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Bloomia (TULP)

Market Price (6/7/2026): $3.66 | Market Cap: $6.9 MilSector: Communication Services | Industry: Advertising

Bloomia (TULP)

Market Price (6/7/2026): $3.66
Market Cap: $6.9 Mil
Sector: Communication Services
Industry: Advertising

Investment Highlights Why It Matters Detailed financial logic regarding cash flow yields vs trend-riding momentum.

0

Strong revenue growth
Rev Chg LTMRevenue Change % Last Twelve Months (LTM) is 18%

Megatrend and thematic drivers
Megatrends include Health & Wellness Trends, and Vegan & Alternative Foods. Themes include Organic & Natural Products, Functional Foods & Beverages, Show more.

Weak multi-year price returns
2Y Excs Rtn is -40%, 3Y Excs Rtn is -77%

Not profitable at operating income level
Op Inc LTMOperating Income, Last Twelve Months is -2.9 Mil, Op Mgn LTMOperating Margin = Operating Income / Revenue Reflects profitability before taxes and before impact of capital structure (interest payments). is -5.8%

Debt is significant
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is 1228%

Not cash flow generative
CFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is -9.9%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is -11%

Yield minus risk free rate is negative
ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is -77%

0 Strong revenue growth
Rev Chg LTMRevenue Change % Last Twelve Months (LTM) is 18%
1 Megatrend and thematic drivers
Megatrends include Health & Wellness Trends, and Vegan & Alternative Foods. Themes include Organic & Natural Products, Functional Foods & Beverages, Show more.
2 Weak multi-year price returns
2Y Excs Rtn is -40%, 3Y Excs Rtn is -77%
3 Not profitable at operating income level
Op Inc LTMOperating Income, Last Twelve Months is -2.9 Mil, Op Mgn LTMOperating Margin = Operating Income / Revenue Reflects profitability before taxes and before impact of capital structure (interest payments). is -5.8%
4 Debt is significant
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is 1228%
5 Not cash flow generative
CFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is -9.9%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is -11%
6 Yield minus risk free rate is negative
ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is -77%

Valuation, Metrics & Events

Price Chart

Why The Stock Moved

Qualitative Assessment

AI Analysis | Feedback

Updated on 6/1/2026

Bloomia (TULP) stock has lost about 10% since 2/28/2026 because of the following key factors:

1. Deteriorating financial performance in Q1 2026.

Bloomia Holdings reported a net loss from continuing operations of $0.8 million for the three months ended March 31, 2026, a decline from a $0.6 million income in the same period of 2025. The company also experienced an operating loss of $0.02 million in Q1 2026, down from an operating profit of $1.4 million in Q1 2025, primarily due to a decrease in gross profit.

2. Increased net loss per diluted share.

The net loss attributable to Bloomia Holdings for the nine months ended March 31, 2026, widened to $5.9 million, or $3.33 per diluted share, compared to a net loss of $3.6 million, or $2.04 per diluted share, for the nine months ended March 31, 2025.

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Stock Movement Drivers

Fundamental Drivers

The -8.3% change in TULP stock from 2/28/2026 to 6/6/2026 was primarily driven by a -11.8% change in the company's P/S Multiple.
(LTM values as of)22820266062026Change
Stock Price ($)3.873.55-8.3%
Change Contribution By: 
Total Revenues ($ Mil)48504.2%
P/S Multiple0.20.1-11.8%
Shares Outstanding (Mil)22-0.2%
Cumulative Contribution-8.3%

LTM = Last Twelve Months as of date shown

Market Drivers

2/28/2026 to 6/6/2026
ReturnCorrelation
TULP-8.3% 
Market (SPY)7.8%5.3%
Sector (XLC)-5.1%6.5%

Fundamental Drivers

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Market Drivers

11/30/2025 to 6/6/2026
ReturnCorrelation
TULP  
Market (SPY)8.5%-2.9%
Sector (XLC)-2.6%3.7%

Fundamental Drivers

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Market Drivers

5/31/2025 to 6/6/2026
ReturnCorrelation
TULP  
Market (SPY)26.6%-2.9%
Sector (XLC)11.5%3.7%

Fundamental Drivers

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Market Drivers

5/31/2023 to 6/6/2026
ReturnCorrelation
TULP  
Market (SPY)83.4%-2.9%
Sector (XLC)85.4%3.7%

Return vs. Risk

Price Returns Compared

 202120222023202420252026Total [1]
Returns
TULP Return-----6%6%
Peers Return-4%-27%31%22%-27%-12%-28%
S&P 500 Return27%-19%24%23%16%11%102%

Monthly Win Rates [3]
TULP Win Rate-----50% 
Peers Win Rate45%42%60%56%46%40% 
S&P 500 Win Rate75%42%67%75%67%67% 

Max Drawdowns [4]
TULP Max Drawdown------ 
Peers Max Drawdown-46%-50%-38%-32%-52%-31% 
S&P 500 Max Drawdown-5%-25%-10%-8%-19%-9% 

[1] Cumulative total returns since the beginning of 2021
[2] Peers: DV, TULP, OMC, TTD, MGNI.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2026 data is for the year up to 6/5/2026 (YTD)

How Low Can It Go

TULP has limited trading history. Below is the Communication Services sector ETF (XLC) in its place.

EventXLCS&P 500
2025 US Tariff Shock
  % Loss-17.7%-18.8%
  % Gain to Breakeven21.5%23.1%
  Time to Breakeven63 days79 days
2022 Inflation Shock & Fed Tightening
  % Loss-38.7%-24.5%
  % Gain to Breakeven63.1%32.4%
  Time to Breakeven470 days427 days
2020 COVID-19 Crash
  % Loss-30.1%-33.7%
  % Gain to Breakeven43.2%50.9%
  Time to Breakeven112 days140 days
Q4 2018 Fed Policy Error / Growth Scare
  % Loss-20.2%-19.2%
  % Gain to Breakeven25.3%23.8%
  Time to Breakeven109 days105 days

Compare to DV, TULP, OMC, TTD, MGNI

In The Past

State Street Communication Services Select Sector SPDR ETF's stock fell -17.7% during the 2025 US Tariff Shock. Such a loss loss requires a 21.5% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

TULP has limited trading history. Below is the Communication Services sector ETF (XLC) in its place.

EventXLCS&P 500
2022 Inflation Shock & Fed Tightening
  % Loss-38.7%-24.5%
  % Gain to Breakeven63.1%32.4%
  Time to Breakeven470 days427 days
2020 COVID-19 Crash
  % Loss-30.1%-33.7%
  % Gain to Breakeven43.2%50.9%
  Time to Breakeven112 days140 days
Q4 2018 Fed Policy Error / Growth Scare
  % Loss-20.2%-19.2%
  % Gain to Breakeven25.3%23.8%
  Time to Breakeven109 days105 days

Compare to DV, TULP, OMC, TTD, MGNI

In The Past

State Street Communication Services Select Sector SPDR ETF's stock fell -17.7% during the 2025 US Tariff Shock. Such a loss loss requires a 21.5% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

About Bloomia (TULP)

Insignia Systems, Inc. provides in-store advertising solutions to consumer-packaged goods manufacturers, retailers, shopper marketing agencies, and brokerages in the United States. It offers in-store signage solutions, which provides point-of-purchase services; merchandising solutions that include various corrugate displays, side caps, free standing shippers, and customized end-cap solutions; and on-pack solutions, which include BoxTalk, coupons, recipes, and cross-promotions. The company was incorporated in 1990 and is headquartered in Minneapolis, Minnesota.

AI Analysis | Feedback

Here are 1-2 brief analogies for Bloomia (TULP):

  • Vistaprint for in-store retail promotions.
  • JCDecaux for the inside of retail stores.

AI Analysis | Feedback

  • In-store signage solutions: These services provide point-of-purchase displays for advertising.
  • Merchandising solutions: These include various types of corrugated displays, side caps, free-standing shippers, and customized end-cap solutions for product presentation.
  • On-pack solutions: These services offer marketing elements like BoxTalk, coupons, recipes, and cross-promotions directly on product packaging.

AI Analysis | Feedback

Bloomia (trading as Insignia Systems, Inc., symbol: TULP) sells primarily to other businesses within the United States. Its major customers fall into the following categories:

  • Consumer-packaged goods (CPG) manufacturers: These companies produce packaged goods sold to consumers and utilize in-store advertising to promote their products. Examples of potential customers in this category include large CPG companies like Procter & Gamble (NYSE: PG), PepsiCo (NASDAQ: PEP), and The Coca-Cola Company (NYSE: KO).
  • Retailers: These are businesses that sell goods directly to consumers and use in-store signage and merchandising to enhance the shopping experience and promote products. Potential customers include major retail chains such as Walmart (NYSE: WMT), Target (NYSE: TGT), and Kroger (NYSE: KR).
  • Shopper marketing agencies: These agencies specialize in developing and executing marketing strategies aimed at influencing purchase decisions at the point of sale for their clients (often CPG manufacturers or retailers).
  • Brokerages: These firms often act as intermediaries, representing manufacturers to retailers and facilitating product placement and promotional activities.

AI Analysis | Feedback

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AI Analysis | Feedback

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AI Analysis | Feedback

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AI Analysis | Feedback

The accelerating shift of consumer shopping and advertising budgets towards e-commerce platforms, diminishing the overall demand for physical in-store advertising and merchandising solutions.

The increasing adoption of digital signage, interactive displays, and other technology-driven in-store marketing solutions by retailers, potentially displacing traditional physical point-of-purchase materials and merchandising.

AI Analysis | Feedback

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AI Analysis | Feedback

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AI Analysis | Feedback

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Better Bets vs. Bloomia (TULP)

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Research & Analysis

Invest in Strategies

Wealth Management

Peer Comparisons

Peers to compare with:

Financials

TULPDVOMCTTDMGNIMedian
NameBloomia DoubleVe.Omnicom Trade De.Magnite  
Mkt Price3.5510.2575.3119.9514.6814.68
Mkt Cap0.01.622.49.52.12.1
Rev LTM5076419,8242,969723764
Op Inc LTM-388698602107107
FCF LTM-51352,99082933135
FCF 3Y Avg-21281,885686140140
CFO LTM-51783,1721,093113178
CFO 3Y Avg-11582,021845199199

Growth & Margins

TULPDVOMCTTDMGNIMedian
NameBloomia DoubleVe.Omnicom Trade De.Magnite  
Rev Chg LTM17.8%12.2%25.9%15.5%7.1%15.5%
Rev Chg 3Y Avg196.0%17.0%11.9%21.8%7.0%17.0%
Rev Chg Q16.0%9.6%69.2%11.8%5.5%11.8%
QoQ Delta Rev Chg LTM4.2%2.1%14.8%2.5%1.2%2.5%
Op Inc Chg LTM27.0%7.0%-69.6%32.8%68.1%27.0%
Op Inc Chg 3Y Avg-2.9%7.3%-19.8%82.4%106.6%7.3%
Op Mgn LTM-5.8%11.5%3.5%20.3%14.8%11.5%
Op Mgn 3Y Avg-23.2%12.2%11.0%16.7%4.5%11.0%
QoQ Delta Op Mgn LTM-2.8%0.9%0.7%-0.1%1.1%0.7%
CFO/Rev LTM-9.9%23.3%16.0%36.8%15.6%16.0%
CFO/Rev 3Y Avg17.9%23.2%11.6%32.9%29.6%23.2%
FCF/Rev LTM-10.9%17.7%15.1%27.9%4.5%15.1%
FCF/Rev 3Y Avg15.7%18.9%10.8%27.0%21.1%18.9%

Valuation

TULPDVOMCTTDMGNIMedian
NameBloomia DoubleVe.Omnicom Trade De.Magnite  
Mkt Cap0.01.622.49.52.12.1
P/S0.12.21.13.22.92.2
P/Op Inc-2.318.732.215.719.718.7
P/EBIT-1.818.529.815.420.618.5
P/E-1.430.1356.321.913.321.9
P/CFO-1.49.37.18.718.78.7
Total Yield-72.4%3.3%3.2%4.6%7.5%3.3%
Dividend Yield0.0%0.0%3.0%0.0%0.0%0.0%
FCF Yield 3Y Avg-5.6%9.5%3.8%8.9%7.3%
D/E12.40.10.50.00.20.2
Net D/E12.3-0.00.3-0.10.10.1

Returns

TULPDVOMCTTDMGNIMedian
NameBloomia DoubleVe.Omnicom Trade De.Magnite  
1M Rtn-11.1%-5.5%-2.1%-15.1%4.9%-5.5%
3M Rtn-8.0%-6.9%-10.4%-31.9%4.9%-8.0%
6M Rtn0.0%-7.1%4.6%-50.2%0.2%0.0%
12M Rtn0.0%-30.7%9.6%-72.1%-16.6%-16.6%
3Y Rtn0.0%-70.5%-12.1%-72.9%10.0%-12.1%
1M Excs Rtn-13.2%-8.3%-2.3%-17.2%9.4%-8.3%
3M Excs Rtn-17.6%-16.5%-20.0%-41.4%-4.7%-17.6%
6M Excs Rtn-7.8%-13.1%0.4%-56.1%-5.7%-7.8%
12M Excs Rtn-23.7%-54.1%-13.7%-97.4%-35.7%-35.7%
3Y Excs Rtn-76.7%-147.3%-82.1%-148.2%-53.1%-82.1%

Comparison Analyses

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Financials

Segment Financials

Revenue by Segment
$ Mil2024
Services revenues20
Products revenues2
Total22


Short Interest

Short Interest: As Of Date5152026
Short Interest: Shares Quantity0.0 Mil
Short Interest: % Change Since 4302026-10.4%
Average Daily Volume0.0 Mil
Days-to-Cover Short Interest4.6 days
Basic Shares Quantity1.9 Mil
Short % of Basic Shares0.8%

Earnings Returns History

Updated 6/2/2026
Expand for More
 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
5/13/2026-3.2%1.0% 
2/13/2026-6.0%-9.4%-10.2%
SUMMARY STATS   
# Positive010
# Negative211
Median Positive 1.0% 
Median Negative-4.6%-9.4%-10.2%
Max Positive 1.0% 
Max Negative-6.0%-9.4%-10.2%

SEC Filings

Expand for More
Report DateFiling DateFiling
03/31/202605/13/202610-Q
12/31/202502/13/202610-Q
09/30/202511/10/202510-Q
06/30/202508/28/202510-KT
03/31/202505/13/202510-Q
12/31/202403/27/202510-K
09/30/202411/19/202410-Q
06/30/202408/19/202410-Q
03/31/202405/21/202410-Q
12/31/202304/01/202410-K
09/30/202311/14/202310-Q
06/30/202308/14/202310-Q
03/31/202305/11/202310-Q
12/31/202203/09/202310-K
09/30/202211/10/202210-Q
06/30/202208/10/202210-Q

Industry Resources

Communication Services Resources
Variety
The Hollywood Reporter
Adweek
Advertising Resources
Ad Age
Campaign
Digiday

External Quote Links


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