What Could Light a Fire Under Netflix Stock

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NFLX: Netflix logo
NFLX
Netflix

NFLX has demonstrated a pattern of sharp rallies, with multiple instances of gaining over 30% within two months. Notably, key years like 2012 and 2023 saw several such upswings, including rare >50% jumps. If these historical trends recur, similar catalysts could drive Netflix shares to strong new peaks, offering substantial return potential for investors.

Netflix, defying some recent jitters following its latest earnings, has seen its stock climb over 40% in the past year, underpinned by strong subscriber growth through successful ad-supported tiers and a robust content pipeline. This momentum, further fueled by a recent 10-for-1 stock split aimed at broadening investor access, positions the streaming giant for continued upside as it doubles down on diversified revenue streams and innovative engagement models.

Triggers That Could Boost The Stock

  • Ad Tier Growth: Rapid expansion of Netflix’s ad-supported tier, reaching over 190 million monthly active viewers, is set to significantly boost high-margin ad revenue, projected to more than double in 2025.
  • Gaming & Engage: Netflix’s pivot to TV-based party games and broader interactive content, with increased investment, can drive deeper user engagement and retention beyond traditional viewing.
  • Content Powerhouse: A packed 2025 content slate, including anticipated returns like *Stranger Things Season 5* and *Wednesday Season 2*, fueled by over $20 billion in content investment, will attract new subscribers and reduce churn.

NFLX stock may swing. A balanced asset allocation doesn’t. Trefis’ Boston-based, wealth management partner blends strategy and discipline to smooth out market noise.

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How Do Financials Look Right Now

It certainly helps if the fundamentals check out. For details on NFLX Read Buy or Sell NFLX Stock. Below are a few numbers that matter.

  • Revenue Growth: 15.4% LTM and 11.4% last 3-year average.
  • Cash Generation: Nearly 20.7% free cash flow margin and 29.1% operating margin LTM.
  • Valuation: Netflix stock trades at a P/E multiple of 46.2

  NFLX S&P Median
Sector Communication Services
Industry Movies & Entertainment
PE Ratio 46.2 23.6

   
LTM* Revenue Growth 15.4% 6.1%
3Y Average Annual Revenue Growth 11.4% 5.4%

   
LTM* Operating Margin 29.1% 18.8%
3Y Average Operating Margin 24.4% 18.2%
LTM* Free Cash Flow Margin 20.7% 13.5%

*LTM: Last Twelve Months

But How Does The Stock Do In Bad Times?

When sizing up risk for Netflix, it’s useful to look at how the stock reacts during major market sell-offs. NFLX fell around 56% in the Global Financial Crisis and took a 76% hit during the Inflation Shock in 2022. The 2018 Correction and Covid Pandemic also hit it hard, with drops of about 44% and 23% respectively. Even with all the growth and hype, Netflix isn’t immune when the market turns south. Downturns hit deep, showing that strong fundamentals can only shield so much in a panic.

But the risk is not limited to major market crashes. Stocks fall even when markets are good – think events like earnings, business updates, and outlook changes. Read NFLX Dip Buyer Analyses to see how the stock has recovered from sharp dips in the past.

The Trefis High Quality (HQ) Portfolio, with a collection of 30 stocks, has a track record of comfortably outperforming its benchmark that includes all 3 – the S&P 500, S&P mid-cap, and Russell 2000 indices. Why is that? As a group, HQ Portfolio stocks provided better returns with less risk versus the benchmark index; less of a roller-coaster ride, as evident in HQ Portfolio performance metrics.