Is Yum Brands a Better Buy Than Chipotle Mexican Grill?

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CMG: Chipotle Mexican Grill logo
CMG
Chipotle Mexican Grill

Chipotle Mexican Grill surged 17% during the past Month. You may be tempted to buy more, or may want to reduce your exposure. But there is an entirely different perspective you might be missing. Is there a better alternative? Turns out, its peer Yum Brands gives you more. Yum Brands (YUM) stock offers superior revenue growth across key periods, better profitability, and relatively lower valuation vs Chipotle Mexican Grill (CMG) stock, suggesting you may be better off investing in YUM

  • YUM’s quarterly revenue growth was 8.4%, vs. CMG’s 7.5%.
  • In addition, its Last 12 Months revenue growth came in at 11.6%, ahead of CMG’s 7.3%.
  • YUM leads on profitability over both periods – LTM margin of 30.8% and 3-year average of 31.7%.

These differences become even clearer when you look at the financials side by side. The table highlights how CMG’s fundamentals stack up against those of YUM on growth, margins, momentum, and valuation multiples.

Valuation & Performance Overview

  CMG YUM Preferred
     
Valuation      
P/EBIT Ratio 23.3 16.6 YUM
     
Revenue Growth      
Last Quarter 7.5% 8.4% YUM
Last 12 Months 7.3% 11.6% YUM
Last 3 Year Average 11.9% 6.4% CMG
     
Operating Margins      
Last 12 Months 16.9% 30.8% YUM
Last 3 Year Average 17.0% 31.7% YUM
     
Momentum      
Last 3 Year Return 14.2% 22.8% YUM

Note: For “Last 3 Year Return” metric, preferred stock is one with higher returns unless the returns are too high (>300%) which creates risk of sell off.
See more revenue details: CMG Revenue Comparison | YUM Revenue Comparison
See more margin details: CMG Operating Income Comparison | YUM Operating Income Comparison

Relevant Articles
  1. Chipotle Mexican Grill Stock at Support Zone – Bargain or Trap?
  2. Better Value & Growth: CMG, YUM Lead Starbucks Stock
  3. CMG, YUM Look Smarter Buy Than Starbucks Stock
  4. Why Chipotle’s Selloff May Not Be Over Yet
  5. Better Value & Growth: CMG, YUM Lead Starbucks Stock
  6. Pay Less, Gain More: CMG, YUM Top Starbucks Stock

See detailed fundamentals on Buy or Sell YUM Stock and Buy or Sell CMG Stock. Below we compare market return and related metrics across years.

Historical Market Performance

  2020 2021 2022 2023 2024 2025 Total [1] Avg Best
Returns
CMG Return 66% 26% -21% 65% 32% -44% 103%    
YUM Return 10% 30% -6% 4% 5% 9% 60%    
S&P 500 Return 16% 27% -19% 24% 23% 17% 114% <===
Monthly Win Rates [3]
CMG Win Rate 67% 50% 42% 67% 67% 25%   53%  
YUM Win Rate 67% 67% 33% 50% 58% 50%   54%  
S&P 500 Win Rate 58% 75% 42% 67% 75% 73%   65% <===
Max Drawdowns [4]
CMG Max Drawdown -44% -6% -31% -2% -3% -51%   -23%  
YUM Max Drawdown -44% -7% -23% -8% -3% -8%   -15%  
S&P 500 Max Drawdown -31% -1% -25% -1% -2% -15%   -12% <===

[1] Cumulative total returns since the beginning of 2020
[2] 2025 data is for the year up to 12/11/2025 (YTD)
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year

No matter how good the numbers, stock investment is never a smooth ride. There is a risk you must factor in. Read YUM Dip Buyer Analyses and CMG Dip Buyer Analyses to see how these stocks have fallen and recovered in the past.

Still not sure about CMG or YUM? Consider portfolio approach.

Portfolios Are The Smarter Way To Invest

Individual stocks are unpredictable. A smart portfolio keeps you invested, limits downside shocks, and provides upside exposure

The Trefis High Quality (HQ) Portfolio, with a collection of 30 stocks, has a track record of comfortably outperforming its benchmark that includes all 3 – the S&P 500, S&P mid-cap, and Russell 2000 indices. Why is that? As a group, HQ Portfolio stocks provided better returns with less risk versus the benchmark index; less of a roller-coaster ride, as evident in HQ Portfolio performance metrics.