Coca-Cola Stock To $75?
Our multi-factor assessment suggests that it may be time to reduce exposure to KO stock. We are primarily concerned current valuation and a price of $75 may not be out of reach. We believe there are only a couple of things to fear in KO stock given its overall Strong operating performance and financial condition. But given its Very High valuation, the stock appears Relatively Expensive.
Below is our assessment:
| CONCLUSION | |
|---|---|
| What you pay: | |
| Valuation | Very High |
| What you get: | |
| Growth | Weak |
| Profitability | Strong |
| Financial Stability | Very Strong |
| Downturn Resilience | Strong |
| Operating Performance | Strong |
| Stock Opinion | Relatively Expensive |
Stock-picking thrills fade fast when volatility hits. Smart financial advisors stay ahead by combining insights with action, channeling client capital into diversified portfolios that perform across cycles.
Let’s get into details of each of the assessed factors but before that, for quick background: With $336 Bil in market cap, Coca-Cola provides sparkling soft drinks, flavored waters, sports drinks, juice, dairy, plant-based beverages, tea, coffee, and energy drinks through a global network of bottlers, distributors, and retailers.
- Ten-Year Tally: Coca-Cola Stock Delivers $85 Bil Gain
- Can Coca-Cola Stock Withstand These Pressures?
- Buy or Sell Coca-Cola Stock?
- Ten-Year Tally: Coca-Cola Stock Delivers $85 Bil Gain
- How To Trade Coca-Cola Stock Ahead of Its Upcoming Earnings?
- KO Has Paid Out $85 Bil to Investors in the Past Decade
[1] Valuation Looks Very High
| KO | S&P 500 | |
|---|---|---|
| Price-to-Sales Ratio | 7.1 | 3.4 |
| Price-to-Earnings Ratio | 25.9 | 24.8 |
| Price-to-Free Cash Flow Ratio | 60.5 | 21.6 |
This table highlights how KO is valued vs broader market. For more details see: KO Valuation Ratios
[2] Growth Is Weak
- Coca-Cola has seen its top line grow at an average rate of 4.0% over the last 3 years
- Its revenues have grown 2.8% from $46 Bil to $48 Bil in the last 12 months
- Also, its quarterly revenues grew 5.1% to $12 Bil in the most recent quarter from $12 Bil a year ago.
| KO | S&P 500 | |
|---|---|---|
| 3-Year Average | 4.0% | 5.6% |
| Latest Twelve Months* | 2.8% | 6.4% |
| Most Recent Quarter (YoY)* | 5.1% | 7.4% |
This table highlights how KO is growing vs broader market. For more details see: KO Revenue Comparison
[3] Profitability Appears Strong
- KO last 12 month operating income was $15 Bil representing operating margin of 31.3%
- With cash flow margin of 16.0%, it generated nearly $7.6 Bil in operating cash flow over this period
- For the same period, KO generated nearly $13 Bil in net income, suggesting net margin of about 27.3%
| KO | S&P 500 | |
|---|---|---|
| Current Operating Margin | 31.3% | 18.8% |
| Current OCF Margin | 16.0% | 20.6% |
| Current Net Income Margin | 27.3% | 12.8% |
This table highlights how KO profitability vs broader market. For more details see: KO Operating Income Comparison
[4] Financial Stability Looks Very Strong
- KO Debt was $47 Bil at the end of the most recent quarter, while its current Market Cap is $336 Bil. This implies Debt-to-Equity Ratio of 14.1%
- KO Cash (including cash equivalents) makes up $16 Bil of $106 Bil in total Assets. This yields a Cash-to-Assets Ratio of 14.9%
| KO | S&P 500 | |
|---|---|---|
| Current Debt-to-Equity Ratio | 14.1% | 19.7% |
| Current Cash-to-Assets Ratio | 14.9% | 7.4% |
[5] Downturn Resilience Is Strong
KO has been more resilient than the S&P 500 index during various economic downturns. We assess this based on both (a) how much the stock fell and, (b) how quickly it recovered.
2022 Inflation Shock
- KO stock fell 20.9% from a high of $66.21 on 21 April 2022 to $52.38 on 5 October 2023 vs. a peak-to-trough decline of 25.4% for the S&P 500.
- However, the stock fully recovered to its pre-Crisis peak by 26 July 2024
- Since then, the stock increased to a high of $79.03 on 8 February 2026 , and currently trades at $77.97
| KO | S&P 500 | |
|---|---|---|
| % Change from Pre-Recession Peak | -20.9% | -25.4% |
| Time to Full Recovery | 295 days | 464 days |
2020 Covid Pandemic
- KO stock fell 37.5% from a high of $60.13 on 21 February 2020 to $37.56 on 23 March 2020 vs. a peak-to-trough decline of 33.9% for the S&P 500.
- However, the stock fully recovered to its pre-Crisis peak by 4 January 2022
| KO | S&P 500 | |
|---|---|---|
| % Change from Pre-Recession Peak | -37.5% | -33.9% |
| Time to Full Recovery | 652 days | 148 days |
2008 Global Financial Crisis
- KO stock fell 42.3% from a high of $32.78 on 10 January 2008 to $18.93 on 5 March 2009 vs. a peak-to-trough decline of 56.8% for the S&P 500.
- However, the stock fully recovered to its pre-Crisis peak by 17 December 2010
| KO | S&P 500 | |
|---|---|---|
| % Change from Pre-Recession Peak | -42.3% | -56.8% |
| Time to Full Recovery | 652 days | 1,480 days |
But the risk is not limited to major market crashes. Stocks fall even when markets are good – think events like earnings, business updates, outlook changes. Read KO Dip Buyer Analyses to see how the stock has recovered from sharp dips in the past.
The Trefis High Quality (HQ) Portfolio, with a collection of 30 stocks, has a track record of comfortably outperforming its benchmark that includes all 3 – the S&P 500, S&P mid-cap, and Russell 2000 indices. Why is that? As a group, HQ Portfolio stocks provided better returns with less risk versus the benchmark index; less of a roller-coaster ride, as evident in HQ Portfolio performance metrics.