Cricut (CRCT)


Market Price (7/26/2026): $4.45 | Market Cap: $936.8 MilSector: Information Technology | Industry: Technology Hardware, Storage & Peripherals

Cricut (CRCT)


Market Price (7/26/2026): $4.45
Market Cap: $936.8 Mil
Sector: Information Technology
Industry: Technology Hardware, Storage & Peripherals

Investment Highlights Why It Matters Detailed financial logic regarding cash flow yields vs trend-riding momentum.

0

Attractive yield
Total YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 29%, Dividend Yield is 21%, ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is 25%, FCF Yield is 15%

Cash is significant % of market cap
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is -26%

Attractive cash flow generation
CFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 24%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 19%

Low stock price volatility
Vol 12M is 41%

Megatrend and thematic drivers
Megatrends include Social Media & Creator Economy, Experience Economy & Premiumization, and Automation & Robotics. Themes include Creator Economy Monetization, Show more.

Weak multi-year price returns
2Y Excs Rtn is -44%, 3Y Excs Rtn is -117%

Meaningful short interest
Short Interest Days-to-CoverDTC = (Short Interest Share Quantity) / (Average Daily Trading Volume). Reflects how many days it would take to cover (close out) the short interest based on average volumes. High DTC can signify an increased risk of a short squeeze. is 12.24

Weak revenue growth
Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -4.9%, Rev Chg QQuarterly Revenue Change % is -1.9%

Key risks
CRCT key risks include [1] an over-reliance on a limited number of third-party manufacturers, Show more.

0 Attractive yield
Total YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 29%, Dividend Yield is 21%, ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is 25%, FCF Yield is 15%
1 Cash is significant % of market cap
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is -26%
2 Attractive cash flow generation
CFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 24%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 19%
3 Low stock price volatility
Vol 12M is 41%
4 Megatrend and thematic drivers
Megatrends include Social Media & Creator Economy, Experience Economy & Premiumization, and Automation & Robotics. Themes include Creator Economy Monetization, Show more.
5 Weak multi-year price returns
2Y Excs Rtn is -44%, 3Y Excs Rtn is -117%
6 Meaningful short interest
Short Interest Days-to-CoverDTC = (Short Interest Share Quantity) / (Average Daily Trading Volume). Reflects how many days it would take to cover (close out) the short interest based on average volumes. High DTC can signify an increased risk of a short squeeze. is 12.24
7 Weak revenue growth
Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -4.9%, Rev Chg QQuarterly Revenue Change % is -1.9%
8 Key risks
CRCT key risks include [1] an over-reliance on a limited number of third-party manufacturers, Show more.

CRCT in ETFs

Weight = CRCT's share of each fund

VTI0.00%
ITOT0.00%
IWM0.01%
VB0.00%
AVUV0.03%
IWN0.02%
VTWO0.01%
DFAS0.01%
+3 more covered ETFs

Valuation & Metrics

Price Chart

Why The Stock Moved

Qualitative Assessment

AI Analysis | Feedback

Updated on 7/23/2026

Cricut (CRCT) stock has gained about 20% since 3/31/2026 because of the following key factors:

1. Fiscal Q1 2026 Earnings Beat and Platform Growth. Cricut reported its fiscal Q1 2026 earnings on May 5, 2026, announcing diluted earnings per share (EPS) of $0.10, which significantly beat analysts' consensus estimates of $0.05 by 100%. While overall revenue saw a slight year-over-year decline of 2% to $159.5 million, the company highlighted robust platform revenue growth of nearly 6% to $84.8 million. This performance, coupled with expectations for 28.57% EPS growth in the coming year, reassured investors about the company's "platform-first strategy" and profitability.

2. Initiation of a Recurring Semi-Annual Dividend. Concurrent with its fiscal Q1 2026 earnings report on May 5, 2026, Cricut's Board of Directors approved a new recurring semi-annual dividend of $0.10 per share. This dividend, payable on July 21, 2026, to shareholders of record on July 7, 2026, signaled financial stability and a commitment to returning capital to shareholders, supported by its cash-generative model and $256 million in cash and cash equivalents with no debt.

Show more
Updated on 7/23/2026

Cricut (CRCT) stock has gained about 20% since 3/31/2026 because of the following key factors:

1. Fiscal Q1 2026 Earnings Beat and Platform Growth. Cricut reported its fiscal Q1 2026 earnings on May 5, 2026, announcing diluted earnings per share (EPS) of $0.10, which significantly beat analysts' consensus estimates of $0.05 by 100%. While overall revenue saw a slight year-over-year decline of 2% to $159.5 million, the company highlighted robust platform revenue growth of nearly 6% to $84.8 million. This performance, coupled with expectations for 28.57% EPS growth in the coming year, reassured investors about the company's "platform-first strategy" and profitability.

2. Initiation of a Recurring Semi-Annual Dividend. Concurrent with its fiscal Q1 2026 earnings report on May 5, 2026, Cricut's Board of Directors approved a new recurring semi-annual dividend of $0.10 per share. This dividend, payable on July 21, 2026, to shareholders of record on July 7, 2026, signaled financial stability and a commitment to returning capital to shareholders, supported by its cash-generative model and $256 million in cash and cash equivalents with no debt.

3. Positive Market Anticipation for Fiscal Q2 2026 Results. Investors reacted positively to the announcement on July 14, 2026, that Cricut would report its fiscal Q2 2026 financial results on August 4, 2026. On the day of this announcement, the stock experienced a gain of 5.58%, indicating strong investor anticipation and confidence ahead of the actual earnings release. This move occurred even as the broader tech sector faced volatility, suggesting Cricut's announcement served as a specific positive catalyst.

4. Broader Small-Cap Market Strength. The general market conditions, particularly within the small-cap segment, provided a tailwind for Cricut's stock. During fiscal Q2 2026 (April to June), the Russell 2000 Small-Cap ETF saw a significant rise of 21.4%. This broader market strength in small-cap stocks contributed to the positive sentiment surrounding companies like Cricut, despite the Consumer Discretionary sector, where Cricut operates, showing a negative year-to-date performance in Q2 2026.

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Stock Movement Drivers

Fundamental Drivers

The 22.0% change in CRCT stock from 3/31/2026 to 7/25/2026 was primarily driven by a 20.2% change in the company's P/E Multiple.
(LTM values as of)33120267252026Change
Stock Price ($)3.664.4622.0%
Change Contribution By: 
Total Revenues ($ Mil)709706-0.4%
Net Income Margin (%)10.8%10.4%-4.3%
P/E Multiple10.712.820.2%
Shares Outstanding (Mil)2242116.5%
Cumulative Contribution22.0%

LTM = Last Twelve Months as of date shown

Market Drivers

3/31/2026 to 7/25/2026
ReturnCorrelation
CRCT22.0% 
Market (SPY)13.6%13.9%
Sector (XLK)32.3%-1.1%

Fundamental Drivers

The -5.9% change in CRCT stock from 12/31/2025 to 7/25/2026 was primarily driven by a -8.4% change in the company's Net Income Margin (%).
(LTM values as of)123120257252026Change
Stock Price ($)4.744.46-5.9%
Change Contribution By: 
Total Revenues ($ Mil)714706-1.2%
Net Income Margin (%)11.3%10.4%-8.4%
P/E Multiple12.412.83.2%
Shares Outstanding (Mil)2122110.8%
Cumulative Contribution-5.9%

LTM = Last Twelve Months as of date shown

Market Drivers

12/31/2025 to 7/25/2026
ReturnCorrelation
CRCT-5.9% 
Market (SPY)8.7%24.6%
Sector (XLK)22.3%11.4%

Fundamental Drivers

The -22.1% change in CRCT stock from 6/30/2025 to 7/25/2026 was primarily driven by a -29.2% change in the company's P/E Multiple.
(LTM values as of)63020257252026Change
Stock Price ($)5.734.46-22.1%
Change Contribution By: 
Total Revenues ($ Mil)708706-0.3%
Net Income Margin (%)9.5%10.4%9.3%
P/E Multiple18.112.8-29.2%
Shares Outstanding (Mil)2122110.9%
Cumulative Contribution-22.1%

LTM = Last Twelve Months as of date shown

Market Drivers

6/30/2025 to 7/25/2026
ReturnCorrelation
CRCT-22.1% 
Market (SPY)20.6%27.6%
Sector (XLK)39.5%16.0%

Fundamental Drivers

The -51.8% change in CRCT stock from 6/30/2023 to 7/25/2026 was primarily driven by a -70.2% change in the company's P/E Multiple.
(LTM values as of)63020237252026Change
Stock Price ($)9.254.46-51.8%
Change Contribution By: 
Total Revenues ($ Mil)823706-14.2%
Net Income Margin (%)5.6%10.4%84.3%
P/E Multiple43.112.8-70.2%
Shares Outstanding (Mil)2162112.4%
Cumulative Contribution-51.8%

LTM = Last Twelve Months as of date shown

Market Drivers

6/30/2023 to 7/25/2026
ReturnCorrelation
CRCT-51.8% 
Market (SPY)72.6%24.3%
Sector (XLK)106.1%19.8%

Return vs. Risk

Price Returns Compared

 202120222023202420252026Total [1]
Returns
CRCT Return24%-58%-20%-5%-0%-10%-65%
Peers Return43%-51%9%-36%-20%-5%-63%
S&P 500 Return27%-19%24%23%16%8%97%

Monthly Win Rates [3]
CRCT Win Rate50%25%33%42%50%29% 
Peers Win Rate55%28%50%32%38%46% 
S&P 500 Win Rate75%42%67%75%67%43% 

Max Drawdowns [4]
CRCT Max Drawdown--74%-58%-32%-33%-24% 
Peers Max Drawdown-42%-61%-52%-48%-46%-44% 
S&P 500 Max Drawdown-5%-25%-10%-8%-19%-9% 


[1] Cumulative total returns since the beginning of 2021
[2] Peers: ETSY, ADBE, SSYS, DDD, SSTK.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2026 data is for the year up to 7/24/2026 (YTD)

How Low Can It Go

EventCRCTS&P 500
2025 US Tariff Shock
  % Loss-31.4%-18.8%
  % Gain to Breakeven45.7%23.1%
  Time to Breakeven21 days79 days
2023 SVB Regional Banking Crisis
  % Loss-24.6%-6.7%
  % Gain to Breakeven32.5%7.1%
  Time to Breakeven4 days31 days

Compare to ETSY, ADBE, SSYS, DDD, SSTK

In The Past

Cricut's stock fell -31.4% during the 2025 US Tariff Shock. Such a loss loss requires a 45.7% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

EventCRCTS&P 500
2025 US Tariff Shock
  % Loss-31.4%-18.8%
  % Gain to Breakeven45.7%23.1%
  Time to Breakeven21 days79 days
2023 SVB Regional Banking Crisis
  % Loss-24.6%-6.7%
  % Gain to Breakeven32.5%7.1%
  Time to Breakeven4 days31 days

Compare to ETSY, ADBE, SSYS, DDD, SSTK

In The Past

Cricut's stock fell -31.4% during the 2025 US Tariff Shock. Such a loss loss requires a 45.7% gain to breakeven.

Preserve Wealth

Limiting losses and compounding gains is essential to preserving wealth.

Asset Allocation

Actively managed asset allocation strategies protect wealth. Learn more.

About Cricut (CRCT)

Cricut, Inc. (CRCT) provides a comprehensive creativity platform that empowers users to design and create professional-looking handmade goods. The company integrates specialized hardware, intuitive software, and a wide array of consumable materials and accessories into a cohesive ecosystem, enabling individuals to transform their creative ideas into tangible, personalized items.

The core of Cricut's product offering includes its line of connected cutting machines, such as the Cricut Joy, Explore, and Maker series. These machines are capable of precisely cutting, writing, scoring, and adding decorative effects to various materials like paper, vinyl, and leather. These machines are seamlessly integrated with Cricut's design applications, primarily the Design Space app, which also offers subscription services like Cricut Access for an expanded library of designs and features. Additionally, Cricut provides heat presses (e.g., Cricut EasyPress, Mug Press), essential hand tools, replacement blades, and a diverse range of project materials and blanks, ensuring a complete crafting experience.

Cricut primarily targets DIY enthusiasts, crafters, and individuals seeking to personalize a wide array of items for personal use, gifts, or small businesses. Users leverage the platform to create custom greeting cards, personalized apparel like T-shirts, home decor, mugs, and more. The company distributes its products globally through a multi-channel approach, utilizing its own website, major brick-and-mortar and online retail partners, and a network of international distributors across North America, Europe, Australia, and other regions worldwide.

AI Analysis | Feedback

Here are 1-3 brief analogies for Cricut:

  • Peloton for crafters: It sells specialized hardware and offers a subscription for digital content and designs to a dedicated community of home users, much like Peloton does for fitness.
  • Keurig for personalized crafts: It sells a specialized machine that uses proprietary materials and designs to easily create custom items, similar to how Keurig uses coffee machines and pods to make beverages.

AI Analysis | Feedback

  • Connected Machines: Digital cutting machines (e.g., Cricut Joy, Explore, Maker) that enable users to cut, write, score, and create decorative effects on diverse materials.
  • Design Apps: Software applications (e.g., Design Space) that integrate with connected machines to help users design and create personalized projects.
  • Subscriptions (Cricut Access): Subscription offerings providing access to a library of designs, fonts, and project inspiration for use with Cricut machines and apps.
  • Accessories and Materials: A range of complementary tools, presses (e.g., EasyPress, Mug Press), and raw materials necessary for creating personalized items.

AI Analysis | Feedback

Cricut (CRCT) primarily sells its creativity platform, connected machines, design apps, accessories, and materials directly to individual end-users rather than to other companies for their internal use. The company's products enable users to create personalized handmade goods.

Based on the company description, the major categories of individual customers Cricut serves include:

  1. Hobbyists and DIY Enthusiasts: Individuals who enjoy crafting and personalizing items such as birthday cards, home decor, and gifts for personal use or gifting.
  2. Small Business Owners and Craft Entrepreneurs: Individuals who use Cricut's platform to create "professional-looking handmade goods" for commercial purposes, such as selling custom T-shirts, mugs, decals, or personalized event decorations.

AI Analysis | Feedback

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AI Analysis | Feedback

Ashish Arora, President & Chief Executive Officer Mr. Arora has served as Cricut's Chief Executive Officer since February 2012, and as a member of its board of directors since March 2021. Before joining Cricut, he was General Manager, Digital Home – Software Platforms and Products at Logitech International S.A. from July 2009 to February 2012. Earlier in his career, he spent eight years working for software and analytics-based companies in the financial sector. Kimball Shill, Chief Financial Officer Mr. Shill assumed the role of Chief Financial Officer for Cricut on April 1, 2022. He joined the company in 2019 as Senior Vice President of Operations and Quality, and in 2020 was promoted to Executive Vice President of Operations. Mr. Shill brings over 25 years of experience, having driven strategy and execution to scale high-growth companies across various sectors including enterprise software, manufacturing, services, and consumer goods. Don Olsen, Executive Vice President, General Counsel and Head of HR Mr. Olsen serves as the Executive Vice President, General Counsel and Head of HR for Cricut. He joined Cricut in July 2016. Vivek Jayaraman, Executive Vice President of Platform Development Mr. Jayaraman is the Executive Vice President of Platform Development at Cricut. He started at Cricut in February 2017. Ariel Fischer, Executive Vice President of DTC, Monetization, and Engagement Ms. Fischer serves as the Executive Vice President of DTC (Direct-to-Consumer), Monetization, and Engagement at Cricut, a role crucial for platform revenue growth.

AI Analysis | Feedback

The key risks to Cricut's business include a decline in user engagement and sales of high-margin consumables, significant supply chain and geopolitical dependencies, and intense competitive pressures in a saturating market.

  • Declining User Engagement and Sales of High-Margin Consumables: Cricut's business model is fundamentally tied to its smart cutting machine ecosystem, with a significant portion of its revenue derived from high-margin accessories and materials (consumables) and subscriptions. The company faces challenges in attracting and engaging users, with a noted decline in accessories and materials sales, and concerns about slowing revenue growth due to market saturation and slowing demand post-COVID-19. This trend could negatively impact future earnings potential and overall financial performance, as user engagement is crucial for sustained purchases of consumables and subscriptions.
  • Supply Chain and Geopolitical Risks: Cricut is highly reliant on a limited number of third-party contract manufacturers, primarily located in Malaysia and China. This dependence exposes the company to significant supply chain disruptions, increased costs, and geopolitical risks, such as trade wars and tariffs. For instance, a substantial portion of Cricut's cost of goods sold is exposed to Section 301 tariffs, which can materially impact gross margins.
  • Intense Competition and Market Saturation: The DIY and craft market in which Cricut operates is highly competitive. The company faces competition from established rivals offering similar products and services, as well as from private-label brands and new entrants in online marketplaces that provide cheaper materials compatible with Cricut machines. This competitive landscape and market saturation can lead to a loss of market share and pressure on profit margins if Cricut fails to continually innovate and differentiate its offerings.

AI Analysis | Feedback

The emergence of advanced generative artificial intelligence, capable of creating highly customized and craft-ready designs from simple user prompts, poses an emerging threat. This technology could significantly devalue Cricut's proprietary design applications and its subscription content (Cricut Access), as users might find it easier and more flexible to generate professional-looking designs independently. If these AI-generated designs also become increasingly compatible with a broader range of fabrication machines or standardized open-source cutting equipment, it could erode the competitive advantage of Cricut's integrated platform and diminish the lock-in associated with its connected machines and ecosystem.

AI Analysis | Feedback

Cricut (CRCT) operates within several significant addressable markets related to creativity, crafting, and design. The company's main products and services fall primarily into three categories: Connected Machines, Subscriptions (design apps), and Accessories and Materials.

Connected Machines

Cricut's connected machines, such as the Cricut Joy, Cricut Explore, and Cricut Maker, are part of the broader cutting equipment and smart cutting tools market. The global cutting equipment market was valued at approximately USD 5.91 billion in 2024 and is projected to reach USD 16.04 billion by 2035, growing at a compound annual growth rate (CAGR) of 9.5% from 2025 to 2035. Another estimate places the global cutting equipment market at USD 36.01 billion in 2025, expected to reach USD 57.75 billion by 2034 with a CAGR of 5.43% from 2026 to 2034. The smart cutting tools market specifically is anticipated to grow at a CAGR of over 10% in 2025. North America is a dominant region in the cutting equipment market. Cricut holds a leading position in the North American connected craft cutter segment, with an estimated market share of 65-70% as of early 2025.

Subscriptions

The company's design apps and subscription offerings, like Cricut Access, are part of the creative software market. The global creative software market was estimated at USD 9.93 billion in 2023 and is projected to grow to USD 14.98 billion by 2030, at a CAGR of 7.1% from 2024 to 2030. Another report suggests the global creative software market size was USD 13.95 billion in 2024 and is expected to grow to USD 22.67 billion in 2029 with a CAGR of 10.1%. North America held the largest share of this market, accounting for 39.3% in 2023. Cricut reported over 3.09 million paid subscribers in 2025.

Accessories and Materials

Cricut's accessories and materials, including the Cricut EasyPress, Cricut Mug Press, various tools, and project materials, fall under the broader art and craft materials market. The global art and craft materials market was valued at USD 23.76 billion in 2024 and is projected to reach USD 33.32 billion by 2030, growing at a CAGR of 5.80%. Another assessment indicates the global art & craft materials market size was USD 23.56 billion in 2025 and is projected to reach USD 40.68 billion by 2034, exhibiting a CAGR of 6.44%. North America is the largest regional market for craft supplies, representing approximately 45% of the global market share. The overall global arts and crafts market, which encompasses all of Cricut's offerings, was valued at USD 47.21 billion in 2024 and is expected to reach USD 78.31 billion by 2030, with an 8.8% CAGR. Other estimates for the global arts and crafts market include USD 49.90 billion in 2025, projected to reach USD 99.53 billion by 2034 at a CAGR of 7.9% (2026-2034). North America's arts and crafts market alone was valued at USD 9.01 billion in 2024.

AI Analysis | Feedback

Here are 3-5 expected drivers of future revenue growth for Cricut (CRCT) over the next 2-3 years:

  1. Growth in Paid Subscribers and Platform Revenue: Cricut has consistently reported an increase in paid subscribers and platform revenue year-over-year. For example, in Q1 2024, paid subscribers were up 3% from Q1 2023, and platform revenue grew 3% year over year. This trend continued into Q4 2025, with paid subscribers increasing by over 4% year-on-year to just over 3.09 million and platform revenue rising 6% year-on-year. The company sees deeper user engagement on its platform as a significant opportunity to further drive growth.
  2. New Product Launches and Innovation: Cricut is accelerating its product development cycles and has launched new cutting machines, such as the Cricut Explore 4 and Cricut Maker 4, along with new accessories like a mini heat press and various materials. These new products are expected to drive machine sales and subsequently increase the attach rate for accessories and subscriptions.
  3. Increased Marketing and Promotional Activities: Management has emphasized boosting marketing efforts and spending to generate more interest and demand across their product offerings. They are also continuing a deeper promotional strategy to address consumer affordability concerns and drive conversions.
  4. International Expansion: Cricut is focused on increasing brand awareness and expanding its presence in international markets. International revenue has shown consistent growth and an increasing contribution to total company revenues, rising to 28% of total revenue in Q4 2025, up from 25% in Q4 2024. The company is making investments to support future revenue growth in these markets.
  5. Enhanced User Engagement and Software Improvements: Cricut is investing in enhancing user engagement on its platform through software improvements, including AI features and guided project flows. While not a direct revenue driver, improved engagement is critical for retaining active users and encouraging subscription uptake and purchases of accessories and materials.

AI Analysis | Feedback

Share Repurchases

  • Cricut announced a $50 million share repurchase program on May 6, 2025.
  • The company utilized approximately $24.6 million for share repurchases in 2025.
  • As of March 4, 2026, approximately $41.3 million remained authorized under the $50 million stock repurchase program.

Share Issuance

  • Cricut's Initial Public Offering (IPO) in 2021 resulted in a significant issuance of common stock, totaling $262.48 million.
  • Minor issuances of common stock were recorded as $0.03 million in fiscal year 2022 and $0.38 million in fiscal year 2025.

Capital Expenditures

  • Capital expenditures were approximately $24.42 million in fiscal year 2025, $18.33 million in fiscal year 2024, and $23.72 million in fiscal year 2023.
  • Cricut is focusing its investments on accelerating research and development (R&D), new product launches, marketing, and expanding into international markets.
  • The company anticipates continuing to fund investments for future growth throughout 2026.

Better Bets vs. Cricut (CRCT)

Recent Active Movers

Peer Comparisons

Peers to compare with:

Financials

CRCTETSYADBESSYSDDDSSTKMedian
NameCricut Etsy Adobe Stratasys3D Syste.Shutters. 
Mkt Price4.4680.62225.118.032.575.586.80
Mkt Cap0.97.890.50.70.40.20.8
Rev LTM7062,86425,198548388946826
Op Inc LTM904089,090-87-663462
FCF LTM13767310,280-15-70109123
FCF 3Y Avg2066798,695-25-8046126
CFO LTM16672510,48113-61159162
CFO 3Y Avg2287268,893-6-6497163

Growth & Margins

CRCTETSYADBESSYSDDDSSTKMedian
NameCricut Etsy Adobe Stratasys3D Syste.Shutters. 
Rev Chg LTM-0.3%3.2%11.5%-3.0%-10.2%-1.8%-1.0%
Rev Chg 3Y Avg-4.9%2.9%11.0%-4.9%-9.7%4.0%-1.0%
Rev Chg Q-1.9%3.1%12.7%-2.5%1.1%-17.9%-0.4%
QoQ Delta Rev Chg LTM-0.4%0.7%3.0%-0.6%0.3%-4.4%-0.1%
Op Inc Chg LTM11.6%-0.4%10.6%-17.7%49.2%-45.5%5.1%
Op Inc Chg 3Y Avg16.6%3.3%13.6%-23.4%15.0%-23.2%8.4%
Op Mgn LTM12.7%14.3%36.1%-15.8%-17.0%3.6%8.1%
Op Mgn 3Y Avg11.8%13.8%35.9%-14.7%-23.4%5.1%8.4%
QoQ Delta Op Mgn LTM-0.9%0.7%-0.6%-2.7%7.8%-4.0%-0.7%
CFO/Rev LTM23.5%25.3%41.6%2.4%-15.8%16.8%20.1%
CFO/Rev 3Y Avg31.6%25.9%38.8%-0.9%-14.9%10.4%18.2%
FCF/Rev LTM19.5%23.5%40.8%-2.6%-18.2%11.6%15.5%
FCF/Rev 3Y Avg28.5%24.3%37.9%-4.1%-18.5%4.9%14.6%

Valuation

CRCTETSYADBESSYSDDDSSTKMedian
NameCricut Etsy Adobe Stratasys3D Syste.Shutters. 
Mkt Cap0.97.890.50.70.40.20.8
P/S1.32.73.61.30.90.21.3
P/Op Inc10.519.010.0-8.0-5.65.87.9
P/EBIT9.318.79.7-8.04.15.57.4
P/E12.827.212.5-6.05.9-9.69.2
P/CFO5.710.78.653.4-6.01.27.1
Total Yield29.3%3.7%8.0%-16.6%17.0%13.6%10.8%
Dividend Yield21.5%0.0%0.0%0.0%0.0%24.1%0.0%
FCF Yield 3Y Avg16.7%10.6%6.9%-3.9%-25.0%8.1%7.5%
D/E0.00.40.10.00.41.50.2
Net D/E-0.30.20.0-0.30.20.60.1

Returns

CRCTETSYADBESSYSDDDSSTKMedian
NameCricut Etsy Adobe Stratasys3D Syste.Shutters. 
1M Rtn3.2%3.8%16.4%-3.6%-12.9%-59.9%-0.2%
3M Rtn2.5%28.4%-8.3%-6.8%13.7%-68.1%-2.1%
6M Rtn3.7%34.0%-25.2%-27.4%-2.7%-70.5%-13.9%
12M Rtn-10.6%29.1%-39.3%-26.1%42.8%-70.8%-18.4%
3Y Rtn-51.3%-16.4%-56.3%-59.7%-71.0%-87.7%-58.0%
1M Excs Rtn2.5%2.6%13.8%-4.4%-15.3%-61.4%-1.0%
3M Excs Rtn-4.4%22.7%-10.1%-9.6%12.0%-73.0%-7.0%
6M Excs Rtn-2.1%21.8%-32.1%-37.4%-16.4%-77.7%-24.3%
12M Excs Rtn-33.5%11.7%-56.1%-47.4%17.3%-88.3%-40.5%
3Y Excs Rtn-117.4%-78.4%-119.6%-124.6%-136.0%-150.9%-122.1%

Comparison Analyses

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Financials

Segment Financials

Revenue by Segment
$ Mil20252024202320222021
Products381400456  
Platform327313309  
Accessories and Materials   361552
Connected Machines   253548
Subscriptions   272206
Total7097137658861,306


Price Behavior

Price Behavior
Market Price$4.46 
Market Cap ($ Bil)0.9 
First Trading Date03/25/2021 
Distance from 52W High-31.9% 
   50 Days200 Days
DMA Price$4.25$4.43
DMA Trenddownup
Distance from DMA4.8%0.7%
 3M1YR
Volatility41.6%41.3%
Downside Capture34.32125.01
Upside Capture40.4688.31
Correlation (SPY)7.0%27.7%
CRCT Betas & Captures as of 6/30/2026

 1M2M3M6M1Y3Y
Beta-0.180.080.200.670.930.87
Up Beta-0.640.180.110.380.650.50
Down Beta0.830.510.300.690.930.87
Up Capture-8%-4%40%51%66%58%
Bmk +ve Days11244067140429
Stock +ve Days12213562129358
Down Capture-71%-22%-9%99%122%107%
Bmk -ve Days10172358112321
Stock -ve Days7172553110364

[1] Upside and downside betas calculated using positive and negative benchmark daily returns respectively
Based On 1-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with CRCT
CRCT-17.0%41.4%-0.35-
Sector ETF (XLK)35.9%24.8%1.1916.0%
Equity (SPY)17.6%12.7%1.0027.5%
Gold (GLD)19.2%28.1%0.61-1.6%
Commodities (DBC)34.7%19.1%1.42-11.6%
Real Estate (VNQ)13.8%14.1%0.6921.6%
Bitcoin (BTCUSD)-46.2%42.9%-1.3223.0%

Smart multi-asset allocation framework can stack odds in your favor. Learn How
Based On 5-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with CRCT
CRCT-27.6%62.7%-0.27-
Sector ETF (XLK)19.4%25.6%0.6821.6%
Equity (SPY)12.8%17.1%0.5825.4%
Gold (GLD)17.0%18.4%0.751.3%
Commodities (DBC)9.6%19.5%0.382.0%
Real Estate (VNQ)3.0%18.9%0.0620.6%
Bitcoin (BTCUSD)15.3%53.4%0.4712.1%

Smart multi-asset allocation framework can stack odds in your favor. Learn How
Based On 10-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with CRCT
CRCT-9.4%65.4%-0.02-
Sector ETF (XLK)24.1%24.8%0.8820.1%
Equity (SPY)14.9%17.9%0.7123.4%
Gold (GLD)11.3%16.1%0.571.2%
Commodities (DBC)7.2%17.9%0.321.6%
Real Estate (VNQ)5.2%20.7%0.2119.2%
Bitcoin (BTCUSD)58.1%66.2%0.988.4%

Smart multi-asset allocation framework can stack odds in your favor. Learn How

Short Interest

Short Interest: As Of Date7152026
Short Interest: Shares Quantity5.7 Mil
Short Interest: % Change Since 63020263.4%
Average Daily Volume0.5 Mil
Days-to-Cover Short Interest12.2 days
Basic Shares Quantity210.5 Mil
Short % of Basic Shares2.7%

Earnings Returns History

Updated 6/8/2026
Expand for More
 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
5/5/20265.2%0.9%-2.1%
3/3/20264.6%-6.5%-9.7%
11/4/2025-5.2%-4.2%-0.8%
8/5/202516.9%14.6%20.8%
5/6/202520.3%23.3%27.8%
3/4/20254.2%4.0%2.1%
11/5/2024-15.2%-15.2%-15.1%
8/6/20247.9%4.3%1.0%
...
SUMMARY STATS   
# Positive121112
# Negative9109
Median Positive7.8%8.6%14.0%
Median Negative-10.1%-10.0%-9.7%
Max Positive47.2%42.0%69.7%
Max Negative-18.2%-23.0%-24.8%
Collapse to Preview
 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
5/5/20265.2%0.9%-2.1%
3/3/20264.6%-6.5%-9.7%
11/4/2025-5.2%-4.2%-0.8%
8/5/202516.9%14.6%20.8%
5/6/202520.3%23.3%27.8%
3/4/20254.2%4.0%2.1%
11/5/2024-15.2%-15.2%-15.1%
8/6/20247.9%4.3%1.0%
5/7/202447.2%35.3%21.9%
3/5/2024-3.3%1.4%0.6%
11/7/2023-8.6%-9.0%-18.0%
8/8/20236.4%-3.7%-5.8%
5/9/2023-10.1%-22.4%37.5%
3/7/20232.3%4.4%11.8%
11/8/202211.5%8.6%10.5%
8/9/20227.8%20.0%16.2%
5/10/2022-3.8%-9.9%-24.8%
3/8/2022-16.7%-22.7%-3.0%
11/10/2021-18.2%-10.1%-17.5%
8/12/2021-18.2%-23.0%0.3%
5/13/202122.7%42.0%69.7%
SUMMARY STATS   
# Positive121112
# Negative9109
Median Positive7.8%8.6%14.0%
Median Negative-10.1%-10.0%-9.7%
Max Positive47.2%42.0%69.7%
Max Negative-18.2%-23.0%-24.8%

SEC Filings

Expand for More
Report DateFiling DateFiling
03/31/202605/06/202610-Q
12/31/202503/04/202610-K
09/30/202511/05/202510-Q
06/30/202508/06/202510-Q
03/31/202505/07/202510-Q
12/31/202403/05/202510-K
09/30/202411/06/202410-Q
06/30/202408/07/202410-Q
03/31/202405/08/202410-Q
12/31/202303/06/202410-K
09/30/202311/08/202310-Q
06/30/202308/09/202310-Q
03/31/202305/10/202310-Q
12/31/202203/13/202310-K
09/30/202211/09/202210-Q
06/30/202208/10/202210-Q
Collapse to Preview
Report DateFiling DateFiling
03/31/202605/06/202610-Q
12/31/202503/04/202610-K
09/30/202511/05/202510-Q
06/30/202508/06/202510-Q
03/31/202505/07/202510-Q
12/31/202403/05/202510-K
09/30/202411/06/202410-Q
06/30/202408/07/202410-Q
03/31/202405/08/202410-Q
12/31/202303/06/202410-K
09/30/202311/08/202310-Q
06/30/202308/09/202310-Q
03/31/202305/10/202310-Q
12/31/202203/13/202310-K
09/30/202211/09/202210-Q
06/30/202208/10/202210-Q
03/31/202205/11/202210-Q
12/31/202103/09/202210-K
09/30/202111/12/202110-Q
06/30/202108/13/202110-Q
03/31/202105/13/202110-Q
12/31/202003/25/2021424B4
09/30/202002/16/2021S-1

Recent Forward Guidance

Updated 7/12/2026

Latest: Q1 2026 Earnings Reported 5/5/2026

Forward GuidanceGuidance Change
MetricLowMidHigh% Chg% DeltaChangePrior
2026 Dividends 0.1    

Prior: Q4 2025 Earnings Reported 3/3/2026

Forward GuidanceGuidance Change
MetricLowMidHigh% Chg% DeltaChangePrior
2026 Stock Repurchase Program 41.30 Mil    

Insider Activity

Updated 7/22/2026
Expand for More
#OwnerTitleHoldingActionFiling DatePriceSharesTransacted
Value
Value of
Held Shares
Form
1Ashish, AroraChief Executive OfficerDirectSell71720264.752,28210,84520,539,796Form
2Ashish, AroraChief Executive OfficerDirectSell71720264.751,0514,99720,558,858Form
3Ashish, AroraChief Executive OfficerDirectSell60320264.3016,36670,31018,581,603Form
4Harmer, RyanPrincipal Accounting OfficerDirectSell60120264.1217,26771,2111,342,720Form
5Ashish, AroraChief Executive OfficerDirectSell52620263.9860,000238,71017,273,024Form
Collapse to Preview
#OwnerTitleHoldingActionFiling DatePriceSharesTransacted
Value
Value of
Held Shares
Form
1Ashish, AroraChief Executive OfficerDirectSell71720264.752,28210,84520,539,796Form
2Ashish, AroraChief Executive OfficerDirectSell71720264.751,0514,99720,558,858Form
3Ashish, AroraChief Executive OfficerDirectSell60320264.3016,36670,31018,581,603Form
4Harmer, RyanPrincipal Accounting OfficerDirectSell60120264.1217,26771,2111,342,720Form
5Ashish, AroraChief Executive OfficerDirectSell52620263.9860,000238,71017,273,024Form
6Ashish, AroraChief Executive OfficerDirectSell52120263.9560,000237,18617,399,933Form
7Ashish, AroraChief Executive OfficerDirectSell52120263.9560,000236,96417,620,611Form
8Makler, Jason See footnoteBuy51320264.153101,286124,452Form
9Makler, Jason See footnoteBuy51320264.349,69142,104128,994Form
10Ashish, AroraChief Executive OfficerDirectSell30420264.2513,45857,25715,847,991Form
11Ashish, AroraChief Executive OfficerDirectSell30420264.2860,000256,59615,987,868Form
12Ashish, AroraChief Executive OfficerDirectSell22320264.4260,000265,09216,782,325Form
13Ashish, AroraChief Executive OfficerDirectSell22320264.6260,000277,41017,839,557Form
14Ashish, AroraChief Executive OfficerDirectSell22320264.6560,000279,16218,231,386Form
15Ashish, AroraChief Executive OfficerDirectSell122920254.9420,833102,95020,954,888Form
16Ashish, AroraChief Executive OfficerDirectSell122920254.9720,833103,54821,180,137Form
17Ashish, AroraChief Executive OfficerDirectSell122920255.1220,833106,71721,934,991Form
18Ashish, AroraChief Executive OfficerDirectSell121020255.1220,833106,74822,048,162Form
19Ashish, AroraChief Executive OfficerDirectSell121020255.0920,833106,09022,018,280Form
20Ashish, AroraChief Executive OfficerDirectSell121020254.9721,294105,81821,589,986Form
21Ashish, AroraChief Executive OfficerDirectSell120120254.7920,37297,66120,929,592Form
22Ashish, AroraChief Executive OfficerDirectSell112520254.8233,561161,74721,139,542Form
23Ashish, AroraChief Executive OfficerDirectSell112520254.7710,62850,67521,074,110Form
24Ashish, AroraChief Executive OfficerDirectSell112520254.8360,000289,72221,393,270Form
25Ashish, AroraChief Executive OfficerDirectSell101720255.2717,20490,58314,048,322Form
26Ashish, AroraChief Executive OfficerDirectSell101720255.2711,21159,04414,142,664Form
27Ashish, AroraChief Executive OfficerDirectSell101720255.4721,250116,23514,749,919Form
28Ashish, AroraChief Executive OfficerDirectSell100820255.6621,250120,30915,387,159Form
29Ashish, AroraChief Executive OfficerDirectSell100820255.6121,250119,22715,368,050Form
30Ashish, AroraChief Executive OfficerDirectSell100820255.8121,250123,52416,045,412Form
31Ashish, AroraChief Executive OfficerDirectSell92520256.4221,250136,32517,844,548Form
32Ashish, AroraChief Executive OfficerDirectSell92520256.7721,250143,81418,968,584Form
33Ashish, AroraChief Executive OfficerDirectSell92520256.7721,250143,82819,114,374Form
34Ashish, AroraChief Executive OfficerDirectSell91120256.3621,250135,16918,098,739Form
35Ashish, AroraChief Executive OfficerDirectSell91120256.1821,250131,27017,707,894Form
36Ashish, AroraChief Executive OfficerDirectSell91120256.1621,250130,86417,784,006Form
37Ashish, AroraChief Executive OfficerDirectSell82720255.7521,250122,13616,720,119Form
38Ashish, AroraChief Executive OfficerDirectSell82720255.7521,250122,23216,855,442Form
39Ashish, AroraChief Executive OfficerDirectSell82720255.9421,250126,16117,523,418Form
40Harmer, RyanPrincipal Accounting OfficerDirectSell82520256.003,58021,4621,857,515Form
41Harmer, RyanPrincipal Accounting OfficerDirectSell81920255.7018,771106,9951,909,221Form
42Ashish, AroraChief Executive OfficerDirectSell81520255.5721,250118,26916,545,477Form
43Ashish, AroraChief Executive OfficerDirectSell81520255.6421,250119,80816,880,516Form
44Ashish, AroraChief Executive OfficerDirectSell81520255.5721,250118,30516,787,141Form
45Tuttle, MattGeneral Counsel & SecretaryDirectSell81220255.6940,491230,2201,871,528Form
46Harmer, RyanPrincipal Accounting OfficerDirectSell81220255.6812,81972,8172,009,282Form
47Ashish, AroraChief Executive OfficerDirectSell72320255.5821,250118,55216,940,670Form
48Ashish, AroraChief Executive OfficerDirectSell72320255.4921,250116,61816,780,961Form
49Ashish, AroraChief Executive OfficerDirectSell72320255.4621,250115,92714,932,477Form
50Ashish, AroraChief Executive OfficerDirectSell70920255.9453,489317,62816,380,180Form
51Ashish, AroraChief Executive OfficerDirectSell70920255.9860,000358,71616,811,411Form
52Ashish, AroraChief Executive OfficerDirectSell70920256.2560,000375,14417,956,461Form
Core Cache Last Updated: 7/25/2026