How Much Could You Lose In Ford Stock If Markets Turn?

FYTD-6.2%SPYYTD+14.0%XLYYTD-2.9%
Analyze F →

For questions about this article or underlying research, email help@trefis.com.

Ford Motor (F) stock has lost 9.2% over the past month, while General Motors fell 8.8% and the S&P 500 barely moved. That drop came without a market sell-off, so owners of Ford shares may wonder how much further the stock could fall if one arrives. How far has Ford stock fallen in past market shocks, and how long did it take to come back?

Photo by Victor Ferreira on Unsplash

How Deep And How Long Were Ford Stock’s Falls?

Ford has traded through 15 market shocks since 2007. During the worst of them, the 2008-2009 Global Financial Crisis, the stock fell 82%, against 53% for the S&P 500. Across all 15 shocks, Ford shares fell 27.2% on average, compared with 15.8% for the index.

The climb back has often been slow. Measured from the low, Ford shares took a median of 6.4 months to return to their high from before the fall. The stock returned to its earlier high after 13 of the 15 shocks. Four of those recoveries took longer than a year, and the slowest lasted about five years. During the 2013 Taper Tantrum, Ford shares never closed below their first-day price. The stock has not yet regained its high from the 2022 inflation shock, as the latest close sits 36% below its peak close of January 14, 2022.

A fall like this hurts most when Ford Motor is a large share of what you own. See how to protect a concentrated position.

Where Ford’s Sales, Margins And Debt Stand Today

Ford’s sales growth has slowed each year since the twelve months to June 2023, sliding from 14.7% then to 1.5% in the twelve months to June 2026. In the latest quarter, fiscal Q2 2026, revenue fell 3.8% from a year earlier to $48.3 billion.

On a trailing twelve-month basis, GAAP operating profit dipped into negative territory due to an $11.6 billion operating charge taken in fiscal Q4 2025. For the twelve months to June 2026, Ford recorded an operating margin of -3.7% (compared to +1.6% a year earlier)—a level lower at only three of the 40 quarter ends since fiscal Q3 2016. Ongoing quarterly performance remains positive, with fiscal Q2 2026 operating margin reaching 1.3%, up from 1.0% in fiscal Q2 2025.

Ford’s debt has grown, too. Total debt reached $163 billion at June 30, 2026, up from $130 billion four years earlier. That figure covers the whole company, including the Ford Credit segment, and equals 344% of Ford’s market value, against 19.7% for the S&P 500.

What Costs Has Ford Management Warned About?

During the fiscal Q2 2026 call held July 28, 2026, management named several costs. One comes from an aluminum supply disruption at Novelis. Management said Ford Pro’s EBIT fell 26% in that quarter, mainly because of the Novelis disruption. Ford expects about $1.5 billion of Novelis-related costs for 2026, against about $800 million incurred by the time of the call.

Other costs are building too. Ford’s 2026 guidance assumes commodity headwinds of just above $2 billion. Management said the second half would bring unfavorable commodity pricing, along with faster spending on Ford Energy, the Universal EV platform and the Oakville launch. Looking further out, management said 2027 will lose the $1.3 billion tariff benefit Ford booked in the first quarter of 2026. When the company reports in October 2026, Ford’s Novelis-related costs for the third quarter will be the number to watch.

Is Too Much Of Your Wealth Riding On One Stock?

Ford Motor holders have just seen how hard one stock can fall. When one position grows into a large part of your wealth, a sharp fall can hurt your whole plan, and selling to spread the money out can bring a large tax bill. Our partner advisory firm offers a free strategy review of ways to protect a concentrated position and unwind it with less tax.

Request A Free Strategy Review

Spot an error or want more like this? Tell us in 10 seconds.