Stubhub (STUB)
Market Price (12/5/2025): $12.02 | Market Cap: $4.0 BilSector: Communication Services | Industry: Interactive Media & Services
Stubhub (STUB)
Market Price (12/5/2025): $12.02Market Cap: $4.0 BilSector: Communication ServicesIndustry: Interactive Media & Services
Investment Highlights
Why It Matters
Which of these 2 stories sounds closer for this stock?
1. Generates cash flow
The stock generated 4% or more of the share price (called cash flow yield), and shows moderate 10-15% or more growth.
2. Riding a trend
Think Tesla during the pandemic of 2020 when EVs were riding a cultural high, or Nvidia in the current AI boom, or even Figma. These companies don’t have enough yield, or, enough growth, or both - however - they are riding a trend. They have momentum. These can be more volatile - they don’t have the floor of strong cash flow
| Megatrend and thematic driversMegatrends include E-commerce & Digital Retail, and Experience Economy & Premiumization. Themes include Online Marketplaces, Experiential Retail, Show more. |
| Megatrend and thematic driversMegatrends include E-commerce & Digital Retail, and Experience Economy & Premiumization. Themes include Online Marketplaces, Experiential Retail, Show more. |
Valuation, Metrics & Events
STUB Stock
Why The Stock Moved
Qualitative Assessment
AI Generated Analysis | Feedback
Here are five key points explaining StubHub's stock movement from August 31, 2025, to today:
1. StubHub's IPO Debut Below Expected Price. The company went public on September 17, 2025, listing on the NYSE under the ticker "STUB." Shares fell below the initial public offering price of $23.50 on its debut day, indicating a potentially cautious reception from investors.
2. Completion of the viagogo Merger and International Divestiture. Just before its IPO, on September 8, 2025, StubHub announced the completion of its merger with viagogo. A condition of this merger was the divestiture of StubHub's international business, resulting in separate North American and international platforms. This strategic restructuring, which altered the company's global operational scope, might have influenced investor outlook.
Stock Movement Drivers
Return vs. Risk
Price Returns Compared
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Total [1] | |
|---|---|---|---|---|---|---|---|
| Returns | |||||||
| STUB Return | - | - | - | - | - | - | |
| Peers Return | 37% | 11% | -17% | 13% | -4% | -5% | 29% |
| S&P 500 Return | 16% | 27% | -19% | 24% | 23% | 17% | 112% |
Monthly Win Rates [3] | |||||||
| STUB Win Rate | - | - | - | - | - | 100% | |
| Peers Win Rate | 15% | 18% | 13% | 22% | 13% | 50% | |
| S&P 500 Win Rate | 58% | 75% | 42% | 67% | 75% | 70% | |
Max Drawdowns [4] | |||||||
| STUB Max Drawdown | - | - | - | - | - | - | |
| Peers Max Drawdown | -9% | -12% | -20% | -7% | -16% | -14% | |
| S&P 500 Max Drawdown | -31% | -1% | -25% | -1% | -2% | -15% | |
[1] Cumulative total returns since the beginning of 2020
[2] Peers: Z, ZIP, GIBO, STUB, WSHP.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2025 data is for the year up to 12/4/2025 (YTD)
How Low Can It Go
STUB has limited trading history. Below is the Communication Services sector ETF (XLC) in its place.
| Event | XLC | S&P 500 |
|---|---|---|
| 2022 Inflation Shock | ||
| % Loss | -47.2% | -25.4% |
| % Gain to Breakeven | 89.5% | 34.1% |
| Time to Breakeven | 602 days | 464 days |
| 2020 Covid Pandemic | ||
| % Loss | -30.1% | -33.9% |
| % Gain to Breakeven | 43.2% | 51.3% |
| Time to Breakeven | 112 days | 148 days |
| 2018 Correction | ||
| % Loss | -24.8% | -19.8% |
| % Gain to Breakeven | 32.9% | 24.7% |
| Time to Breakeven | 326 days | 120 days |
Compare to
In The Past
The Communication Services Select Sector SPDR Fund's stock fell -47.2% during the 2022 Inflation Shock from a high on 9/1/2021. A -47.2% loss requires a 89.5% gain to breakeven.
Preserve Wealth
Limiting losses and compounding gains is essential to preserving wealth over time.
Asset Allocation
Actively managed asset allocation strategies protect wealth. Learn more.
Trade Ideas
Select past ideas related to STUB. For more, see Trefis Trade Ideas.
| Date | Ticker | Company | Category | Trade Strategy | 6M Fwd Rtn | 12M Fwd Rtn | 12M Max DD |
|---|---|---|---|---|---|---|---|
| 11302025 | PINS | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 4.9% | 4.9% | 0.0% | |
| 11212025 | TMUS | T-Mobile US | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 0.0% | 0.0% | -1.2% |
| 11212025 | Z | Zillow | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 6.8% | 6.8% | 0.0% |
| 11072025 | IRDM | Iridium Communications | Dip Buy | DB | CFO/Rev | Low D/EDip Buy with High Cash Flow MarginsBuying dips for companies with significant cash flows from operations and reasonable debt / market cap | 2.1% | 2.1% | -5.6% |
| 10032025 | TTD | Trade Desk | Dip Buy | DB | CFO/Rev | Low D/EDip Buy with High Cash Flow MarginsBuying dips for companies with significant cash flows from operations and reasonable debt / market cap | -25.1% | -25.1% | -25.6% |
| Date | Ticker | Company | Category | Trade Strategy | 6M Fwd Rtn | 12M Fwd Rtn | 12M Max DD |
|---|---|---|---|---|---|---|---|
| 11302025 | PINS | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 4.9% | 4.9% | 0.0% | |
| 11212025 | TMUS | T-Mobile US | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 0.0% | 0.0% | -1.2% |
| 11212025 | Z | Zillow | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 6.8% | 6.8% | 0.0% |
| 11072025 | IRDM | Iridium Communications | Dip Buy | DB | CFO/Rev | Low D/EDip Buy with High Cash Flow MarginsBuying dips for companies with significant cash flows from operations and reasonable debt / market cap | 2.1% | 2.1% | -5.6% |
| 10032025 | TTD | Trade Desk | Dip Buy | DB | CFO/Rev | Low D/EDip Buy with High Cash Flow MarginsBuying dips for companies with significant cash flows from operations and reasonable debt / market cap | -25.1% | -25.1% | -25.6% |
Research & Analysis
Invest in Strategies
Wealth Management
Peer Comparisons for Stubhub
| Peers to compare with: |
Financials
| Median | |
|---|---|
| Name | |
| Mkt Price | 43.72 |
| Mkt Cap | 9.4 |
| Rev LTM | 1,466 |
| Op Inc LTM | -59 |
| FCF LTM | 78 |
| FCF 3Y Avg | 122 |
| CFO LTM | 217 |
| CFO 3Y Avg | 226 |
Growth & Margins
| Median | |
|---|---|
| Name | |
| Rev Chg LTM | 2.5% |
| Rev Chg 3Y Avg | -6.9% |
| Rev Chg Q | 7.3% |
| QoQ Delta Rev Chg LTM | 1.8% |
| Op Mgn LTM | -4.9% |
| Op Mgn 3Y Avg | -2.5% |
| QoQ Delta Op Mgn LTM | 0.8% |
| CFO/Rev LTM | 10.2% |
| CFO/Rev 3Y Avg | 14.4% |
| FCF/Rev LTM | 3.9% |
| FCF/Rev 3Y Avg | 9.0% |
Valuation
| Median | |
|---|---|
| Name | |
| Mkt Cap | 9.4 |
| P/S | 4.2 |
| P/EBIT | -1,190.0 |
| P/E | -296.0 |
| P/CFO | 33.9 |
| Total Yield | -6.0% |
| Dividend Yield | 0.0% |
| FCF Yield 3Y Avg | 3.5% |
| D/E | 0.8 |
| Net D/E | 0.2 |
Returns
| Median | |
|---|---|
| Name | |
| 1M Rtn | 3.4% |
| 3M Rtn | -3.7% |
| 6M Rtn | -4.1% |
| 12M Rtn | -22.1% |
| 3Y Rtn | 17.3% |
| 1M Excs Rtn | 2.1% |
| 3M Excs Rtn | -9.0% |
| 6M Excs Rtn | -19.6% |
| 12M Excs Rtn | -38.7% |
| 3Y Excs Rtn | -49.3% |
SEC Filings
Expand for More| Report Date | Filing Date | Filing |
|---|---|---|
| 12312024 | 9082025 | S-1/A 12/31/2024 |
| 12312023 | 8222024 | DRS/A 12/31/2023 |
External Quote Links
| Y Finance | Barrons |
| TradingView | Morningstar |
| SeekingAlpha | ValueLine |
| Motley Fool | Robinhood |
| CNBC | Etrade |
| MarketWatch | Unusual Whales |
| YCharts | Perplexity Finance |
| FinViz |