Roche Hopes For Melanoma Therapy Approval

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Swiss pharmaceutical giant Roche Holdings (NASDAQ:RHHBY) recently filed an application with the FDA to review its experimental drug Cobimetinib for the treatment of melanoma, in combination with already marketed drug Zelboraf. The therapy is meant to be used for patients who have a BRAF gene mutation which allows melanoma cells to grow. Melanoma is the deadliest form of skin cancer. Even though it accounts for less than 2% of all cancer cases in the U.S., it causes death in a majority cases. [1] It is disturbing that out of the seven most common cancers in the country, only melanoma has shown increase in incidence, going up by 1.9% annually between 2000 and 2009. [1] It is also one of the very few cancers with an increasing mortality rate. Moreover, approximately 86% of melanoma cases can be attributed to exposure to ultra-violet radiation from the Sun, which is something that’s easy to ignore. Considering these facts, there is a great need to address this disease and the demand is likely to be strong.

Our current price estimate for Roche stands at $38.54, implying a slight premium to the market price.

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Patient Pool Could Be Close To 1.7 Million In The U.S. And Europe Combined

Over 3.5 million cancers are diagnosed annually in the U.S. [1] Considering that melanoma accounts for less than 2% of these cases, we estimate that total number of melanoma cases would be somewhere close to 70,000. [1] U.K. and Europe have approximately 115,000 new melanoma cases diagnosed annually, which puts the total annual market for new cases at close to 185,000. However, the total market is much larger as it includes the current patient pool living with melanoma, which could be somewhere around 640,000 in the U.S. alone. Here is how we calculated this figure.

The risk of melanoma increases with age and the average age at which it is diagnosed is 61. U.S. demographic analysis indicates that there are approximately 46 million people aged 64 and above. For the sake of simplicity, we assume that there are about 50 million people living in the U.S. with age 61 and above. It makes sense to assume a heavily skewed distribution (skewed towards an age greater than 61) age of adults suffering from melanoma, considering that risk increases with age. We further assume that roughly 75% of the patients belong to this demographic. Given that new melanoma cases each year amount to 70,000 (as estimated before), new patients in the age group 61 and above could total close to 52,000. Assuming an average life span of 75 years, we conclude that the number of people living with melanoma in the age bracket 61 and above could be close to 735,000 (16 years x 52,000 cases per year). However, this calculation assumes that melanoma patients live full life span of 75 years, which is unrealistic. We further eliminate 30% of patients to account for reduced life expectancy due to melanoma. This gives us patient pool of 514,500. As this represents 75% of total patient pool, the number of people living with melanoma with age less than 61 could be more than 128,000. This puts the overall patient count in the U.S. at a little over 640,000. Considering this figure, the patient pool in Europe could be somewhere over 1 million assuming similar demographics and similar ratio as that of newly diagnosed cases per year. Thus, the total addressable market stands at somewhere around 1.7 million patients.

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Notes:
  1. http://www.skincancer.org/skin-cancer-information/skin-cancer-facts#melanoma [] [] [] []