Brace Yourselves, The Facebook IPO Is Coming May 17

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Reports suggest that Facebook is planning to go public on May 17, in what would possibly be the biggest internet IPO to date. [1] Earlier reports have pointed to a late May IPO, and as the date nears, the speculation has gotten louder. If the SEC finds no fault with Facebook’s paperwork, including its recent filings related to its Instagram acquisition, Facebook is set to go public on May 17. Another date in consideration seems to be May 24, but that’s only if the May 17 target date doesn’t work out in case of any unexpected developments.

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$100 billion. Because even a billion dollars isn’t cool anymore.

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Facebook is expected to go public at a $100 billion valuation. According to reports, Facebook valued itself internally at $104 billion, during discussions that led to the acquisition of Instagram for $1 billion. [2]

We currently have a $82 billion valuation for Facebook, which stands nearly 20% below its rumored $100 billion valuation. Text and display ads account for around 75% of its value, while virtual transactions account for 18%. Facebook will compete primarily with Google (NASDAQ:GOOG), Microsoft (NASDAQ:MSFT) and Yahoo (NASDAQ:YHOO) in the online advertising space.

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Notes:
  1. Facebook Targets May 17th For IPO Date, Techcrunch []
  2. Talks With Instagram Suggest a $104 Billion Valuation for Facebook, NYT []