Nike Stock Capital Return Hits $43 Bil

+5.78%
Upside
67.78
Market
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Trefis
NKE: Nike logo
NKE
Nike

In the last decade, Nike (NKE) stock has returned $43 Bil back to its shareholders through cold, hard cash via dividends and buybacks. Let’s look at some numbers and compare how this payout power stacks up against the market’s biggest capital-return machines.

As it turns out, NKE stock has returned the 68th highest amount to shareholders in history.

  NKE S&P Median
Dividends $8.2 Bil $4.5 Bil
Share Repurchase $35 Bil $5.7 Bil
Total Returned $43 Bil $9.4 Bil
Total Returned as % of Current Market Cap 43.5% 25.7%

Why should you care? Because dividends and share repurchases represent direct, tangible returns of capital to shareholders. They also signal management’s confidence in the company’s financial health and ability to generate sustainable cash flows. And there are more stocks like that. Here is a list of the top 10 companies ranked by total capital returned to shareholders via dividends and stock repurchases.

Top 10 Stocks By Total Shareholder Return

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  5. RL, TPR Look Smarter Buy Than Nike Stock
  6. Why TPR, LULU Could Outperform Nike Stock

  Total Money Returned As % Of Current Market Cap via Dividends via Share Repurchases
AAPL $847 Bil 20.7% $141 Bil $706 Bil
MSFT $368 Bil 10.4% $169 Bil $200 Bil
GOOGL $357 Bil 9.6% $15 Bil $342 Bil
XOM $212 Bil 42.7% $145 Bil $67 Bil
WFC $212 Bil 72.1% $58 Bil $153 Bil
META $183 Bil 11.1% $9.1 Bil $174 Bil
JPM $181 Bil 20.8% $0.0 $181 Bil
ORCL $161 Bil 30.1% $34 Bil $126 Bil
CVX $157 Bil 55.0% $99 Bil $58 Bil
JNJ $157 Bil 31.1% $104 Bil $52 Bil

For full ranking, visit Buybacks & Dividends Ranking

What do you notice here? The total capital returned to shareholders as a % of the current market cap appears inversely proportional to growth prospects for reinvestments. Stocks like Meta (META) and Microsoft (MSFT) are growing much faster, in a more predictable way, compared to the others, but they have returned a much lower fraction of their market cap to shareholders.

That’s the flip side to high capital returns. Sure, they are attractive, but you have to ask yourself the question: Am I sacrificing growth and sound fundamentals? With that in mind, let’s look at some numbers for NKE. (see Buy or Sell Nike Stock for more details)

Nike Fundamentals

  • Revenue Growth: -7.1% LTM and -0.3% last 3-year average.
  • Cash Generation: Nearly 6.5% free cash flow margin and 7.4% operating margin LTM.
  • Recent Revenue Shocks: The minimum annual revenue growth in the last 3 years for NKE was -7.1%.
  • Valuation: Nike stock trades at a P/E multiple of 35.6

  NKE S&P Median
Sector Consumer Discretionary
Industry Apparel, Accessories & Luxury Goods
PE Ratio 35.6 23.5

   
LTM* Revenue Growth -7.1% 6.0%
3Y Average Annual Revenue Growth -0.3% 5.4%
Min Annual Revenue Growth Last 3Y -7.1% 0.1%

   
LTM* Operating Margin 7.4% 18.8%
3Y Average Operating Margin 10.2% 18.3%
LTM* Free Cash Flow Margin 6.5% 13.4%

*LTM: Last Twelve Months

The table gives good overview of what you get from NKE stock, but what about the risk?

NKE Historical Risk

Nike isn’t immune to market shocks. It fell about 59% during the Dot-Com bubble and dropped 44% in the Global Financial Crisis. The 2018 correction? Roughly a 21% dip. Covid took it down nearly 40%, and the recent inflation shock slashed over 52%. Even solid companies like Nike face steep sell-offs when panic hits. Good fundamentals matter, but risk is always there.

But the risk is not limited to major market crashes. Stocks fall even when markets are good – think events like earnings, business updates, and outlook changes. Read NKE Dip Buyer Analyses to see how the stock has recovered from sharp dips in the past.

The Trefis High Quality (HQ) Portfolio, with a collection of 30 stocks, has a track record of comfortably outperforming its benchmark that includes all 3 – the S&P 500, S&P mid-cap, and Russell 2000 indices. Why is that? As a group, HQ Portfolio stocks provided better returns with less risk versus the benchmark index; less of a roller-coaster ride, as evident in HQ Portfolio performance metrics.