Airbnb vs Booking: Which Stock Could Rally?
Airbnb surged 16% during the past Month. You may be tempted to buy more, or may want to reduce your exposure. But there is an entirely different perspective you might be missing. Is there a better alternative? Turns out, its peer Booking gives you more. Booking (BKNG) stock offers superior revenue growth across key periods, better profitability, and relatively lower valuation vs Airbnb (ABNB) stock, suggesting you may be better off investing in BKNG
- BKNG’s quarterly revenue growth was 12.7%, vs. ABNB’s 9.7%.
- In addition, its Last 12 Months revenue growth came in at 13.0%, ahead of ABNB’s 10.2%.
- BKNG leads on profitability over both periods – LTM margin of 34.5% and 3-year average of 31.4%.
These differences become even clearer when you look at the financials side by side. The table highlights how ABNB’s fundamentals stack up against those of BKNG on growth, margins, momentum, and valuation multiples.
Valuation & Performance Overview
| ABNB | BKNG | Preferred | |
|---|---|---|---|
| Valuation | |||
| P/EBIT Ratio | 30.3 | 19.3 | BKNG |
| Revenue Growth | |||
| Last Quarter | 9.7% | 12.7% | BKNG |
| Last 12 Months | 10.2% | 13.0% | BKNG |
| Last 3 Year Average | 14.2% | 17.8% | BKNG |
| Operating Margins | |||
| Last 12 Months | 22.6% | 34.5% | BKNG |
| Last 3 Year Average | 20.4% | 31.4% | BKNG |
| Momentum | |||
| Last 3 Year Return | 49.6% | 180.3% | BKNG |
Note: For “Last 3 Year Return” metric, preferred stock is one with higher returns unless the returns are too high (>300%) which creates risk of sell off.
See more revenue details: ABNB Revenue Comparison | BKNG Revenue Comparison
See more margin details: ABNB Operating Income Comparison | BKNG Operating Income Comparison
See detailed fundamentals on Buy or Sell BKNG Stock and Buy or Sell ABNB Stock. Below we compare market return and related metrics across years.
Historical Market Performance
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Total [1] | Avg | Best | |
|---|---|---|---|---|---|---|---|---|---|
| Returns | |||||||||
| ABNB Return | � | 13% | -49% | 59% | -3% | 2% | � | <=== | |
| BKNG Return | 8% | 8% | -16% | 76% | 41% | 8% | 165% | ||
| S&P 500 Return | 16% | 27% | -19% | 24% | 23% | 15% | 110% | ||
| Monthly Win Rates [3] | |||||||||
| ABNB Win Rate | � | 58% | 33% | 67% | 58% | 58% | � | <=== | |
| BKNG Win Rate | 50% | 58% | 50% | 75% | 58% | 50% | 57% | ||
| S&P 500 Win Rate | 58% | 75% | 42% | 67% | 75% | 73% | 65% | ||
| Max Drawdowns [4] | |||||||||
| ABNB Max Drawdown | � | -10% | -50% | -1% | -17% | -20% | � | <=== | |
| BKNG Max Drawdown | -44% | -15% | -32% | 0% | -6% | -16% | -19% | ||
| S&P 500 Max Drawdown | -31% | -1% | -25% | -1% | -2% | -15% | -12% | ||
[1] Cumulative total returns since the beginning of 2020
[2] 2025 data is for the year up to 12/18/2025 (YTD)
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
No matter how good the numbers, stock investment is never a smooth ride. There is a risk you must factor in. Read BKNG Dip Buyer Analyses and ABNB Dip Buyer Analyses to see how these stocks have fallen and recovered in the past.
Still not sure about ABNB or BKNG? Consider portfolio approach.
A Multi Asset Portfolio Beats Picking Stocks Alone
Stocks soar and sink but bonds commodities and other assets balance the ride. A multi asset portfolio keeps returns steadier and reduces single market risk.
The asset allocation framework of Trefis’ Boston-based, wealth management partner yielded positive returns during the 2008-09 period when the S&P lost more than 40%. Our partner’ strategy now includes Trefis High Quality Portfolio, which has a track record of comfortably outperforming its benchmark that includes all 3 – the S&P 500, S&P mid-cap, and Russell 2000 indices