Does Amazon.com Stock Lead the Pack?

+27.77%
Upside
230
Market
294
Trefis
AMZN: Amazon.com logo
AMZN
Amazon.com

With Amazon.com surging 9.6% in a Day, it makes sense to re-evaluate vs its peers. Consistently assessing alternatives is core to a sound investment approach. Here is how Amazon.com (AMZN) stock stacks up against its peers in size, valuation, growth and margin.

  • AMZN’s operating margin of 11.4% is strong, lower than most peers – trailing MSFT (46.3%).
  • AMZN’s revenue growth of 10.9% in the last 12 months is strong, outpacing AAPL, WMT, BABA, W but lagging MSFT.
  • AMZN’s stock gained 31.0% over the past year and trades at a PE of 36.8, though peers like BABA, W delivered stronger returns.

As a quick background, Amazon.com provides retail sales of consumer products and subscriptions globally, operates cloud services, and manufactures electronic devices like Kindles, Fire tablets, Fire TVs, Rings, and Echo.

A single stock can be risky, but there is a huge value to a broader, diversified approach we take with the Trefis High Quality Portfolio. We go beyond just equities. Is a portfolio of 10% commodities, 10% gold, and 2% crypto in addition to equities and bonds likely to return more during the next 1-3 years, and protect you better if markets crash 20%? We have crunched the numbers.

  AMZN MSFT AAPL WMT BABA W
Market Cap ($ Bil) 2,597.8 3,848.9 4,029.3 807.2 395.6 13.5
Revenue ($ Bil) 670.0 293.8 408.6 693.2 1,000.8 12.2
PE Ratio 36.8 36.7 40.6 37.8 2.7 -41.4
LTM Revenue Growth 10.9% 15.6% 6.0% 4.2% 5.3% 3.4%
LTM Operating Margin 11.4% 46.3% 31.9% 4.2% 14.6% -0.5%
LTM FCF Margin 2.0% 26.6% 23.5% 2.0% 15.0% 2.3%
12M Market Return 31.0% 28.4% 20.2% 24.7% 76.9% 141.7%

Why does this matter? AMZN just went up 9.8% in a month – peer comparison puts stock performance, valuation, and financials in context – highlighting whether it is truly outperforming, lagging behind, and above all – can this continue? Read Buy or Sell AMZN Stock to see if Amazon.com holds up as a quality investment. Furthermore, there is always a risk of fall after a strong rally – see how the stock has dipped and recovered in the past through AMZN Dip Buyer Analysis lens.

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  5. With Amazon.com Stock Sliding, Have You Assessed The Risk?
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Revenue Growth Comparison

  LTM 2025 2024 2023 2022
AMZN 10.9% 11.0% 11.8% 9.4%
MSFT 15.6% 14.9% 15.7% 6.9%  
AAPL 6.0% 2.0% -2.8% 7.8%
WMT 4.2% 5.1% 6.0% 6.7%  
BABA 5.3% 5.9% 8.3% 1.8%  
W 3.4% -1.3% -1.8% -10.9%

Operating Margin Comparison

  LTM 2025 2024 2023 2022
AMZN 11.4% 10.8% 6.4% 2.4%
MSFT 46.3% 45.6% 44.6% 41.8%  
AAPL 31.9% 31.5% 29.8% 30.3%
WMT 4.2% 4.3% 4.2% 3.3%  
BABA 14.6% 14.8% 13.2% 11.9%  
W -0.5% -2.9% -6.1% -10.8%

PE Ratio Comparison

  LTM 2025 2024 2023 2022
AMZN 36.8 38.8 51.5 -314.4
MSFT 36.7 30.8 31.7 24.7  
AAPL 40.6 41.0 31.3 21.1
WMT 37.8 37.4 27.4 33.1  
BABA 2.7 1.5 2.4 3.2  
W -41.4 -11.1 -9.5 -2.6

While peer comparison is critical, the Trefis High Quality (HQ) Portfolio, with a collection of 30 stocks, has a track record of comfortably outperforming its benchmark that includes all 3 — the S&P 500, S&P mid-cap, and Russell 2000 indices. Why is that? As a group, HQ Portfolio stocks provided better returns with less risk versus the benchmark index; less of a roller-coaster ride, as evident in HQ Portfolio performance metrics.