How Does BF-B Stack Up Against Its Peers?
Here is how Brown-Forman (BF-B) stacks up against its peers in size, valuation, growth and margin.
- BF-B’s operating margin of 29.3% is high, lower than most peers – trailing STZ (31.7%).
- BF-B’s revenue growth of -3.5% in the last 12 months is negative, lagging KO, PEP, KDP, STZ.
- BF-B’s stock is down 37.2% in last 1 year, and trades at a PE of 15.5; it underperformed KO, PEP, KDP.
As a quick background, Brown-Forman provides manufacturing, distilling, bottling, importing, exporting, marketing, and sales of various alcoholic beverages under multiple renowned brands.
| BF-B | KO | PEP | KDP | STZ | |
|---|---|---|---|---|---|
| Market Cap ($ Bil) | 13.0 | 290.2 | 194.3 | 37.5 | 26.0 |
| Revenue ($ Bil) | 3.9 | 47.1 | 91.7 | 15.8 | 10.1 |
| PE Ratio | 15.5 | 23.8 | 25.7 | 24.4 | -58.7 |
| LTM Revenue Growth | -3.5% | 1.3% | -0.3% | 4.6% | -0.5% |
| LTM Operating Margin | 29.3% | 30.6% | 13.5% | 21.5% | 31.7% |
| LTM FCF Margin | 14.8% | -1.5% | 7.7% | 10.0% | 20.5% |
| 12M Market Return | -37.2% | -2.4% | -17.0% | -23.0% | -40.1% |
Why does this matter? BF-B just went down -10.3% in a month – peer comparison puts stock performance, valuation, and financials in context – highlighting whether it is truly outperforming, lagging behind, and above all – can this continue? Read Buy or Sell BF-B Stock to see if Brown-Forman is really a falling knife. Sharp dips often come with rebound opportunities – see how the stock has dipped and recovered in the past through BF-B Dip Buyer Analysis lens.
While peer comparison is critical Trefis High Quality Portfolio evaluates much more, and is designed to reduce stock-specific risks while giving upside exposure.
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Revenue Growth Comparison
| LTM | 2025 | 2024 | 2023 | 2022 | |
|---|---|---|---|---|---|
| BF-B | -3.5% | -4.9% | -1.2% | 7.5% | |
| KO | 1.3% | – | 2.9% | 6.4% | 11.3% |
| PEP | -0.3% | – | 0.4% | 5.9% | 8.7% |
| KDP | 4.6% | – | 3.6% | 5.4% | 10.8% |
| STZ | -0.5% | 2.5% | 5.4% | 7.2% |
Operating Margin Comparison
| LTM | 2025 | 2024 | 2023 | 2022 | |
|---|---|---|---|---|---|
| BF-B | 29.3% | 29.4% | 27.5% | 26.7% | |
| KO | 30.6% | – | 29.8% | 28.6% | 28.0% |
| PEP | 13.5% | – | 14.1% | 14.1% | 13.1% |
| KDP | 21.5% | – | 21.6% | 21.6% | 19.8% |
| STZ | 31.7% | 33.0% | 32.0% | 30.1% |
PE Ratio Comparison
| LTM | 2025 | 2024 | 2023 | 2022 | |
|---|---|---|---|---|---|
| BF-B | 15.5 | 20.7 | 26.6 | 40.2 | |
| KO | 23.8 | – | 25.2 | 23.8 | 28.9 |
| PEP | 25.7 | – | 21.8 | 25.8 | 28.0 |
| KDP | 24.4 | – | 30.4 | 21.4 | 35.2 |
| STZ | -58.7 | -492.7 | 25.7 | -628.5 |
The Trefis High Quality (HQ) Portfolio, with a collection of 30 stocks, has a track record of comfortably outperforming its benchmark that includes all 3 – the S&P 500, S&P mid-cap, and Russell 2000 indices. Why is that? As a group, HQ Portfolio stocks provided better returns with less risk versus the benchmark index; less of a roller-coaster ride, as evident in HQ Portfolio performance metrics.