1. Imagine a combined Zoom, Slack, and cloud-based customer service call center for businesses.

2. A more comprehensive Microsoft Teams, specifically for all your business calls, video, chat, and integrated customer contact center.

3. The "Shopify for business communications," providing an all-in-one cloud platform for phone, chat, video, and customer service.

• 8x8 XCaaS (Experience Communications as a Service): An integrated cloud platform unifying enterprise communications (voice, video, chat) and contact center functionalities for a complete employee and customer experience.
• 8x8 Cloud Contact Center: A comprehensive Contact Center as a Service (CCaaS) solution providing omnichannel customer engagement, intelligent routing, and analytics.
• 8x8 Cloud UC (Unified Communications): Offers Unified Communications as a Service (UCaaS), including enterprise-grade business phone systems, video conferencing, and team messaging capabilities.
• 8x8 Communications APIs (CPaaS): A set of Communication Platform as a Service (CPaaS) APIs enabling developers to embed voice, SMS, and video features directly into their custom applications.

8x8 (symbol: EGHT) primarily sells its cloud-based communication, contact center, video, and API solutions (UCaaS and CCaaS) to other businesses, not individuals.

Due to its diversified business model, 8x8 typically serves thousands of customers across various sizes and industries. As such, it generally does not have individual "major customers" that account for a significant portion of its total revenue (e.g., 10% or more), which would require specific disclosure in its public filings. Therefore, rather than listing a few dominant customers, it is more accurate to identify the types of companies it serves and provide prominent examples of clients.

8x8's customer base generally includes organizations of all sizes, from small and medium-sized businesses (SMBs) to large, global enterprises. They serve a wide range of industries including retail, financial services, healthcare, government, manufacturing, and telecommunications.

Below are examples of well-known companies that have publicly utilized 8x8's services, illustrating the types of organizations it serves:

• Mitsubishi Electric (TYO: 6503): A global manufacturer of electrical and electronic products.
• IWG plc (LSE: IWG): The parent company of Regus, a multinational provider of serviced offices and co-working spaces.
• Optus (subsidiary of Singapore Telecommunications Limited, SGX: Z74): A major telecommunications company in Australia.
• Tesco Bank (subsidiary of Tesco plc, LSE: TSCO): A retail bank operating in the United Kingdom.
• CWT (Carlson Wagonlit Travel): A global business travel management company.

• Amazon.com, Inc. (AMZN)

Samuel Wilson, Chief Executive Officer

Samuel Wilson was appointed CEO of 8x8 in May 2023, after serving as interim CEO since November 2022. He brings over 25 years of experience in financial analysis, investment management, and sales to his role. Wilson joined 8x8 in 2017 and has held several leadership positions within the company, including Chief Financial Officer, Chief Customer Officer, and Senior Vice President for global small business, eCommerce, and US mid-market sales. Before joining 8x8, he was instrumental in taking MobileIron public and contributed to growing its annual billings from $26 million to $200 million, including leading its eCommerce business. He also spent 14 years in technology banking as an analyst and institutional investor, and is a former top-rated Wall Street analyst and Chartered Financial Analyst. Wilson is a U.S. Army veteran and holds a Bachelor's degree in Electrical Engineering from Seattle University and an MBA from the University of California, Berkeley.

Kevin Kraus, Chief Financial Officer

Kevin Kraus was appointed Chief Financial Officer of 8x8 in June 2023, having served as interim CFO since November 2022. He joined 8x8 in 2019 as Senior Vice President of Finance. Prior to 8x8, Kraus held the position of Vice President of Finance at Imperva, a cybersecurity software company, and was Senior Director of Finance at Gigamon, a network visibility and traffic monitoring technology company. His experience includes financial planning and analysis, procurement, SEC reporting, investor relations, and M&A integration. Kraus also had a role at MobileIron, where he contributed to taking the company public and increasing its annual billings. He holds an MBA in Business Administration from Penn State University, a B.S. in Accounting from Rutgers University, and is a CPA.

Hunter Middleton, Chief Product Officer

Hunter Middleton serves as 8x8's Chief Product Officer, where he is responsible for leading product management and design for the company's integrated cloud communication, contact center, and video collaboration solutions. With over 21 years of experience, he has a strong background in creating telecommunications, social collaboration, and enterprise software applications. Before joining 8x8, Middleton was Vice President and Head of Product Management at Jive Software. He previously spent nine years at Google, where he was Head of Product Management for Google Enterprise and led the Google Apps Enterprise product team. Middleton earned his Ph.D. in Physics from Princeton University and a master's degree in management from the Kellogg Graduate School of Business at Northwestern University.

Joel Neeb, Chief Transformation and Business Operations Officer

Joel Neeb was appointed as Chief Transformation and Business Operations Officer in January 2025 (announced February 2025). This role is part of 8x8's efforts to accelerate its CX transformation.

Suzy Seandel, Chief Accounting Officer

Suzy Seandel serves as the Chief Accounting Officer at 8x8.

Key Risks to 8x8 (EGHT) Business:

1. Intense Competition and Evolving Market: 8x8 operates in a highly competitive and rapidly evolving cloud communications industry. The company faces significant threats from both existing and new market entrants, including large, well-capitalized companies, which can impact its market share and pricing power. This competitive landscape contributes to the unpredictability of future operating results and the potential for customer churn. Furthermore, the rapid advancement of AI and machine learning technologies necessitates continuous investment to remain competitive, presenting both opportunities and challenges for the company.
2. Financial Health and Profitability Challenges: Concerns exist regarding 8x8's financial health, specifically its balance sheet and escalating net debt over recent years. Despite efforts to improve financial performance, the company has faced persistent unprofitability. While management emphasizes profitability and cash flow generation, these initiatives may not always be successful, and strategies to reduce total costs as a percentage of revenue could negatively impact the business. The growth of usage-based revenue, while offering top-line visibility, has also contributed to margin compression.
3. Integration of Acquisitions and Operational Reliance: The successful integration of acquisitions, such as Fuze, Inc., and the realization of anticipated synergies are critical to 8x8's future success. There is an ongoing risk that customers from these acquired platforms may choose alternative solutions rather than migrating to the 8x8 platform, potentially leading to revenue headwinds. Additionally, 8x8 is significantly reliant on third-party vendors for essential network services, IP phones, and software endpoints. Any disruption or deterioration in the quality of these third-party services could adversely impact the company's operations.

Intensified competition from large enterprise software and collaboration suite providers, specifically the aggressive expansion and deeper integration of UCaaS and CCaaS functionalities by companies such as Microsoft (with Teams Phone and Teams Contact Center) and Zoom (with Zoom Phone and Zoom Contact Center). These players leverage their extensive ecosystems, vast user bases, and ability to bundle services, presenting a significant challenge to pure-play communication providers like 8x8 by offering comprehensive solutions that increasingly subsume specialized communication features within a broader productivity or collaboration suite.

The main products and services offered by 8x8 (symbol: EGHT) are Unified Communications as a Service (UCaaS) and Contact Center as a Service (CCaaS).

The addressable market sizes for these services are as follows:

• Unified Communications as a Service (UCaaS): The global UCaaS market size in 2025 is estimated to be between approximately USD 32.83 billion and USD 115.31 billion. North America is a significant region in the UCaaS market, holding a substantial share, estimated at 36% in 2024.
• Contact Center as a Service (CCaaS): The global CCaaS market size in 2025 is estimated to be between approximately USD 6.4 billion and USD 7.07 billion. The North America CCaaS market held the largest share in 2024, accounting for 34.7%, and is estimated to account for approximately 41% of total global deployments, or a dominant revenue share of 35.6%.

1. Growth in AI-Powered Customer Experience (CX) Solutions and Usage-Based Revenue: 8x8 anticipates significant revenue growth from the accelerated adoption of its AI-driven features and a successful transition towards usage-based revenue models. The company has observed record usage of its CX platform, with elevated momentum for AI-driven customer experience solutions. Key offerings contributing to this growth include the 8x8 Intelligent Customer Assistant for digital and voice self-service, real-time call summarization, AI-powered transcription, and agentless payment capabilities. The company is actively embedding AI across its platform to enhance efficiency, accuracy, and customer success.
2. Expansion of Communications Platform as a Service (CPaaS) Offerings and Communication APIs: 8x8 is focused on expanding its usage-based CPaaS solutions. The company has seen substantial growth in communication API customer interactions across various channels, including SMS, voice, and popular messaging applications like WhatsApp, Viber, and RCS. The strategic growth in CPaaS is a key component of its future revenue strategy.
3. Multi-Product Adoption and Platform Expansion: Driving increased adoption of multiple 8x8 products across its customer base is a crucial growth driver. Over half of 8x8's subscription revenue in Q4 FY2025 stemmed from customers utilizing more than one product. The company's integrated platform, which unifies Contact Center as a Service (CCaaS), Unified Communications as a Service (UCaaS), and CPaaS, is a significant differentiator. Recent initiatives like the introduction of 8x8 Workforce Management as a standard feature and native support for Mitel devices aim to enhance the platform's value, support customer retention, and attract new customers without requiring a complete overhaul of existing hardware.
4. International Growth and Global Reach: 8x8 operates globally, serving over 54,000 customers with more than 3 million paid business users across more than 190 countries. The company is increasingly seeing international markets play a growing role in its revenue mix and is leveraging carrier partnerships to expand its service availability and global footprint.

Share Repurchases

• In June 2025, 8x8 repurchased one million shares of its common stock for approximately $1.85 million through open market transactions.
• Since August 2022, the company repurchased approximately 10.7 million shares of common stock as part of a broader balance sheet restructuring effort.
• These share repurchases reflect 8x8's commitment to disciplined capital allocation and managing dilution from employee stock programs.

Share Issuance

• The value of equity awards granted to employees, which contributes to share issuance, decreased from approximately $194 million in fiscal year 2022 to $20 million in fiscal year 2025, due to a strategic shift towards cash-based compensation.
• At the annual meeting on July 25, 2025, stockholders approved an increase of 8,500,000 shares available for issuance under the 2022 Equity Incentive Plan and 6,000,000 shares under the 1996 Employee Stock Purchase Plan.
• Common shares outstanding increased from 125.19 million at March 31, 2024, to 138.57 million at September 30, 2025.

Outbound Investments

• In December 2021, 8x8 completed the acquisition of Fuze, a cloud-based unified communication software provider, for a consideration of $250 million.

Capital Expenditures

• Capital expenditures were approximately $2.4 million in fiscal year 2025, $2.65 million in fiscal year 2024, $2.99 million in fiscal year 2023, $4.14 million in fiscal year 2022, and $6.43 million in fiscal year 2021.
• The primary focus of these capital expenditures is on funding innovation and expanding the company's platform capabilities.