3.15$3.67
DMA Trendupup
Distance from DMA0.5%-13.8%
 3M1YR
Volatility66.4%81.0%
Downside Capture17.8867.86
Upside Capture42.4364.77
Correlation (SPY)10.1%13.4%
SSP Betas & Captures as of 8/31/2026

 1M2M3M6M1Y3Y
Beta1.461.020.280.730.831.49
Up Beta0.40-1.62-1.320.681.001.28
Down Beta7.534.952.770.921.201.70
Up Capture238%116%-15%28%53%166%
Bmk +ve Days10213268138427
Stock +ve Days14223061115345
Down Capture-50%88%-7%104%73%111%
Bmk -ve Days11213259113324
Stock -ve Days7172959125384

[1] Upside and downside betas calculated using positive and negative benchmark daily returns respectively
Based On 1-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with SSP
SSP13.7%81.0%0.48-
Sector ETF (XLC)-0.8%15.3%-0.2627.0%
Equity (SPY)18.3%12.8%1.0313.4%
Gold (GLD)19.0%29.2%0.594.1%
Commodities (DBC)50.4%20.6%1.88-9.3%
Real Estate (VNQ)7.6%13.6%0.2916.3%
Bitcoin (BTCUSD)-32.6%43.8%-0.7812.1%

Smart multi-asset allocation framework can stack odds in your favor. Learn How
Based On 5-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with SSP
SSP-30.9%83.5%-0.08-
Sector ETF (XLC)6.7%20.9%0.2429.7%
Equity (SPY)12.5%17.2%0.5528.8%
Gold (GLD)18.7%18.8%0.814.5%
Commodities (DBC)11.7%19.5%0.478.4%
Real Estate (VNQ)0.7%18.9%-0.0727.7%
Bitcoin (BTCUSD)9.3%52.6%0.3621.1%

Smart multi-asset allocation framework can stack odds in your favor. Learn How
Based On 10-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with SSP
SSP-15.8%70.4%0.06-
Sector ETF (XLC)9.3%22.1%0.4735.4%
Equity (SPY)15.2%17.9%0.7237.4%
Gold (GLD)12.3%16.3%0.620.6%
Commodities (DBC)8.9%18.1%0.4014.2%
Real Estate (VNQ)4.7%20.7%0.1934.5%
Bitcoin (BTCUSD)63.2%66.2%1.0313.1%

Smart multi-asset allocation framework can stack odds in your favor. Learn How

Short Interest

Short Interest: As Of Date8312026
Short Interest: Shares Quantity4.3 Mil
Short Interest: % Change Since 81520264.2%
Average Daily Volume0.5 Mil
Days-to-Cover Short Interest9.6 days
Basic Shares Quantity92.1 Mil
Short % of Basic Shares4.7%

Earnings Returns History

Updated 9/10/2026
Expand for More
 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
8/7/202612.5%13.6%11.9%
5/8/2026-3.1%-24.6%-27.1%
2/26/20261.7%13.2%-0.3%
11/7/202524.9%52.7%131.2%
8/8/2025-10.3%6.0%6.4%
5/9/2025-10.4%-9.3%-3.5%
3/12/202543.4%104.2%67.1%
11/4/2024-35.5%-33.5%-39.5%
...
SUMMARY STATS   
# Positive111410
# Negative131014
Median Positive9.7%9.2%9.7%
Median Negative-10.4%-21.8%-17.5%
Max Positive43.4%104.2%131.2%
Max Negative-35.5%-33.5%-48.3%
Collapse to Preview
 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
8/7/202612.5%13.6%11.9%
5/8/2026-3.1%-24.6%-27.1%
2/26/20261.7%13.2%-0.3%
11/7/202524.9%52.7%131.2%
8/8/2025-10.3%6.0%6.4%
5/9/2025-10.4%-9.3%-3.5%
3/12/202543.4%104.2%67.1%
11/4/2024-35.5%-33.5%-39.5%
8/9/2024-19.9%-29.1%-41.2%
5/10/2024-22.0%-29.8%-48.3%
2/23/2024-19.5%-25.2%-35.5%
11/3/202318.0%9.7%29.0%
8/4/202313.4%3.6%-25.1%
5/5/20238.0%2.3%6.6%
2/24/2023-13.5%-19.1%-39.3%
11/8/2022-14.6%6.0%2.8%
8/5/20220.2%8.7%1.6%
5/6/2022-5.0%-13.7%-10.0%
2/25/2022-1.3%3.1%-2.0%
11/5/20214.0%1.9%-7.3%
8/6/2021-2.2%-6.3%-9.9%
5/7/2021-5.5%-5.3%-3.2%
2/26/20212.6%15.9%7.6%
11/6/20209.7%14.9%37.6%
SUMMARY STATS   
# Positive111410
# Negative131014
Median Positive9.7%9.2%9.7%
Median Negative-10.4%-21.8%-17.5%
Max Positive43.4%104.2%131.2%
Max Negative-35.5%-33.5%-48.3%

SEC Filings

Expand for More
Report DateFiling DateFiling
06/30/202608/07/202610-Q
03/31/202605/08/202610-Q
12/31/202502/27/202610-K
09/30/202511/07/202510-Q
06/30/202508/08/202510-Q
03/31/202505/09/202510-Q
12/31/202403/12/202510-K
09/30/202411/05/202410-Q
06/30/202408/09/202410-Q
03/31/202405/10/202410-Q
12/31/202302/23/202410-K
09/30/202311/03/202310-Q
06/30/202308/04/202310-Q
03/31/202305/05/202310-Q
12/31/202202/24/202310-K
09/30/202211/08/202210-Q
Collapse to Preview
Report DateFiling DateFiling
06/30/202608/07/202610-Q
03/31/202605/08/202610-Q
12/31/202502/27/202610-K
09/30/202511/07/202510-Q
06/30/202508/08/202510-Q
03/31/202505/09/202510-Q
12/31/202403/12/202510-K
09/30/202411/05/202410-Q
06/30/202408/09/202410-Q
03/31/202405/10/202410-Q
12/31/202302/23/202410-K
09/30/202311/03/202310-Q
06/30/202308/04/202310-Q
03/31/202305/05/202310-Q
12/31/202202/24/202310-K
09/30/202211/08/202210-Q
06/30/202208/05/202210-Q
03/31/202205/06/202210-Q
12/31/202102/25/202210-K
09/30/202111/05/202110-Q
06/30/202108/06/202110-Q
03/31/202105/10/202110-Q
12/31/202002/26/202110-K
09/30/202011/06/202010-Q
06/30/202008/07/202010-Q
03/31/202005/08/202010-Q
12/31/201902/28/202010-K
09/30/201911/08/201910-Q

Recent Forward Guidance

Updated 8/8/2026

Latest: Q2 2026 Earnings Reported 8/7/2026

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
Q3 2026 Local Media Expense GrowthReported -2.0%  -2.0%Lower NewActual: 0.0% for Q2 2026
Q3 2026 Scripps Networks Expense GrowthReported 2.0%  0Same NewActual: 2.0% for Q2 2026
Q3 2026 Shared Services and Corporate ExpensesReported 25.00 Mil -7.4% Lower NewActual: 27.00 Mil for Q2 2026
Q3 2026 Local Media Revenue GrowthReported 20.0%  18.0%Higher NewActual: 2.0% for Q2 2026
Q3 2026 Scripps Networks Revenue GrowthReported -15.0%  -5.0%Lower NewActual: -10.0% for Q2 2026
2026 Political RevenueReported225.00 Mil237.50 Mil250.00 Mil   


Prior: Q1 2026 Earnings Reported 5/8/2026

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
Q2 2026 Local Media Expense GrowthReported 0.0%    
Q2 2026 Scripps Networks Expense GrowthReported 2.0%    
Q2 2026 Shared services and corporate expenseReported 27.00 Mil    
Q2 2026 Local Media Revenue GrowthReported 2.0%    
Q2 2026 Scripps Networks Revenue GrowthReported -10.0%    
2028 Annualized enterprise EBITDA growthReported1.25E10%1.375E10%1.5E10%0 AffirmedGuidance: 1.375E10% for 2028

Q4 2025 Earnings Reported 2/26/2026

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
Q1 2026 Local Media Expense GrowthReported1.0%2.5%  4.5%Higher NewActual: -2.0% for Q4 2025
Q1 2026 Scripps Networks Expense GrowthReported-1.0%-2.5%  9.5%Higher NewActual: -12.0% for Q4 2025
Q1 2026 Shared services and corporate costsReported 27.00 Mil 28.6% Higher NewActual: 21.00 Mil for Q4 2025
Q1 2026 Local Media Revenue GrowthReported2.0%3.5%  33.5%Higher NewActual: -30.0% for Q4 2025
Q1 2026 Scripps Networks Revenue GrowthReported-9.0%-7.5%  4.5%Higher NewActual: -12.0% for Q4 2025
2026 Required pension contributionReported 4.50 Mil    
2026 Depreciation and amortizationReported140.00 Mil145.00 Mil150.00 Mil   
2026 Interest paidReported180.00 Mil185.00 Mil190.00 Mil8.8% Higher NewActual: 170.00 Mil for 2025
2026 Taxes paidReported15.00 Mil17.50 Mil20.00 Mil   
2026 Capital ExpendituresReported60.00 Mil65.00 Mil70.00 Mil   
2028 Annualized enterprise EBITDA growthReported1.25E10%1.375E10%1.5E10%   

Q3 2025 Earnings Reported 11/7/2025

Forward GuidanceGuidance Change
MetricSourceLowMidHigh% Chg% DeltaChangePrior
Q4 2025 Local Media Expense GrowthReported-4.0%-2.0%  1.5%Higher NewGuidance: -3.5% for Q3 2025
Q4 2025 Scripps Networks Expense GrowthReported -12.0%  -7.0%Lower NewGuidance: -5.0% for Q3 2025
Q4 2025 Shared Services and Corporate CostsReported 21.00 Mil -4.5% Lower NewGuidance: 22.00 Mil for Q3 2025
Q4 2025 Local Media Revenue GrowthReported -30.0%  -7.5%Lower NewGuidance: -22.5% for Q3 2025
Q4 2025 Scripps Networks Revenue GrowthReported -12.0%  -10.0%Lower NewGuidance: -2.0% for Q3 2025
2025 Full-year cash interest expenseReported165.00 Mil170.00 Mil175.00 Mil-1.4% LoweredGuidance: 172.50 Mil for 2025

Insider Activity

Updated 5/22/2026
Expand for More
#OwnerTitleHoldingActionFiling DatePriceSharesTransacted
Value
Value of
Held Shares
Form
1McCabe, Molly E DirectSell52220263.2911,239  Form
2McCabe, Molly E DirectSell52220263.40112,284381,97938,234Form
3McCabe, Molly E DirectSell52220263.48142,970497,021429,415Form
4McCabe, Molly E DirectSell52220263.3560,182201,562892,538Form
5Brickner, Samantha J DirectBuy51420263.531,2624,461394,797Form
Collapse to Preview
#OwnerTitleHoldingActionFiling DatePriceSharesTransacted
Value
Value of
Held Shares
Form
1McCabe, Molly E DirectSell52220263.2911,239  Form
2McCabe, Molly E DirectSell52220263.40112,284381,97938,234Form
3McCabe, Molly E DirectSell52220263.48142,970497,021429,415Form
4McCabe, Molly E DirectSell52220263.3560,182201,562892,538Form
5Brickner, Samantha J DirectBuy51420263.531,2624,461394,797Form
6Granado, Anthony S DirectBuy31020264.436,85230,377184,035Form
7Brickner, Rebecca Scripps DirectBuy31020264.6479,758370,3242,423,587Form
8Scripps, Eaton M DirectBuy31020264.6441,017190,4466,445,482Form
9Evans, Peggy Scripps DirectBuy31020264.643,07714,28734,823Form
10Granado, Anthony S DirectBuy31020264.645,74226,661160,930Form
11Granado, Corina S DirectBuy31020264.6479,758370,3243,715,757Form
12Scripps, Elizabeth DirectBuy31020264.643,07714,28762,315Form
13Klenzing, Margaret Scripps DirectBuy31020264.64159,515740,6443,445,078Form
14Evans, Peggy Scripps DirectBuy30620264.432,32410,28619,575Form
15Granado, Corina S DirectBuy30620264.4360,266266,7253,188,864Form
16Scripps, Eaton M DirectBuy30620264.4330,993137,1695,962,296Form
17Granado, Anthony S DirectBuy30620264.434,33919,204127,985Form
18Scripps, Elizabeth DirectBuy30620264.432,32410,28645,780Form
19Klenzing, Margaret Scripps DirectBuy30620264.43120,534533,4592,577,865Form
20Brickner, Rebecca Scripps DirectBuy30620264.4360,266266,7251,957,168Form
21Evans, Peggy Scripps DirectBuy30620264.172,0998,7578,757Form
22Scripps, Eaton M DirectBuy30620264.1727,990116,7715,490,950Form
23Granado, Anthony S DirectBuy30620264.173,91916,350102,541Form
24Scripps, Elizabeth DirectBuy30620264.172,0998,75733,459Form
25Klenzing, Margaret Scripps DirectBuy30620264.17139,951583,8621,927,122Form
26Brickner, Rebecca Scripps DirectBuy30620264.1769,976291,9331,593,466Form
27Granado, Corina S DirectBuy30520264.1769,976291,9332,754,501Form
28Granado, Corina S DirectBuy30520263.91260,0001,016,1062,306,854Form
29Granado, Geraldine Scripps DirectBuy30520263.9140,000156,324195,405Form
30Holcomb, Monica TrustBuy30520263.917,50029,31193,814Form
31Barmonde, Charles L Revocable Living TrustBuy30520263.9140,000156,3242,892,264Form
32Symson, AdamPresident and CEODirectBuy30520263.6926,91099,1854,291,956Form
Core Cache Last Updated: 9/11/2026