• A luxury ski and surf fashion brand, akin to a Moncler for mountain and beach.
• Lululemon for the affluent ski and surf enthusiast.

• Skiwear: High-performance jackets, pants, suits, and base layers designed for skiing.
• Swimwear: Fashionable bikinis, one-piece swimsuits, and beachwear for women.
• Activewear: Apparel suitable for various active pursuits, often with a focus on athleisure styles.
• Accessories: Complementary items such as hats, beanies, and goggles.

Perfect Moment (symbol: PMNT) primarily sells its luxury activewear, skiwear, and resort wear directly to individual consumers.

Its major customer categories include:

• Affluent and Luxury Shoppers: These are high-net-worth individuals with significant disposable income who seek premium, designer-quality apparel. They value exclusivity, superior materials, craftsmanship, and brand prestige in their fashion choices, including active and outdoor wear.
• Fashion-Forward and Trend-Conscious Consumers: This category comprises individuals who prioritize style and current trends in their wardrobe. They look for aesthetically pleasing, fashion-integrated pieces that blend performance with high design, often influenced by luxury fashion trends and social media.
• Active Lifestyle Enthusiasts: Customers who regularly engage in luxury sports and leisure activities such as skiing, snowboarding, swimming, or high-end fitness. They require functional, high-performance apparel that also meets their demand for luxury styling and brand identity.

Jane Gottschalk, Chief Executive Officer, President, Chief Creative Officer, and Director

Jane Gottschalk is a co-founder of Perfect Moment, having taken ownership of the brand with Max Gottschalk in 2012. She has served as the company's Chief Creative Officer since September 2022 and as a member of its board of directors since March 2021. Previously, she was the Creative Director of PMUK and PMA since May 2012. Ms. Gottschalk has also served as a Director of Jing Holdings Limited, a holding company operating the Jax Coco coconut water brand, since August 2011, and was a Director of Jax Coco UK Limited from September 2012 to May 2023. She oversees the company's creative direction, marketing, commercial, and brand strategy. She holds a B.A. from the University of Kent.

Chath Weerasinghe, Chief Financial Officer and Chief Operating Officer

Chath Weerasinghe was appointed as Perfect Moment's Chief Financial Officer and Chief Operating Officer in February 2025. Prior to joining Perfect Moment, Mr. Weerasinghe spent approximately four years at Canada Goose, where he served as Senior Director of Finance & Services from 2021 to 2022, and then as Vice President of Finance & Operations from 2022. In this role, he was responsible for Canada Goose's global expansion, overseeing direct-to-consumer (DTC) and business-to-business (B2B) operations, and implementing efficiency initiatives. His previous experience includes serving as Group Head of Finance and IT at MUJI Europe Holdings Limited from 2017 to 2021, and as European Finance and Accounting Manager at American Apparel from 2011 to 2016. Mr. Weerasinghe holds a bachelor's degree in applied accounting from Oxford Brookes University, an MBA from the University of East London, and completed the INSEAD Chief Operating Officer Executive Education Program in 2024.

Max Gottschalk, Chairman of the Board and Co-Founder

Max Gottschalk is a co-founder of Perfect Moment, having taken ownership of the brand with Jane Gottschalk in 2012. In 1998, he co-founded Gottex Fund Management, a global asset management company that he led to a public listing on the Swiss stock exchange in 2007 with a market capitalization of US$2.2 billion. He currently serves as its EMA CEO. Before that, Mr. Gottschalk headed the fixed income derivatives hedge fund sales team at Bear Stearns in New York. He is the founding partner at Ocean 14 Capital, a private equity fund, and a co-founding partner at Vedra Partners, a multi-family office operating in London and Switzerland. He was also a co-founder and partner/director at Hydrogen Equity Partners Ltd. from January 2021 to April 2023. Mr. Gottschalk has extensive experience in venture capital and private equity, successfully backing, operating, and exiting several ventures, including Faena Group, Everlane, Vita Coco, and Good Catch. He holds a B.A. in Finance from the McIntire School of Commerce at the University of Virginia.

Vittorio Giacomelli, Head of Product

Vittorio Giacomelli is responsible for overseeing product strategy, product development, and innovation at Perfect Moment. He joined Perfect Moment from Canada Goose, where he served as Vice President of Product and Sourcing. At Canada Goose, he led a team of over 27 people and contributed to the brand's growth and expansion through product development and establishing a European sourcing network. Mr. Giacomelli possesses more than 30 years of experience in design, product development, and sourcing, with a specialization in sportswear and luxury fashion. His career includes leadership roles at prominent brands such as Moncler, The North Face, Napapijri, and Nike.

Rosela Mitropoulos, Head of Business Development

Rosela Mitropoulos was appointed as Perfect Moment's Head of Business Development in November 2024. She brings over 15 years of experience in the fashion industry, with a proven track record in expanding global wholesale, franchising, and developing major marketplace partnerships. Notably, she drove a threefold growth at ERDEM prior to joining Perfect Moment.

Perfect Moment (PMNT) operates within the luxury ski apparel, luxury outerwear, and swimwear markets. The addressable market sizes for these main products are as follows:

• Luxury Ski Apparel: The global luxury ski apparel market was valued at approximately $1.6 billion in 2022 and is projected to reach $2.4 billion by 2028, growing at a Compound Annual Growth Rate (CAGR) of 6.35%. Other estimates place the global luxury ski apparel market at $1.7 billion in 2024, with a projected CAGR of 6.2% from 2024 to 2033. The North American ski apparel market alone may reach $3.06 billion by 2030, with a CAGR of 5.3% from 2025.

• Luxury Outerwear: The global luxury outerwear market was valued at $15.9 billion in 2022 and is expected to expand to $23.2 billion by 2028, at a CAGR of 6.51%. Another source estimated the global luxury outerwear market at $17.9 billion in 2024, with a forecast to increase at a 6.7% CAGR from 2024 to 2033. Perfect Moment also aims to expand into a broader global luxury outerwear and accessories market valued over $30 billion, growing at a 6.7% CAGR.

• Swimwear: The global swimwear market is estimated to be $23.64 billion in 2025 and is projected to grow at a CAGR of 5.20% from 2025 to 2033, reaching $35.46 billion by 2033.

  • North America: The market size for swimwear in North America is estimated at $8.75 billion in 2025, with a CAGR of 3.7% from 2025 to 2033.
  • Europe: The swimwear market in Europe is estimated at $6.86 billion in 2025, with a CAGR of 4.3% from 2025 to 2033.
  • APAC: The swimwear market in the Asia-Pacific region is estimated at $5.67 billion in 2025, with a CAGR of 7.9% from 2025 to 2033.

1. Product Diversification and Expanded Style Count: Perfect Moment is driving revenue growth through a significant expansion of its annual style count, increasing it from approximately 75 to over 200. This includes the successful launch of new collections such as a spring/summer capsule and a pivot towards year-round luxury apparel, broadening the brand's appeal beyond its traditional skiwear offerings.

2. Strategic Collaborations and Partnerships: The company is actively pursuing and benefiting from strategic collaborations and partnerships, which are identified as new revenue streams. Examples include a co-branded skiwear line with Johnnie Walker, demonstrating a strategy to unlock new markets and expand brand reach.

3. Global Market Expansion and Enhanced Distribution: Perfect Moment has increased its global presence to over 60 countries, supported by its e-commerce platform, premium wholesale accounts, and select retail and concession formats. Strategic investments in market expansion, including a new European distribution hub, are aimed at streamlining operations, accelerating delivery, and driving growth.

4. Continued Strength in E-commerce and Wholesale Channels: Both e-commerce and wholesale channels are consistently contributing to the company's revenue growth. Perfect Moment reported a 6% increase in e-commerce net revenue and a significant rise in wholesale revenue in Q1 FY26. Furthermore, wholesale preorders for upcoming collections have shown a substantial increase, indicating strong demand and market penetration.

5. Strategic Pricing and Premium Product Mix: While not solely a volume driver, Perfect Moment's implementation of a tiered pricing architecture and a focus on disciplined pricing are enhancing value perception and contributing to improved gross margins. The company's strategy includes a focus on higher-margin revenue streams and optimizing its product mix, which supports overall revenue quality and growth in profitability.