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Here are a couple of analogies for CitroTech (CITR), based on the provided company description:

• Like a specialized data center, but dedicated entirely to mining cryptocurrencies.
• A digital gold mining operation.

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• Crypto-currency Mining Services: The company provides infrastructure and operations for mining digital currencies.

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Based on the provided background information, the public company trading under the symbol CITR is General Enterprise Ventures, Inc., which provides crypto-currency mining services in Wyoming.

Specific major customers of General Enterprise Ventures, Inc. are not publicly disclosed. However, based on its primary business of providing crypto-currency mining services, the company likely serves a mix of individuals and other businesses seeking to participate in the cryptocurrency mining ecosystem. These customer categories would typically include:

• Individual Crypto Enthusiasts and Retail Investors: Individuals who desire to engage in cryptocurrency mining but prefer not to handle the complexities of purchasing, setting up, and maintaining their own mining hardware. They may utilize services such as cloud mining contracts or co-location hosting for their equipment.
• Small to Medium-sized Businesses (SMBs) and Institutional Investors: Businesses or investment groups looking to diversify into digital assets or generate passive income through cryptocurrency mining. These customers often seek to avoid the significant capital expenditure, operational overhead, and specialized expertise required for establishing and managing large-scale mining operations, and thus engage services like hardware hosting and management.

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Wes Bolsen, Chief Executive Officer

Wes Bolsen was appointed Chief Executive Officer of CitroTech Inc. on October 1, 2025. He brings over 20 years of experience in the wildfire protection industry and has a track record of building and leading high-growth companies. Bolsen co-founded and served as CEO of LaderaTech, a company he successfully led to an acquisition by Perimeter Solutions. Following the acquisition, he joined Perimeter Solutions' leadership team during its $2 billion public listing. He holds a Bachelor of Science in Electrical Engineering and an MBA from Stanford University's Graduate School of Business. Bolsen has been involved in launching and building five companies over the past two decades.

Nanuk Warman, Chief Financial Officer

Nanuk Warman was appointed Chief Financial Officer of CitroTech Inc., effective April 1, 2025.

Ted Ralston, Chairman of the Board

Ted Ralston transitioned to Chairman of the Board on October 1, 2025, coinciding with Wes Bolsen's appointment as CEO. Previously, he served as President, Chief Executive Officer, and Chairman of the Board of General Enterprise Ventures, Inc.

Andrew Hotsko, Chief Operating Officer

Andrew Hotsko was appointed Chief Operating Officer of Mighty Fire Breaker LLC, a subsidiary of CitroTech Inc., on July 14, 2025. His background includes serving as Regional President at Canopy Service Partners. Hotsko also founded Recovery Box, a company focused on injury prevention solutions, which was supported by the Wharton Innovation Fund. He has experience in technology investment banking at Bank of America and is a veteran of the United States Marine Corps, where he served as an Infantry Officer and Recruiting Officer. He holds a Bachelor of Science in Economics from the United States Naval Academy and an MBA from The Wharton School at the University of Pennsylvania.

Steve Conboy, Founder, Chief Technology Officer

Steve Conboy is the founder, Chief Technology Officer, and inventor of Mighty Fire Breaker and the CitroTech fire inhibitor. He has over 30 years of experience in the lumber business. Conboy developed CitroTech, which is recognized as the first EPA Safer Choice-certified long-term fire inhibitor in the United States.

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CitroTech (symbol: CITR), also known as General Enterprise Ventures, Inc., focuses on wildfire prevention and fire protection products and services. The company's main offerings include wildfire defense systems for homes and properties, proactive spraying of vegetation, and treatments for wood and lumber products to enhance fire resistance.

The addressable markets for CitroTech's main products and services are:

• Wildfire Protection Systems: The global wildfire protection system market was valued at approximately $8.6 billion in 2024 and is projected to grow to about $19.96 billion by 2032. This market includes technologies, equipment, and services designed to detect, prevent, and mitigate the impact of uncontrolled fires. North America is a leading region in this market.
• Fire-Retardant Treated Wood: The global market for fire-retardant treated wood was valued at approximately $1.037 billion in 2023 and is expected to reach about $1.414 billion by 2032. Another estimate places the market at $1.67 billion in 2025, projected to reach $2.06 billion by 2030. This market encompasses lumber and plywood treated to improve fire resistance. North America holds a dominant share in the global fire-retardant treated wood market.

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1. Expansion within the U.S. Wildfire-Prevention Market: CitroTech is targeting an estimated $3-4 billion U.S. wildfire-prevention market, driven by strong demand, funding momentum, and growth in the Wildland-Urban Interface (WUI). The company is pursuing a scalable, recurring-revenue business model within this market.
2. Growth Across Three Scalable Commercial Verticals: CitroTech is focusing on gaining momentum across three specific commercial verticals: wood products, home protection systems, and federal/state programs. Each of these areas represents significant near-term revenue potential for the company.
3. Scaling Distribution and Strategic Partnerships: The company plans to scale its distribution efforts to accelerate nationwide adoption of its CitroTech products and solutions, thereby unlocking broader market opportunities. This includes strategic partnerships, such as one announced with a leading national lumber company to produce Class A fire-rated products.
4. New Product Development and Expanding Intellectual Property: CitroTech is actively developing new product offerings, such as a new coating to treat lumber during manufacture, which is expected to enhance its product portfolio. The company's differentiated technology platform is supported by a rapidly expanding patent portfolio, suggesting ongoing innovation as a growth driver.
5. Increasing Demand Due to Wildfire Severity: Management recognizes opportunities arising from the increasing frequency and intensity of wildfires, which creates a pressing need for advanced prevention and suppression solutions. This growing environmental concern is expected to drive demand for CitroTech's environmentally safe fire inhibitor products.

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Share Issuance

• In May 2025, General Enterprise Ventures, Inc. offered 3.5 million shares of common stock, later adjusting the public offering to 1.25 million shares with the aim of raising $15 million as part of its uplisting to NYSE American.
• The company completed an equity offering in September 2025, generating net proceeds of $5.4 million, and secured an additional $2.7 million through equity financings in October 2025.
• A 1-for-6 reverse stock split became effective on August 28, 2025, reducing the total outstanding shares from approximately 87.55 million to 14.59 million.

Inbound Investments

• Univest Securities, LLC facilitated approximately $20 million in private placements for the company since March 2025, providing crucial funding.
• On September 30, 2025, Theodore Ralston agreed to acquire an additional 13,334 Series C Convertible Preferred Shares for $200,010 in an unregistered sale.
• The company issued 1,000,000 shares of Series C Convertible Preferred Stock, valued at $4,200,000, to Mr. Conboy in connection with the acquisition of MFB California and its intellectual property.

Outbound Investments

• General Enterprise Ventures, Inc. established GEVI Insurance Holdings Inc. in Ohio and MFB Insurance Company, Inc. in Hawaii, with the strategic goal of entering the wildfire insurance market.
• The company conducts its operations through its wholly owned subsidiary, Mighty Fire Breaker, LLC, which focuses on providing wildfire defense solutions.

Capital Expenditures

• In April 2025, the company expanded its physical footprint by leasing a larger commercial space designated for office, retail, and warehousing purposes to support its growing operations.
• The company is actively developing a new coating designed to treat lumber during the manufacturing process, which is anticipated to enhance its product offerings in the wildfire defense market.