Church & Dwight Stock: 10 Straight Red Days, Down 8.7%
A persistent slide in Church & Dwight has investors watching, but the underlying numbers present a complicated picture.
A 10-day slide in Church & Dwight (CHD) stock has erased about $2.1 billion from its market value. The company, which now stands at about $22 billion, has seen its shares move lower for 10 consecutive trading days.
The cumulative loss over this period is 8.7%. That move accounts for nearly all of the stock’s -8.3% return over the last month, and it has pulled the trailing twelve-month return down to just +0.3%.
The Streak Next To The S&P 500
Here is how CHD stock stacks up against the S&P 500 over the streak and the periods around it:
| Return Period | CHD | S&P 500 |
|---|---|---|
| 1D | -1.3% | -0.6% |
| 10D (Current Streak) | -8.7% | -1.1% |
| 1M (21D) | -8.3% | -1.8% |
| 3M (63D) | -4.0% | 4.5% |
| YTD 2026 | 13.1% | 10.9% |
| 2025 | -18.9% | 16.4% |
| 2024 | 12.0% | 23.3% |
| 2023 | 18.7% | 24.2% |
Is this pullback about the business or the broader market?
The data offers a mixed view. The move appears specific to the stock, as the S&P 500 returned -1.1% over the same 10 trading days. Such streaks are also not widespread; only 1 OTHER S&P 500 stock is on a losing streak of 10 days or more.
From a fundamentals perspective, the market may be weighing a valuation that sits above medians. CHD trades at a price-to-earnings multiple of 29.9, compared to the S&P 500 median of 22.6. Its recent revenue growth of 2.7% and operating margin of 17.5% also trail their respective S&P 500 medians of 8.3% and 18.6%. The company does, however, show a free cash flow yield of 5.0%.
What does a 10-day streak actually tell you?
A streak is a measure of persistence, not a prediction. It signals that a stock has captured attention and that momentum has taken hold, but it is not an instruction to act. The most disciplined response is to treat the new price as a prompt.
It is an opportunity to check if the underlying business fundamentals still justify the stock’s current valuation. The numbers here provide a starting point for that work.
A slide like this always poses the same follow-up: which marked-down stocks are actually worth buying? Our Buy the Dip screen runs that test every day, flagging beaten-down names whose fundamentals still hold up.
Those watching the group rather than this one name have another route: a consumer staples ETF like XLP holds the sector rather than this one name. It is still a concentrated bet on that one theme, though, which is exactly the gap the portfolio below closes.
A Slide Like This Is Why Diversification Exists
Watching one stock fall day after day is the clearest lesson the market teaches about single-name risk. Whether this particular decline is an opportunity or a warning, the deeper point is the same: no one name should be able to do this to your portfolio.
The Trefis High Quality (HQ) Portfolio is built on that principle: roughly 30 businesses selected for consistent cash generation, strong margins, and resilient balance sheets, sized and rebalanced with rules. It has a track record of outpacing a benchmark that combines the three major indices – the S&P 500, S&P Mid-cap, and Russell 2000. Study the slide; spread the risk.