Tearsheet

Frontdoor (FTDR)


Market Price (4/8/2026): $55.02 | Market Cap: $3.9 Bil
Sector: Consumer Discretionary | Industry: Specialized Consumer Services

Frontdoor (FTDR)


Market Price (4/8/2026): $55.02
Market Cap: $3.9 Bil
Sector: Consumer Discretionary
Industry: Specialized Consumer Services

Investment Highlights Why It Matters Detailed financial logic regarding cash flow yields vs trend-riding momentum.

0

Attractive yield
Total YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 6.5%, FCF Yield is 9.9%

Strong revenue growth
Rev Chg LTMRevenue Change % Last Twelve Months (LTM) is 13%

Attractive cash flow generation
CFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 20%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 19%

Low stock price volatility
Vol 12M is 42%

Megatrend and thematic drivers
Megatrends include Smart Buildings & Proptech. Themes include IoT for Buildings, Building Management Systems, and Real Estate Data Analytics.

Key risks
FTDR key risks include [1] significant indebtedness of approximately $2.5 billion that limits financial flexibility and [2] a heavy operational dependence on its large network of independent contractors for service delivery.

0 Attractive yield
Total YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 6.5%, FCF Yield is 9.9%
1 Strong revenue growth
Rev Chg LTMRevenue Change % Last Twelve Months (LTM) is 13%
2 Attractive cash flow generation
CFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 20%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 19%
3 Low stock price volatility
Vol 12M is 42%
4 Megatrend and thematic drivers
Megatrends include Smart Buildings & Proptech. Themes include IoT for Buildings, Building Management Systems, and Real Estate Data Analytics.
5 Key risks
FTDR key risks include [1] significant indebtedness of approximately $2.5 billion that limits financial flexibility and [2] a heavy operational dependence on its large network of independent contractors for service delivery.

Valuation, Metrics & Events

Price Chart

Why The Stock Moved

Qualitative Assessment

AI Analysis | Feedback

Frontdoor (FTDR) stock has lost about 5% since 12/31/2025 because of the following key factors:

1. Frontdoor's cautious 2026 revenue guidance fell short of analyst expectations, tempering investor enthusiasm despite a strong Q4 2025 earnings beat.

On February 26, 2026, Frontdoor reported fourth-quarter 2025 earnings per share (EPS) of $0.23, surpassing analyst consensus estimates of $0.11 to $0.13. Revenue also exceeded expectations, reaching $433 million against estimates of $421.59 million to $429.9 million. However, the company's outlook for 2026 disappointed investors. Frontdoor projected first-quarter 2026 revenue between $440 million and $445 million, with the midpoint of $442.5 million falling below the analyst consensus of $457.1 million to $466.3 million. Similarly, the full-year 2026 revenue guidance of $2.155 billion to $2.195 billion was below the analyst consensus of $2.2 billion to $2.246 billion, leading to a muted market reaction.

2. Increased servicing costs and persistent contractor shortages posed headwinds for profitability and operational efficiency.

Frontdoor's fourth-quarter 2025 financial results included $7 million of higher contract claims costs, attributed primarily to low-single-digit cost inflation and a higher number of service requests per customer. The broader home services industry also faced significant challenges in early 2026, including a projected deficit of 110,000 licensed technicians. These rising servicing costs and contractor shortages were identified as ongoing risks for Frontdoor, potentially pressuring its margins and ability to meet demand.

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Stock Movement Drivers

Fundamental Drivers

The -4.7% change in FTDR stock from 12/31/2025 to 4/7/2026 was primarily driven by a -5.0% change in the company's Net Income Margin (%).
(LTM values as of)123120254072026Change
Stock Price ($)57.6954.99-4.7%
Change Contribution By: 
Total Revenues ($ Mil)2,0422,0922.4%
Net Income Margin (%)12.9%12.2%-5.0%
P/E Multiple16.015.4-3.7%
Shares Outstanding (Mil)73721.7%
Cumulative Contribution-4.7%

LTM = Last Twelve Months as of date shown

Market Drivers

12/31/2025 to 4/7/2026
ReturnCorrelation
FTDR-4.7% 
Market (SPY)-5.4%14.8%
Sector (XLY)-9.7%35.0%

Fundamental Drivers

The -18.3% change in FTDR stock from 9/30/2025 to 4/7/2026 was primarily driven by a -20.1% change in the company's P/E Multiple.
(LTM values as of)93020254072026Change
Stock Price ($)67.2954.99-18.3%
Change Contribution By: 
Total Revenues ($ Mil)1,9662,0926.4%
Net Income Margin (%)13.1%12.2%-6.4%
P/E Multiple19.215.4-20.1%
Shares Outstanding (Mil)74722.7%
Cumulative Contribution-18.3%

LTM = Last Twelve Months as of date shown

Market Drivers

9/30/2025 to 4/7/2026
ReturnCorrelation
FTDR-18.3% 
Market (SPY)-2.9%17.7%
Sector (XLY)-9.9%28.1%

Fundamental Drivers

The 43.1% change in FTDR stock from 3/31/2025 to 4/7/2026 was primarily driven by a 24.1% change in the company's P/E Multiple.
(LTM values as of)33120254072026Change
Stock Price ($)38.4254.9943.1%
Change Contribution By: 
Total Revenues ($ Mil)1,8442,09213.4%
Net Income Margin (%)12.7%12.2%-4.0%
P/E Multiple12.415.424.1%
Shares Outstanding (Mil)76725.9%
Cumulative Contribution43.1%

LTM = Last Twelve Months as of date shown

Market Drivers

3/31/2025 to 4/7/2026
ReturnCorrelation
FTDR43.1% 
Market (SPY)16.3%29.4%
Sector (XLY)9.8%36.1%

Fundamental Drivers

The 97.2% change in FTDR stock from 3/31/2023 to 4/7/2026 was primarily driven by a 186.6% change in the company's Net Income Margin (%).
(LTM values as of)33120234072026Change
Stock Price ($)27.8854.9997.2%
Change Contribution By: 
Total Revenues ($ Mil)1,6632,09225.8%
Net Income Margin (%)4.3%12.2%186.6%
P/E Multiple31.915.4-51.8%
Shares Outstanding (Mil)817213.4%
Cumulative Contribution97.2%

LTM = Last Twelve Months as of date shown

Market Drivers

3/31/2023 to 4/7/2026
ReturnCorrelation
FTDR97.2% 
Market (SPY)63.3%32.1%
Sector (XLY)47.4%33.7%

Return vs. Risk

Price Returns Compared

 202120222023202420252026Total [1]
Returns
FTDR Return-27%-43%69%55%6%-3%11%
Peers Return24%-42%33%14%21%-17%10%
S&P 500 Return27%-19%24%23%16%-3%76%

Monthly Win Rates [3]
FTDR Win Rate33%33%58%50%58%75% 
Peers Win Rate62%38%53%48%55%50% 
S&P 500 Win Rate75%42%67%75%67%50% 

Max Drawdowns [4]
FTDR Max Drawdown-35%-47%0%-16%-32%-10% 
Peers Max Drawdown-12%-52%-25%-26%-27%-24% 
S&P 500 Max Drawdown-1%-25%-1%-2%-15%-7% 


[1] Cumulative total returns since the beginning of 2021
[2] Peers: FAF, ORI, FNF, ANGI, PRCH. See FTDR Returns vs. Peers.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2026 data is for the year up to 4/7/2026 (YTD)

How Low Can It Go

Unique KeyEventFTDRS&P 500
2022 Inflation Shock2022 Inflation Shock  
2022 Inflation Shock% Loss% Loss-66.4%-25.4%
2022 Inflation Shock% Gain to Breakeven% Gain to Breakeven197.5%34.1%
2022 Inflation ShockTime to BreakevenTime to Breakeven686 days464 days
2020 Covid Pandemic2020 Covid Pandemic  
2020 Covid Pandemic% Loss% Loss-36.9%-33.9%
2020 Covid Pandemic% Gain to Breakeven% Gain to Breakeven58.6%51.3%
2020 Covid PandemicTime to BreakevenTime to Breakeven221 days148 days
2018 Correction2018 Correction  
2018 Correction% Loss% Loss-56.6%-19.8%
2018 Correction% Gain to Breakeven% Gain to Breakeven130.4%24.7%
2018 CorrectionTime to BreakevenTime to Breakeven265 days120 days

Compare to FAF, ORI, FNF, ANGI, PRCH

In The Past

Frontdoor's stock fell -66.4% during the 2022 Inflation Shock from a high on 2/12/2021. A -66.4% loss requires a 197.5% gain to breakeven.

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About Frontdoor (FTDR)

Frontdoor, Inc. provides home service plans in the United States. The company's home service plans cover the repair or replacement of principal components of approximately 20 home systems and appliances, including electrical, plumbing, water heaters, refrigerators, dishwashers, and ranges/ovens/cooktops, as well as electronics, pools, and spas and pumps; and central heating, ventilation, and air conditioning systems. It also offers ProConnect on-demand home services business and Streem, a technology platform that uses augmented reality, computer vision, and machine learning that helps home service professionals quickly and accurately diagnose breakdowns and complete repairs. The company serves homeowners under the American Home Shield, HSA, Landmark Home Warranty, OneGuard, Frontdoor, and Streem brands. The company was founded in 1971 and is headquartered in Memphis, Tennessee.

AI Analysis | Feedback

Analogy 1: AAA for your home

Analogy 2: AppleCare for your entire house

AI Analysis | Feedback

  • Home Service Plans: These plans cover the repair or replacement of principal components of major home systems and appliances.
  • ProConnect: An on-demand home services business connecting homeowners with professionals for various home repairs.
  • Streem: A technology platform that uses augmented reality, computer vision, and machine learning to help home service professionals diagnose breakdowns and complete repairs.

AI Analysis | Feedback

Frontdoor (FTDR) primarily serves individuals. Its major customers can be categorized as follows:

  1. Homeowners purchasing comprehensive service plans: These are individuals who subscribe to annual contracts (e.g., under the American Home Shield, HSA, Landmark Home Warranty, and OneGuard brands) to cover the repair or replacement of major home systems and appliances. They seek peace of mind, budgeting predictability, and convenience in managing potential home repairs.

  2. Homeowners utilizing on-demand home services: This category includes individuals who need immediate repairs or maintenance for specific issues and may use Frontdoor's ProConnect service to connect with home service professionals for ad-hoc services, often outside of a long-term plan.

  3. Homebuyers and Sellers: Homeowners who purchase or receive home service plans (often as part of a real estate transaction) to provide coverage during the home buying or selling process. These plans offer protection against unforeseen system or appliance breakdowns for a specified period, benefiting both parties in a real estate deal.

AI Analysis | Feedback

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AI Analysis | Feedback

Bill Cobb, Chairman, Chief Executive Officer

Bill Cobb was appointed Chief Executive Officer of Frontdoor in June 2022 and also serves as Chairman of the Board. He joined Frontdoor's board of directors in October 2018 and previously served on the board of its former parent company, ServiceMaster Global Holdings, Inc., from April 2018 until Frontdoor's separation in October 2018. Before Frontdoor, he held significant leadership roles including president and chief executive officer of H&R Block, Inc. from 2011 to 2017. From 2000 to 2008, he held various leadership positions at eBay, Inc., including president of eBay Marketplaces North America. Earlier in his career (1987-2000), Cobb held marketing and executive roles at PepsiCo and Tricon Global Restaurants, such as senior vice president and chief marketing officer for Tricon International and Pizza Hut. He currently serves on the board of directors of Deluxe Corporation.

Jason Bailey, Senior Vice President and Chief Financial Officer

Jason Bailey was appointed Senior Vice President and Chief Financial Officer of Frontdoor, effective November 10, 2025. He brings over 25 years of progressive leadership experience in finance and public accounting, with more than 15 years spent at Frontdoor and its former publicly traded parent, ServiceMaster. Prior to his current role, Bailey served as Vice President, Finance for Frontdoor. His professional background also includes 11 years in public accounting with Deloitte and Arthur Andersen.

Kathy Collins, Senior Vice President and Chief Revenue Officer

Kathy Collins was promoted to Senior Vice President and Chief Revenue Officer, effective January 1, 2024. In this role, she is responsible for overseeing and optimizing all revenue-generating activities for Frontdoor's brands, including product and service development, sales, marketing, and corporate partnerships. Previously, she served as the Senior Vice President and Chief Brand Officer for Frontdoor.

Evan Iverson, Senior Vice President and Chief Operations Officer

Evan Iverson was promoted to Senior Vice President and Chief Operations Officer, effective January 1, 2024. He is responsible for overseeing all day-to-day operational functions for the American Home Shield and Frontdoor brands, with a focus on enhancing contractor and member experiences. Iverson joined Frontdoor in January 2019 as Vice President of Operations and subsequently held positions as Vice President of Contractor Relations and Senior Vice President of Contractor Engagement.

Bala Ganesh, Senior Vice President and Chief Technology Officer

Dr. Bala Ganesh assumed the role of Senior Vice President and Chief Technology Officer for Frontdoor in July 2025. Prior to this, he served as a Frontdoor board director from July 2023 to June 2025. His previous experience includes serving as Chief Technology Officer at OnTrac Logistics and as a Partner at AKF Consulting LLC, a technology consulting firm. He also spent over 10 years at United Parcel Service (UPS) in various technology leadership positions, including Vice President of Engineering, Vice President of Advanced Technology, and Vice President of Advanced Analytics and Revenue Management.

AI Analysis | Feedback

The key risks to Frontdoor's business operations include its sensitivity to macroeconomic and housing market conditions, the rising cost of repairs and reliance on its contractor network, and intense competition within the home services industry.
  • Macroeconomic Conditions and Housing Market Sensitivity: Frontdoor's business is highly susceptible to broader economic conditions and trends in the housing market. Economic downturns, fluctuations in interest rates, and a cooling housing market can directly lead to reduced consumer spending on home service plans and a decrease in demand for new home warranties. This sensitivity can impact both customer acquisition and retention.
  • Rising Costs and Contractor Dependence: The company's profitability is significantly affected by the cost of repairs and replacements of covered home systems and appliances, including the cost of labor and parts. Inflationary pressures and potential tariffs can increase these costs, thereby squeezing profit margins. Furthermore, Frontdoor relies on a vast network of independent contractors. Risks associated with this dependence include the availability and quality of these professionals, the ability to replace contractors in a timely manner if relationships are terminated, and potential increases in contractor costs, all of which can impact service delivery and customer satisfaction.
  • Intense Competition: The home services and home warranty market is highly fragmented and competitive, with numerous established players and new entrants vying for market share. This intense competition can exert pressure on pricing, erode profit margins, and necessitate significant investment in marketing and customer acquisition strategies, making it challenging to maintain market position and grow customer numbers.

AI Analysis | Feedback

The proliferation of smart home technology, IoT devices, and predictive maintenance solutions.

AI Analysis | Feedback

Frontdoor, Inc. (FTDR) operates within significant addressable markets for its main products and services, primarily in the United States.

Home Service Plans

The addressable market for home service plans in the U.S. is substantial. The United States Home Warranty Market was valued at approximately $4.26 billion in 2024 and is projected to reach about $5.68 billion by 2032, growing at a CAGR of 4.19% from 2026 to 2032. Another estimate places the U.S. home warranty market size at $4.6 billion in 2026. Frontdoor itself recognizes this as a $4 billion opportunity in the U.S. with low penetration, where it holds a dominant 46% market share.

ProConnect On-Demand Home Services

The broader U.S. home services industry, which includes on-demand services like Frontdoor's ProConnect, represents an estimated annual revenue of over $500 billion. Frontdoor has stated its aim to transform this market with its on-demand offerings. More specifically, the U.S. online on-demand home services market is projected to grow to $1.7 billion by 2028. Globally, the online on-demand home services market was valued at $5.15 billion in 2024 and is estimated to grow to $19.65 billion by 2033. North America leads this global market, accounting for approximately 45% of the total market share.

Streem (Augmented Reality, Computer Vision, and Machine Learning Platform)

Frontdoor's Streem platform leverages augmented reality, computer vision, and machine learning to assist home service professionals. The global augmented reality market is anticipated to reach $591.7 billion by 2033, with an estimated size of $29.6 billion in 2024. In North America, the demand for augmented reality reached $7.6 billion in 2023. A significant application for augmented reality, remote assistance and maintenance, which aligns with Streem's function, represented 29.09% of revenues in the augmented reality market in 2025. The global computer vision market size was valued at $21.7 billion in 2025 and is estimated to grow to $35.4 billion by 2034.

AI Analysis | Feedback

Frontdoor (NASDAQ: FTDR) is expected to drive future revenue growth over the next two to three years through several key initiatives:
  • Growth in Member Count: After stabilizing its member base in 2025, Frontdoor anticipates a resumption of member growth in 2026, marking the first increase since 2020. This growth is projected to be fueled by approximately 5% first-year channel growth and enhanced momentum in both the direct-to-consumer (DTC) and real estate channels.
  • Expansion of Non-Warranty Services: The company is strategically expanding its non-warranty revenue streams. The new HVAC program demonstrated significant success, growing 48% to $128 million in 2025 and is forecasted to reach approximately $165 million in 2026. Additionally, Frontdoor has broadened its partnership with Moen and initiated an appliance upgrade pilot program, contributing to a 66% rise in non-warranty and other revenue in 2025, with projections of $220 million to $240 million for 2026.
  • Strategic Price Increases: Frontdoor has realized revenue growth through a combination of increased volume and strategic price adjustments. Management anticipates that ongoing price increases of 2-3% will be a foundational element supporting its revenue guidance for 2026.
  • Synergies from the 2-10 Acquisition: The integration of the 2-10 acquisition is progressing ahead of schedule, with over $20 million in cost synergies realized in 2025, surpassing the initial $10 million target. Frontdoor plans to migrate the 2-10 platform in 2026 to unlock further revenue synergies and strengthen its relationships with builders and real estate partners.

AI Analysis | Feedback

Share Repurchases

  • Frontdoor authorized a new three-year share repurchase program of up to $400 million in September 2021, with the program expected to run through September 2024.
  • The company repurchased $160 million of shares in 2024, acquiring approximately 4 million shares, and an additional $280 million in 2025, which reduced shares outstanding by 7%.
  • Since 2021, Frontdoor has cumulatively repurchased approximately 17 million shares totaling $720 million, leading to a net reduction of about 17% in shares outstanding. Furthermore, nearly half of a separate $650 million authorization, initiated in late 2024, has been completed, with the remaining $329 million anticipated to be utilized by early 2027.

Outbound Investments

  • Frontdoor acquired 2-10 Home Buyers Warranty (2-10 HBW) in an all-cash transaction valued at $585 million, with the agreement entered into in June 2024 and the acquisition completed in December 2024.
  • The acquisition was partially funded through a new $1.47 billion credit facility.
  • The acquisition of 2-10 HBW diversifies Frontdoor's business into new home structural warranties, adding members, revenue, and EBITDA, and generated over $20 million in cost synergies during 2025.

Capital Expenditures

  • Capital expenditures were $39 million in 2024 and $26 million in 2025, primarily directed towards recurring capital needs and technology projects.
  • Frontdoor forecasts its capital expenditures for fiscal year 2026 to be in the range of $30 million to $35 million.
  • The company operates with a "capital-light business model" but consistently invests in capability-expanding technology, focusing on its technology-enabled platform to enhance efficiency and service quality.

Better Bets vs. Frontdoor (FTDR)

Trade Ideas

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SKY_3312026_Dip_Buyer_FCFYield03312026SKYChampion HomesDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
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Buying dips for companies with high FCF yield and meaningfully high operating margin
5.6%5.6%0.0%
OLLI_3272026_Dip_Buyer_ValueBuy03272026OLLIOllie's Bargain OutletDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
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3.1%3.1%0.0%
PATK_3272026_Insider_Buying_GTE_1Mil_EBITp+DE_V203272026PATKPatrick IndustriesInsiderInsider Buys | Low D/EStrong Insider Buying
Companies with strong insider buying in the last 1 month, positive operating income and reasonable debt / market cap
3.4%3.4%-1.6%
FTDR_3312025_Insider_Buying_45D_2Buy_200K03312025FTDRFrontdoorInsiderInsider Buys 45DStrong Insider Buying
Companies with multiple insider buys in the last 45 days
73.6%37.6%-2.8%

Recent Active Movers

Peer Comparisons

Peers to compare with:

Financials

FTDRFAFORIFNFANGIPRCHMedian
NameFrontdoorFirst Am.Old Repu.Fidelity.Angi Porch  
Mkt Price54.9960.8440.4946.576.957.3843.53
Mkt Cap3.96.210.012.60.30.85.1
Rev LTM2,0927,4459,13614,1411,0315104,768
Op Inc LTM400---78-239
FCF LTM3907621,1645,6814552576
FCF 3Y Avg2645111,0936,2326610387
CFO LTM4169511,1645,82810566683
CFO 3Y Avg2967341,0936,37411823515

Growth & Margins

FTDRFAFORIFNFANGIPRCHMedian
NameFrontdoorFirst Am.Old Repu.Fidelity.Angi Porch  
Rev Chg LTM13.4%21.6%11.0%5.9%-13.0%11.3%11.1%
Rev Chg 3Y Avg8.0%0.9%4.7%7.5%-16.3%24.7%6.1%
Rev Chg Q13.1%21.7%19.3%12.0%-10.1%38.9%16.2%
QoQ Delta Rev Chg LTM2.4%5.2%4.4%3.1%-2.6%10.1%3.8%
Op Mgn LTM19.1%---7.6%-13.4%
Op Mgn 3Y Avg17.6%---2.5%-10.0%
QoQ Delta Op Mgn LTM-0.4%---1.8%-0.7%
CFO/Rev LTM19.9%12.8%12.7%41.2%10.2%13.0%12.9%
CFO/Rev 3Y Avg15.3%11.1%13.3%49.5%10.1%4.6%12.2%
FCF/Rev LTM18.6%10.2%12.7%40.2%4.4%10.2%11.5%
FCF/Rev 3Y Avg13.6%7.6%13.3%48.4%5.6%2.0%10.5%

Valuation

FTDRFAFORIFNFANGIPRCHMedian
NameFrontdoorFirst Am.Old Repu.Fidelity.Angi Porch  
Mkt Cap3.96.210.012.60.30.85.1
P/S1.90.81.10.90.31.51.0
P/EBIT9.46.47.97.73.513.97.8
P/E15.410.010.621.06.6-231.810.3
P/CFO9.56.68.62.22.811.77.6
Total Yield6.5%13.5%17.3%9.1%15.0%-0.4%11.3%
Dividend Yield0.0%3.6%7.9%4.3%0.0%0.0%1.8%
FCF Yield 3Y Avg7.0%8.0%11.7%42.8%57.6%1.5%9.8%
D/E0.30.40.20.41.80.50.4
Net D/E0.20.2-0.2-2.10.70.30.2

Returns

FTDRFAFORIFNFANGIPRCHMedian
NameFrontdoorFirst Am.Old Repu.Fidelity.Angi Porch  
1M Rtn-17.4%-9.3%-2.4%-6.0%-21.2%-5.6%-7.6%
3M Rtn-4.9%-1.6%-4.1%-16.8%-45.0%-20.6%-10.9%
6M Rtn-15.6%1.5%0.5%-13.1%-52.0%-53.4%-14.3%
12M Rtn43.8%8.1%25.1%-13.3%-42.8%31.1%16.6%
3Y Rtn103.7%22.3%100.4%56.5%-67.8%438.7%78.5%
1M Excs Rtn-15.6%-7.4%-0.6%-4.2%-19.4%-3.8%-5.8%
3M Excs Rtn-2.2%2.8%-3.1%-11.3%-40.0%-18.3%-7.2%
6M Excs Rtn-18.5%-2.3%1.7%-16.3%-55.9%-55.2%-17.4%
12M Excs Rtn24.0%-25.4%-10.6%-44.5%-69.6%-8.2%-18.0%
3Y Excs Rtn39.0%-39.7%39.4%-5.6%-131.6%371.4%16.7%

Financials

Segment Financials

Revenue by Segment
$ Mil20252024202320222021
Single Segment 1,7801,6621,6021,474
Total 1,7801,6621,6021,474


Net Income by Segment
$ Mil20252024202320222021
Single Segment 171   
Total 171   


Assets by Segment
$ Mil20252024202320222021
Single Segment2,1071,089   
Total2,1071,089   


Price Behavior

Price Behavior
Market Price$54.99 
Market Cap ($ Bil)3.9 
First Trading Date10/01/2018 
Distance from 52W High-20.7% 
   50 Days200 Days
DMA Price$59.36$59.64
DMA Trendupup
Distance from DMA-7.4%-7.8%
 3M1YR
Volatility48.7%41.9%
Downside Capture0.130.32
Upside Capture-0.8978.31
Correlation (SPY)13.2%29.2%
FTDR Betas & Captures as of 3/31/2026

 1M2M3M6M1Y3Y
Beta0.770.300.560.660.650.80
Up Beta2.991.222.041.630.790.84
Down Beta0.420.921.011.020.470.66
Up Capture-42%-19%1%2%72%77%
Bmk +ve Days7162765139424
Stock +ve Days9192963134386
Down Capture168%22%23%53%58%93%
Bmk -ve Days12233358110323
Stock -ve Days13233463115360

[1] Upside and downside betas calculated using positive and negative benchmark daily returns respectively
Based On 1-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with FTDR
FTDR46.0%41.7%1.02-
Sector ETF (XLY)13.6%22.8%0.4834.0%
Equity (SPY)21.3%18.3%0.9427.0%
Gold (GLD)51.9%28.0%1.49-3.4%
Commodities (DBC)20.3%17.2%1.02-0.9%
Real Estate (VNQ)6.9%16.1%0.2330.6%
Bitcoin (BTCUSD)-17.5%44.0%-0.3113.8%

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Based On 5-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with FTDR
FTDR0.2%37.8%0.10-
Sector ETF (XLY)6.1%23.7%0.2238.4%
Equity (SPY)11.7%17.0%0.5336.9%
Gold (GLD)22.5%17.8%1.043.6%
Commodities (DBC)12.0%18.8%0.525.1%
Real Estate (VNQ)3.4%18.8%0.0934.9%
Bitcoin (BTCUSD)3.1%56.5%0.2813.8%

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Based On 10-Year Data
Annualized
Return
Annualized
Volatility
Sharpe
Ratio
Correlation
with FTDR
FTDR2.7%40.5%0.22-
Sector ETF (XLY)11.8%22.0%0.4937.7%
Equity (SPY)13.9%17.9%0.6737.1%
Gold (GLD)13.9%15.9%0.731.1%
Commodities (DBC)8.4%17.6%0.4010.2%
Real Estate (VNQ)4.9%20.7%0.2034.4%
Bitcoin (BTCUSD)66.6%66.8%1.0610.3%

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Short Interest

Short Interest: As Of Date3132026
Short Interest: Shares Quantity2.2 Mil
Short Interest: % Change Since 228202613.9%
Average Daily Volume0.7 Mil
Days-to-Cover Short Interest3.1 days
Basic Shares Quantity71.6 Mil
Short % of Basic Shares3.1%

Earnings Returns History

Expand for More
 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
2/26/202616.8%20.6%-0.8%
11/5/2025-15.9%-21.5%-19.3%
8/5/2025-4.0%-4.2%6.3%
5/1/202513.2%28.9%33.8%
11/4/20246.9%17.9%18.0%
8/1/202412.8%11.1%20.5%
2/28/2024-5.8%-8.7%-2.2%
11/1/202315.1%23.0%18.7%
...
SUMMARY STATS   
# Positive121111
# Negative91010
Median Positive8.9%10.9%9.3%
Median Negative-8.4%-9.0%-12.2%
Max Positive16.8%28.9%33.8%
Max Negative-15.9%-21.5%-19.8%

SEC Filings

Expand for More
Report DateFiling DateFiling
12/31/202502/26/202610-K
09/30/202511/05/202510-Q
06/30/202508/05/202510-Q
03/31/202505/01/202510-Q
12/31/202402/27/202510-K
09/30/202411/04/202410-Q
06/30/202408/01/202410-Q
03/31/202405/02/202410-Q
12/31/202302/28/202410-K
09/30/202311/01/202310-Q
06/30/202308/02/202310-Q
03/31/202305/04/202310-Q
12/31/202203/01/202310-K
09/30/202211/03/202210-Q
06/30/202208/04/202210-Q
03/31/202205/06/202210-Q

Recent Forward Guidance [BETA]

Latest: Q4 2025 Earnings Reported 2/26/2026

Forward GuidanceGuidance Change
MetricLowMidHigh% Chg% DeltaChangePrior
Q1 2026 Revenue440.00 Mil442.50 Mil445.00 Mil5.4% Higher NewGuidance: 420.00 Mil for Q4 2025
Q1 2026 Adjusted EBITDA95.00 Mil100.00 Mil105.00 Mil90.5% Higher NewGuidance: 52.50 Mil for Q4 2025
2026 Revenue2.15 Bil2.17 Bil2.19 Bil4.6% Higher NewGuidance: 2.08 Bil for 2025
2026 Adjusted EBITDA565.00 Mil572.50 Mil580.00 Mil4.6% Higher NewGuidance: 547.50 Mil for 2025
2026 Gross Profit Margin54.0%54.5%55.0%-1.8%-1.0%Lower NewGuidance: 55.5% for 2025
2026 Capital Expenditures30.00 Mil32.50 Mil35.00 Mil8.3% Higher NewGuidance: 30.00 Mil for 2025

Prior: Q3 2025 Earnings Reported 11/5/2025

Forward GuidanceGuidance Change
MetricLowMidHigh% Chg% DeltaChangePrior
Q4 2025 Revenue415.00 Mil420.00 Mil425.00 Mil   
Q4 2025 Adjusted EBITDA50.00 Mil52.50 Mil55.00 Mil   
2025 Revenue2.08 Bil2.08 Bil2.08 Bil0.7% RaisedGuidance: 2.06 Bil for 2025
2025 Adjusted EBITDA545.00 Mil547.50 Mil550.00 Mil1.4% RaisedGuidance: 540.00 Mil for 2025
2025 Gross Profit Margin 55.5% 0.0%0.0%AffirmedGuidance: 55.5% for 2025
2025 SG&A670.00 Mil672.50 Mil675.00 Mil   
2025 Capital Expenditures 30.00 Mil    
2025 Annual Effective Tax Rate 25.0%    

Insider Activity

Expand for More
#OwnerTitleHoldingActionFiling DatePriceSharesTransacted
Value
Value of
Held Shares
Form
1Collins, Kathryn MSVP & Chief Revenue OfficerDirectSell819202559.029,429556,484577,377Form
2Fiarman, JeffreySVP, CLO & SecretaryDirectSell811202556.15129,6737,280,5681,945,220Form
3Iverson, EvanSVP & Chief Operating OfficerDirectSell512202553.4114,577778,622245,333Form
4Fiarman, JeffreySVP & Chief Legal OfficerDirectSell304202667.6015,0001,014,0241,338,917Form

FTDR Trade Sentinel


Stock Conviction

OVERWEIGHT (Score 9-10)

CONVICTION RATIONALE

The probability-adjusted skew is highly attractive at 2.90x. The analysis suggests a high probability (70%) of a favorable outcome driven by a widening competitive moat in a strong sector. The primary risk of margin compression is manageable and outweighed by the powerful alpha driver of mix shift to higher-margin services.

STOCK ARCHETYPE
Mature Cash Cow

The business exhibits classic 'Mature Cash Cow' traits: dominant market leadership, a subscription-like recurring revenue model, high margins (57% gross), and strong FCF conversion. Organic growth is in the low single digits, well below hyper-growth territory, and capital allocation is focused on acquisitions and buybacks, not aggressive reinvestment for growth.

INVESTMENT THESIS
DTC Channel Mix Shift & Non-Warranty Services Expansion

The primary driver of upside is the ongoing mix shift toward the higher-margin Direct-to-Consumer (DTC) channel and the rapid growth of the nascent, high-margin 'Other' (non-warranty) revenue segment. This combination allows for margin expansion and growth acceleration beyond the mature core market.

Mechanism: As higher-margin DTC revenue (+10.2% YoY) and non-warranty services (+73.5% YoY) become a larger portion of the total revenue base, they lift the overall corporate gross margin and growth profile, leading to potential EPS beats and a narrative shift from 'slow-growth incumbent' to 'efficient growth compounder'.
Supporting Evidence:
  • Direct-to-Consumer (DTC) segment grew 10.2% YoY in Q3 2025, outpacing the 9.2% growth in renewals.
  • The 'Other' (non-warranty) revenue segment accelerated significantly, growing 73.5% YoY in Q3 2025.
  • Gross Profit Margin expanded by 60 basis points to 57% in Q3 2025, demonstrating the positive impact of mix and pricing power.
  • Customer retention is improving, reaching 79.4% in Q3 2025, which supports the high-margin renewal revenue base.
PRIMARY RISK
Skilled Labor Shortage & Contractor Cost Inflation Compressing Gross Margins

A structural, nationwide shortage of skilled tradespeople (HVAC technicians, plumbers, electricians) is driving up contractor costs. This directly inflates Frontdoor's cost of revenue, threatening to compress its high gross margins faster than it can offset with price increases, leading to potential EPS misses.

Mechanism: As the primary input cost (contractor labor and parts) inflates at a 'low-to-mid-single digit' rate or higher, it directly squeezes gross margins. If the company cannot pass 100%+ of these costs to consumers due to competitive pressure or price elasticity, earnings will be negatively impacted.
Supporting Evidence:
  • Management acknowledged facing 'low-to-mid-single digit cost inflation' across its contractor network in Q3 2025.
  • Industry data confirms a structural shortage of skilled labor, including ~110,000 HVAC technicians, heading into 2026.
  • Peer Angi Inc. (ANGI) has faced operational headwinds and stock price pressure from labor shortages constraining its network.
Key KPI Watchlist
KPI Threshold Rationale
Gross Profit MarginGuidance > 57%This is the direct indicator of the battle between pricing power and contractor cost inflation. Sustained or expanding margins are critical to the thesis.
Customer Retention RateSequential growth or stability > 79%Measures the stickiness of the customer base and the company's ability to pass through price increases without churn. It is a key proxy for the strength of the moat.
Organic Revenue Growth (ex-acquisitions)> 3-4%Needs to at least keep pace with the market's underlying growth rate (~6%) to prove it is not losing share organically. Growth in the DTC channel is the key component to watch.
Core Investment Debate

Margin Integrity vs. Contractor Inflation

BULL VIEW

Bulls bet demonstrated pricing power, accelerating customer retention (79.4%), and expanding gross margins prove the model can absorb inflation and protect profitability.

CORE TENSION

Can Frontdoor's pricing power and efficiency gains continue to outpace the rising costs of a structurally tight skilled labor market, or will margins compress?


PREVAILING SENTIMENT
NEUTRAL

Sentiment is Neutral. While Q3 2025 retention accelerated to 79.4%, management also acknowledged 'low-to-mid-single digit cost inflation', validating the core of the bear thesis.

BEAR VIEW

Bears see decelerating organic growth (3%) and a severe skilled trades shortage as precursors to inevitable margin compression, believing pricing power has a ceiling.

Next 6 months: Risks and Catalysts
Timeline Event & Metric To Watch
February 26, 2026
Q4 2025 Earnings & FY 2026 Guidance
Watch: 2026 Gross Margin Guidance. A number below the current 57% signals contractor cost inflation is outpacing pricing power, confirming the primary bear thesis.
Monthly
National Association of Realtors (NAR) Existing Home Sales Data
Watch: Sequential change in existing home sales. Continued stagnation below historical norms directly pressures FTDR's real estate channel for new member growth.
Early May 2026
Q1 2026 Earnings Call
Watch: Customer Retention Rate. A sequential dip from the 79.4% high would signal churn pressure from competitors or price increases, threatening recurring revenue stability.
Anytime
Regulatory Inquiry Announcement
Watch: Announcement of a multi-state or FTC investigation into home warranty industry practices, specifically regarding claim denials.
Key Events in Last 6 Months
Date Event Stock Impact
2025-09-04
Strategic Marketing Initiative
Details: American Home Shield launched a major Labor Day sale. The event highlighted marketing efforts to drive direct-to-consumer growth.
Modest 1.8% gain
$62.15 -> $63.29
2025-08-05
Q2 2025 Earnings & Raised Guidance
Details: FTDR beat estimates and raised its 2025 revenue outlook. Despite the positive news, the stock declined, indicating market skepticism about future growth.
Fell notably by 4.0%
$58.49 -> $56.16
2025-08-21
Insider Stock Sale (COO)
Details: The Senior VP & COO, Evan Iverson, sold a significant portion of his holdings, a potential signal of peak valuation from a key insider.
Muted (-0.3%)
$58.86 -> $58.67
2025-11-05
Q3 2025 Earnings & Raised Guidance
Details: Despite beating EPS/revenue estimates and raising full-year guidance, the stock crashed, suggesting concerns over acquisition-driven growth and underlying organic deceleration.
Plummeted 15.9%
$65.74 -> $55.26
2025-11-18
Wells Fargo TMT Summit Presentation
Details: Company presented at an investor conference. The stock reaction was muted, suggesting no significant new information was disclosed.
Flat (0.8%)
$49.10 -> $49.47
2026-01-26
Q4 2025 Earnings Date Announcement
Details: Frontdoor announced it would release Q4 and full-year 2025 financial results on February 26, 2026. The market reacted positively ahead of the report.
Rose significantly by 2.0%
$57.99 -> $59.15
Risk Management
Position Sizing

4%-6%

NORMAL

The stock's volatility is Explosive (3.45x S&P), which caps position size. Despite high visibility and a stable moat, Neutral sentiment warrants a standard, not aggressive, allocation.

Diversification Alternatives
ROL
SECTOR

Unlike FTDR's cyclical real estate exposure, Rollins offers recurring revenue from non-discretionary pest control services, providing greater resilience in a housing downturn.

Core Thesis: Rollins is a market leader in the fragmented pest control industry, benefiting from route density, pricing power, and consistent demand driven by health and safety needs.
CHE
SECTOR

Chemed operates Roto-Rooter, a premier brand in plumbing/drain services with high-margin, emergency-driven demand, insulating it from the discretionary spending pressures facing FTDR.

Core Thesis: A duopoly-like position in its core non-discretionary service category, combined with a capital-light model, generates highly predictable cash flows and shareholder returns.
How Is The Market Pricing FTDR?

Frontdoor is evolving from a pure home warranty subscription service into a diversified home services platform, integrating the large 2-10 Home Buyers Warranty acquisition and expanding into on-demand, non-warranty services like HVAC upgrades to drive growth.

Filter all news through the lens of subscriber economics and diversification. Is the company successfully integrating its 2-10 acquisition, maintaining its high renewal rates, and growing its high-margin, on-demand services?

What will confirm the thesis

Renewal rates holding at or above ~80%; YoY growth in Direct-to-Consumer (DTC) members >5%; revenue from non-warranty services (e.g., HVAC upgrades, Moen partnership) growing >20% YoY; evidence of successful cost synergies from the 2-10 HBW acquisition.

What will damage the thesis

Customer retention rate dropping below 75%; a sustained decline in first-year home warranty sales through the real estate channel that isn't offset by DTC growth; significant service cost inflation that erodes gross margins below 50%; failure to realize guided synergies from the 2-10 HBW acquisition.

Noise: Real but irrelevant to thesis

Quarterly fluctuations in the housing market — the company's large renewal base (~78% of warranty revenue) provides significant insulation; minor changes in contractor network size — the network is already vast at ~17,000 firms; competitor announcements of new basic warranty plans — Frontdoor's scale and brand recognition provide a significant moat.

Repricing Catalyst

[DATED: May 2025] The successful integration of the 2-10 Home Buyers Warranty (2-10 HBW) acquisition, completed in December 2024 for $585 million, and the expansion into non-warranty services are the primary catalysts. The 2-10 acquisition is guided to be a primary driver of the 12% volume growth seen in Q3 2025 and is expected to contribute significantly to the full-year 2025 revenue target of ~$2.08B. The fast-growing on-demand HVAC upgrade program is projected to generate ~$120 million in 2025, signaling a successful diversification beyond the core subscription model.

What FTDR Makes & Who Pays
TTM figures based on Q3 2025 Earnings PR, Nov 5 2025
Home Warranty Subscriptions (Renewals & New)
$1.9B TTM (91% of Total) · 57% Margin
What It Is

Annual service plans covering repair/replacement of home systems and appliances (e.g., HVAC, plumbing, electrical, refrigerators, dishwashers) under brands like American Home Shield and 2-10 Home Buyers Warranty.

Who Pays & How

Over 2.11 million homeowners pay an average of ~$600-$900/year for budget protection against unexpected, high-cost home repairs. The high renewal rate of ~79% indicates customers value this financial certainty and the convenience of accessing a pre-vetted contractor network.

Annual or monthly subscription fee, plus a per-service trade service fee (typically $75-$125) paid by the member at the time of a claim.
Competition
Choice Home Warranty
Other competitors like Cinch Home Services and First American Home Warranty compete on flexible plans and brand reputation, but none have Frontdoor's scale.
Frontdoor's massive scale (~50% market share), brand recognition (American Home Shield), and vast network of ~17,000 contractor firms create a significant competitive moat. This scale allows for better service cost negotiations and operational efficiencies.
On-Demand & Other Services
$0.2B TTM (9% of Total) · 57% Margin
What It Is

On-demand home services not covered by warranty (e.g., new HVAC installations/upgrades), new home structural warranties (from 2-10 HBW acquisition), and revenue from partnerships (e.g., Moen).

Who Pays & How

Homeowners (both warranty members and non-members) pay for specific, on-demand jobs, such as a full HVAC system replacement. They choose Frontdoor for access to its vetted contractor network and transparent pricing.

Per-job, transactional fee for services rendered.
Competition
Local HVAC/plumbing contractors
Local contractors may have longstanding relationships. Larger platforms like Angi (Angie's List) offer a broader marketplace for finding professionals.
Frontdoor leverages its existing customer base of over 2 million members and its pre-vetted network of 17,000 contractor firms as a competitive advantage, offering a trusted and convenient solution.
FTDR Evolution: Price Return by Era
1971–2017 · The American Home Shield Era
Pioneering the Home Warranty Industry
The core business, American Home Shield, was founded in 1971, pioneering the concept of home service plans. For decades, it operated as a subsidiary of ServiceMaster, steadily growing its customer base and establishing itself as the market leader in home warranties.
2018–2023 · Independence and Focus
Spin-Off and Public Company Formation
In October 2018, Frontdoor, Inc. was spun off from ServiceMaster to become a standalone, publicly-traded company (NASDAQ: FTDR). This allowed management to focus exclusively on the home services market, investing in technology and its contractor network to solidify its leadership position.
2024–Present · Acquisition and Diversification
Platform Expansion Beyond Core Warranties
This era is defined by the major strategic acquisition of 2-10 Home Buyers Warranty for $585 million in late 2024, which significantly grew its member base and market share. Concurrently, the company accelerated its push into on-demand, non-warranty services like HVAC installations, signaling a strategic evolution into a broader home services platform.
Market Is In Wait-and-See Mode
Price structure is in a downtrend. Multiple SMA levels broken and declining. Thesis requires reclaiming 200D before any bull case is credible. Relative to SPY: Performance in line with the broader market with no relative edge or drag in current window. Volume and momentum show mild positive lean. The accumulation signals present but not yet dominant. Earnings history is neutral. The market reaction and subsequent drift do not give a clear directional signal.
① Structure
-4
Structural pillar score (-4 to +4). Driven by trend regime, SMA cross events, proximity to 52W high, and relative strength vs SPY.
② Volume / Momentum
+1
Volume/Momentum pillar score (-4 to +4). Driven by institutional footprint score, OBV divergence, and momentum character.
③ Catalyst
0
Catalyst pillar score (-4 to +4). Driven by earnings day reaction, 20D post-earnings drift, and post-earnings volume character.
Combined Score
-3 / 12
1 Price Structure & Trend Downtrend · Death Cross
2 Momentum Deteriorating
3 Relative Strength vs. SPY Neutral Relative Strength
4 Institutional Footprint & Volume Strong Accumulation
5 Volatility Normal
6 Key Price Levels Range · Vol Flat
7 Earnings Reaction History Inconsistent
8 How the Verdict Is Derived Three Pillars