Here are 1-3 brief analogies for Flexsteel Industries (FLXS):

• La-Z-Boy for durable and comfortable residential and commercial furniture.
• A more premium Ashley Furniture focused on durability.
• The Maytag of durable residential and commercial furniture.

• Upholstered Furniture: A wide range of seating options including sofas, sectionals, chairs, ottomans, and recliners for residential and commercial use.
• Casegoods: Non-upholstered furniture pieces such as dining tables, chairs, beds, dressers, chests, entertainment consoles, and occasional tables.
• Outdoor Furniture: Durable and weather-resistant seating and dining sets designed for exterior living spaces.

Flexsteel Industries (FLXS) primarily sells its products to other companies, including retailers and commercial clients.

According to its public filings, Flexsteel does not have a single customer that accounts for a material portion of its consolidated net sales. Therefore, no individually named "major customers" are disclosed due to a lack of significant revenue concentration from any one client.

However, the company serves the following categories of business customers:

• Independent Furniture Retailers: Flexsteel distributes its residential furniture products through a widespread network of independent furniture stores across the United States.
• Department Stores: The company also sells its residential furniture through various department store chains that feature home furnishings.
• Commercial/Contract Customers: Flexsteel supplies commercial-grade seating and furniture to businesses and institutions in sectors such as hospitality (hotels, resorts), healthcare (hospitals, clinics), and general office settings.

While the primary sales channels are business-to-business, Flexsteel also sells directly to individual consumers through its e-commerce websites and one Flexsteel-owned retail store, but this represents a smaller portion of its overall sales.

Derek P. Schmidt, President & Chief Executive Officer

Derek P. Schmidt was appointed President of Flexsteel Industries in January 2024 and Chief Executive Officer effective July 1, 2024. He joined Flexsteel in April 2020 as Chief Financial Officer and Chief Operating Officer. Mr. Schmidt brings nearly 30 years of broad general management and financial leadership experience across multiple industries, including over 12 years in the furniture industry. Before joining Flexsteel, he served as Chief Financial Officer for Crescent Electric Supply Co. Additionally, Mr. Schmidt held various executive positions with HNI Corporation, a global office furniture manufacturer, from 2011 to 2018, and financial leadership roles at Silgan Plastics Corporation, MasterBrand Cabinets, Inc., and General Mills Inc.

Michael J. Ressler, Chief Financial Officer, Treasurer & Secretary

Michael J. Ressler was promoted to Chief Financial Officer, Treasurer, and Secretary of Flexsteel Industries effective January 10, 2024. He joined the company in April 2006 as a Corporate Accountant. Mr. Ressler has over 17 years of experience with Flexsteel, with more than 14 years in finance and accounting functions, holding roles such as Director of Finance from 2018 through 2022 and Vice President of Manufacturing from 2022 to 2024. He retains leadership responsibility for manufacturing and his scope includes finance, accounting, and risk management.

David E. Crimmins, Vice President, Sales and Product Management

David E. Crimmins joined Flexsteel Industries in September 2019 as Vice President of Sales. His role expanded in January 2023 to include Product Management, encompassing product portfolio, design, engineering, development, merchandising, and messaging for all sales channels. Mr. Crimmins has over 16 years of experience in the furniture industry, including sales and marketing leadership positions across multiple brands. Prior to Flexsteel, he was the Vice President of Sales and Marketing for the North American division of The Senator Group.

Michael J. McClaflin, Chief Information and Technology Officer

Michael J. McClaflin has served as Flexsteel Industries' Chief Information and Technology Officer since 2019. Before joining Flexsteel, he was the Director of Acquisition Strategy and Integration for the Industrial Parts division of Genuine Parts Corporation. Mr. McClaflin also has 12 years of experience in the furniture industry, where he held various technology leadership positions, including Vice President of eBusiness and IT for The HON Company.

Stacy Marie Kammes, Vice President, Human Resources and Assistant Secretary

Stacy Marie Kammes holds the position of Vice President, Human Resources and Assistant Secretary at Flexsteel Industries.

The continuous and accelerating rise of online-first, direct-to-consumer (DTC) furniture brands and specialized e-commerce platforms. These competitors, often optimized for online sales and streamlined logistics, offer consumers a wide range of products with competitive pricing, direct shipping, and often innovative designs or business models (e.g., modular furniture, subscription-like services). This trend directly challenges Flexsteel's traditional reliance on brick-and-mortar retail distribution channels and creates significant competitive pressure even for its own direct-to-consumer initiatives.

Flexsteel Industries (FLXS) operates in both the residential and contract furniture markets, manufacturing and marketing a variety of upholstered and wood furniture products. These products are utilized in homes, offices, hotels, and healthcare facilities.

Addressable Markets for Flexsteel Industries' Main Products:

• U.S. Home/Residential Furniture Market: The U.S. home furniture market size is estimated at approximately USD 125.81 billion in 2025. This market is forecast to reach USD 151.73 billion by 2030, growing at a Compound Annual Growth Rate (CAGR) of 3.82%.
• North America Contract Furniture Market: The North America contract furniture market was valued at approximately USD 39.15 billion in 2023. It is projected to reach around USD 60.80 billion by 2033, demonstrating a CAGR of 4.5% from 2024 to 2033.
• North America Hospitality Furniture Market: The North America hotel furniture, fixtures, and equipment market size was estimated at USD 21.65 billion in 2023. This market is expected to grow at a CAGR of 6.7% from 2024 to 2030, reaching USD 34.02 billion by 2030. The U.S. hospitality furniture market is a significant contributor to this regional market.
• U.S. Healthcare Furniture Market: The U.S. medical furniture market was valued at USD 2.98 billion in 2024. It is projected to grow to approximately USD 5.86 billion by 2034, with a CAGR of 7.00% from 2025 to 2034.
• Recreational Vehicle & Marine Seating Market: null

Flexsteel Industries (FLXS) is poised for future revenue growth over the next 2-3 years, driven by several strategic initiatives and market approaches:

1. New Product Development and Innovation: Flexsteel is heavily investing in the creation and launch of new products to drive sales. The company has explicitly stated its goal to achieve 30-40% of its sales from new products. Recent examples include the introduction of a comprehensive health and wellness product line, new recliners, and sleep solutions in October 2025, as well as the debut of "Statements" casegoods and new outdoor collections in early 2025.

2. Market Share Gains and Expansion into New Markets: The company has consistently reported gaining market share in its existing core markets and successfully expanding into new and diversified market segments. This growth is propelled by strong product offerings, enhanced customer experience, and strategic marketing investments. Flexsteel's initiatives include ramping up sales in both casegoods and health and wellness product categories, indicating a multi-pronged approach to reach new customer bases.

3. Operational Execution and Efficiency: While primarily impacting profitability, continuous improvements in operational execution and efficiency indirectly drive revenue growth by ensuring competitive pricing and reliable product fulfillment. This includes strategic supply chain adjustments, cost-saving initiatives, and manufacturing network optimization. These efforts enable Flexsteel to remain competitive and responsive to market demands, thereby supporting sustained sales.

4. Strategic Investments in Marketing and Customer Experience: Flexsteel is committed to making focused investments in marketing and enhancing the customer experience. This strategy aims to differentiate the company in a challenging market, attract new customers, and foster loyalty among existing ones. By delivering exceptional value and investing in consumer research, the company seeks to generate profitable growth.

5. Price Adjustments from Tariff Surcharges: Flexsteel has implemented price increases, specifically through tariff surcharges, which have contributed to its revenue. For example, the first quarter of fiscal year 2026 included approximately $2.4 million in pricing from tariff surcharges. This shows the company's ability to adjust pricing in response to external factors to maintain or grow its top line.

Share Repurchases

• On December 11, 2024, Flexsteel Industries' Board of Directors approved a new share repurchase program authorizing the company to purchase up to an aggregate of $30 million of its common stock.
• As of December 11, 2024, approximately $2.1 million of remaining authorization was available under a previous share repurchase program approved on January 20, 2022.
• In June 2020, a stock repurchase program was authorized for up to $6 million of outstanding common shares, intended to last through June 9, 2021.

Share Issuance

• For the fiscal year ended June 30, 2025, proceeds from the issuance of common stock totaled $141,000.
• For the fiscal year ended June 30, 2024, proceeds from the issuance of common stock amounted to $88,000.

Capital Expenditures

• Capital expenditures for the fiscal year ended June 30, 2025, were $3.3 million.
• In the first quarter of fiscal year 2025 (ended September 30, 2024), the company invested $0.4 million in capital expenditures, primarily focused on the modernization of its ERP systems.
• For the second quarter of fiscal year 2025 (ended December 31, 2024), Flexsteel invested an additional $1 million in capital expenditures, primarily for ERP system modernization.