Mattel Stock Drop Looks Sharp, But How Deep Can It Go?

MAT: Mattel logo
MAT
Mattel

Mattel (MAT) stock is down 25.0% in a day. The recent slide reflects renewed concerns around Mattel’s missed earnings, weak 2026 guidance, and slower Barbie sales, but sharp drops like this often raise a tougher question: is the weakness temporary, or a sign of deeper cracks in the story?

Before judging its downturn reslience, let’s look at where Mattel stands today.

  • Size: Mattel is a $5.0 Bil company with $5.2 Bil in revenue currently trading at $15.80.
  • Fundamentals: Last 12 month revenue growth of -2.4% and operating margin of 10.8%.
  • Liquidity: Has Debt to Equity ratio of 0.54 and Cash to Assets ratio of 0.1
  • Valuation: Mattel stock is currently trading at P/E multiple of 11.5 and P/EBIT multiple of 8.3
  • Has returned (median) 43.8% within a year following sharp dips since 2010. See MAT Dip Buy Analysis.

These metrics point to a Weak operational performance, alongside Low valuation – making the stock Fairly Priced. For details, see Buy or Sell MAT Stock

That brings us to the key consideration for investors worried about this fall: how resilient is MAT stock if markets turn south? This is where our downturn resilience framework comes in. Suppose MAT stock falls another 20-30% to $11 – can investors comfortably hold on? Turns out, the stock has fared worse than the S&P 500 index during various economic downturns, based on (a) how much the stock fell and, (b) how quickly it recovered. Below, we dive deeper into each such downturn.

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Trefis

2022 Inflation Shock

  • MAT stock fell 40.7% from a high of $26.97 on 4 May 2022 to $16.00 on 15 March 2023 vs. a peak-to-trough decline of 25.4% for the S&P 500.
  • The stock is yet to recover to its pre-Crisis high
  • The highest the stock has reached since then is $22.32 on 4 September 2023 , and currently trades at $15.80

  MAT S&P 500
% Change from Pre-Recession Peak -40.7% -25.4%
Time to Full Recovery Not Fully Recovered 464 days

 
2020 Covid Pandemic

  • MAT stock fell 50.7% from a high of $14.68 on 14 January 2020 to $7.23 on 23 March 2020 vs. a peak-to-trough decline of 33.9% for the S&P 500.
  • However, the stock fully recovered to its pre-Crisis peak by 19 November 2020

  MAT S&P 500
% Change from Pre-Recession Peak -50.7% -33.9%
Time to Full Recovery 241 days 148 days

 
2018 Correction

  • MAT stock fell 70.8% from a high of $31.56 on 25 January 2017 to $9.20 on 27 August 2019 vs. a peak-to-trough decline of 19.8% for the S&P 500.
  • The stock is yet to recover to its pre-Crisis high

  MAT S&P 500
% Change from Pre-Recession Peak -70.8% -19.8%
Time to Full Recovery Not Fully Recovered 120 days

 
2008 Global Financial Crisis

  • MAT stock fell 64.8% from a high of $29.65 on 5 April 2007 to $10.45 on 5 March 2009 vs. a peak-to-trough decline of 56.8% for the S&P 500.
  • However, the stock fully recovered to its pre-Crisis peak by 31 January 2012

  MAT S&P 500
% Change from Pre-Recession Peak -64.8% -56.8%
Time to Full Recovery 1,062 days 1,480 days

 
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