How Sensitive Is Time Warner’s Stock Price To Its International Advertising Revenues?

TWX: Time Warner logo
TWX
Time Warner

International & Other Segment of Time Warner Inc (NASDAQ: TWX) accounts for 20% of the valuation of the company. It comprises of a diverse portfolio of domestic and international channels (such as Cartoon Network, truTv, CW), which drive majority of their revenues from Advertising. We believe that the advertising revenues will grow at an annual rate of 2% over the near future. This number can change depending on new developments and forecasting error. As per our current estimates the sensitivity of TWX stock price to 1% change in growth rate of International segment advertising is 0.5%.

twx-sensititivy-International-final

 

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Have more questions about Time Warner? See the links below.

Notes:

1) The purpose of these analyses is to help readers focus on a few important things. We hope such lean communication sparks thinking, and encourages readers to comment and ask questions on the comment section, or email content@trefis.com

2) Figures mentioned are approximate values to help our readers remember the key concepts more intuitively. For precise figures, please refer to our complete analysis for Time Warner

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