Procter & Gamble (PG) Last Update 7/7/26
Related: BBY CL COST HD
% of Stock Price
Revenue
Gross Profits
Free Cash Flow
Procter & Gamble
STOCK PRICE
DIVISION
% of STOCK PRICE
Beauty
18.3%
$33
Health Care
13.8%
$25
Grooming
7.7%
$14
Net Debt
6.1% $11
TOTAL
100%
$180
$169.25
Yours
Trefis Price
N/A
$146
Market
 
Top Drivers for Period
Key Drivers
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RECENT NEWS AND ANALYSIS

Potential upside & downside to trefis price

Procter & Gamble Company

VALUATION HIGHLIGHTS

  1. Fabric Care and Home Care constitutes 37% of the Trefis price estimate for Procter & Gamble's stock.
  2. Baby & Family Care constitutes 23% of the Trefis price estimate for Procter & Gamble's stock.
  3. Beauty constitutes 18% of the Trefis price estimate for Procter & Gamble's stock.

WHAT HAS CHANGED?

Latest Earnings: Third Quarter Fiscal Year 2026

Procter & Gamble reported net sales of $21.24 billion for the third quarter of fiscal year 2026, representing a 7% increase compared to the prior-year period. Core earnings per share rose 3% year-over-year to $1.59, while diluted net EPS grew 6% to $1.63, beating Wall Street expectations. Top-line momentum was driven by a successful strategic pivot to volume-led growth, with organic volume contributing two-thirds of the 3% organic sales expansion, alongside strong growth in premium categories like Beauty and specialized fabric care.

Note: Procter & Gamble's FY'25 ended on June 30, 2025. Q3 FY'26 ended on March 31, 2026.

Tide Formula Relaunch Drives Specialized Fabric Care Acceleration

Procter & Gamble launched its biggest Tide liquid detergent formula upgrade in 25 years during the quarter, acting as a massive demand catalyst in North America. This specialized product intervention delivered mid-teens revenue growth for the liquid detergent business, validating management's core strategy of investing heavily in innovation and product quality to defend and capture market share.

POTENTIAL UPSIDE & DOWNSIDE TO TREFIS PRICE

Below are key drivers of Procter & Gamble's value that present opportunities for upside or downside to the current Trefis price estimate:

Fabric and Home Care

  • Organic Volume Recovery: Procter & Gamble is driving market share recovery through volume-led growth rather than broad price hikes. If organic volumes sustain a 2% to 3% expansion pace, it will support upside to Trefis revenue estimates, whereas any cooling of volume trends could lead to downside scenarios.
  • Operating Margin Leverage: The company's operational restructuring and factory automation initiatives helped push operating margins to 25% this quarter, up 100 basis points year-over-year. Sustaining this operational efficiency presents significant upside to margin estimates, though rising commodity prices remain a key risk.

For additional details, select a division from the interactive Trefis split for Procter & Gamble at the top of the page.

BUSINESS SUMMARY

Procter & Gamble operates a premium consumer goods business model focused on daily-use categories where product performance drives brand loyalty, generating steady cash flow through unmatched scale and brand equity.

SOURCES OF VALUE

The Fabric and Home Care segment remains the company's most important source of value due to its dominant market share and high repeat-purchase rate.

Irresistible Brand Superiority

Procter & Gamble maintains clear dominance across ten core consumer categories by consistently out-investing rivals in product quality, packaging, and execution, ensuring consumers do not trade down to private labels.

Structural Operating Margin Advantage

The company possesses a highly efficient productivity core that consistently supports an operating margin profile between 24% and 28%, significantly outperforming consumer staples peers through structural supply chain scale.

KEY TRENDS

Shift to Volume-Led Organic Growth

As consumer resistance to inflation-driven price increases grows, the industry is transitioning away from a pricing-led model toward a volume-driven model where market share expansion is achieved through premium product innovation.

Supply Chain Automation and Productivity

Procter & Gamble is actively pursuing cost-restructuring plans and advanced factory automation to expand manufacturing efficiencies, allowing the business to expand margins while continuing to fund consumer demand creation.