Tearsheet

T. Rowe Price (TROW)


Market Price (12/4/2025): $106.25 | Market Cap: $23.3 Bil
Sector: Financials | Industry: Asset Management & Custody Banks

T. Rowe Price (TROW)


Market Price (12/4/2025): $106.25
Market Cap: $23.3 Bil
Sector: Financials
Industry: Asset Management & Custody Banks

Investment Highlights Why It Matters Which of these 2 stories sounds closer for this stock?

1. Generates cash flow

The stock generated 4% or more of the share price (called cash flow yield), and shows moderate 10-15% or more growth.

2. Riding a trend

Think Tesla during the pandemic of 2020 when EVs were riding a cultural high, or Nvidia in the current AI boom, or even Figma. These companies don’t have enough yield, or, enough growth, or both - however - they are riding a trend. They have momentum. These can be more volatile - they don’t have the floor of strong cash flow


0 Megatrend and thematic drivers
Megatrends include Fintech & Digital Payments, Sustainable Finance, and Digital & Alternative Assets. Themes include Wealth Management Technology, Show more.
 
0 Megatrend and thematic drivers
Megatrends include Fintech & Digital Payments, Sustainable Finance, and Digital & Alternative Assets. Themes include Wealth Management Technology, Show more.

Valuation, Metrics & Events

TROW Stock


Why The Stock Moved


Qualitative Assessment

AI Generated Analysis | Feedback

For T. Rowe Price (TROW), the stock movement of -1.2% during the approximate time period from August 31, 2025, to December 4, 2025, can be attributed to several key factors identified in company reports and market analyses within that timeframe. 1. Continued Net Client Outflows

T. Rowe Price experienced net client outflows of $7.9 billion in the third quarter of 2025, which ended September 30, 2025. This persistent outflow, primarily driven by U.S. equity outflows, signals challenges in retaining client assets despite some institutional inflows. 2. Weakened Outlook for Future Flows

The company's management indicated a weaker outlook for fourth-quarter flows, citing softness in the institutional pipeline and higher redemptions in equities. This forward-looking negative sentiment likely contributed to investor concerns about future asset growth and revenue. 3. Decreased Effective Fee Rate

The effective fee rate declined to 39.1 basis points in Q3 2025, down from Q2 2025. This reduction was primarily due to a shift in product mix towards lower-priced vehicles and ongoing outflows from higher-fee mutual funds, impacting overall revenue generation. 4. Headcount Reduction Initiatives

T. Rowe Price reduced its headcount by 4% as of September 30, 2025, compared to December 31, 2024. While potentially a cost-saving measure, significant workforce reductions can sometimes be interpreted by the market as a sign of underlying business pressures or efforts to streamline operations amidst a challenging environment. 5. Ongoing Industry-wide Fee Pressures and Competition

Broader market trends continued to exert pressure on asset managers like T. Rowe Price, with a sustained focus on fee competition and increased client preference for lower-cost passive investment options. This ongoing industry dynamic contributes to a challenging environment for active managers.

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Stock Movement Drivers

Return vs. Risk


Price Returns Compared

 202020212022202320242025Total [1]
Returns
TROW Return28%35%-42%3%10%-6%7%
Peers Return17%39%-14%14%41%32%195%
S&P 500 Return16%27%-19%24%23%16%112%

Monthly Win Rates [3]
TROW Win Rate67%75%42%50%58%50% 
Peers Win Rate63%67%45%47%70%68% 
S&P 500 Win Rate58%75%42%67%75%70% 

Max Drawdowns [4]
TROW Max Drawdown-29%-2%-49%-16%-4%-28% 
Peers Max Drawdown-42%-3%-32%-14%-6%-17% 
S&P 500 Max Drawdown-31%-1%-25%-1%-2%-15% 


[1] Cumulative total returns since the beginning of 2020
[2] Peers: MS, GS, BLK, BK, STT. See TROW Returns vs. Peers.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2025 data is for the year up to 12/3/2025 (YTD)

How Low Can It Go

Unique KeyEventTROWS&P 500
2022 Inflation Shock2022 Inflation Shock  
2022 Inflation Shock% Loss% Loss-60.5%-25.4%
2022 Inflation Shock% Gain to Breakeven% Gain to Breakeven153.3%34.1%
2022 Inflation ShockTime to BreakevenTime to BreakevenNot Fully Recovered days464 days
2020 Covid Pandemic2020 Covid Pandemic  
2020 Covid Pandemic% Loss% Loss-38.6%-33.9%
2020 Covid Pandemic% Gain to Breakeven% Gain to Breakeven62.8%51.3%
2020 Covid PandemicTime to BreakevenTime to Breakeven137 days148 days
2018 Correction2018 Correction  
2018 Correction% Loss% Loss-32.7%-19.8%
2018 Correction% Gain to Breakeven% Gain to Breakeven48.6%24.7%
2018 CorrectionTime to BreakevenTime to Breakeven380 days120 days
2008 Global Financial Crisis2008 Global Financial Crisis  
2008 Global Financial Crisis% Loss% Loss-67.7%-56.8%
2008 Global Financial Crisis% Gain to Breakeven% Gain to Breakeven209.4%131.3%
2008 Global Financial CrisisTime to BreakevenTime to Breakeven657 days1480 days

Compare to MS, GS, BLK, BK, STT


In The Past

T. Rowe Price's stock fell -60.5% during the 2022 Inflation Shock from a high on 8/31/2021. A -60.5% loss requires a 153.3% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth over time.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

About T. Rowe Price (TROW)

Latest Trefis Analyses

Trade Ideas

Select past ideas related to TROW. For more, see Trefis Trade Ideas.

Unique KeyDateTickerCompanyCategoryTrade Strategy6M Fwd Rtn12M Fwd Rtn12M Max DD
WU_11212025_Dip_Buyer_FCFYield11212025WUWestern UnionDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
3.4%3.4%-0.4%
COIN_11212025_Monopoly_xInd_xCD_Getting_Cheaper11212025COINCoinbase GlobalMonopolyMY | Getting CheaperMonopoly-Like with P/S Decline
Large cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple
9.5%9.5%0.0%
PYPL_11142025_Dip_Buyer_FCFYield11142025PYPLPayPalDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
0.1%0.1%-7.5%
V_11142025_Monopoly_xInd_xCD_Getting_Cheaper11142025VVisaMonopolyMY | Getting CheaperMonopoly-Like with P/S Decline
Large cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple
-0.1%-0.1%-2.7%
WD_11072025_Dip_Buyer_ValueBuy11072025WDWalker & DunlopDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
-7.7%-7.7%-11.0%
TROW_9302022_Dip_Buyer_FCFYield09302022TROWT. Rowe PriceDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
9.9%4.3%-6.6%
Unique KeyDateTickerCompanyCategoryTrade Strategy6M Fwd Rtn12M Fwd Rtn12M Max DD
WU_11212025_Dip_Buyer_FCFYield11212025WUWestern UnionDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
3.4%3.4%-0.4%
COIN_11212025_Monopoly_xInd_xCD_Getting_Cheaper11212025COINCoinbase GlobalMonopolyMY | Getting CheaperMonopoly-Like with P/S Decline
Large cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple
9.5%9.5%0.0%
PYPL_11142025_Dip_Buyer_FCFYield11142025PYPLPayPalDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
0.1%0.1%-7.5%
V_11142025_Monopoly_xInd_xCD_Getting_Cheaper11142025VVisaMonopolyMY | Getting CheaperMonopoly-Like with P/S Decline
Large cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple
-0.1%-0.1%-2.7%
WD_11072025_Dip_Buyer_ValueBuy11072025WDWalker & DunlopDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
-7.7%-7.7%-11.0%
TROW_9302022_Dip_Buyer_FCFYield09302022TROWT. Rowe PriceDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
9.9%4.3%-6.6%

Recent Active Movers

Recent Active Movers

More From Trefis

Peer Comparisons for T. Rowe Price

Peers to compare with:

Financials

TROWMSGSBLKBKSTTMedian
NameT. Rowe .Morgan S.Goldman .BlackRockBank of .State St. 
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Growth & Margins

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Valuation

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Returns

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Financials

Segment Financials

Revenue by Segment

$ Mil20242023202220212020
Investment management services6,460    
Administrative, distribution, and servicing fees 574   
Capital allocation-based income -54   
Investment advisory fees 5,9697,0985,6935,112
Administrative fees  454402385
Distribution and servicing fees  120111120
Total6,4606,4887,6726,2075,618


Price Behavior

Short Interest

Short Interest: As Of Date11142025
Short Interest: Shares Quantity13,249,119
Short Interest: % Change Since 1031202524.5%
Average Daily Volume1,531,441
Days-to-Cover Short Interest8.65
Basic Shares Quantity219,400,000
Short % of Basic Shares6.0%

SEC Filings

Expand for More

Report DateFiling DateFiling
93020251031202510-Q 9/30/2025
6302025801202510-Q 6/30/2025
3312025502202510-Q 3/31/2025
12312024214202510-K 12/31/2024
93020241101202410-Q 9/30/2024
6302024726202410-Q 6/30/2024
3312024426202410-Q 3/31/2024
12312023216202410-K 12/31/2023
93020231027202310-Q 9/30/2023
6302023728202310-Q 6/30/2023
3312023502202310-Q 3/31/2023
12312022215202310-K 12/31/2022
93020221027202210-Q 9/30/2022
6302022728202210-Q 6/30/2022
3312022428202210-Q 3/31/2022
12312021224202210-K 12/31/2021