Where Does Salesforce Stock Rank Among Competitors?

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Upside
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Market
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CRM: Salesforce logo
CRM
Salesforce

Salesforce‘s (CRM) stock has underperformed over the past year, but how does it truly stack up against peers rapidly scaling in cloud and AI? A closer look reveals solid free cash flow and a moderate valuation. However, its growth trails most peers, and operating margins are lower than hyperscale leaders, suggesting limited upside as intense AI competition with tech giants continues to shape the enterprise software landscape.

  • CRM’s 22.0% operating margin, high yet below MSFT’s 46.7%, suggests less platform leverage versus MSFT’s diversified cloud dominance.
  • CRM’s 8.4% revenue growth trails peers, signaling market saturation or intense competition, especially with slower AI monetization affecting core CRM.
  • CRM stock’s 42.5% drop and 24.7 PE reflect investor concern over future AI growth and competitive pressures in enterprise software.

Here’s how Salesforce stacks up across size, valuation, and profitability versus key peers.

  CRM MSFT ORCL ADBE NOW HUBS
Market Cap ($ Bil) 178.0 2,969.4 447.3 109.7 112.0 13.1
Revenue ($ Bil) 40.3 305.5 61.0 23.8 13.3 3.1
PE Ratio 24.7 24.9 29.0 15.4 64.1 285.8
LTM Revenue Growth 8.4% 16.7% 11.1% 10.5% 20.9% 19.2%
LTM Operating Margin 22.0% 46.7% 31.9% 36.6% 13.7% 0.4%
LTM FCF Margin 32.0% 25.3% -21.6% 41.4% 34.1% 18.4%
12M Market Return -42.5% -1.7% -12.3% -43.3% -46.0% -68.9%

For more details on Salesforce, read Buy or Sell CRM Stock. Below we compare CRM’s growth, margin, and valuation with peers across years

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Revenue Growth Comparison

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  LTM 2025 2024 2023
CRM 8.4% 8.7% 11.2% 18.3%
MSFT 16.7% 14.9% 15.7% 6.9%
ORCL 11.1% 8.4% 6.0% 17.7%
ADBE 10.5% 10.5% 10.8% 10.2%
NOW 20.9% 20.9% 22.4% 23.8%
HUBS 19.2% 19.2% 21.1% 25.4%

Operating Margin Comparison

  LTM 2025 2024 2023
CRM 22.0% 20.2% 17.2% 5.9%
MSFT 46.7% 45.6% 44.6% 41.8%
ORCL 31.9% 31.5% 30.3% 27.6%
ADBE 36.6% 36.6% 36.0% 34.3%
NOW 13.7% 13.7% 12.4% 8.5%
HUBS 0.4% 0.4% -2.4% -4.8%

PE Ratio Comparison

  LTM 2025 2024 2023
CRM 24.7 41.1 78.7 1255.0
MSFT 24.9 35.3 35.5 38.7
ORCL 29.0 43.7 43.7 33.4
ADBE 15.4 20.9 35.8 50.2
NOW 64.1 90.9 153.1 83.3
HUBS 285.8 458.5 7705.1 -176.0

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