Ollie’s Bargain Outlet vs Amazon.com: Which Is the Stronger Buy Today?

+35.18%
Upside
233
Market
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Trefis
AMZN: Amazon.com logo
AMZN
Amazon.com

Amazon.com fell -15% during the past Month. You may be tempted to buy more, or may want to reduce your exposure. But there is an entirely different perspective you might be missing. Is there a better alternative? Turns out, its peer Ollie’s Bargain Outlet gives you more. Ollie’s Bargain Outlet (OLLI) stock offers superior revenue growth across key periods, better profitability, and relatively lower valuation vs Amazon.com (AMZN) stock, suggesting you may be better off investing in OLLI

  • OLLI’s quarterly revenue growth was 18.6%, vs. AMZN’s 13.6%.
  • In addition, its Last 12 Months revenue growth came in at 12.6%, ahead of AMZN’s 12.4%.
  • OLLI leads on profitability over both periods – LTM margin of 12.0% and 3-year average of 11.6%.

These differences become even clearer when you look at the financials side by side. The table highlights how AMZN’s fundamentals stack up against those of OLLI on growth, margins, momentum, and valuation multiples.

Trefis: AMZN Stock Insights

Valuation & Performance Overview

  AMZN OLLI Preferred
     
Valuation      
P/EBIT Ratio 27.8 21.8 OLLI
     
Revenue Growth      
Last Quarter 13.6% 18.6% OLLI
Last 12 Months 12.4% 12.6% OLLI
Last 3 Year Average 11.7% 12.6% OLLI
     
Operating Margins      
Last 12 Months 11.2% 12.0% OLLI
Last 3 Year Average 9.4% 11.6% OLLI
     
Momentum      
Last 3 Year Return 122.4% 82.3% AMZN

Note: For “Last 3 Year Return” metric, preferred stock is one with higher returns unless the returns are too high (>300%) which creates risk of sell off.
See more revenue details: AMZN Revenue Comparison | OLLI Revenue Comparison
See more margin details: AMZN Operating Income Comparison | OLLI Operating Income Comparison

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See detailed fundamentals on Buy or Sell OLLI Stock and Buy or Sell AMZN Stock. Below we compare market return and related metrics across years.

Historical Market Performance

  2021 2022 2023 2024 2025 2026 Total [1] Avg Best
Returns
AMZN Return 2% -50% 81% 44% 5% -9% 29%    
OLLI Return -37% -8% 62% 45% -0% -3% 30%    
S&P 500 Return 27% -19% 24% 23% 16% 1% 85%   <===
Monthly Win Rates [3]
AMZN Win Rate 50% 25% 83% 75% 42% 50%   54%  
OLLI Win Rate 42% 42% 83% 50% 58% 50%   54%  
S&P 500 Win Rate 75% 42% 67% 75% 67% 100%   71% <===
Max Drawdowns [4]
AMZN Max Drawdown -9% -51% -1% -5% -24% -14%   -17%  
OLLI Max Drawdown -43% -26% -0% -10% -12% -3%   -16%  
S&P 500 Max Drawdown -1% -25% -1% -2% -15% -1%   -7% <===

[1] Cumulative total returns since the beginning of 2021
[2] 2026 data is for the year up to 2/26/2026 (YTD)
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year

No matter how good the numbers, stock investment is never a smooth ride. There is a risk you must factor in. Read OLLI Dip Buyer Analyses and AMZN Dip Buyer Analyses to see how these stocks have fallen and recovered in the past.

Still not sure about AMZN or OLLI? Consider portfolio approach.

Portfolios Are The Smarter Way To Invest

Individual stocks can soar or tank but one thing matters: staying invested. The right portfolio can help you stay invested, capture upside and mitigate the downside associated with any individual stock.

The Trefis High Quality (HQ) Portfolio, with a collection of 30 stocks, has a track record of comfortably outperforming its benchmark that includes all 3 – the S&P 500, S&P mid-cap, and Russell 2000 indices. Why is that? HQ Portfolio has posted more than 105% in cumulative return since inception, with less risk versus the benchmark index, as evident in HQ Portfolio performance metrics.