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Here are 1-2 brief analogies to describe VerifyMe (VRME):

• A specialized Avery Dennison (AVY) focused on brand protection and anti-counterfeiting technologies.
• The cybersecurity equivalent for physical products, like a CrowdStrike (CRWD) for tangible goods.

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• Authentication and Anti-Counterfeiting Solutions: Provides technologies like unique identifiers, holograms, and security labels to verify product authenticity and combat counterfeiting.
• Security Inks and Materials: Offers specialized invisible and visible inks, pigments, and coatings with embedded security features for brand protection.
• Track & Trace Software and Systems: Delivers software and systems to monitor and authenticate products throughout the entire supply chain, ensuring integrity and preventing diversion.
• Consumer Engagement Platform: Enables brands to directly interact with consumers via authenticated products, facilitating marketing, loyalty programs, and data collection.

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VerifyMe (symbol: VRME) sells primarily to other companies (B2B).

According to VerifyMe's annual report (Form 10-K) for the fiscal year ended December 31, 2023, no single customer accounted for 10% or more of their consolidated net revenue during the years ended December 31, 2023, 2022, or 2021. Therefore, VerifyMe does not have individually identified "major customers" that are publicly disclosed by name in their SEC filings.

Instead, VerifyMe serves a diversified customer base across various industries. The primary categories of companies that utilize VerifyMe's brand protection, authentication, and supply chain solutions include:

• Pharmaceutical Companies: Seeking to protect drug integrity, ensure patient safety, and secure their supply chains against counterfeiting and diversion.
• Luxury Goods and Apparel Brands: Aiming to safeguard their brand reputation and high-value products from counterfeiting and illicit trade, and to enhance consumer engagement.
• Cannabis Industry Companies: Requiring solutions for product authenticity, regulatory compliance, and supply chain traceability within a highly regulated market.

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• INX International Ink Co. (Parent: Sakata INX Corp. Symbol: TYO: 4633)

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Adam Stedham, Chief Executive Officer

Mr. Stedham has served as CEO of VerifyMe since June 2023. Prior to joining VerifyMe, he was the CEO of GP Strategies, a NYSE-listed company that was subsequently sold to a UK public company for approximately $400 million. His expertise includes strategic relationship management, acquisitions and divestitures, business development, and managing global operations.

Jennifer Cola, Chief Financial Officer

Ms. Cola was appointed Chief Financial Officer of VerifyMe effective July 8, 2025, having joined the company as Vice President of Finance in May 2025. Before her roles at VerifyMe, she served as CFO of GP Strategies Government Solutions, Inc., a subsidiary of GP Strategies Corp. Her background also includes serving as VP, Internal Audit & Risk for Learning Technologies Group, plc, and VP of Internal Audit for GP Strategies Corporation, bringing over 25 years of experience in public accounting and leading audit and risk management initiatives.

Scott N. Greenberg, Chairman of the Board

Mr. Greenberg serves as the Chairman of VerifyMe's Board of Directors. He previously held the position of Chairman of the Board of Directors of GP Strategies Corporation (NYSE:GPX) from August 2018 until its acquisition by Learning Technologies Group in October 2021. He also served as the Chief Executive Officer of GP Strategies from April 2005 to July 2020 and as President from 2001 to 2006.

Paul Ryan, Executive Vice President, Authentication Segment

Mr. Ryan is the Executive Vice President of the Authentication Segment. He co-founded the Trust Codes platform, which VerifyMe acquired in March 2023, and developed it into a product cloud that offers brand protection, consumer engagement, GS1 digital link, and traceability solutions. He has 30 years of experience in global software and technology businesses, including the medical records processing, payments, and traceability sectors.

Curt Kole, Executive Vice President, Precision Logistics Segment

Mr. Kole is the Executive Vice President of the Precision Logistics Segment. He brings 25 years of experience in the logistics industry, specializing in the needs of customers whose products have specific time, temperature, or other critical requirements. Prior to this role, Mr. Kole served as the Executive Vice President, Global Sales and Strategy at PeriShip Global.

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The key risks to VerifyMe's business (VRME) are primarily centered around its declining revenue, persistent unprofitability, and challenges related to operational transitions and partnerships.

1. Significant and Continuing Revenue Decline & Strategic Business Divestitures: VerifyMe has experienced substantial revenue declines, including a 23% drop in Q1 2025 and a 4.37% decrease in 2024. The company has announced plans to close its Trust Codes Global business by the end of November 2024, or sooner if a buyer is not found, which resulted in a charge in Q3 2024. Analysts are forecasting a continued revenue decrease of 19% in the next year, contrasting with an expected 17% growth for the broader industry. This trend indicates a fundamental challenge in the company's ability to generate and grow its top-line revenue.
2. Persistent Unprofitability and Negative Profitability Outlook: VerifyMe is currently unprofitable and is not projected to achieve profitability over the next three years. This ongoing lack of profitability poses a significant threat to its financial sustainability and ability to deliver value to shareholders.
3. Operational Transition Challenges and Reliance on Partnerships: The company anticipates continued revenue pressure in Q4 2025 and Q1 2026 due to the transition to a new shipping partner. Furthermore, VerifyMe recorded a $3.9 million noncash impairment related to its PeriShip business following the loss of its primary proactive shipping supplier. These challenges highlight operational risks associated with changing business relationships and the potential impact of partner dependencies on its services.

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VerifyMe (VRME) operates primarily in two main market segments: Brand Protection/Authentication Solutions and Precision Logistics Solutions.

Brand Protection and Authentication Solutions

VerifyMe's brand protection and authentication solutions, which include anti-counterfeit technologies, secure printing, and track-and-trace capabilities, address a substantial global market. The global authentication and brand protection market was valued at approximately $6.79 billion in 2025 and is projected to grow to around $14.78 billion by 2034, exhibiting a Compound Annual Growth Rate (CAGR) of 9.03% during this forecast period. Another estimate indicates the global market for Authentication and Brand Protection reached $6.36 billion in 2022 and is expected to reach $12.79 billion by 2030, growing at a CAGR of 9.33% from 2023 to 2030. Within this broader market, the global anti-counterfeit packaging market, a key area for VerifyMe's offerings, was estimated at $177.92 billion in 2024 and is projected to reach $345.93 billion by 2030, with a CAGR of 11.7% from 2025 to 2030.

Precision Logistics Solutions

VerifyMe's Precision Logistics segment, primarily through its PeriShip Global subsidiary, focuses on the delivery of time and temperature-sensitive perishable products. This falls under the larger umbrella of the global temperature-controlled logistics (TCL) market. The global TCL market was valued at approximately $315.22 billion in 2024 and is projected to reach $626.50 billion by 2034, with a CAGR of 7.11% from 2025 to 2034. Other reports indicate the global temperature-controlled logistics solution market is projected to reach $323.79 billion in 2025, growing at an 11.0% CAGR from 2019 to 2033. Furthermore, the global cold chain logistics market, which is closely related, was valued at $436.30 billion in 2025 and is predicted to grow to approximately $1,359.78 billion by 2034, expanding at a CAGR of 13.46% from 2025 to 2034.

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VerifyMe (VRME) is strategically focusing on several key drivers to fuel its future revenue growth over the next two to three years, primarily by emphasizing its Precision Logistics segment and optimizing its operational approach.

1. Expansion and Growth of Precision Logistics "Proactive Services": VerifyMe is directing increased sales investment into its Precision Logistics segment, particularly its "Proactive services," which have demonstrated organic growth. The company views these services as a significant opportunity for both organic growth and cash flow generation. This focus includes expanding its customer base within this segment.
2. Deepening Integration and Partnerships within Precision Logistics: A key initiative for accelerating organic growth involves enhancing technology to improve efficiencies and better integrate with the e-commerce marketplace. Additionally, VerifyMe aims to deepen its integration with major freight carriers, beyond its historical single-carrier strategy, to expand its go-to-market strategy and reach. The company has already established relationships with the two freight carriers that handle the majority of non-U.S. Postal Service parcel shipments in the United States.
3. Strategic Adjustments and Investment Reallocation: VerifyMe has explicitly discontinued the underperforming "codes portion" of its Authentication segment and is redirecting investment from this area into its Precision Logistics segment, ink, or other strategic growth options. This strategic shift is intended to maximize investment in areas with the best opportunity for meaningful shareholder value and to improve overall company growth by ceasing investment in initiatives that did not yield desired returns.
4. Targeted Business Development and Marketing for Organic Growth: The company's strategy for meaningful organic revenue growth in 2026 includes a refined business development and marketing approach. This indicates an expected increase in customer acquisition and market penetration through more effective outreach and promotional activities.

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Share Repurchases

• VerifyMe extended its share repurchase plan through December 31, 2025, authorizing repurchases of up to $500,000 of common stock.
• The share repurchase program is funded by operational cash flow.
• During the second quarter of 2025, the company purchased 201,000 shares of its stock at a cost of $153,000. As of Q2 2025, $330,000 remained under the program.

Share Issuance

• In January 2025, VerifyMe raised approximately $4.7 million in gross proceeds from the immediate exercise of 1,461,896 outstanding warrants at $3.215 per share.
• As part of the January 2025 agreement, the company issued new unregistered warrants to purchase an additional 1,461,896 shares at an exercise price of $4.00 per share, which are immediately exercisable and expire after five and a half years.
• In June 2020, VerifyMe completed a public offering of 2,173,913 units at $4.60 per unit, generating gross proceeds of $10.0 million, with each unit consisting of one share of common stock and one warrant. This offering was concurrent with a 50-to-1 reverse stock split.

Capital Expenditures

• For the last 12 months leading up to approximately Q3 2025, VerifyMe reported capital expenditures of -$8,000.