Salesforce Stock To $247?

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Trefis
CRM: Salesforce logo
CRM
Salesforce

Salesforce (CRM) stock has fallen 21% during the past month, and is currently trading at $189.72. Our multi-factor assessment suggests that it may be time to buy more shares of CRM stock. We have, overall, a positive view of the stock, and a price of $247 may not be out of reach. We believe there is not much to fear in CRM stock given its overall Strong operating performance and financial condition. Considering stock’s Moderate valuation, we think it is Attractive.

Below is our assessment:

  CONCLUSION
What you pay:
Valuation Moderate
What you get:
Growth Moderate
Profitability Strong
Financial Stability Very Strong
Downturn Resilience Moderate
Operating Performance Strong
 
Stock Opinion Attractive

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Let’s get into details of each of the assessed factors but before that, for quick background: With $180 Bil in market cap, Salesforce provides customer relationship management technology and the Customer 360 platform, enabling businesses across various industries to deliver connected and collaborative customer experiences globally.

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[1] Valuation Looks Moderate

  CRM S&P 500
Price-to-Sales Ratio 4.5 3.3
Price-to-Earnings Ratio 24.9 24.9
Price-to-Free Cash Flow Ratio 14.0 21.1

This table highlights how CRM is valued vs broader market. For more details see: CRM Valuation Ratios

[2] Growth Is Moderate

  • Salesforce has seen its top line grow at an average rate of 10.0% over the last 3 years
  • Its revenues have grown 8.4% from $37 Bil to $40 Bil in the last 12 months
  • Also, its quarterly revenues grew 8.6% to $10 Bil in the most recent quarter from $9.4 Bil a year ago.

  CRM S&P 500
3-Year Average 10.0% 5.6%
Latest Twelve Months* 8.4% 6.4%
Most Recent Quarter (YoY)* 8.6% 7.5%

This table highlights how CRM is growing vs broader market. For more details see: CRM Revenue Comparison

[3] Profitability Appears Strong

  • CRM last 12 month operating income was $8.9 Bil representing operating margin of 22.0%
  • With cash flow margin of 33.5%, it generated nearly $14 Bil in operating cash flow over this period
  • For the same period, CRM generated nearly $7.2 Bil in net income, suggesting net margin of about 17.9%

  CRM S&P 500
Current Operating Margin 22.0% 18.7%
Current OCF Margin 33.5% 20.6%
Current Net Income Margin 17.9% 12.8%

This table highlights how CRM profitability vs broader market. For more details see: CRM Operating Income Comparison

[4] Financial Stability Looks Very Strong

  • CRM Debt was $11 Bil at the end of the most recent quarter, while its current Market Cap is $180 Bil. This implies Debt-to-Equity Ratio of 6.2%
  • CRM Cash (including cash equivalents) makes up $11 Bil of $95 Bil in total Assets. This yields a Cash-to-Assets Ratio of 11.9%

  CRM S&P 500
Current Debt-to-Equity Ratio 6.2% 20.4%
Current Cash-to-Assets Ratio 11.9% 7.3%

[5] Downturn Resilience Is Moderate

CRM saw an impact slightly better than the S&P 500 index during various economic downturns. We assess this based on both (a) how much the stock fell and, (b) how quickly it recovered.

2022 Inflation Shock

  • CRM stock fell 58.6% from a high of $309.96 on 8 November 2021 to $128.27 on 16 December 2022 vs. a peak-to-trough decline of 25.4% for the S&P 500.
  • However, the stock fully recovered to its pre-Crisis peak by 1 March 2024
  • Since then, the stock increased to a high of $367.87 on 4 December 2024 , and currently trades at $189.72

  CRM S&P 500
% Change from Pre-Recession Peak -58.6% -25.4%
Time to Full Recovery 441 days 464 days

 
2020 Covid Pandemic

  • CRM stock fell 35.7% from a high of $193.36 on 20 February 2020 to $124.30 on 16 March 2020 vs. a peak-to-trough decline of 33.9% for the S&P 500.
  • However, the stock fully recovered to its pre-Crisis peak by 6 July 2020

  CRM S&P 500
% Change from Pre-Recession Peak -35.7% -33.9%
Time to Full Recovery 112 days 148 days

 
2008 Global Financial Crisis

  • CRM stock fell 70.5% from a high of $18.61 on 23 June 2008 to $5.49 on 19 November 2008 vs. a peak-to-trough decline of 56.8% for the S&P 500.
  • However, the stock fully recovered to its pre-Crisis peak by 29 December 2009

  CRM S&P 500
% Change from Pre-Recession Peak -70.5% -56.8%
Time to Full Recovery 405 days 1,480 days

 

But the risk is not limited to major market crashes. Stocks fall even when markets are good – think events like earnings, business updates, outlook changes. Read CRM Dip Buyer Analyses to see how the stock has recovered from sharp dips in the past.

The Trefis High Quality (HQ) Portfolio, with a collection of 30 stocks, has a track record of comfortably outperforming its benchmark that includes all 3 – the S&P 500, S&P mid-cap, and Russell 2000 indices. Why is that? As a group, HQ Portfolio stocks provided better returns with less risk versus the benchmark index; less of a roller-coaster ride, as evident in HQ Portfolio performance metrics.