7 Red Days In A Row: Dick’s Sporting Goods Stock Is Down 11%
A persistent slide in the retailer’s stock is now at odds with its underlying growth and valuation.
Dick’s Sporting Goods (DKS) stock has moved lower for 7 consecutive trading days, posting a cumulative loss of 11%. That decline has erased about $2.0 billion from the company’s market value, which now stands at about $17 billion.
For anyone holding the stock, the move extends a period of negative performance. Shares have returned -9.1% over the trailing three months and -12.4% over the trailing twelve months.
The Streak Next To The S&P 500
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Here is how DKS stock stacks up against the S&P 500 over the streak and the periods around it:
| Return Period | DKS | S&P 500 |
|---|---|---|
| 1D | -0.1% | 0.2% |
| 7D (Current Streak) | -10.7% | -0.6% |
| 1M (21D) | -8.2% | 2.6% |
| 3M (63D) | -9.1% | 4.8% |
| YTD 2026 | -2.2% | 12.6% |
| 2025 | -11.5% | 16.4% |
| 2024 | 58.9% | 23.3% |
| 2023 | 25.9% | 24.2% |
The data suggests the business is stronger than the stock’s recent performance.
The recent drop is specific to the stock. Over the same 7 trading days, the S&P 500 returned -0.6%. The company’s fundamentals present a different picture, with revenue over the last twelve months growing 41.2%, far outpacing the S&P 500 median revenue growth of 8.4%.
Despite this growth, DKS trades at a price-to-earnings multiple of 18.7, below the S&P 500 median of 23.3. The company’s operating margin over the last twelve months is 7.6%, which is lower than the S&P 500 median of 18.4%.
A streak is a signal to re-evaluate, not to react.
A streak of any length is information. It tells you where market momentum and attention have been focused, but it does not provide an instruction on what to do next. The disciplined response is to check the price against the underlying business.
The market has pushed the stock price down, but the data shows a profitable company growing quickly at a below-median valuation. Whether that represents an opportunity or a warning is a judgment the numbers can inform, but not make for you.
If the drop has you weighing an entry, resist buying a falling price alone. Our Buy the Dip screen ranks the marked-down names where growth and cash generation still support a recovery.
And for anyone who would rather back the theme than one company’s story, a consumer discretionary ETF like XLY holds the sector rather than this one name. It is still a concentrated bet on that one theme, though, which is exactly the gap the portfolio below closes.
Falling Prices Test Conviction. Rules Do Not Flinch
A losing streak forces a choice on every holder: sell into weakness, average down, or freeze. All three are emotional answers to what should be an analytical question, and emotions priced at market open are expensive.
The Trefis High Quality (HQ) Portfolio takes the emotion out: about 30 quality businesses screened for the fundamentals that survive bad stretches, held and rebalanced by rules. It has a track record of outpacing a benchmark that combines the three major indices – the S&P 500, S&P Mid-cap, and Russell 2000. Let the rules do the flinching for you.