How Did The Top Two OTAs Perform In The Advertising And Media Segment Over The Last Five Years?

PCLN: Priceline Group logo
PCLN
Priceline Group

Priceline and Expedia are the top two global online travel companies with 2015 revenues of $9.2 billion and $6.7 billion, respectively. Advertising and Media comprises around 7% and 6% of our stock price valuation for Priceline and Expedia, respectively.

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Have more questions on Priceline? See the links below.

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Notes:

1) The purpose of these analyses is to help readers focus on a few important things. We hope such lean communication sparks thinking, and encourages readers to comment and ask questions on the comment section, or email content@trefis.com
2) Figures mentioned are approximate values to help our readers remember the key concepts more intuitively. For precise figures, please refer to our complete analysis for Priceline

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