Tearsheet

Reborn Coffee (REBN)


Market Price (3/30/2026): $1.96 | Market Cap: $9.9 Mil
Sector: Consumer Discretionary | Industry: Restaurants

Reborn Coffee (REBN)


Market Price (3/30/2026): $1.96
Market Cap: $9.9 Mil
Sector: Consumer Discretionary
Industry: Restaurants

Investment Highlights Why It Matters Detailed financial logic regarding cash flow yields vs trend-riding momentum.

0 Strong revenue growth
Rev Chg LTMRevenue Change % Last Twelve Months (LTM) is 21%
Weak multi-year price returns
3Y Excs Rtn is -133%
Not profitable at operating income level
Op Inc LTMOperating Income, Last Twelve Months is -11 Mil, Op Mgn LTMOperating Margin = Operating Income / Revenue Reflects profitability before taxes and before impact of capital structure (interest payments). is -163%
1 Megatrend and thematic drivers
Megatrends include Experience Economy & Premiumization, Health & Wellness Trends, and Vegan & Alternative Foods. Themes include Experiential Retail, Show more.
  Significant share based compensation
SBC/Rev LTMShare Based Compensation / Revenue (Sales), Last Twelve Months (LTM) is 29%
2   Not cash flow generative
CFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is -74%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is -81%
3   Yield minus risk free rate is negative
ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is -133%
4   Key risks
REBN key risks include [1] substantial financial distress and going concern doubts driven by severe unprofitability and poor liquidity, Show more.
0 Strong revenue growth
Rev Chg LTMRevenue Change % Last Twelve Months (LTM) is 21%
1 Megatrend and thematic drivers
Megatrends include Experience Economy & Premiumization, Health & Wellness Trends, and Vegan & Alternative Foods. Themes include Experiential Retail, Show more.
2 Weak multi-year price returns
3Y Excs Rtn is -133%
3 Not profitable at operating income level
Op Inc LTMOperating Income, Last Twelve Months is -11 Mil, Op Mgn LTMOperating Margin = Operating Income / Revenue Reflects profitability before taxes and before impact of capital structure (interest payments). is -163%
4 Significant share based compensation
SBC/Rev LTMShare Based Compensation / Revenue (Sales), Last Twelve Months (LTM) is 29%
5 Not cash flow generative
CFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is -74%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is -81%
6 Yield minus risk free rate is negative
ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is -133%
7 Key risks
REBN key risks include [1] substantial financial distress and going concern doubts driven by severe unprofitability and poor liquidity, Show more.

Valuation, Metrics & Events

Price Chart

Why The Stock Moved

Qualitative Assessment

AI Analysis | Feedback

Reborn Coffee (REBN) stock has lost about 5% since 11/30/2025 because of the following key factors:

1. Reborn Coffee secured $6.5 million in equity commitments at $5.45 per share in December 2025, significantly above its market price, which allowed it to regain compliance with Nasdaq's stockholders' equity requirement. However, the company reported a net loss of -$12.76 million for the trailing twelve months ending September 30, 2025, with an EPS of -$0.68 for Q3 2025, indicating continued unprofitability despite capital injections.

2. The broader market for coffee commodities remained volatile with elevated prices into early 2026 due to prolonged supply shocks and adverse weather in key producing regions, such as Brazil and Colombia. While global coffee prices were projected to ease by 13% in 2026 after rising significantly in 2025, this ongoing uncertainty and high input costs likely tempered investor enthusiasm for coffee retailers during the period.

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Stock Movement Drivers

Fundamental Drivers

The -3.0% change in REBN stock from 11/30/2025 to 3/29/2026 was primarily driven by a -3.0% change in the company's P/S Multiple.
(LTM values as of)113020253292026Change
Stock Price ($)2.011.95-3.0%
Change Contribution By: 
Total Revenues ($ Mil)770.0%
P/S Multiple1.51.5-3.0%
Shares Outstanding (Mil)550.0%
Cumulative Contribution-3.0%

LTM = Last Twelve Months as of date shown

Market Drivers

11/30/2025 to 3/29/2026
ReturnCorrelation
REBN-3.0% 
Market (SPY)-5.3%16.0%
Sector (XLY)-10.4%6.5%

Fundamental Drivers

The -25.6% change in REBN stock from 8/31/2025 to 3/29/2026 was primarily driven by a -19.9% change in the company's P/S Multiple.
(LTM values as of)83120253292026Change
Stock Price ($)2.621.95-25.6%
Change Contribution By: 
Total Revenues ($ Mil)771.5%
P/S Multiple1.91.5-19.9%
Shares Outstanding (Mil)55-8.5%
Cumulative Contribution-25.6%

LTM = Last Twelve Months as of date shown

Market Drivers

8/31/2025 to 3/29/2026
ReturnCorrelation
REBN-25.6% 
Market (SPY)0.6%26.9%
Sector (XLY)-8.5%19.6%

Fundamental Drivers

The -57.2% change in REBN stock from 2/28/2025 to 3/29/2026 was primarily driven by a -52.2% change in the company's Shares Outstanding (Mil).
(LTM values as of)22820253292026Change
Stock Price ($)4.561.95-57.2%
Change Contribution By: 
Total Revenues ($ Mil)6721.1%
P/S Multiple2.01.5-26.1%
Shares Outstanding (Mil)25-52.2%
Cumulative Contribution-57.2%

LTM = Last Twelve Months as of date shown

Market Drivers

2/28/2025 to 3/29/2026
ReturnCorrelation
REBN-57.2% 
Market (SPY)9.8%30.8%
Sector (XLY)-1.3%26.0%

Fundamental Drivers

The -75.3% change in REBN stock from 2/28/2023 to 3/29/2026 was primarily driven by a -71.2% change in the company's Shares Outstanding (Mil).
(LTM values as of)22820233292026Change
Stock Price ($)7.911.95-75.3%
Change Contribution By: 
Total Revenues ($ Mil)37115.5%
P/S Multiple3.71.5-60.3%
Shares Outstanding (Mil)15-71.2%
Cumulative Contribution-75.3%

LTM = Last Twelve Months as of date shown

Market Drivers

2/28/2023 to 3/29/2026
ReturnCorrelation
REBN-75.3% 
Market (SPY)69.4%12.3%
Sector (XLY)49.0%7.0%

Return vs. Risk

Price Returns Compared

 202120222023202420252026Total [1]
Returns
REBN Return--83%-31%-64%-10%36%-95%
Peers Return30%-15%-9%2%-5%-7%-9%
S&P 500 Return27%-19%24%23%16%-5%72%

Monthly Win Rates [3]
REBN Win Rate-0%17%33%42%67% 
Peers Win Rate55%47%47%48%47%40% 
S&P 500 Win Rate75%42%67%75%67%33% 

Max Drawdowns [4]
REBN Max Drawdown--84%-60%-78%-23%0% 
Peers Max Drawdown-4%-29%-28%-23%-15%-10% 
S&P 500 Max Drawdown-1%-25%-1%-2%-15%-5% 


[1] Cumulative total returns since the beginning of 2021
[2] Peers: SBUX, BROS, SJM, KDP, FARM.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2026 data is for the year up to 3/27/2026 (YTD)

How Low Can It Go

Unique KeyEventREBNS&P 500
2022 Inflation Shock2022 Inflation Shock  
2022 Inflation Shock% Loss% Loss-93.1%-25.4%
2022 Inflation Shock% Gain to Breakeven% Gain to Breakeven1354.5%34.1%
2022 Inflation ShockTime to BreakevenTime to BreakevenNot Fully Recovered days464 days

Compare to SBUX, BROS, SJM, KDP, FARM

In The Past

Reborn Coffee's stock fell -93.1% during the 2022 Inflation Shock from a high on 8/12/2022. A -93.1% loss requires a 1354.5% gain to breakeven.

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About Reborn Coffee (REBN)

Reborn Coffee is focused on serving high quality, specialty-roasted coffee at retail locations, kiosks and cafes. We are an innovative company that strives for constant improvement in the coffee experience through exploration of new technology and premier service, guided by traditional brewing techniques. We believe Reborn differentiates itself from other coffee roasters through its innovative techniques, including sourcing, washing, roasting, and brewing our coffee beans with a balance of precision and craft. The source of coffee is pinnacle to specialty coffee. The coffee industry has gone through various phases including the first, second, third and fourth wave. In the first and second waves of coffee, the single-origin source and type of the coffee was not necessarily in the forefront during the sourcing process. As such, much of the coffee was a blend with various sources and a mix of Robusta and Arabica coffee beans. The third wave of coffee focused on a single-origin source and one variety of coffee bean (specifically Arabica beans). Single-origin beans can focus on specific countries and can also have hyper-focused on specific regions in the third wave of coffee, such as Coban in Guatemala. Arabica beans are considered premier due to the specific requirements for their growth and the high-quality flavor they produce. Arabica coffee is required to be grown in higher, cooler elevations. Differentiated from other coffee companies, the Reborn Wash Process is the key to creating the clean flavor of our coffee. Our Wash Process is distinguished by the use of magnetized water to wash our green coffee beans when they arrive at the Reborn facility, in order to extract impurities and enhance hydration before the roasting process. Magnetizing water is a process that converts the particles of water, which can naturally appear in various sizes, into evenly sized particles. As a result of this process, we believe that the water increases its hydration and ability to absorb into organic material. Our water is created through a water magnetizing device in which water is flowed through the device and magnetizes the water on-site immediately prior to use. After the wash, we roast our washed-green beans based on the profile of each single-origin. After the coffee beans are roasted, they are then packaged into various products such as whole bean coffee, pour over packs, and cold brew packs. Additionally, whole bean inventory is also supplied to retail locations, kiosk and cafes. A portion of the roasted coffee is also allotted to create our award-winning cold brew concentrate. Our cold brew production is created using a proprietary percolation technique, also using magnetized water at each step to enhance the flavor of the cold brew. We continually innovate in the way we serve coffee. At our cafes, we serve customers our award-winning coffee through cold brew taps in addition to freshly ground coffee beans in espresso-made drinks. Other brew methods, such as an in-house pour over and drip coffee, are also available. In 2015, Jay Kim, our Chief Executive Officer, founded Reborn Coffee. Mr. Kim and his team launched Reborn Coffee with the vision of using the finest pure ingredients and pristine water. We serve customers through our retail store locations in California: Brea, La Crescenta, Glendale, Corona Del Mar, Arcadia, Laguna Woods, Riverside, San Francisco and Manhattan Beach, with Huntington Beach in development. Additionally, we expect to begin franchising in 2022 and expect to continue to develop additional retail locations as we expand outside of California. We estimate that the average development cost of a company-owned retail location is approximately $150,000. Therefore, taking into account the proceeds from this offering and within a year from its completion, we expect to open up to 20 company-owned retail locations (using approximately $3,000,000 of the proceeds of this offering) and 20 franchise locations (all costs and expenses associated with a franchise store location development are borne by the franchisees). We acknowledge that we have not yet signed any franchise agreements and that such number of franchise locations is purely speculative. Reborn Coffee continues to elevate the high-end coffee experience. As evidence of our success, we received 1st place traditional still in “America’s Best Cold Brew” competition by Coffee Fest in 2017 in Portland and 2018 in Los Angeles. As of December 31, 2021, all of our 7 retail locations were company-owned. As of the day of this prospectus, we have opened 2 new company-owned retail locations and expect to open a third one, which is currently under development, by 2022 year-end. Our retail locations generated AUV (defined below) of approximately $445,000 and $316,000 in 2021 and 2020, respectively. “Average Unit Volumes” or “AUVs” consist of the average annual sales of all locations that have been open for the entirety of the fiscal year presented. AUVs are calculated by dividing (x) annual sales for the fiscal year presented for all such locations by (y) the total number of locations in that base. This measurement allows management to assess changes in consumer spending patterns at our locations and the overall performance of our location base. Our principal executive offices are located at 580 N. Berry Street, Brea, CA 92821.

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A high-end coffee chain much like a Blue Bottle Coffee with unique brewing technology.

A rapidly expanding specialty coffee chain that aims to be the Starbucks for coffee connoisseurs.

AI Analysis | Feedback

  • Prepared Coffee Beverages: High-quality, specialty-roasted coffee drinks served in their retail locations, kiosks, and cafes.
  • Packaged Whole Bean Coffee: Roasted single-origin coffee beans sold for at-home brewing.
  • Ready-to-Brew Coffee Packs: Conveniently packaged pour-over packs and cold brew packs for home preparation.
  • Cold Brew Concentrate: An award-winning, proprietary cold brew concentrate for at-home consumption.
  • Franchise Opportunities: Offering their business model and brand for franchisees to operate retail coffee locations.

AI Analysis | Feedback

Reborn Coffee (REBN) primarily sells to individuals. Based on the company description, its customer base can be categorized as follows:

Categories of Customers:

  1. Specialty Coffee Enthusiasts: These customers are individuals who seek out high-quality, single-origin Arabica beans and appreciate the innovative techniques employed by Reborn Coffee, such as the Reborn Wash Process and proprietary cold brew methods. They value the premium and differentiated coffee experience offered.
  2. Local Cafe Patrons: Individuals who frequent Reborn Coffee's retail locations, kiosks, and cafes in California. These customers visit for their daily coffee needs, including espresso-made drinks, award-winning cold brew, pour-overs, and drip coffee, valuing the convenience, atmosphere, and consistent quality provided at these physical locations.
  3. At-Home Coffee Drinkers: Customers who purchase Reborn Coffee's packaged products, such as whole bean coffee, pour-over packs, and cold brew packs, to prepare and enjoy specialty coffee in their own homes. They are drawn to the brand's commitment to quality ingredients and unique processing for their personal consumption.

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Jay Kim, Co-Chief Executive Officer and Interim Chief Financial Officer

Mr. Kim founded Reborn Coffee in 2014 and has served as its Chief Executive Officer since inception. Previously, he founded Wellspring Industry, Inc. on July 1, 2007, which developed the "Tutti Frutti" yogurt distribution company that expanded to approximately 700 agents worldwide, and the "O'My Buns" bakery-café franchise. Mr. Kim sold the majority ownership of Wellspring to a group of investors in 2017 to concentrate on Reborn Coffee. Prior to Wellspring, he owned Coffee Roasters in Riverside, California from 2002 to 2007. As of October 31, 2025, Mr. Kim also assumed the responsibilities of Chief Financial Officer on an interim basis following the resignation of Stephan Kim.

Jung Jae Lim, Co-Chief Executive Officer

Effective March 3, 2026, Mr. Lim was appointed as Co-Chief Executive Officer, focusing on strengthening the company's operational foundation by leading initiatives across logistics, transportation, and supply chain management. He brings over 20 years of leadership experience in these areas. Mr. Lim has served as CEO of KCC Mexico Overseas Logistics since 2001 and also as CEO of TJ America and TJ Korea Inc. He holds a Bachelor of Language and Literature from Dankook University.

Farooq M. Arjomand, Chairman of the Board of Directors

Mr. Arjomand has served as the Chairman of the Board of Directors for Reborn Coffee since 2018. He possesses a diverse background in banking, including experience with HSBC, and founded The Arjomand Group of companies, which operates in real estate, manufacturing, and finance.

Dennis R. Egidi, Vice Chairman of the Board of Directors

Mr. Egidi has been the Vice Chairman of the Board of Directors since 2020 and contributes expertise in real estate development and the food service industry. His extensive experience in the construction industry includes serving as Executive Vice President and Chief Estimator for Corbetta Construction Company of Illinois and Contractors and Engineers, Inc. He was also a principal partner with Cookie Associates of Houston, where he operated 34 "Great American Cookie" stores and kiosks.

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Key Risks to Reborn Coffee (REBN)

  • Risk of speculative franchise growth: Reborn Coffee acknowledges that a significant portion of its planned expansion, specifically the opening of 20 franchise locations, is purely speculative as no franchise agreements have been signed yet. This indicates a substantial reliance on an unproven franchise model for its future growth strategy.
  • Dependence on offering proceeds for company-owned store expansion: The company expects to open up to 20 company-owned retail locations, utilizing approximately $3,000,000 of the proceeds from an offering. This growth is contingent upon the successful completion and proceeds of this offering, meaning a failure to secure the expected funds could significantly impede their planned expansion of company-owned stores.
  • Geographic concentration in California: As of the provided information, all of Reborn Coffee's current and soon-to-be-opened company-owned retail locations are concentrated in California. While there are plans for expansion outside of California, this current geographic concentration exposes the business to regional economic downturns, specific state regulations, or localized market saturation within California.

AI Analysis | Feedback

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AI Analysis | Feedback

Reborn Coffee (REBN) operates within several significant addressable markets in the United States, focusing on specialty coffee. The primary addressable markets for Reborn Coffee's products and services in the U.S. include: * U.S. Coffee Shop Market: The total U.S. coffee shop market was estimated at $49.5 billion in 2023. Other estimates place the total industry revenue at $74.3 billion in 2025. The U.S. branded coffee shop market achieved $58.5 billion in sales with a 4.2% net outlet growth to reach 45,277 stores, as of October 2025. * U.S. Specialty Coffee Market: The U.S. specialty coffee market size was estimated at $47.8 billion in 2024 and is projected to grow at a compound annual growth rate (CAGR) of 9.5% from 2025 to 2030, reaching an anticipated $81.8 billion by 2030. Another estimate valued the U.S. specialty coffee market at $46.658 billion in 2024, expecting it to reach $80.193 billion by 2030 at a CAGR of 9.6% from 2025 to 2030. The specialty coffee segment is expected to grow at a robust 7.03% rate through 2031. * U.S. Specialty Coffee Retail Packaged Goods Market: This market was projected to grow from $20.936 billion in 2023 to an estimated $40.988 billion by 2032, with a CAGR of 7.75% from 2024 to 2032. * U.S. Ready-to-Drink (RTD) Coffee Market: The U.S. ready-to-drink coffee market generated revenue of $6.622 billion in 2024 and is expected to reach $9.229 billion by 2030, with a CAGR of 5.6% from 2025 to 2030. Another report indicates the U.S. ready-to-drink coffee market is expected to grow from $7.93 billion in 2025 to $10.98 billion by 2031 at a 5.75% CAGR. * California Coffee Industry: Given Reborn Coffee's current concentration in California, the state's coffee industry is a significant regional market. California's coffee industry is valued at $1.6 billion. The West region, which includes California, dominated the U.S. specialty coffee market with the largest revenue share of 25.8% in 2024. California also contributed 24.17% of the U.S. coffee market revenue in 2025.

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Expected Drivers of Future Revenue Growth for Reborn Coffee (REBN)

Reborn Coffee (REBN) anticipates several key drivers for its future revenue growth over the next 2-3 years, primarily focusing on expanding its physical presence and leveraging its unique offerings:

  • Expansion of Company-Owned Retail Locations: The company plans to significantly increase its footprint by opening new company-owned retail locations. This strategy includes developing additional stores and expanding beyond its current California base. The background information indicates an expectation to open up to 20 company-owned retail locations using a portion of offering proceeds.
  • Growth of Franchise Operations: Reborn Coffee expects to drive revenue through the development of a franchising program. The company previously stated an intention to begin franchising in 2022 and projected the development of up to 20 franchise locations, with all associated costs borne by franchisees. Recent reports indicate the company has signed commitments for 33 new locations through a combination of area development and franchise agreements.
  • Geographic Expansion: A crucial driver involves expanding Reborn Coffee's presence both domestically and internationally. The company aims to develop additional retail locations, including franchised stores, outside of California. Furthermore, recent initiatives include signing licensing deals to increase global presence in regions such as Thailand, South Korea, China, the Middle East, and Europe.
  • Growth of Reborn Logistics: Reborn Coffee's wholly-owned subsidiary, Reborn Logistics, is expected to be a significant revenue driver. This logistics platform supports the company's supply chain and expansion, with management anticipating approximately $15 million in revenue and $1.5 million in operating income in 2026, driven by increased shipment volume, expanded operations, and additional third-party customer activity.
  • Wholesale and Online Sales Growth: The company has been scaling its omnichannel footprint, with wholesale and online sales showing substantial growth. For instance, full-year 2024 wholesale and online sales grew by 47% to $0.4 million from $0.2 million in 2023. Continued focus on this segment is expected to contribute to overall revenue.

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Share Issuance

  • The company allocated approximately $3,000,000 from the proceeds of an offering to open up to 20 company-owned retail locations.

Capital Expenditures

  • The estimated average development cost for a company-owned retail location is approximately $150,000.
  • The company expects to open up to 20 new company-owned retail locations within a year from the completion of an offering, utilizing approximately $3,000,000 of the proceeds for this purpose.
  • The primary focus of capital expenditures is the development and expansion of new company-owned retail locations.

Better Bets vs. Reborn Coffee (REBN)

Latest Trefis Analyses

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Unique KeyDateTickerCompanyCategoryTrade Strategy6M Fwd Rtn12M Fwd Rtn12M Max DD
MBLY_2272026_Dip_Buyer_HighCashEquity_ExInd02272026MBLYMobileye GlobalDip BuyDB | Cash/EquityDip Buyer with High Net Cash % Equity
Buying dips for companies with significant net cash as a % of market cap along with meaningful cash flow generation
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SAH_2202026_Insider_Buying_GTE_1Mil_EBITp+DE_V202202026SAHSonic AutomotiveInsiderInsider Buys | Low D/EStrong Insider Buying
Companies with strong insider buying in the last 1 month, positive operating income and reasonable debt / market cap
-5.9%-5.9%-6.1%
MAT_2132026_Insider_Buying_GTE_1Mil_EBITp+DE_V202132026MATMattelInsiderInsider Buys | Low D/EStrong Insider Buying
Companies with strong insider buying in the last 1 month, positive operating income and reasonable debt / market cap
2.9%2.9%0.0%
SONO_2132026_Insider_Buying_GTE_1Mil_EBITp+DE_V202132026SONOSonosInsiderInsider Buys | Low D/EStrong Insider Buying
Companies with strong insider buying in the last 1 month, positive operating income and reasonable debt / market cap
-0.7%-0.7%-4.6%
DECK_2062026_Dip_Buyer_ValueBuy02062026DECKDeckers OutdoorDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
1.6%1.6%-0.8%

Recent Active Movers

Peer Comparisons

Peers to compare with:

Financials

REBNSBUXBROSSJMKDPFARMMedian
NameReborn C.StarbucksDutch Br.JM Smuck.Keurig D.Farmer B. 
Mkt Price1.9586.8146.6995.2426.231.2536.46
Mkt Cap0.098.85.910.235.60.08.0
Rev LTM737,7021,6388,92716,6033385,282
Op Inc LTM-113,4241611,2823,653-5722
FCF LTM-52,337549711,488-3513
FCF 3Y Avg-73,211-38101,311-16404
CFO LTM-54,2732961,2881,9915792
CFO 3Y Avg-45,6192271,2591,846-5743

Growth & Margins

REBNSBUXBROSSJMKDPFARMMedian
NameReborn C.StarbucksDutch Br.JM Smuck.Keurig D.Farmer B. 
Rev Chg LTM21.1%4.3%27.9%1.6%8.2%-2.1%6.2%
Rev Chg 3Y Avg31.0%4.8%30.4%2.4%5.7%10.7%8.2%
Rev Chg Q7.8%5.5%29.4%7.0%10.5%-1.2%7.4%
QoQ Delta Rev Chg LTM1.5%1.4%6.6%1.7%2.7%-0.3%1.6%
Op Mgn LTM-162.8%9.1%9.8%14.4%22.0%-1.5%9.5%
Op Mgn 3Y Avg-108.8%12.6%7.6%16.9%21.7%-3.7%10.1%
QoQ Delta Op Mgn LTM-33.0%-0.5%0.5%-0.8%0.5%-1.7%-0.7%
CFO/Rev LTM-73.9%11.3%18.0%14.4%12.0%1.6%11.7%
CFO/Rev 3Y Avg-74.4%15.3%17.3%14.6%11.8%-1.4%13.2%
FCF/Rev LTM-81.0%6.2%3.3%10.9%9.0%-0.8%4.8%
FCF/Rev 3Y Avg-124.5%8.7%-1.3%9.3%8.4%-4.7%3.5%

Valuation

REBNSBUXBROSSJMKDPFARMMedian
NameReborn C.StarbucksDutch Br.JM Smuck.Keurig D.Farmer B. 
Mkt Cap0.098.85.910.235.60.08.0
P/S1.52.63.61.12.10.11.8
P/EBIT-0.935.236.2-14.510.4-2.24.7
P/E-0.872.274.3-8.117.1-1.58.2
P/CFO-2.023.120.17.917.95.212.9
Total Yield-129.1%4.2%1.3%-7.8%7.6%-68.7%-3.2%
Dividend Yield0.0%2.8%0.0%4.6%1.8%0.0%0.9%
FCF Yield 3Y Avg-115.0%3.1%-0.9%7.0%3.1%-30.7%1.1%
D/E0.40.30.20.70.52.10.4
Net D/E0.40.20.10.70.41.90.4

Returns

REBNSBUXBROSSJMKDPFARMMedian
NameReborn C.StarbucksDutch Br.JM Smuck.Keurig D.Farmer B. 
1M Rtn8.9%-11.4%-12.9%-17.9%-12.6%-16.7%-12.8%
3M Rtn32.7%2.7%-27.1%-3.5%-5.1%-16.7%-4.3%
6M Rtn-20.1%5.5%-12.1%-11.0%4.6%-29.8%-11.6%
12M Rtn-48.0%-8.7%-25.3%-14.8%-19.7%-44.7%-22.5%
3Y Rtn-73.2%-7.7%49.8%-32.5%-18.6%-67.7%-25.6%
1M Excs Rtn12.7%-3.7%-5.6%-10.1%-4.9%-10.5%-5.3%
3M Excs Rtn42.6%11.4%-19.0%5.1%3.4%-6.8%4.2%
6M Excs Rtn-17.5%8.5%-8.9%-6.3%8.1%-25.8%-7.6%
12M Excs Rtn-62.7%-20.4%-43.6%-24.9%-31.4%-58.3%-37.5%
3Y Excs Rtn-133.4%-67.4%-3.0%-91.8%-78.8%-130.0%-85.3%

Comparison Analyses

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Financials

Price Behavior

Price Behavior
Market Price$1.95 
Market Cap ($ Bil)0.0 
First Trading Date08/12/2022 
Distance from 52W High-49.7% 
   50 Days200 Days
DMA Price$1.82$2.15
DMA Trenddownup
Distance from DMA7.0%-9.5%
 3M1YR
Volatility73.5%73.5%
Downside Capture0.531.56
Upside Capture302.31113.66
Correlation (SPY)18.3%30.5%
REBN Betas & Captures as of 2/28/2026

 1M2M3M6M1Y3Y
Beta3.021.841.902.151.261.14
Up Beta5.212.782.742.610.680.50
Down Beta2.69-0.420.162.151.531.68
Up Capture234%417%232%135%94%64%
Bmk +ve Days9203170142431
Stock +ve Days919255097323
Down Capture250%153%256%217%152%111%
Bmk -ve Days12213054109320
Stock -ve Days12223673149413

[1] Upside and downside betas calculated using positive and negative benchmark daily returns respectively
Based On 1-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with REBN
REBN-50.7%73.5%-0.66-
Sector ETF (XLY)4.6%23.6%0.1327.3%
Equity (SPY)14.5%18.9%0.5930.6%
Gold (GLD)50.2%27.7%1.461.4%
Commodities (DBC)17.8%17.6%0.8517.1%
Real Estate (VNQ)0.4%16.4%-0.1514.3%
Bitcoin (BTCUSD)-23.7%44.2%-0.4929.5%

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Based On 5-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with REBN
REBN-44.8%133.0%-0.05-
Sector ETF (XLY)5.6%23.7%0.208.3%
Equity (SPY)11.8%17.0%0.5412.5%
Gold (GLD)20.7%17.7%0.962.6%
Commodities (DBC)11.6%18.9%0.506.7%
Real Estate (VNQ)3.0%18.8%0.076.7%
Bitcoin (BTCUSD)4.0%56.6%0.2911.5%

Smart multi-asset allocation framework can stack odds in your favor. Learn How
Based On 10-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with REBN
REBN-25.7%133.0%-0.05-
Sector ETF (XLY)11.6%21.9%0.498.3%
Equity (SPY)14.0%17.9%0.6712.5%
Gold (GLD)13.3%15.8%0.702.6%
Commodities (DBC)8.2%17.6%0.396.7%
Real Estate (VNQ)4.7%20.7%0.196.7%
Bitcoin (BTCUSD)66.4%66.8%1.0611.5%

Smart multi-asset allocation framework can stack odds in your favor. Learn How

Short Interest

Short Interest: As Of Date3132026
Short Interest: Shares Quantity0.1 Mil
Short Interest: % Change Since 228202680.8%
Average Daily Volume0.1 Mil
Days-to-Cover Short Interest1
Basic Shares Quantity5.1 Mil
Short % of Basic Shares1.6%

Earnings Returns History

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 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
3/28/202421.6%13.7%33.9%
11/16/2022-1.7%-1.5%-0.6%
SUMMARY STATS   
# Positive111
# Negative111
Median Positive21.6%13.7%33.9%
Median Negative-1.7%-1.5%-0.6%
Max Positive21.6%13.7%33.9%
Max Negative-1.7%-1.5%-0.6%

SEC Filings

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Report DateFiling DateFiling
09/30/202511/19/202510-Q
06/30/202508/14/202510-Q
03/31/202505/20/202510-Q
12/31/202403/31/202510-K
09/30/202411/19/202410-Q
06/30/202408/19/202410-Q
03/31/202407/19/202410-Q
12/31/202303/28/202410-K
09/30/202311/14/202310-Q
06/30/202308/14/202310-Q
03/31/202305/11/202310-Q
12/31/202204/11/202310-K
09/30/202211/14/202210-Q
06/30/202210/03/202210-Q
03/31/202208/09/2022S-1/A
09/30/202112/30/2021S-1/A

Insider Activity

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#OwnerTitleHoldingActionFiling DatePriceSharesTransacted
Value
Value of
Held Shares
Form
1Lee, ScottDirectSell22120250.0049,000  Form