Short-Term Impact of RIM’s PlayBook Launch Delay
According to a recent report, Apple (NASDAQ:AAPL) is controlling the lion’s share of the touch panel capacity resulting in a one month delay to Research in Motion’s (NASDAQ:RIMM) PlayBook launch. [1] The PlayBook tablet was originally planned for an April 19th launch and the delay could produce short-term downside to our unit sales estimates (see interactive chart below). The tablet market is heating up with players like Motorola Mobility (NYSE:MMI) and Samsung having already entered the fray in addition to Apple and RIM. This news is not a good one for RIM, as PlayBook sales could suffer in the short-term due to the delayed launch.
Our price estimate for RIM stock, at $69.59 is roughly 30% above market price.
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See our prior analyses on the outlook for RIM’s PlayBook tablet:
– Can RIM Leverage its Enterprise Market Presence to Lift Tablet Sales?
– PlayBook Compatibility with Android Apps Could Be Win-Win for RIM and Google
See our complete analysis of RIM stock here
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