Tearsheet

Kenvue (KVUE)


Market Price (12/5/2025): $16.94 | Market Cap: $32.5 Bil
Sector: Consumer Staples | Industry: Personal Care Products

Kenvue (KVUE)


Market Price (12/5/2025): $16.94
Market Cap: $32.5 Bil
Sector: Consumer Staples
Industry: Personal Care Products

Investment Highlights Why It Matters Which of these 2 stories sounds closer for this stock?

1. Generates cash flow

The stock generated 4% or more of the share price (called cash flow yield), and shows moderate 10-15% or more growth.

2. Riding a trend

Think Tesla during the pandemic of 2020 when EVs were riding a cultural high, or Nvidia in the current AI boom, or even Figma. These companies don’t have enough yield, or, enough growth, or both - however - they are riding a trend. They have momentum. These can be more volatile - they don’t have the floor of strong cash flow


0 Attractive yield
Total YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 9.7%, Dividend Yield is 5.1%, ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is 5.5%, FCF Yield is 5.3%
Weak multi-year price returns
2Y Excs Rtn is -60%
Weak revenue growth
Rev Chg LTMRevenue Change % Last Twelve Months (LTM) is -2.9%, Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is 0.2%, Rev Chg QQuarterly Revenue Change % is -3.5%
1 Attractive cash flow generation
CFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 14%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 11%, CFO LTM is 2.1 Bil
  
2 Valuation becoming less expensive
P/S 6M Chg %Price/Sales change over 6 months. Declining P/S indicates valuation has become less expensive. is -31%
  
3 Low stock price volatility
Vol 12M is 35%
  
4 Megatrend and thematic drivers
Megatrends include Health & Wellness Trends, and Aging Population & Chronic Disease. Themes include Nutritional Supplements, Organic & Natural Products, Show more.
  
0 Attractive yield
Total YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 9.7%, Dividend Yield is 5.1%, ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is 5.5%, FCF Yield is 5.3%
1 Attractive cash flow generation
CFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 14%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 11%, CFO LTM is 2.1 Bil
2 Valuation becoming less expensive
P/S 6M Chg %Price/Sales change over 6 months. Declining P/S indicates valuation has become less expensive. is -31%
3 Low stock price volatility
Vol 12M is 35%
4 Megatrend and thematic drivers
Megatrends include Health & Wellness Trends, and Aging Population & Chronic Disease. Themes include Nutritional Supplements, Organic & Natural Products, Show more.
5 Weak multi-year price returns
2Y Excs Rtn is -60%
6 Weak revenue growth
Rev Chg LTMRevenue Change % Last Twelve Months (LTM) is -2.9%, Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is 0.2%, Rev Chg QQuarterly Revenue Change % is -3.5%

Valuation, Metrics & Events

KVUE Stock


Why The Stock Moved


Qualitative Assessment

AI Generated Analysis | Feedback

Here are the key points explaining Kenvue's stock movement from approximately 8/31/2025 to today:

1. Disappointing Q3 2025 Financial Results and Outlook. Kenvue reported a revenue miss for Q3 2025, with revenue decreasing by 3.5% year-over-year to $3.76 billion, falling short of analyst estimates. The company also reaffirmed its full-year 2025 outlook, projecting low-single-digit declines in net and organic sales and a decrease in adjusted operating income margin, with its FY2025 EPS guidance of $1.00-$1.05 being below analyst expectations of $1.14.

2. Escalating Tylenol Litigation Concerns. Kenvue faced increasing investor apprehension due to ongoing lawsuits and public assertions linking its Tylenol product to neurodevelopmental disorders, such as autism, particularly when used during pregnancy. These concerns led to significant stock drops, including a more than 9% decline on September 5, 2025, and a further 9% drop around September 22, 2025, following anticipated reports and negative coverage. The Texas Attorney General also filed a lawsuit in late October 2025, attempting to block a substantial shareholder dividend amidst these allegations, though a judge later allowed the payout.

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Stock Movement Drivers

Return vs. Risk


Price Returns Compared

 202020212022202320242025Total [1]
Returns
KVUE Return----3%-17%-15%
Peers Return13%28%2%33%-17%-15%39%
S&P 500 Return16%27%-19%24%23%17%112%

Monthly Win Rates [3]
KVUE Win Rate---43%50%40% 
Peers Win Rate45%53%35%54%45%36% 
S&P 500 Win Rate58%75%42%67%75%70% 

Max Drawdowns [4]
KVUE Max Drawdown-----16%-32% 
Peers Max Drawdown-35%-9%-30%-16%-29%-38% 
S&P 500 Max Drawdown-31%-1%-25%-1%-2%-15% 


[1] Cumulative total returns since the beginning of 2020
[2] Peers: PG, EL, KVUE, ELF, COTY.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2025 data is for the year up to 12/4/2025 (YTD)

How Low Can It Go

KVUE has limited trading history. Below is the Consumer Staples sector ETF (XLP) in its place.

Unique KeyEventXLPS&P 500
2022 Inflation Shock2022 Inflation Shock  
2022 Inflation Shock% Loss% Loss-17.5%-25.4%
2022 Inflation Shock% Gain to Breakeven% Gain to Breakeven21.2%34.1%
2022 Inflation ShockTime to BreakevenTime to Breakeven682 days464 days
2020 Covid Pandemic2020 Covid Pandemic  
2020 Covid Pandemic% Loss% Loss-24.9%-33.9%
2020 Covid Pandemic% Gain to Breakeven% Gain to Breakeven33.2%51.3%
2020 Covid PandemicTime to BreakevenTime to Breakeven154 days148 days
2018 Correction2018 Correction  
2018 Correction% Loss% Loss-16.6%-19.8%
2018 Correction% Gain to Breakeven% Gain to Breakeven19.9%24.7%
2018 CorrectionTime to BreakevenTime to Breakeven404 days120 days
2008 Global Financial Crisis2008 Global Financial Crisis  
2008 Global Financial Crisis% Loss% Loss-33.4%-56.8%
2008 Global Financial Crisis% Gain to Breakeven% Gain to Breakeven50.2%131.3%
2008 Global Financial CrisisTime to BreakevenTime to Breakeven605 days1480 days

Compare to


In The Past

SPDR Select Sector Fund's stock fell -17.5% during the 2022 Inflation Shock from a high on 4/20/2022. A -17.5% loss requires a 21.2% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth over time.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

About Kenvue (KVUE)

Better Bets than Kenvue (KVUE)

Latest Trefis Analyses

Trade Ideas

Select past ideas related to KVUE. For more, see Trefis Trade Ideas.

Unique KeyDateTickerCompanyCategoryTrade Strategy6M Fwd Rtn12M Fwd Rtn12M Max DD
BF-B_11302025_Dip_Buyer_ValueBuy11302025BF-BBrown-FormanDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
3.8%3.8%0.0%
CPB_11302025_Dip_Buyer_ValueBuy11302025CPBCampbell'sDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
-2.1%-2.1%-2.1%
ENR_11212025_Dip_Buyer_High_FCF_Yield_ExInd_DE_RevG11212025ENREnergizerDip BuyDB | FCF Yield | Low D/EDip Buy with High Free Cash Flow Yield
Buying dips for companies with significant free cash flow yield (FCF / Market Cap) and reasonable debt / market cap
3.4%3.4%-5.3%
FLO_11212025_Dip_Buyer_High_FCF_Yield_ExInd_DE_RevG11212025FLOFlowers FoodsDip BuyDB | FCF Yield | Low D/EDip Buy with High Free Cash Flow Yield
Buying dips for companies with significant free cash flow yield (FCF / Market Cap) and reasonable debt / market cap
7.2%7.2%-1.6%
CLX_11142025_Dip_Buyer_FCFYield11142025CLXCloroxDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
1.4%1.4%-5.1%
Unique KeyDateTickerCompanyCategoryTrade Strategy6M Fwd Rtn12M Fwd Rtn12M Max DD
BF-B_11302025_Dip_Buyer_ValueBuy11302025BF-BBrown-FormanDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
3.8%3.8%0.0%
CPB_11302025_Dip_Buyer_ValueBuy11302025CPBCampbell'sDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
-2.1%-2.1%-2.1%
ENR_11212025_Dip_Buyer_High_FCF_Yield_ExInd_DE_RevG11212025ENREnergizerDip BuyDB | FCF Yield | Low D/EDip Buy with High Free Cash Flow Yield
Buying dips for companies with significant free cash flow yield (FCF / Market Cap) and reasonable debt / market cap
3.4%3.4%-5.3%
FLO_11212025_Dip_Buyer_High_FCF_Yield_ExInd_DE_RevG11212025FLOFlowers FoodsDip BuyDB | FCF Yield | Low D/EDip Buy with High Free Cash Flow Yield
Buying dips for companies with significant free cash flow yield (FCF / Market Cap) and reasonable debt / market cap
7.2%7.2%-1.6%
CLX_11142025_Dip_Buyer_FCFYield11142025CLXCloroxDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
1.4%1.4%-5.1%

Recent Active Movers

Recent Active Movers

More From Trefis

Peer Comparisons for Kenvue

Peers to compare with:

Financials

KVUEPGELELFCOTYMedian
NameKenvue Procter .Estee La.e.l.f. B.Coty  
Mkt Price16.99145.36103.8281.623.3981.62
Mkt Cap32.6340.437.44.63.032.6
Rev LTM15,00684,93314,3261,3435,79914,326
Op Inc LTM2,64120,5091,1411564761,141
FCF LTM1,63914,943670135299670
FCF 3Y Avg1,83215,12718489324324
CFO LTM2,13618,9231,2721604901,272
CFO 3Y Avg2,30818,6161,7881015451,788

Growth & Margins

KVUEPGELELFCOTYMedian
NameKenvue Procter .Estee La.e.l.f. B.Coty  
Rev Chg LTM-2.9%1.2%-8.2%18.6%-5.7%-2.9%
Rev Chg 3Y Avg0.2%1.8%-6.8%49.3%3.1%1.8%
Rev Chg Q-3.5%3.0%-11.9%9.0%-5.6%-3.5%
QoQ Delta Rev Chg LTM-0.9%0.8%-3.1%2.2%-1.6%-0.9%
Op Mgn LTM17.6%24.1%8.0%11.6%8.2%11.6%
Op Mgn 3Y Avg16.8%23.6%9.7%13.3%9.4%13.3%
QoQ Delta Op Mgn LTM0.2%-0.1%-1.1%-0.4%-0.8%-0.4%
CFO/Rev LTM14.2%22.3%8.9%11.9%8.5%11.9%
CFO/Rev 3Y Avg15.0%22.2%11.6%10.1%9.2%11.6%
FCF/Rev LTM10.9%17.6%4.7%10.1%5.2%10.1%
FCF/Rev 3Y Avg11.9%18.0%1.4%9.1%5.5%9.1%

Valuation

KVUEPGELELFCOTYMedian
NameKenvue Procter .Estee La.e.l.f. B.Coty  
Mkt Cap32.6340.437.44.63.032.6
P/S2.14.22.25.20.62.2
P/EBIT13.316.4-46.543.5-23.213.3
P/E21.721.5-28.171.6-9.221.5
P/CFO14.619.025.043.97.219.0
Total Yield9.7%4.7%-3.6%1.4%-10.9%1.4%
Dividend Yield5.1%0.0%0.0%0.0%0.0%0.0%
FCF Yield 3Y Avg4.9%4.1%1.0%1.3%5.3%4.1%
D/E0.30.10.30.01.20.3
Net D/E0.30.10.20.01.10.2

Returns

KVUEPGELELFCOTYMedian
NameKenvue Procter .Estee La.e.l.f. B.Coty  
1M Rtn7.7%-1.2%12.2%-31.0%-11.5%-1.2%
3M Rtn-16.2%-8.0%19.2%-39.0%-22.6%-16.2%
6M Rtn-19.8%-9.5%55.1%-29.5%-30.7%-19.8%
12M Rtn-23.6%-14.8%33.2%-40.2%-55.8%-23.6%
3Y Rtn-5.2%-52.6%51.3%-57.1%-23.7%
1M Excs Rtn6.5%-2.5%10.9%-32.3%-12.8%-2.5%
3M Excs Rtn-13.4%-14.3%11.0%-44.9%-28.2%-14.3%
6M Excs Rtn-35.2%-24.9%39.6%-45.0%-46.1%-35.2%
12M Excs Rtn-40.5%-30.4%25.7%-51.0%-69.1%-40.5%
3Y Excs Rtn--65.5%-122.2%-21.2%-127.8%-93.9%

Financials

Segment Financials

Revenue by Segment

$ Mil20242023202220212020
Self Care6,4516,0305,6435,2354,820
Essential Health4,6154,5704,8704,7824,896
Skin Health and Beauty4,3784,3504,5414,4504,608
Total15,44414,95015,05414,46714,324


Operating Income by Segment
$ Mil20242023202220212020
Self Care2,2992,0881,9521,7021,410
Essential Health1,0111,1111,2241,014921
Skin Health and Beauty6797088781,2811,177
Other operating expense (income), net1023-15-3,871-618
Impairment charges0    
Founder Shares-900  
Restructuring and operating model optimization initiatives-32-100-116  
Conversion of stock-based awards-5500  
General corporate/unallocated expenses-296-298-272-277-258
Depreciation-305-296-317  
Amortization of intangible assets-322-348-414  
Separation-related costs-468-2130  
Depreciation and amortization   -746-709
Restructuring expense   -82-77
Total2,5122,6752,920-9791,846


Price Behavior

Short Interest

Short Interest: As Of Date11142025
Short Interest: Shares Quantity27,024,106
Short Interest: % Change Since 103120253.4%
Average Daily Volume63,005,083
Days-to-Cover Short Interest1
Basic Shares Quantity1,918,000,000
Short % of Basic Shares1.4%

SEC Filings

Expand for More

Report DateFiling DateFiling
93020251103202510-Q 9/28/2025
6302025807202510-Q 6/29/2025
3312025508202510-Q 3/30/2025
12312024224202510-K 12/29/2024
93020241107202410-Q 9/29/2024
6302024806202410-Q 6/30/2024
3312024509202410-Q 3/31/2024
12312023301202410-K 12/31/2023
93020231103202310-Q 10/1/2023
6302023802202310-Q 7/2/2023
3312023602202310-Q 4/2/2023
123120225042023424B4 12/31/2022
123120212032023S-1/A 12/31/2021