Urban Outfitters (URBN)
Market Price (10/26/2025): $67.76 | Market Cap: $6.1 BilSector: Consumer Discretionary | Industry: Apparel Retail
Urban Outfitters (URBN)
Market Price (10/26/2025): $67.76Market Cap: $6.1 BilSector: Consumer DiscretionaryIndustry: Apparel Retail
Investment Highlights
Why It Matters
Which of these 2 stories sounds closer for this stock?
1. Generates cash flow
The stock generated 4% or more of the share price (called cash flow yield), and shows moderate 10-15% or more growth.
2. Riding a trend
Think Tesla during the pandemic of 2020 when EVs were riding a cultural high, or Nvidia in the current AI boom, or even Figma. These companies don’t have enough yield, or, enough growth, or both - however - they are riding a trend. They have momentum. These can be more volatile - they don’t have the floor of strong cash flow
| Attractive yieldTotal YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 7.8%, ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is 3.6%, FCF Yield is 6.6% | Meaningful short interestShort Interest % of Basic SharesShort Interest % of Basic Shares = (Short Interest Quantity) / (Basic Shares Outstanding). A high fraction of short interest can indicate potential risk of a short squeeze. is 12% | |
| Attractive cash flow generationCFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 10% |
| Attractive yieldTotal YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 7.8%, ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is 3.6%, FCF Yield is 6.6% |
| Attractive cash flow generationCFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 10% |
| Meaningful short interestShort Interest % of Basic SharesShort Interest % of Basic Shares = (Short Interest Quantity) / (Basic Shares Outstanding). A high fraction of short interest can indicate potential risk of a short squeeze. is 12% |
Market Valuation & Key Metrics
URBN Stock
Return vs. Risk
Price Returns Compared
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Total [1] | |
|---|---|---|---|---|---|---|---|
| Returns | |||||||
| URBN Return | -8% | 15% | -19% | 50% | 54% | 23% | 144% |
| Peers Return | 12% | 42% | -11% | 73% | 8% | -24% | 99% |
| S&P 500 Return | 16% | 27% | -19% | 24% | 23% | 15% | 110% |
Monthly Win Rates [3] | |||||||
| URBN Win Rate | 42% | 50% | 25% | 58% | 67% | 78% | |
| Peers Win Rate | 40% | 40% | 27% | 42% | 42% | 44% | |
| S&P 500 Win Rate | 58% | 75% | 42% | 67% | 75% | 67% | |
Max Drawdowns [4] | |||||||
| URBN Max Drawdown | -54% | -4% | -39% | 0% | -4% | -21% | |
| Peers Max Drawdown | -21% | -0% | -31% | -10% | -10% | -43% | |
| S&P 500 Max Drawdown | -31% | -1% | -25% | -1% | -2% | -15% | |
[1] Cumulative total returns since the beginning of 2020
[2] Peers: ANF, ASO, AEO, LB, BRIA. See URBN Returns vs. Peers.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2025 data is for the year up to 10/24/2025 (YTD)
How Low Can It Go
| Event | URBN | S&P 500 |
|---|---|---|
| 2022 Inflation Shock | ||
| % Loss | -56.7% | -25.4% |
| % Gain to Breakeven | 130.7% | 34.1% |
| Time to Breakeven | 625 days | 464 days |
| 2020 Covid Pandemic | ||
| % Loss | -56.1% | -33.9% |
| % Gain to Breakeven | 127.6% | 51.3% |
| Time to Breakeven | 231 days | 148 days |
| 2018 Correction | ||
| % Loss | -59.3% | -19.8% |
| % Gain to Breakeven | 145.4% | 24.7% |
| Time to Breakeven | 1936 days | 120 days |
| 2008 Global Financial Crisis | ||
| % Loss | -65.5% | -56.8% |
| % Gain to Breakeven | 190.2% | 131.3% |
| Time to Breakeven | 491 days | 1480 days |
Compare to ANF, ASO, AEO, LB, BRIA
In The Past
Urban Outfitters's stock fell -56.7% during the 2022 Inflation Shock from a high on 3/17/2021. A -56.7% loss requires a 130.7% gain to breakeven.
Preserve Wealth
Limiting losses and compounding gains is essential to preserving wealth over time.
Asset Allocation
Actively managed asset allocation strategies protect wealth. Learn more.
Latest Trefis Analyses
Trade Ideas
Select past ideas related to URBN. For more, see Trefis Trade Ideas.
| Date | Ticker | Company | Category | Trade Strategy | 6M Fwd Rtn | 12M Fwd Rtn | 12M Max DD |
|---|---|---|---|---|---|---|---|
| 09302025 | ANF | Abercrombie & Fitch | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | -17.6% | -17.6% | -22.1% |
| 09302025 | DECK | Deckers Outdoor | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | -14.2% | -14.2% | -14.2% |
| 09302025 | CHH | Choice Hotels International | Dip Buy | DB | P/E OPMDip Buy with Low PE and High MarginBuying dips for companies with tame PE and meaningfully high operating margin | -9.0% | -9.0% | -9.0% |
| 09302025 | VAC | Marriott Vacations Worldwide | Dip Buy | DB | P/E OPMDip Buy with Low PE and High MarginBuying dips for companies with tame PE and meaningfully high operating margin | 5.9% | 5.9% | -6.1% |
| 09302025 | FUN | Six Flags Entertainment | Special | Short Squeeze PotentialShort Squeeze PotentialHas potential for a short squeeze. High short interest, rising short interest and high debt. | 13.2% | 13.2% | -11.7% |
| 05312019 | URBN | Urban Outfitters | Dip Buy | DB | FCF Yield | Low D/EDip Buy with High Free Cash Flow YieldBuying dips for companies with significant free cash flow yield (FCF / Market Cap) and reasonable debt / market cap | 14.2% | -24.6% | -43.2% |
| 12312016 | URBN | Urban Outfitters | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | -34.9% | 23.1% | -42.6% |
| Date | Ticker | Company | Category | Trade Strategy | 6M Fwd Rtn | 12M Fwd Rtn | 12M Max DD |
|---|---|---|---|---|---|---|---|
| 09302025 | ANF | Abercrombie & Fitch | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | -17.6% | -17.6% | -22.1% |
| 09302025 | DECK | Deckers Outdoor | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | -14.2% | -14.2% | -14.2% |
| 09302025 | CHH | Choice Hotels International | Dip Buy | DB | P/E OPMDip Buy with Low PE and High MarginBuying dips for companies with tame PE and meaningfully high operating margin | -9.0% | -9.0% | -9.0% |
| 09302025 | VAC | Marriott Vacations Worldwide | Dip Buy | DB | P/E OPMDip Buy with Low PE and High MarginBuying dips for companies with tame PE and meaningfully high operating margin | 5.9% | 5.9% | -6.1% |
| 09302025 | FUN | Six Flags Entertainment | Special | Short Squeeze PotentialShort Squeeze PotentialHas potential for a short squeeze. High short interest, rising short interest and high debt. | 13.2% | 13.2% | -11.7% |
| 05312019 | URBN | Urban Outfitters | Dip Buy | DB | FCF Yield | Low D/EDip Buy with High Free Cash Flow YieldBuying dips for companies with significant free cash flow yield (FCF / Market Cap) and reasonable debt / market cap | 14.2% | -24.6% | -43.2% |
| 12312016 | URBN | Urban Outfitters | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | -34.9% | 23.1% | -42.6% |
Research & Analysis
Invest in Strategies
Wealth Management
Peer Comparisons for Urban Outfitters
Financials
| Median | |
|---|---|
| Name | |
| Mkt Price | 53.62 |
| Mkt Cap | 3.2 |
| Rev LTM | 5,267 |
| Op Inc LTM | 488 |
| FCF LTM | 239 |
| FCF 3Y Avg | 316 |
| CFO LTM | 473 |
| CFO 3Y Avg | 523 |
Growth & Margins
| Median | |
|---|---|
| Name | |
| Rev Chg LTM | 9.3% |
| Rev Chg 3Y Avg | 4.5% |
| Rev Chg Q | 6.6% |
| QoQ Delta Rev Chg LTM | 1.5% |
| Op Mgn LTM | 9.5% |
| Op Mgn 3Y Avg | 8.9% |
| QoQ Delta Op Mgn LTM | 0.3% |
| CFO/Rev LTM | 10.1% |
| CFO/Rev 3Y Avg | 9.4% |
| FCF/Rev LTM | 6.8% |
| FCF/Rev 3Y Avg | 5.6% |
Valuation
| Median | |
|---|---|
| Name | |
| Mkt Cap | 3.2 |
| P/S | 0.7 |
| P/EBIT | 9.4 |
| P/E | 12.8 |
| P/CFO | 6.9 |
| Total Yield | 12.5% |
| Dividend Yield | 0.8% |
| FCF Yield 3Y Avg | 9.5% |
| D/E | 0.3 |
| Net D/E | 0.2 |
Returns
| Median | |
|---|---|
| Name | |
| 1M Rtn | -5.5% |
| 3M Rtn | -11.8% |
| 6M Rtn | 11.9% |
| 12M Rtn | -8.3% |
| 3Y Rtn | 119.6% |
| 1M Excs Rtn | -8.3% |
| 3M Excs Rtn | -19.3% |
| 6M Excs Rtn | -11.0% |
| 12M Excs Rtn | -27.2% |
| 3Y Excs Rtn | 55.2% |
Segment Financials
Revenue by Segment
| $ Mil | 2025 | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|---|
| Retail operations | 4,679 | 4,415 | 4,249 | 3,228 | 3,649 |
| Wholesale operations | 239 | 250 | 268 | 217 | 341 |
| Subscription operations | 236 | 130 | 8 | ||
| Intersegment elimination | -15 | -20 | -14 | ||
| Nuuly operations | 48 | 24 | |||
| Total | 5,153 | 4,795 | 4,549 | 3,450 | 3,984 |
| $ Mil | 2025 | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|---|
| Retail operations | 422 | 275 | 449 | 68 | 257 |
| Wholesale operations | 31 | 27 | 33 | -10 | 42 |
| Subscription operations | -17 | -14 | -20 | ||
| Intersegment elimination | -67 | -62 | 2 | -0 | 0 |
| General corporate expenses | -55 | -35 | -48 | ||
| Nuuly operations | -20 | -18 | |||
| Total | 370 | 227 | 409 | 4 | 232 |
Returns Analyses
Earnings Returns History
Expand for More| Forward Returns | |||
|---|---|---|---|
| Earnings Date | 1D Returns | 5D Returns | 21D Returns |
| 11/23/2016 | -2.2% | -7.7% | -17.2% |
| 8/17/2016 | 15.4% | 17.9% | 16.4% |
| 5/20/2016 | -0.6% | 1.5% | -7.7% |
| 2/10/2016 | 3.2% | 13.1% | 38.4% |
| 11/17/2015 | -3.8% | 2.6% | 4.8% |
| 8/18/2015 | -2.1% | -11.4% | -6.0% |
| 5/19/2015 | -1.4% | 1.1% | 1.7% |
| 2/10/2015 | 1.1% | 2.1% | 19.5% |
| ... | |||
| SUMMARY STATS | |||
| # Positive | 9 | 15 | 10 |
| # Negative | 14 | 8 | 13 |
| Median Positive | 1.5% | 2.1% | 13.1% |
| Median Negative | -1.4% | -4.6% | -6.0% |
| Max Positive | 18.2% | 18.0% | 38.4% |
| Max Negative | -3.8% | -11.4% | -17.2% |
SEC Filings
Expand for More| Report Date | Filing Date | Filing |
|---|---|---|
| 7312025 | 9092025 | 10-Q 7/31/2025 |
| 4302025 | 6092025 | 10-Q 4/30/2025 |
| 1312025 | 4012025 | 10-K 1/31/2025 |
| 10312024 | 12102024 | 10-Q 10/31/2024 |
| 7312024 | 9092024 | 10-Q 7/31/2024 |
| 4302024 | 6102024 | 10-Q 4/30/2024 |
| 1312024 | 4012024 | 10-K 1/31/2024 |
| 10312023 | 12112023 | 10-Q 10/31/2023 |
| 7312023 | 9112023 | 10-Q 7/31/2023 |
| 4302023 | 6092023 | 10-Q 4/30/2023 |
| 1312023 | 4032023 | 10-K 1/31/2023 |
| 10312022 | 12122022 | 10-Q 10/31/2022 |
| 7312022 | 9092022 | 10-Q 7/31/2022 |
| 4302022 | 6092022 | 10-Q 4/30/2022 |
| 1312022 | 4012022 | 10-K 1/31/2022 |
| 10312021 | 12102021 | 10-Q 10/31/2021 |
Insider Activity
Expand for More| Owner | Title | Filing Date | Action | Price | Shares | TransactedValue | Value ofHeld Shares | Form | |
|---|---|---|---|---|---|---|---|---|---|
| 0 | Egan Mary | 9112025 | Sell | 70.12 | 1,000 | 70,120 | 999,210 | Form | |
| 1 | Hayne Margaret | Co-President & CCO | 6022025 | Sell | 72.39 | 30,133 | 2,181,448 | 7,825,067 | Form |
| 2 | HAYNE RICHARD A | CEO & Chairman of the Board | 6022025 | Sell | 72.39 | 30,133 | 2,181,448 | 7,825,067 | Form |
| 3 | Campbell Kotzman Kelly | 5292025 | Sell | 75.10 | 6,800 | 510,694 | 356,734 | Form | |
| 4 | Marein-Efron Melanie | Chief Financial Officer | 5292025 | Sell | 73.36 | 20,000 | 1,467,200 | 369,441 | Form |
External Quote Links
| Y Finance | Barrons |
| TradingView | Morningstar |
| SeekingAlpha | ValueLine |
| Motley Fool | Robinhood |
| CNBC | Etrade |
| MarketWatch | Unusual Whales |
| YCharts | Perplexity Finance |
| FinViz |