WillScot (WSC)
Market Price (12/4/2025): $21.32 | Market Cap: $3.9 BilSector: Industrials | Industry: Office Services & Supplies
WillScot (WSC)
Market Price (12/4/2025): $21.32Market Cap: $3.9 BilSector: IndustrialsIndustry: Office Services & Supplies
Investment Highlights
Why It Matters
Which of these 2 stories sounds closer for this stock?
1. Generates cash flow
The stock generated 4% or more of the share price (called cash flow yield), and shows moderate 10-15% or more growth.
2. Riding a trend
Think Tesla during the pandemic of 2020 when EVs were riding a cultural high, or Nvidia in the current AI boom, or even Figma. These companies don’t have enough yield, or, enough growth, or both - however - they are riding a trend. They have momentum. These can be more volatile - they don’t have the floor of strong cash flow
| Attractive yieldTotal YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 6.8%, FCF Yield is 12% | Weak multi-year price returns2Y Excs Rtn is -98%, 3Y Excs Rtn is -128% | Debt is significantNet D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is 101% |
| Attractive operating marginsOp Mgn LTMOperating Margin = Operating Income / Revenue Reflects profitability before taxes and before impact of capital structure (interest payments). is 24% | Meaningful short interestShort Interest % of Basic SharesShort Interest % of Basic Shares = (Short Interest Quantity) / (Basic Shares Outstanding). A high fraction of short interest can indicate potential risk of a short squeeze. is 11% | Weak revenue growthRev Chg LTMRevenue Change % Last Twelve Months (LTM) is -3.6%, Rev Chg QQuarterly Revenue Change % is -5.8% |
| Attractive cash flow generationCFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 34%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 19% | ||
| Megatrend and thematic driversMegatrends include E-commerce Logistics & Data Centers, and Renewable Energy Transition. Themes include E-commerce Logistics REITs, Solar Energy Generation, Show more. |
| Attractive yieldTotal YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 6.8%, FCF Yield is 12% |
| Attractive operating marginsOp Mgn LTMOperating Margin = Operating Income / Revenue Reflects profitability before taxes and before impact of capital structure (interest payments). is 24% |
| Attractive cash flow generationCFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 34%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 19% |
| Megatrend and thematic driversMegatrends include E-commerce Logistics & Data Centers, and Renewable Energy Transition. Themes include E-commerce Logistics REITs, Solar Energy Generation, Show more. |
| Weak multi-year price returns2Y Excs Rtn is -98%, 3Y Excs Rtn is -128% |
| Meaningful short interestShort Interest % of Basic SharesShort Interest % of Basic Shares = (Short Interest Quantity) / (Basic Shares Outstanding). A high fraction of short interest can indicate potential risk of a short squeeze. is 11% |
| Debt is significantNet D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is 101% |
| Weak revenue growthRev Chg LTMRevenue Change % Last Twelve Months (LTM) is -3.6%, Rev Chg QQuarterly Revenue Change % is -5.8% |
Valuation, Metrics & Events
WSC Stock
Why The Stock Moved
Qualitative Assessment
AI Generated Analysis | Feedback
Here are the key points for the stock movement of WillScot (WSC) from approximately August 31, 2025, to December 4, 2025:
1. Weak Third Quarter 2025 Financial Results: WillScot reported adjusted earnings of $0.24 per share for the third quarter of 2025, falling short of the consensus estimate of $0.29 and significantly lower than $0.58 in the prior year. Additionally, revenue declined by 5.8% year-over-year to $566.84 million, missing analyst expectations.
2. Reduced Full-Year 2025 Outlook and Guidance Cut: The company narrowed its full-year 2025 revenue outlook to between $2,300 million and $2,350 million and its Adjusted EBITDA outlook to between $1,000 million and $1,020 million. This adjustment reflected the company's macroeconomic views and indicated limited visibility for a near-term recovery, with more recent data from December 4, 2025, noting a further downgrade to approximately $2.26 billion for FY25 revenue and about $970 million for adjusted EBITDA.
Stock Movement Drivers
Return vs. Risk
Price Returns Compared
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Total [1] | |
|---|---|---|---|---|---|---|---|
| Returns | |||||||
| WSC Return | 25% | 76% | 11% | -1% | -25% | -40% | 9% |
| Peers Return | 8% | 16% | 0% | 13% | 15% | 10% | 81% |
| S&P 500 Return | 16% | 27% | -19% | 24% | 23% | 16% | 112% |
Monthly Win Rates [3] | |||||||
| WSC Win Rate | 67% | 83% | 58% | 58% | 42% | 50% | |
| Peers Win Rate | 57% | 63% | 47% | 53% | 47% | 58% | |
| S&P 500 Win Rate | 58% | 75% | 42% | 67% | 75% | 70% | |
Max Drawdowns [4] | |||||||
| WSC Max Drawdown | -57% | 0% | -24% | -22% | -26% | -55% | |
| Peers Max Drawdown | -49% | -10% | -25% | -15% | -7% | -16% | |
| S&P 500 Max Drawdown | -31% | -1% | -25% | -1% | -2% | -15% | |
[1] Cumulative total returns since the beginning of 2020
[2] Peers: CLH, AL, ADT, CWST, MSA. See WSC Returns vs. Peers.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2025 data is for the year up to 12/3/2025 (YTD)
How Low Can It Go
| Event | WSC | S&P 500 |
|---|---|---|
| 2022 Inflation Shock | ||
| % Loss | -33.9% | -25.4% |
| % Gain to Breakeven | 51.3% | 34.1% |
| Time to Breakeven | Not Fully Recovered days | 464 days |
| 2020 Covid Pandemic | ||
| % Loss | -60.1% | -33.9% |
| % Gain to Breakeven | 150.3% | 51.3% |
| Time to Breakeven | 231 days | 148 days |
| 2018 Correction | ||
| % Loss | -51.8% | -19.8% |
| % Gain to Breakeven | 107.4% | 24.7% |
| Time to Breakeven | 340 days | 120 days |
Compare to CLH, AL, ADT, CWST, MSA
In The Past
WillScot's stock fell -33.9% during the 2022 Inflation Shock from a high on 3/7/2023. A -33.9% loss requires a 51.3% gain to breakeven.
Preserve Wealth
Limiting losses and compounding gains is essential to preserving wealth over time.
Asset Allocation
Actively managed asset allocation strategies protect wealth. Learn more.
Latest Trefis Analyses
Trade Ideas
Select past ideas related to WSC. For more, see Trefis Trade Ideas.
| Date | Ticker | Company | Category | Trade Strategy | 6M Fwd Rtn | 12M Fwd Rtn | 12M Max DD |
|---|---|---|---|---|---|---|---|
| 11212025 | CNM | Core & Main | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 9.5% | 9.5% | -1.6% |
| 11212025 | VRRM | Verra Mobility | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 3.2% | 3.2% | -1.2% |
| 11212025 | LII | Lennox International | Dip Buy | DB | P/E OPMDip Buy with Low PE and High MarginBuying dips for companies with tame PE and meaningfully high operating margin | 7.5% | 7.5% | 0.0% |
| 11212025 | ADP | Automatic Data Processing | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 2.8% | 2.8% | -1.2% |
| 11212025 | CW | Curtiss-Wright | Quality | Q | Momentum | UpsideQuality Stocks with Momentum and UpsideBuying quality stocks with strong momentum but still having room to run | 0.0% | 0.0% | 0.0% |
| 04302025 | WSC | WillScot | Dip Buy | DB | CFO/Rev | Low D/EDip Buy with High Cash Flow MarginsBuying dips for companies with significant cash flows from operations and reasonable debt / market cap | -11.3% | -15.6% | -40.0% |
| 10312024 | WSC | WillScot | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | -22.5% | -33.9% | -37.5% |
| 04302024 | WSC | WillScot | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 6.0% | -31.9% | -39.7% |
| Date | Ticker | Company | Category | Trade Strategy | 6M Fwd Rtn | 12M Fwd Rtn | 12M Max DD |
|---|---|---|---|---|---|---|---|
| 11212025 | CNM | Core & Main | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 9.5% | 9.5% | -1.6% |
| 11212025 | VRRM | Verra Mobility | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 3.2% | 3.2% | -1.2% |
| 11212025 | LII | Lennox International | Dip Buy | DB | P/E OPMDip Buy with Low PE and High MarginBuying dips for companies with tame PE and meaningfully high operating margin | 7.5% | 7.5% | 0.0% |
| 11212025 | ADP | Automatic Data Processing | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 2.8% | 2.8% | -1.2% |
| 11212025 | CW | Curtiss-Wright | Quality | Q | Momentum | UpsideQuality Stocks with Momentum and UpsideBuying quality stocks with strong momentum but still having room to run | 0.0% | 0.0% | 0.0% |
| 04302025 | WSC | WillScot | Dip Buy | DB | CFO/Rev | Low D/EDip Buy with High Cash Flow MarginsBuying dips for companies with significant cash flows from operations and reasonable debt / market cap | -11.3% | -15.6% | -40.0% |
| 10312024 | WSC | WillScot | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | -22.5% | -33.9% | -37.5% |
| 04302024 | WSC | WillScot | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 6.0% | -31.9% | -39.7% |
Research & Analysis
Invest in Strategies
Wealth Management
Peer Comparisons for WillScot
| Peers to compare with: |
Financials
| Median | |
|---|---|
| Name | |
| Mkt Price | 79.76 |
| Mkt Cap | 6.5 |
| Rev LTM | 2,613 |
| Op Inc LTM | 575 |
| FCF LTM | 362 |
| FCF 3Y Avg | 257 |
| CFO LTM | 799 |
| CFO 3Y Avg | 737 |
Growth & Margins
| Median | |
|---|---|
| Name | |
| Rev Chg LTM | 4.8% |
| Rev Chg 3Y Avg | 7.3% |
| Rev Chg Q | 4.7% |
| QoQ Delta Rev Chg LTM | 1.1% |
| Op Mgn LTM | 20.8% |
| Op Mgn 3Y Avg | 22.5% |
| QoQ Delta Op Mgn LTM | -0.5% |
| CFO/Rev LTM | 26.4% |
| CFO/Rev 3Y Avg | 24.2% |
| FCF/Rev LTM | 11.3% |
| FCF/Rev 3Y Avg | 7.7% |
Valuation
| Median | |
|---|---|
| Name | |
| Mkt Cap | 6.5 |
| P/S | 2.3 |
| P/EBIT | 12.0 |
| P/E | 20.7 |
| P/CFO | 10.1 |
| Total Yield | 5.6% |
| Dividend Yield | 0.6% |
| FCF Yield 3Y Avg | 2.8% |
| D/E | 0.6 |
| Net D/E | 0.6 |
Returns
| Median | |
|---|---|
| Name | |
| 1M Rtn | 2.4% |
| 3M Rtn | -2.4% |
| 6M Rtn | -2.3% |
| 12M Rtn | -6.4% |
| 3Y Rtn | 15.0% |
| 1M Excs Rtn | 2.5% |
| 3M Excs Rtn | -9.5% |
| 6M Excs Rtn | -17.0% |
| 12M Excs Rtn | -20.5% |
| 3Y Excs Rtn | -55.2% |
Segment Financials
Revenue by Segment
| $ Mil | 2024 | 2023 | 2022 | 2021 | 2020 |
|---|---|---|---|---|---|
| Modular space leasing revenue | 954 | ||||
| Delivery and installation revenue | 437 | ||||
| Portable storage leasing revenue | 397 | ||||
| Value-added products and services (VAPS) and third party leasing revenues | 392 | ||||
| Other leasing-related revenue | 91 | ||||
| New unit sales revenue | 48 | ||||
| Rental unit sales revenue | 46 | ||||
| Modular | 1,342 | 1,164 | 1,051 | 1,064 | |
| Storage | 801 | 509 | 222 | ||
| Tank and Pump Solutions (Tank and Pump) | 48 | ||||
| United Kingdom Storage Solutions (UK Storage) | 46 | ||||
| Total | 2,365 | 2,143 | 1,673 | 1,368 | 1,064 |
Returns Analyses
SEC Filings
Expand for More| Report Date | Filing Date | Filing |
|---|---|---|
| 9302025 | 11062025 | 10-Q 9/30/2025 |
| 6302025 | 7312025 | 10-Q 6/30/2025 |
| 3312025 | 5012025 | 10-Q 3/31/2025 |
| 12312024 | 2202025 | 10-K 12/31/2024 |
| 9302024 | 10302024 | 10-Q 9/30/2024 |
| 6302024 | 8012024 | 10-Q 6/30/2024 |
| 3312024 | 5022024 | 10-Q 3/31/2024 |
| 12312023 | 2202024 | 10-K 12/31/2023 |
| 9302023 | 11022023 | 10-Q 9/30/2023 |
| 6302023 | 8032023 | 10-Q 6/30/2023 |
| 3312023 | 4272023 | 10-Q 3/31/2023 |
| 12312022 | 2222023 | 10-K 12/31/2022 |
| 9302022 | 11032022 | 10-Q 9/30/2022 |
| 6302022 | 8042022 | 10-Q 6/30/2022 |
| 3312022 | 4282022 | 10-Q 3/31/2022 |
| 12312021 | 2252022 | 10-K 12/31/2021 |
Insider Activity
Expand for More| Owner | Title | Filing Date | Action | Price | Shares | TransactedValue | Value ofHeld Shares | Form | |
|---|---|---|---|---|---|---|---|---|---|
| 0 | Lopez Hezron T. | EVP, CLO, CCO & ESG | 8202025 | Sell | 24.63 | 22,000 | 541,860 | 1,330,956 | Form |
| 1 | Zarcone Dominick P | 6182025 | Buy | 26.19 | 10,000 | 261,876 | 402,870 | Form | |
| 2 | Soultz Bradley Lee | Chief Executive Officer | 5072025 | Buy | 26.79 | 10,000 | 267,900 | 3,451,007 | Form |
| 3 | Boswell Timothy D | President & COO | 3132025 | Buy | 29.14 | 5,000 | 145,713 | 995,395 | Form |
| 4 | Soultz Bradley Lee | Chief Executive Officer | 3102025 | Buy | 28.74 | 10,000 | 287,400 | 3,989,601 | Form |
External Quote Links
| Y Finance | Barrons |
| TradingView | Morningstar |
| SeekingAlpha | ValueLine |
| Motley Fool | Robinhood |
| CNBC | Etrade |
| MarketWatch | Unusual Whales |
| YCharts | Perplexity Finance |
| FinViz |