Coupang Stock Drop Looks Sharp, But How Deep Can It Go?
Coupang (CPNG) stock is down 15.9% in 21 trading days. The recent slide reflects renewed concerns around a massive data breach and CEO exit, but sharp drops like this often raise a tougher question: is the weakness temporary, or a sign of deeper cracks in the story?
Before judging its downturn reslience, let’s look at where Coupang stands today.
- Size: Coupang is a $41 Bil company with $34 Bil in revenue currently trading at $22.43.
- Fundamentals: Last 12 month revenue growth of 16.6% and operating margin of 2.3%.
- Liquidity: Has Debt to Equity ratio of 0.12 and Cash to Assets ratio of 0.39
- Valuation: Coupang stock is currently trading at P/E multiple of 104.8 and P/EBIT multiple of 42.4
- Has returned (median) 45.9% within a year following sharp dips since 2010. See CPNG Dip Buy Analysis.
These metrics point to a Moderate operational performance, alongside Moderate valuation – making the stock Fairly Priced. For details, see Buy or Sell CPNG Stock
That brings us to the key consideration for investors worried about this fall: how resilient is CPNG stock if markets turn south? This is where our downturn resilience framework comes in. Suppose CPNG stock falls another 20-30% to $16 – can investors comfortably hold on? Turns out, the stock has fared much worse than the S&P 500 index during various economic downturns, based on (a) how much the stock fell and, (b) how quickly it recovered. Below, we dive deeper into each such downturn.
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2022 Inflation Shock
- CPNG stock fell 81.5% from a high of $50.45 on 15 March 2021 to $9.35 on 9 May 2022 vs. a peak-to-trough decline of 25.4% for the S&P 500.
- The stock is yet to recover to its pre-Crisis high
- The highest the stock has reached since then is $33.53 on 17 September 2025 , and currently trades at $22.43
| CPNG | S&P 500 | |
|---|---|---|
| % Change from Pre-Recession Peak | -81.5% | -25.4% |
| Time to Full Recovery | Not Fully Recovered | 464 days |
Feeling jittery about CPNG stock? Consider portfolio approach.
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