Tearsheet

Clorox (CLX)


Market Price (3/5/2026): $117.47 | Market Cap: $14.3 Bil
Sector: Consumer Staples | Industry: Household Products

Clorox (CLX)


Market Price (3/5/2026): $117.47
Market Cap: $14.3 Bil
Sector: Consumer Staples
Industry: Household Products

Investment Highlights Why It Matters Detailed financial logic regarding cash flow yields vs trend-riding momentum.

0 Attractive yield
Total YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 7.4%, Dividend Yield is 2.1%, ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is 3.0%, FCF Yield is 5.4%
Weak multi-year price returns
2Y Excs Rtn is -53%, 3Y Excs Rtn is -88%
Weak revenue growth
Rev Chg LTMRevenue Change % Last Twelve Months (LTM) is -5.7%, Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -1.4%, Rev Chg QQuarterly Revenue Change % is -0.8%
1 Attractive cash flow generation
CFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 15%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 12%
  Key risks
CLX key risks include [1] significant operational disruption and financial impact from its major ERP system transition and [2] widespread business interruption stemming from a recent cyberattack.
2 Low stock price volatility
Vol 12M is 23%
  
3 Megatrend and thematic drivers
Megatrends include Health & Wellness Trends, and Sustainable Consumption. Themes include Nutritional Supplements, Organic & Natural Products, Show more.
  
0 Attractive yield
Total YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 7.4%, Dividend Yield is 2.1%, ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is 3.0%, FCF Yield is 5.4%
1 Attractive cash flow generation
CFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 15%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 12%
2 Low stock price volatility
Vol 12M is 23%
3 Megatrend and thematic drivers
Megatrends include Health & Wellness Trends, and Sustainable Consumption. Themes include Nutritional Supplements, Organic & Natural Products, Show more.
4 Weak multi-year price returns
2Y Excs Rtn is -53%, 3Y Excs Rtn is -88%
5 Weak revenue growth
Rev Chg LTMRevenue Change % Last Twelve Months (LTM) is -5.7%, Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -1.4%, Rev Chg QQuarterly Revenue Change % is -0.8%
6 Key risks
CLX key risks include [1] significant operational disruption and financial impact from its major ERP system transition and [2] widespread business interruption stemming from a recent cyberattack.

Valuation, Metrics & Events

Price Chart

Why The Stock Moved

Qualitative Assessment

AI Analysis | Feedback

Clorox (CLX) stock has gained about 10% since 11/30/2025 because of the following key factors:

1. Easing of ERP Transition Headwinds and Sequential Improvement in Sales Performance. The significant operational challenges from Clorox's ERP system transition, which led to a 19% decrease in net sales in Q1 fiscal year 2026 (reported November 3, 2025), showed substantial signs of easing. By Q2 fiscal year 2026 (reported February 3, 2026), net sales decreased by only 1%, with organic sales also declining by 1%. This marked a notable sequential improvement, suggesting that the most severe disruptions were likely behind the company and a path to recovery was becoming clearer to investors.

2. Confirmation of Fiscal Year 2026 Outlook and Anticipated Back-Half Recovery. Despite a slight miss on Q2 fiscal year 2026 earnings per share, Clorox confirmed its full fiscal year 2026 outlook. Management reiterated expectations for a return to positive low single-digit organic sales growth and anticipated robust gross margin expansion in the second half of the fiscal year. This forward-looking guidance likely reassured investors about the company's future performance and ability to rebound from recent challenges.

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Stock Movement Drivers

Fundamental Drivers

The 10.0% change in CLX stock from 11/30/2025 to 3/4/2026 was primarily driven by a 14.3% change in the company's P/E Multiple.
(LTM values as of)113020253042026Change
Stock Price ($)106.76117.4310.0%
Change Contribution By: 
Total Revenues ($ Mil)6,7716,758-0.2%
Net Income Margin (%)11.7%11.2%-4.4%
P/E Multiple16.618.914.3%
Shares Outstanding (Mil)1231220.8%
Cumulative Contribution10.0%

LTM = Last Twelve Months as of date shown

Market Drivers

11/30/2025 to 3/4/2026
ReturnCorrelation
CLX10.0% 
Market (SPY)0.3%-1.8%
Sector (XLP)9.8%66.3%

Fundamental Drivers

The 1.5% change in CLX stock from 8/31/2025 to 3/4/2026 was primarily driven by a 7.5% change in the company's P/E Multiple.
(LTM values as of)83120253042026Change
Stock Price ($)115.70117.431.5%
Change Contribution By: 
Total Revenues ($ Mil)7,1046,758-4.9%
Net Income Margin (%)11.4%11.2%-2.0%
P/E Multiple17.618.97.5%
Shares Outstanding (Mil)1231221.3%
Cumulative Contribution1.5%

LTM = Last Twelve Months as of date shown

Market Drivers

8/31/2025 to 3/4/2026
ReturnCorrelation
CLX1.5% 
Market (SPY)6.5%-1.0%
Sector (XLP)8.6%63.4%

Fundamental Drivers

The -21.8% change in CLX stock from 2/28/2025 to 3/4/2026 was primarily driven by a -53.5% change in the company's P/E Multiple.
(LTM values as of)22820253042026Change
Stock Price ($)150.23117.43-21.8%
Change Contribution By: 
Total Revenues ($ Mil)7,1656,758-5.7%
Net Income Margin (%)6.4%11.2%75.2%
P/E Multiple40.718.9-53.5%
Shares Outstanding (Mil)1241221.8%
Cumulative Contribution-21.8%

LTM = Last Twelve Months as of date shown

Market Drivers

2/28/2025 to 3/4/2026
ReturnCorrelation
CLX-21.8% 
Market (SPY)16.3%21.2%
Sector (XLP)6.9%64.6%

Fundamental Drivers

The -16.1% change in CLX stock from 2/28/2023 to 3/4/2026 was primarily driven by a -52.4% change in the company's P/E Multiple.
(LTM values as of)22820233042026Change
Stock Price ($)139.91117.43-16.1%
Change Contribution By: 
Total Revenues ($ Mil)7,0656,758-4.3%
Net Income Margin (%)6.2%11.2%81.4%
P/E Multiple39.718.9-52.4%
Shares Outstanding (Mil)1241221.6%
Cumulative Contribution-16.1%

LTM = Last Twelve Months as of date shown

Market Drivers

2/28/2023 to 3/4/2026
ReturnCorrelation
CLX-16.1% 
Market (SPY)79.3%15.4%
Sector (XLP)30.2%56.6%

Return vs. Risk

Price Returns Compared

 202120222023202420252026Total [1]
Returns
CLX Return-11%-17%5%18%-36%21%-29%
Peers Return12%-14%11%15%-10%15%28%
S&P 500 Return27%-19%24%23%16%-0%81%

Monthly Win Rates [3]
CLX Win Rate42%50%58%50%17%67% 
Peers Win Rate53%38%52%63%35%60% 
S&P 500 Win Rate75%42%67%75%67%33% 

Max Drawdowns [4]
CLX Max Drawdown-20%-29%-15%-9%-38%-0% 
Peers Max Drawdown-9%-27%-7%-1%-15%-2% 
S&P 500 Max Drawdown-1%-25%-1%-2%-15%-1% 


[1] Cumulative total returns since the beginning of 2021
[2] Peers: PG, CL, KMB, CHD, ECL. See CLX Returns vs. Peers.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2026 data is for the year up to 3/4/2026 (YTD)

How Low Can It Go

Unique KeyEventCLXS&P 500
2022 Inflation Shock2022 Inflation Shock  
2022 Inflation Shock% Loss% Loss-48.1%-25.4%
2022 Inflation Shock% Gain to Breakeven% Gain to Breakeven92.6%34.1%
2022 Inflation ShockTime to BreakevenTime to BreakevenNot Fully Recovered days464 days
2020 Covid Pandemic2020 Covid Pandemic  
2020 Covid Pandemic% Loss% Loss-18.0%-33.9%
2020 Covid Pandemic% Gain to Breakeven% Gain to Breakeven22.0%51.3%
2020 Covid PandemicTime to BreakevenTime to BreakevenNot Fully Recovered days148 days
2018 Correction2018 Correction  
2018 Correction% Loss% Loss-23.3%-19.8%
2018 Correction% Gain to Breakeven% Gain to Breakeven30.4%24.7%
2018 CorrectionTime to BreakevenTime to Breakeven136 days120 days
2008 Global Financial Crisis2008 Global Financial Crisis  
2008 Global Financial Crisis% Loss% Loss-33.0%-56.8%
2008 Global Financial Crisis% Gain to Breakeven% Gain to Breakeven49.2%131.3%
2008 Global Financial CrisisTime to BreakevenTime to Breakeven583 days1,480 days

Compare to PG, CL, KMB, CHD, ECL

In The Past

Clorox's stock fell -48.1% during the 2022 Inflation Shock from a high on 1/27/2021. A -48.1% loss requires a 92.6% gain to breakeven.

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About Clorox (CLX)

The Clorox Company manufactures and markets consumer and professional products worldwide. It operates through four segments: Health and Wellness, Household, Lifestyle, and International. The Health and Wellness segment offers cleaning products, such as laundry additives and home care products primarily under the Clorox, Clorox2, Scentiva, Pine-Sol, Liquid-Plumr, Tilex, and Formula 409 brand names; professional cleaning and disinfecting products under the CloroxPro, Clorox Healthcare, and Clorox Total 360 brand names; professional food service products under the Hidden Valley brand name; and vitamins, minerals and supplement products under the RenewLife, Natural Vitality, NeoCell, and Rainbow Light brand names in the United States. The Household segment provides cat litter products under the Fresh Step, Scoop Away, and Ever Clean brand names; bags and wraps under the Glad brand name; and grilling products under the Kingsford and Kingsford Match Light brand names in the United States. The Lifestyle segment offers dressings, dips, seasonings, and sauces primarily under the Hidden Valley brand name; natural personal care products under the Burt's Bees brand name; and water-filtration systems and filters under the Brita brand name in the United States. The International segment provides laundry additives; home care products; water-filtration systems and filters; digestive health products; grilling products; cat litter products; food products; bags and wraps; natural personal care products; and professional cleaning and disinfecting products internationally primarily under the Clorox, Ayudin, Clorinda, Poett, Pine-Sol, Glad, Brita, RenewLife, Ever Clean and Burt's Bees brand names. The Clorox Company sells its products primarily through mass retailers, grocery outlets, warehouse clubs, dollar stores, home hardware centers, third-party and owned e-commerce channels, military stores, and distributors, as well as a direct sales force. The company was founded in 1913 and is headquartered in Oakland, California.

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Here are 1-3 brief analogies for Clorox:

  • The Procter & Gamble of household cleaning, charcoal, and pet care products.
  • Like Unilever, but specializing in brands ranging from Clorox bleach to Burt's Bees and Glad bags.

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  • Clorox Bleach & Cleaning Products: Disinfecting bleaches, wipes, and sprays used for household cleaning and sanitation.
  • Pine-Sol: Multi-surface cleaners known for their distinctive scent and ability to tackle tough messes.
  • Glad: Plastic bags, wraps, and containers for food storage, trash management, and general household use.
  • Kingsford: Charcoal briquets and grilling accessories primarily used for outdoor cooking.
  • Hidden Valley Ranch: Salad dressings, dips, and seasoning mixes, most famously the original ranch flavor.
  • Fresh Step: Cat litter products designed to control odors and provide a comfortable environment for pets.
  • Brita: Water filtration systems, including pitchers, dispensers, and faucet filters, to improve tap water quality.
  • Burt's Bees: Natural personal care products, such as lip balms, skincare, and bath products.

AI Analysis | Feedback

Clorox (CLX) sells primarily to other companies, specifically major retail chains and e-commerce platforms that distribute its products to individual consumers.

According to its most recent annual filings, Clorox's major customers are:

  • Walmart Inc. (Symbol: WMT)
  • The Kroger Co. (Symbol: KR)
  • Amazon.com, Inc. (Symbol: AMZN)

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Linda Rendle, Chair and CEO

Linda Rendle was named CEO of The Clorox Company in September 2020 and added responsibilities as chair of the board in January 2024. She has been with Clorox for over 20 years, holding various senior leadership positions. Prior to becoming CEO, she served as president, overseeing all of the company's businesses, corporate and business development, corporate strategy, and five core global functions. Her roles at Clorox have also included executive vice president – Cleaning, International, Strategy and Operations, and vice president and general manager – Home Care. Before joining Clorox in 2003, Rendle worked for The Procter & Gamble Company in sales management.

Luc Bellet, Executive Vice President and Chief Financial Officer

Luc Bellet was appointed Executive Vice President and Chief Financial Officer of The Clorox Company, effective April 1, 2025. He has been with Clorox for over 18 years, most recently serving as the company's treasurer. Bellet has held various leadership roles across Clorox's financial organization, including financial planning and analysis, internal audit, and business development.

Nina Barton, Executive Vice President and Group President – Care & Connection

Nina Barton is the Executive Vice President and Group President – Care & Connection at Clorox.

Angela Hilt, Executive Vice President and Chief Legal and External Affairs Officer and Corporate Secretary

Angela Hilt serves as Executive Vice President and Chief Legal and External Affairs Officer and Corporate Secretary for The Clorox Company.

Chris Hyder, Executive Vice President and Group President — Health & Hygiene

Chris Hyder is the Executive Vice President and Group President — Health & Hygiene at Clorox.

AI Analysis | Feedback

The Clorox Company (CLX) faces several key risks to its business operations and financial performance.

Key Risks to Clorox (CLX)

  1. Operational Disruptions from ERP Transition and Cyberattack: Clorox is experiencing significant operational challenges stemming from a major Enterprise Resource Planning (ERP) system transition in the U.S. This transition is projected to cause a 7% to 8% decline in year-over-year sales and reduce fiscal year 2026 earnings per share by $0.85 to $0.95. This operational "hangover" is leading to short-term volatility in financial reports and an inventory drawdown. Further compounding operational risks, Clorox experienced a cyberattack in August 2023 that resulted in widespread disruption to its IT systems. This incident necessitated manual order processing, temporary shutdowns of some operations, and product shortages, materially impacting its fiscal first-quarter financial performance.
  2. Intense Competition and Shifting Consumer Preferences: Clorox operates within a highly competitive market against major players such as Procter & Gamble, Kimberly-Clark, and Unilever. This competitive environment can lead to price wars, reduced profit margins, and a potential loss of market share. Additionally, macroeconomic uncertainty is driving consumers to be more value-seeking, leading to shifts in purchasing channels and sluggish growth in certain product categories, including trash bags and cat litter. The increasing threat of private label brands also intensifies competitive pressure.
  3. Inflationary Pressures and Tariffs: The company continues to navigate ongoing external cost pressures, with inflationary pressures directly impacting its gross margins. Furthermore, Clorox faces an estimated annual impact of $100 million due to tariffs on its cost of goods sold, presenting a significant challenge to its profitability. While management is implementing strategies like recalibrated promotions and cost-saving measures, the persistent nature of these tariffs remains a continuous hurdle.

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The rapid growth of direct-to-consumer (DTC) and subscription-based brands specializing in eco-friendly, refillable, and plant-based cleaning and household products, which are capturing market share by appealing to evolving consumer preferences for sustainability and convenience.

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Addressable Market Sizes for Clorox's Main Products:

  • Household Cleaning Products (e.g., Clorox Disinfecting Wipes, Clorox Bleach):
    • Global Household Cleaning Products Market: USD 270.36 billion in 2024, projected to reach USD 379.76 billion by 2032.
    • U.S. Household Cleaning Products Market: Projected to reach an estimated value of USD 85.22 billion by 2032.
    • Global Wipes Market: Valued at USD 4.86 billion in 2024, projected to reach USD 8.04 billion by 2032.
    • U.S. Wet Wipes Market: Generated USD 6,954.3 million in 2022 and is expected to reach USD 8,542.5 million by 2030.
    • Global Bleaching Agents Market: Estimated at USD 887.7 million in 2022 and projected to reach USD 1,350.1 million by 2030.
  • Cat Litter Products (e.g., Fresh Step, Scoop Away):
    • Global Cat Litter Products Market: Estimated at USD 16.41 billion in 2024 and projected to reach USD 22.31 billion by 2030.
    • U.S. Cat Litter Products Market: Estimated at USD 4.53 billion in 2024 and projected to reach USD 5.74 billion by 2030.
  • Grilling Charcoal (e.g., Kingsford):
    • Global BBQ Charcoal Market: Stood at US$ 3.25 billion in 2023, projected to reach US$ 5.24 billion by 2033.
    • North America BBQ Charcoal Market: Accounted for approximately 48% market share in 2021.
  • Water Filtration Products (e.g., Brita):
    • Global Water Purifier Market: Valued at USD 35.01 billion in 2024, projected to grow to USD 62.88 billion by 2032.
    • U.S. Water Purifier Market: Projected to reach an estimated value of USD 10.63 billion by 2032.
    • Global Home Water Filtration Unit Market: Valued at USD 12.12 billion in 2022 and projected to reach USD 26.73 billion by 2030.
  • Natural Personal Care Products (e.g., Burt's Bees):
    • Global Natural and Organic Personal Care Market: Generated a revenue of US$ 28.4 billion in 2025, projected to top US$ 54.3 billion by 2032.
    • U.S. Natural and Organic Personal Care Market: Projected to be worth US$ 2,222.2 million (US$ 2.22 billion) in 2024.
  • Insect Repellents (e.g., Repel, STEM):
    • Global Insect Repellent Market: Estimated at USD 5.57 billion in 2024 and projected to reach USD 8.28 billion by 2030.
    • U.S. Insect Repellent Market: Generated a revenue of USD 376.9 million in 2024 and is expected to reach USD 540.6 million by 2030.
  • Food Bags and Wraps (e.g., Glad):
    • null

AI Analysis | Feedback

The Clorox Company (CLX) is expected to drive future revenue growth over the next 2-3 years through several strategic initiatives:
  • Product Innovation and New Launches: Clorox plans to introduce new innovations across its major brands, including Glad, Brita, and Burt's Bees, with further product developments anticipated in the latter half of fiscal year 2026 to maintain competitiveness and drive growth. Analysts also note that upcoming product innovation, particularly in premium and wellness platforms, aims to regain market share and foster organic growth.

  • Strategic Pricing and Margin Management: The company is leveraging disciplined pricing actions and a comprehensive margin-management program to support growth and mitigate cost pressures. Clorox's multi-faceted pricing policy includes premium pricing for core brands and strategic adjustments in categories supported by value and innovation.

  • Digital Transformation and ERP System Benefits: The successful launch of a new ERP (Enterprise Resource Planning) system in the U.S. is a critical enhancement to Clorox's digital infrastructure. This system is expected to unlock new value streams, strengthen operational capabilities, improve efficiency, and drive sustained margin gains over the next several years.

  • Reinvigorating Category Growth and Market Share Recovery: After facing disruptions, Clorox is focused on regaining market share and stimulating category growth. The company aims for positive low single-digit organic sales growth in the second half of the fiscal year 2026 and a return to historical category growth rates of 2-2.5%. Efforts are particularly noted in areas like the Glad brand and the Professional Products Division (PPD).

  • International Market Expansion and Stability: Clorox's international business has shown growth above the company's sales average. The divestiture of the Argentina business is anticipated to reduce volatility and create more stability and growth opportunities in other parts of the world.

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Share Repurchases

  • Clorox had $75 million in share repurchases for the quarter ending June 30, 2025.
  • Annual share repurchases for fiscal year 2022 were $25 million.
  • The company has an authorized open-market share repurchase program of up to $2 billion, which was approved in May 2018 and has no expiration date.

Share Issuance

  • Clorox's issuance of common stock for the latest twelve months ending June 30, 2025, was $26 million.
  • The average annual issuance of common stock for fiscal years ending June 2021 to 2025 was $33.6 million.
  • Share issuance peaked at $103 million in fiscal year 2021.

Outbound Investments

  • Clorox divested its Better Health Vitamins, Minerals and Supplements (VMS) business.
  • The company also divested its business operations in Argentina.
  • Clorox is in the process of settling its Glad joint venture with Procter & Gamble, where it will acquire P&G's 20% stake.

Capital Expenditures

  • Clorox's capital expenditures for the latest twelve months ending June 30, 2025, were $220 million.
  • Capital expenditures averaged $248.4 million for fiscal years ending June 2021 to 2025.
  • The company is investing $500 million over the next few years in transformative technologies and processes, including a new enterprise resource planning (ERP) system and a transition to a cloud-based platform, with these investments commencing in fiscal year 2022.

Better Bets vs. Clorox (CLX)

Trade Ideas

Select ideas related to CLX.

Unique KeyDateTickerCompanyCategoryTrade Strategy6M Fwd Rtn12M Fwd Rtn12M Max DD
BRBR_2272026_Dip_Buyer_High_FCF_Yield_ExInd_DE_RevG02272026BRBRBellRing BrandsDip BuyDB | FCF Yield | Low D/EDip Buy with High Free Cash Flow Yield
Buying dips for companies with significant free cash flow yield (FCF / Market Cap) and reasonable debt / market cap
0.0%0.0%0.0%
STZ_2132026_Dip_Buyer_FCFYield02132026STZConstellation BrandsDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
5.7%5.7%0.0%
KMB_2132026_Insider_Buying_GTE_1Mil_EBITp+DE_V202132026KMBKimberly-ClarkInsiderInsider Buys | Low D/EStrong Insider Buying
Companies with strong insider buying in the last 1 month, positive operating income and reasonable debt / market cap
1.9%1.9%-1.7%
AVO_2062026_Insider_Buying_GTE_1Mil_EBITp+DE_V202062026AVOMission ProduceInsiderInsider Buys | Low D/EStrong Insider Buying
Companies with strong insider buying in the last 1 month, positive operating income and reasonable debt / market cap
1.1%1.1%-2.7%
CALM_1022026_Dip_Buyer_FCFYield01022026CALMCal-Maine FoodsDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
12.0%12.0%-7.7%
CLX_11142025_Dip_Buyer_FCFYield11142025CLXCloroxDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
24.0%24.0%-6.0%

Recent Active Movers

Peer Comparisons

Peers to compare with:

Financials

CLXPGCLKMBCHDECLMedian
NameClorox Procter .Colgate-.Kimberly.Church &.Ecolab  
Mkt Price117.43158.3095.28104.73102.47297.88111.08
Mkt Cap14.3369.776.734.824.484.255.7
Rev LTM6,75885,25920,38217,2336,20316,08116,657
Op Inc LTM1,01420,1344,2342,4891,0782,8922,691
FCF LTM77814,8483,6341,6391,0931,9041,772
FCF 3Y Avg73415,4403,4072,3099591,7872,048
CFO LTM98419,0704,1982,7771,2152,9532,865
CFO 3Y Avg95019,0824,0173,1841,1342,7262,955

Growth & Margins

CLXPGCLKMBCHDECLMedian
NameClorox Procter .Colgate-.Kimberly.Church &.Ecolab  
Rev Chg LTM-5.7%1.1%1.4%-2.2%1.6%2.2%1.2%
Rev Chg 3Y Avg-1.4%2.0%4.3%-4.8%4.9%4.3%3.2%
Rev Chg Q-0.8%1.5%5.8%-0.6%3.9%4.8%2.7%
QoQ Delta Rev Chg LTM-0.2%0.4%1.4%-0.1%1.0%1.2%0.7%
Op Mgn LTM15.0%23.6%20.8%14.4%17.4%18.0%17.7%
Op Mgn 3Y Avg13.1%23.7%21.1%15.4%18.2%16.1%17.1%
QoQ Delta Op Mgn LTM0.1%-0.5%-0.8%0.5%-0.0%0.4%0.0%
CFO/Rev LTM14.6%22.4%20.6%16.1%19.6%18.4%19.0%
CFO/Rev 3Y Avg13.5%22.6%20.1%18.4%18.7%17.3%18.5%
FCF/Rev LTM11.5%17.4%17.8%9.5%17.6%11.8%14.6%
FCF/Rev 3Y Avg10.4%18.3%17.0%13.3%15.8%11.4%14.6%

Valuation

CLXPGCLKMBCHDECLMedian
NameClorox Procter .Colgate-.Kimberly.Church &.Ecolab  
Mkt Cap14.3369.776.734.824.484.255.7
P/S2.14.33.82.03.95.23.9
P/EBIT13.217.223.014.223.229.520.1
P/E18.922.536.017.233.240.627.8
P/CFO14.519.418.312.520.128.518.8
Total Yield7.4%4.5%5.2%10.6%4.2%3.4%4.8%
Dividend Yield2.1%0.0%2.4%4.8%1.2%0.9%1.6%
FCF Yield 3Y Avg4.6%4.3%5.0%5.8%4.3%2.7%4.5%
D/E0.20.10.10.20.10.10.1
Net D/E0.20.10.10.20.10.10.1

Returns

CLXPGCLKMBCHDECLMedian
NameClorox Procter .Colgate-.Kimberly.Church &.Ecolab  
1M Rtn3.7%3.3%3.7%5.3%5.6%5.0%4.4%
3M Rtn12.9%8.7%22.6%-0.1%22.5%13.0%13.0%
6M Rtn-2.4%1.5%15.1%-16.4%10.6%9.6%5.5%
12M Rtn-18.9%-6.1%7.2%-22.8%-6.2%12.4%-6.2%
3Y Rtn-16.3%21.2%38.3%-7.3%26.0%88.3%23.6%
1M Excs Rtn5.2%4.9%5.2%6.8%7.1%6.5%5.9%
3M Excs Rtn10.7%7.3%19.1%-3.2%20.7%8.6%9.7%
6M Excs Rtn-7.1%-5.5%7.3%-24.0%3.5%1.9%-1.8%
12M Excs Rtn-39.0%-24.8%-12.2%-41.4%-24.8%-5.9%-24.8%
3Y Excs Rtn-88.4%-49.7%-33.5%-79.6%-45.9%20.1%-47.8%

Financials

Segment Financials

Revenue by Segment
$ Mil20252024202320222021
Health and Wellness2,4852,5322,4272,9802,749
Household1,9502,0981,9841,9811,795
Lifestyle1,2751,3381,2531,2181,154
International1,1621,1811,1801,1621,023
Corporate and Other221240263  
Total7,0937,3897,1077,3416,721


Assets by Segment
$ Mil20252024202320222021
International1,3271,4101,4531,4891,010
Health and Wellness1,1241,1841,2752,0432,145
Lifestyle1,1101,0911,0351,011956
Corporate and Other1,1021,1781,3508791,292
Household1,0881,0821,045912810
Total5,7515,9456,1586,3346,213


Price Behavior

Price Behavior
Market Price$117.43 
Market Cap ($ Bil)14.3 
First Trading Date03/21/1983 
Distance from 52W High-19.1% 
   50 Days200 Days
DMA Price$112.55$115.63
DMA Trenddownup
Distance from DMA4.3%1.6%
 3M1YR
Volatility26.0%23.2%
Downside Capture-62.8829.86
Upside Capture15.133.17
Correlation (SPY)1.9%21.7%
CLX Betas & Captures as of 2/28/2026

 1M2M3M6M1Y3Y
Beta-0.040.04-0.09-0.070.260.23
Up Beta1.000.820.711.000.330.43
Down Beta1.490.53-0.100.070.260.11
Up Capture28%71%28%-19%5%3%
Bmk +ve Days9203170142431
Stock +ve Days15293765125377
Down Capture-213%-183%-98%-77%37%39%
Bmk -ve Days12213054109320
Stock -ve Days6122458125373

[1] Upside and downside betas calculated using positive and negative benchmark daily returns respectively
Based On 1-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with CLX
CLX-21.7%23.4%-1.10-
Sector ETF (XLP)6.4%14.1%0.2164.7%
Equity (SPY)18.5%19.2%0.7621.2%
Gold (GLD)78.4%26.1%2.201.7%
Commodities (DBC)19.7%17.1%0.891.5%
Real Estate (VNQ)5.3%16.6%0.1445.6%
Bitcoin (BTCUSD)-20.7%45.1%-0.387.9%

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Based On 5-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with CLX
CLX-5.3%25.0%-0.23-
Sector ETF (XLP)8.9%13.2%0.4555.4%
Equity (SPY)13.9%17.0%0.6519.3%
Gold (GLD)23.4%17.3%1.11-0.0%
Commodities (DBC)11.2%19.0%0.47-8.4%
Real Estate (VNQ)5.2%18.8%0.1829.0%
Bitcoin (BTCUSD)7.7%56.8%0.364.4%

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Based On 10-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with CLX
CLX1.9%23.8%0.08-
Sector ETF (XLP)8.2%14.7%0.4354.5%
Equity (SPY)15.4%17.9%0.7422.2%
Gold (GLD)15.0%15.6%0.804.4%
Commodities (DBC)9.0%17.6%0.42-4.4%
Real Estate (VNQ)6.5%20.7%0.2827.7%
Bitcoin (BTCUSD)66.2%66.8%1.062.7%

Smart multi-asset allocation framework can stack odds in your favor. Learn How

Short Interest

Short Interest: As Of Date2132026
Short Interest: Shares Quantity7.5 Mil
Short Interest: % Change Since 1312026-2.4%
Average Daily Volume2.6 Mil
Days-to-Cover Short Interest2.9 days
Basic Shares Quantity121.6 Mil
Short % of Basic Shares6.1%

Earnings Returns History

Expand for More
 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
2/3/2026   
11/3/20251.2%-4.1%-3.7%
7/31/2025-2.0%0.4%-4.9%
5/5/2025-2.4%-0.2%-6.3%
2/3/2025-7.2%-7.9%-6.3%
10/30/20241.3%4.0%6.8%
8/1/20247.4%7.6%19.0%
4/30/2024-5.6%-4.5%-12.7%
...
SUMMARY STATS   
# Positive131511
# Negative11913
Median Positive4.7%5.8%6.8%
Median Negative-5.6%-4.5%-5.5%
Max Positive9.8%14.3%24.7%
Max Negative-14.5%-14.5%-12.7%

SEC Filings

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Report DateFiling DateFiling
12/31/202502/03/202610-Q
09/30/202511/03/202510-Q
06/30/202508/08/202510-K
03/31/202505/05/202510-Q
12/31/202402/03/202510-Q
09/30/202410/30/202410-Q
06/30/202408/08/202410-K
03/31/202404/30/202410-Q
12/31/202302/01/202410-Q
09/30/202311/01/202310-Q
06/30/202308/10/202310-K
03/31/202305/02/202310-Q
12/31/202202/02/202310-Q
09/30/202211/01/202210-Q
06/30/202208/10/202210-K
03/31/202205/02/202210-Q

Insider Activity

Expand for More
#OwnerTitleHoldingActionFiling DatePriceSharesTransacted
Value
Value of
Held Shares
Form
1Breber, Pierre R TrustBuy11242025104.134,000416,5161,353,678Form
2Reynolds, Eric HEVP - Chief Operating OfficerDirectSell9082025123.7815,0411,861,8476,711,736Form
3Breber, Pierre R DirectBuy5092025136.574,000546,285546,285Form
4Marriner, KirstenEVP - Chief People OfficerDirectSell3122025151.627,4941,136,2514,099,540Form
5Marriner, KirstenEVP - Chief People OfficerDirectSell3122025150.00733109,9503,945,750Form