Latest Articles
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Is Google Advertising Revenue 70%, 80%, Or 90% Of Alphabet’s Total Revenue?
As per Trefis estimation, Google Advertising Revenue, which consists of Google Properties segment and Google Network members’ properties segment, will contribute 83.3% of Alphabet ‘s (NASDAQ:GOOG) Total Revenue for 2019. Google prope...
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A Google Branded Smartwatch Could Bring In About $4 Billion To Google’s Top Line By 2023
In early November, Google (NASDAQ: GOOG) announced plans to acquire fitness tracking pioneer Fitbit for about $2.1 billion, in a move that signals the Internet behemoth’s increasing interest in the fast-growing wearables market. While the c...
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Can Google’s Non-Advertising Revenue Streams Mitigate Impact Of Slowing Advertising Growth?
Alphabet (NASDAQ:GOOG), Google’s parent company, reported Q3 revenues recently that were ahead of consensus expectations due to the company’s growing strength in the cloud business even as some of its other bets begin paying off. Whil...
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Google Could Acquire Nutanix For $9 Billion To Further Its Cloud Ambitions
Alphabet (NASDAQ:GOOG), Google’s parent company, has been focusing its efforts on growing its cloud offerings over recent years. While the technology giant has done well to become the third-largest player in the rapidly-growing segment, we ...
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Brisk Revenue Growth, Improving Margins Helped Google’s Stock Double In 5 Years
Alphabet (NASDAQ:GOOG) recently disclosed that its cloud business now has a run rate of $8 billion a year. The company has done extremely well to double its cloud revenues from the billion-dollar-a-quarter level in Q4 2017. In addition to growth ...
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Did Google’s Cloud Focus Mitigate Advertising Revenue Headwinds In Q2?
Alphabet (NASDAQ:GOOG), Google’s parent company, is scheduled to report its Q2 earnings on Thursday, July 25. The tech giant had reported an earnings beat in Q1 despite missing market expectations on revenue owing to weakness in advertising...
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Can Google’s Advertising Business Cross $200 Billion In 3 Years?
Per Trefis estimates, Alphabet’s (NASDAQ:GOOG) advertising revenues are likely to reach $211 billion by 2022 despite regulatory challenges and increased competition. The growth is likely to be driven by Google’s massive reach, utility va...
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How Has The U.S. Online Advertising Market Grown Over The Last 10 Years, And What’s The Forecast Over The Next 5 Years?
The U.S. advertising market has seen a marked shift in dynamics over the last decade due to the rise of digital advertising . In terms of component growth, non-digital revenues are expected to decline due to budget shifts towards digital. Among d...
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A Detailed Look At Trends In Advertising Revenues For Google, Facebook And Amazon
Google, Facebook, and Amazon are some of the largest and most successful companies in the tech world. In 2018, Google, Facebook and Amazon posted total revenues of $137 billion, $56 billion and $233 billion respectively. Despite the multi-billion...
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Google Doubles Down On Its Cloud Bet After Advertising Headwinds Hurt Q1 Results
Alphabet (NASDAQ:GOOG) reported its Q1 earnings earlier this week, and the company beat consensus expectations on earnings despite missing market expectations on revenue due to weakness in ad revenues. The management attributed this miss to forex...
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Why Cloud Could Be A Game Changer For Google
While Google (NASDAQ:GOOG) continues to be the world’s dominant search engine, the company’s margin growth is likely to be impacted due to investments towards ensuring that Google complies with data privacy laws across the world. A key gro...
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How Much Revenue Can Google Fi Add To Alphabet’s Top Line?
Google Fi is a mobile virtual network operator (MVNO) service operated by Alphabet (NASDAQ:GOOG) that uses networks operated by T-Mobile, Sprint, and U.S. Cellular and over 2 million Wi-Fi hotspots. Google Fi will be switching between these netwo...
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How Will Focus On Cloud Impact Google’s 2019?
Alphabet (NASDAQ:GOOG) reported its Q4 earnings on February 4. The company’s results beat consensus expectations on revenue and EPS. While management mentioned that cloud remains one of its fastest-growing businesses, management did not break out...
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What To Expect From Alphabet’s Q4 Results
When Alphabet (NASDAQ:GOOG) reports its Q4 earnings on February 4, one of the top investor questions is likely to be the progress on Google Cloud after Thomas Kurian joined the search giant. In addition to the search business, we expect the compa...
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Could Google Buy Snapchat?
Snap reportedly turned down an offer from Google to buy the company for $30 billion, just before Snap went public. Snap’s strong stature among teenagers (and the ensuing growth) has been stunted of late as Facebook has introduced similar fe...
