Nike Stock Slides -16% With A 5-Day Losing Spree
Nike (NKE) stock hit day 5 of a continuous streak of days with losses, with cumulative losses over this period amounting to a -16% return. The company has lost about $16 Bil in value over the last 5 days, with its current market capitalization at about $84 Bil. The stock remains 22.6% below its value at the end of 2024. This compares with year-to-date returns of 16.9% for the S&P 500.
Nike’s recent streak saw its stock pressured by a confluence of factors, including a challenging Q2 fiscal 2026 earnings report that revealed persistent weakness in the critical Greater China market and escalating tariff headwinds. The athletic giant also grapples with intense competition from resurgent rivals like Adidas and agile niche brands, alongside cautious consumer spending trends across discretionary categories heading into the holiday season.
What is the point? Sustained weakness can be more than noise. It often signals shifting sentiment or deeper concerns. A multi-day losing streak may warn of further downside, or present an opportunity to buy if fundamentals are intact. Our take: There are several things to fear in NKE stock given its overall Weak operating performance and financial condition. In addition, keeping in mind its High valuation, we think that the stock is Unattractive (see Buy or Sell NKE).
For quick background, NKE provides athletic footwear, apparel, equipment, and accessories, including products for running, basketball, football, training, and kids’ sports and recreational activities.
Comparing NKE Stock Returns With The S&P 500
The following table summarizes the return for NKE stock vs. the S&P 500 index over different periods, including the current streak:
| Return Period | NKE | S&P 500 |
|---|---|---|
| 1D | -2.5% | 0.6% |
| 5D (Current Streak) | -15.6% | 0.9% |
| 1M (21D) | -6.3% | 5.2% |
| 3M (63D) | -18.8% | 3.3% |
| YTD 2025 | -22.6% | 16.9% |
| 2024 | -29.1% | 23.3% |
| 2023 | -6.0% | 24.2% |
| 2022 | -29.0% | -19.4% |
Take a look at what history tells you about whether past dips like this have been buying opportunities or traps: NKE Dip Buyer Analysis.
Gains and Losses Streaks: S&P 500 Constituents
There are currently 131 S&P constituents with 3 days or more of consecutive gains and 34 constituents with 3 days or more of consecutive losses.
| Consecutive Days | # of Gainers | # of Losers |
|---|---|---|
| 3D | 95 | 21 |
| 4D | 27 | 3 |
| 5D | 6 | 8 |
| 6D | 1 | 1 |
| 7D or more | 2 | 1 |
| Total >=3 D | 131 | 34 |
Key Financials for Nike (NKE)
Last 2 Fiscal Years:
| Metric | FY2024 | FY2025 |
|---|---|---|
| Revenues | $51.4 Bil | $46.3 Bil |
| Operating Income | $6.3 Bil | $3.7 Bil |
| Net Income | $5.7 Bil | $3.2 Bil |
Last 2 Fiscal Quarters:
| Metric | 2025 FQ4 | 2026 FQ1 |
|---|---|---|
| Revenues | $11.1 Bil | $11.7 Bil |
| Operating Income | $321.0 Mil | $927.0 Mil |
| Net Income | $211.0 Mil | $727.0 Mil |
The losing streak NKE stock is currently on doesn’t inspire much confidence among investors. In contrast, Trefis High Quality (HQ) Portfolio, with a collection of 30 stocks, has a track record of comfortably outperforming its benchmark that includes all 3 — the S&P 500, S&P mid-cap, and Russell 2000 indices. Why is that? As a group, HQ Portfolio stocks provided better returns with less risk versus the benchmark index; less of a roller-coaster ride, as evident in HQ Portfolio performance metrics.