The AT&T of the airline industry.

The Ford or GM of air travel.

• Passenger Air Transportation: American Airlines provides scheduled air travel services for individuals and groups across an extensive network of domestic and international destinations.
• Cargo Air Transportation: The company offers air freight services for shipping goods, packages, and mail through its global network, utilizing space on its passenger and cargo aircraft.
• Ancillary Passenger Services: These encompass a variety of optional services available for purchase, such as preferred seat selection, checked baggage, in-flight Wi-Fi access, and upgrades to premium cabins.
• Loyalty Program Services: American Airlines operates the AAdvantage frequent flyer program, allowing members to earn and redeem miles for flights, upgrades, and various partner offerings.

American Airlines (AAL) primarily sells its services to individuals, even though a significant portion of its business involves corporate travel contracts and group bookings. The ultimate consumer of the flight service is almost always an individual passenger. Based on this, here are the up to three categories of customers that American Airlines serves:

• Leisure Travelers: This category includes individuals and families who travel for personal reasons such as vacations, holidays, visiting friends and relatives, or attending personal events. These travelers often prioritize price, destination, and convenience for their personal trips.
• Business Travelers: This segment comprises individuals who travel for work-related purposes. This includes employees of corporations traveling on company business (whether booked directly or via a corporate travel program), self-employed professionals, and individuals attending conferences, meetings, or training. Business travelers often value schedule flexibility, direct routes, loyalty programs, and amenities that support productivity.
• Premium Segment Travelers: This category encompasses both leisure and business travelers who opt for higher-fare classes such as First Class, Business Class, or Premium Economy. These customers are willing to pay more for enhanced comfort, privacy, service, and amenities like lounge access, better seating, and improved dining. While overlapping with the first two categories, this segment is distinct due to its higher revenue contribution and specific service expectations.

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Robert Isom, Chief Executive Officer

Robert Isom became the CEO of American Airlines in March 2022. He previously served as president of the airline from 2016 to 2022. Prior to his time at American Airlines, he held the positions of Executive Vice President and Chief Operating Officer at US Airways. Isom's career in the airline industry began at Northwest Airlines, followed by America West Airlines. He also served as the chief restructuring officer of GMAC, LLC. Isom started his career at The Procter & Gamble Company.

Devon May, Chief Financial Officer

Devon May was named Chief Financial Officer of American Airlines, effective January 1, 2023. He oversees all global corporate risk, corporate development, and corporate financial functions. May joined America West in 2002, bringing over 20 years of airline industry experience. He held various leadership roles at US Airways, including Vice President of Financial Planning and Analysis. Since joining American Airlines in 2013, May has served as Senior Vice President of Finance and Investor Relations, and Senior Vice President of Finance and American Eagle, among other roles.

Steve Johnson, Vice Chair and Chief Strategy Officer

Steve Johnson is the Vice Chair and Chief Strategy Officer at American Airlines, leading the design and development of strategies across the airline. He joined America West Airlines in 1995 and held various positions, including Executive Vice President – Corporate. From 2003 to 2009, Johnson was a partner at Indigo Partners, a private equity firm specializing in airline industry investments. He also served as Senior Vice President and General Counsel at GPA Group PLC and practiced law at Bogle & Gates. Johnson later served as Executive Vice President of Corporate Affairs at US Airways and American Airlines from 2009 to 2022.

Cole Brown, Chief People Officer

Cole Brown is American Airlines' Chief People Officer, a role she assumed in May 2021. She is responsible for all aspects of the airline's People organization, including global talent and recruitment, benefits, compensation, people operations, global learning, and diversity, equity, and inclusion. Prior to American Airlines, Brown served as Vice President of Human Resources at Amazon, where she led HR strategy for various business segments, including Devices & Services and North America Customer Fulfillment. Her experience also includes serving as Senior Vice President and Chief Human Resources Officer for Conifer Health Solutions, and various leadership positions at Walmart, including Senior Vice President of Human Resources for Walmart U.S. Stores Operations and Chief Diversity Officer for Walmart, Inc. Brown began her career practicing as an attorney specializing in employment law.

David Seymour, Chief Operating Officer

David Seymour is the Chief Operating Officer at American Airlines, responsible for all of the airline's operations, including airport and flight operations, technical operations, inflight services, and safety. He was named Chief Operating Officer in 2020. Seymour's aviation career with the airline began in 1999. He held various leadership roles in materials and planning, operations control and planning, crew resources and scheduling, technical operations, and flight operations. Prior to joining American Airlines, Seymour served as an airborne infantry officer in the U.S. Army and held management positions in purchasing, inventory management, warehouse distribution, logistics, and finance. He joined America West Airlines in 1999, which later merged with US Airways and then American Airlines.

The clear emerging threat to American Airlines is the development and impending commercialization of Electric Vertical Take-off and Landing (eVTOL) aircraft and the broader Urban Air Mobility (UAM) sector. Companies like Joby Aviation, Archer Aviation, and Lilium are rapidly progressing towards certification and launch of electric aircraft designed for short-to-medium distance regional travel and airport-to-city center connections. While not impacting long-haul routes, this technology poses a direct threat to American Airlines' shorter regional flights by offering a potentially faster, quieter, and more environmentally friendly alternative for specific city pairs and last-mile travel, potentially disrupting a segment of their current feeder and short-haul market.

Passenger Air Transportation

• Global: The global air transportation market, which includes both passenger and cargo services, was valued at USD 191.38 billion in 2024 and is projected to reach USD 437.2 billion by 2035. Passenger air transportation accounts for the highest market share within this sector. The commercial aviation market, a significant component of air transportation, is projected to grow from USD 221.0 billion in 2025 to USD 308.9 billion in 2030.
• U.S.: The U.S. aviation market is projected to grow from USD 84.98 billion in 2024 to USD 122.82 billion by 2035. Another estimate places the U.S. aviation market value at approximately USD 78.20 billion in 2024, anticipated to reach nearly USD 122.61 billion by 2034. Civil and commercial operators constituted 64.45% of the U.S. aviation market in 2024.

Cargo Air Transportation

• Global: The global air freight market size was valued at USD 319.4 billion in 2024 and is estimated to reach USD 492.7 billion by 2033.
• U.S.: The United States air freight market size was valued at USD 64.06 billion in 2025 and is estimated to reach USD 91.81 billion by 2034.

Here are 3-5 expected drivers of future revenue growth for American Airlines (AAL) over the next 2-3 years:

1. AAdvantage Loyalty Program Expansion: American Airlines anticipates significant revenue growth from its AAdvantage loyalty program, projecting remuneration to reach approximately $10 billion per year by the end of the decade. This expansion is expected to result in an incremental annual benefit to operating income of about $1.5 billion compared to 2024. A key catalyst for this growth is the exclusive and expanded co-branded credit card partnership with Citi, set to begin in January 2026, which is expected to boost cash remuneration by 10% annually. Active AAdvantage accounts increased 7% year-over-year in Q3 2025, with members generating a higher yield and driving premium cabin demand.
2. Growth in Premium Products and Customer Experience: Demand for premium cabins remains robust, with nearly 50% of the company's ticket revenue originating from these higher-yield offerings. American Airlines is continuing to invest in expanding its premium product offerings and enhancing the overall customer experience to capitalize on this strong demand. Premium unit revenue outpaced Main cabin by 5 points in Q3 2025, indicating continued strength in this segment.
3. Strategic Network and Capacity Management: The airline is focused on strategic network investments and managing capacity in line with expected demand. Analysts anticipate a recovery in international and domestic travel, contributing to increased passenger load and revenue growth. For the full year 2025, American Airlines expects revenue growth of approximately 4.5% to 7.5% versus 2024, driven by strong demand for its products and a constructive industry backdrop. The company is adding capacity both domestically and internationally, particularly to resilient leisure destinations, and expects a return to stability in core airline revenue.
4. Indirect Revenue Recapture: American Airlines has identified the continued recapture of indirect revenue as a driver for its full-year 2025 revenue growth. The company hit its target of reducing the gap versus its historical share from indirect channels to 7% in Q1 2025 and forecasts gaining back another 2 points in Q2, aiming to restore revenue share from indirect channels to historical levels by the end of 2025.

Share Repurchases

• American Airlines has not made or authorized any significant share repurchases in the last 3-5 years (2020-2025).
• As of December 31, 2019, the company had $565 million remaining on a prior $2 billion share repurchase authorization.

Share Issuance

• In June 2020, American Airlines completed public offerings of approximately $1 billion in common stock and $1 billion in convertible senior notes due 2025, with net proceeds of about $1.936 billion used to enhance liquidity and for general corporate purposes.
• From October 2020 through January 2021, the company sold approximately $882.4 million of common stock through an "at-the-market" (ATM) offering.
• In January 2021, a new ATM offering was initiated for the issuance and sale of up to $1.118 billion in common stock.

Inbound Investments

• No information is available regarding large direct inbound investments by third-parties (e.g., strategic partners or private equity firms) in American Airlines over the last 3-5 years.

Outbound Investments

• American Airlines holds equity investments in China Southern Airlines Company Limited, Vertical Aerospace Ltd., and GOL.

Capital Expenditures

• American Airlines' capital expenditures averaged $2.033 billion annually from 2020 to 2024, reaching a peak of $2.683 billion in 2024.
• Total capital expenditures for 2025 are projected to be between $3 billion and $3.5 billion, with aircraft capital expenditures expected to be between $2 billion and $2.5 billion.
• The primary focus of these expenditures includes the delivery of 40 to 50 new aircraft in 2025, purchases of used aircraft and spare engines, and strategic investments in customer experience enhancements like Flagship Suite seats, premium lounges, and AI for revenue management.