Tearsheet

Prudential Financial (PRU)


Market Price (9/13/2025): $106.93 | Market Cap: $37.9 Bil
Sector: Financials | Industry: Life & Health Insurance

Prudential Financial (PRU)


Market Price (9/13/2025): $106.93
Market Cap: $37.9 Bil
Sector: Financials
Industry: Life & Health Insurance

Investment Highlights

0 Attractive yield
Total YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 11%, Dividend Yield is 5.0%, ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is 6.6%
Weak multi-year price returns
2Y Excs Rtn is -24%, 3Y Excs Rtn is -36%
Expensive valuation multiples
P/CFOPrice/(Cash Flow from Operations). CFO is cash before capital expenditures. is 49x
1 Cash is significant % of market cap
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is -128%
  Weak revenue growth
Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -2.8%, Rev Chg QQuarterly Revenue Change % is -43%
2 Low stock price volatility
Vol 12M is 28%
  
0 Attractive yield
Total YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 11%, Dividend Yield is 5.0%, ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is 6.6%
1 Cash is significant % of market cap
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is -128%
2 Low stock price volatility
Vol 12M is 28%
3 Weak multi-year price returns
2Y Excs Rtn is -24%, 3Y Excs Rtn is -36%
4 Expensive valuation multiples
P/CFOPrice/(Cash Flow from Operations). CFO is cash before capital expenditures. is 49x
5 Weak revenue growth
Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -2.8%, Rev Chg QQuarterly Revenue Change % is -43%

Market Valuation

 9/13/252024202320222021
Share Price CYE$106.93$114.17$95.57$86.81$90.30
Market Cap CYE ($ Bil)37.940.534.431.934.1
Total Debt ($ Bil)22.421.620.921.119.6
Total Cash ($ Bil)16.118.519.417.312.9
Enterprise Value ($ Bil)44.262.155.353.053.7
Valuation Ratios     
P/S TTM0.60.60.70.70.6
P/EBIT TTM0.00.00.00.00.0
P/E TTM16.515.515.2-22.54.7
Sector Ratios     
P/S TTM (Sector)3.23.12.82.83.4
P/EBIT TTM (Sector)7.06.97.17.17.0
P/E TTM (Sector)12.911.610.29.410.0
 9/13/2520242023
Share Price CYE$106.93$114.17$95.57
Market Cap CYE ($ Bil)37.940.534.4
Total Debt ($ Bil)22.421.620.9
Total Cash ($ Bil)16.118.519.4
Enterprise Value ($ Bil)44.262.155.3
Valuation Ratios   
P/S TTM0.60.60.7
P/EBIT TTM0.00.00.0
P/E TTM16.515.515.2
Sector Ratios   
P/S TTM (Sector)3.23.12.8
P/EBIT TTM (Sector)7.06.97.1
P/E TTM (Sector)12.911.610.2

Business Description

Prudential Financial, Inc., together with its subsidiaries, provides insurance, investment management, and other financial products and services in the United States and internationally. It operates through eight segments: PGIM, Retirement, Group Insurance, Individual Annuities, Individual Life, Assurance IQ, International Businesses, and Closed Block. The company offers investment management services and solutions related to public fixed income, public equity, real estate debt and equity, private credit and other alternatives, and multi-asset class strategies to institutional and retail clients, as well as its general account. Show more

Price Returns Compared

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 202020212022202320242025Total [1]
Returns
PRU Return-11%45%-4%10%19%-6%56%
Peers Return-10%37%19%7%27%11%119%
S&P 500 Return16%27%-19%24%23%12%101%

[1] Cumulative total returns since the beginning of 2020
[2] Peers: TRV, AFL, MET, AIG, HIG. See PRU Returns vs. Peers.
[3] 2025 data is for the year up to 9/12/2025 (YTD)

Latest Trefis Analyses

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Peer Comparisons for Prudential Financial

Financials

PRUTRVAFLMETAIGHIGMedian
NamePrudenti.Traveler.Aflac MetLife American.Hartford. 
Mkt Price106.90278.93109.1380.8278.93132.52108.02
Mkt Cap37.963.058.654.245.237.649.7
Rev LTM60,62047,84316,20472,07827,74327,25937,793
Op Inc LTM-------
FCF LTM7759,6332,59115,2293,1595,6904,424
FCF 3Y Avg5,8888,1012,99813,7934,7964,8165,352
CFO LTM7759,6332,59115,2293,1595,8284,494
CFO 3Y Avg5,8888,1012,99813,7934,7965,0035,446

Growth & Margins

PRUTRVAFLMETAIGHIGMedian
NamePrudenti.Traveler.Aflac MetLife American.Hartford. 
Rev Chg LTM-0.2%8.5%-16.6%5.9%2.2%7.8%4.0%
Rev Chg 3Y Avg-2.8%10.2%-7.4%6.0%-8.5%8.1%1.6%
Rev Chg Q-42.5%7.4%-18.2%-1.8%7.2%7.8%2.7%
QoQ Delta Rev Chg LTM-14.2%1.8%-5.5%-0.4%1.7%1.9%0.6%
Op Mgn LTM-------
Op Mgn 3Y Avg-------
QoQ Delta Op Mgn LTM-------
CFO/Rev LTM1.3%20.1%16.0%21.1%11.4%21.4%18.1%
CFO/Rev 3Y Avg9.7%18.5%16.6%19.7%19.7%19.6%19.0%
FCF/Rev LTM1.3%20.1%16.0%21.1%11.4%20.9%18.1%
FCF/Rev 3Y Avg9.7%18.5%16.6%19.7%19.7%18.9%18.7%

Valuation

PRUTRVAFLMETAIGHIGMedian
NamePrudenti.Traveler.Aflac MetLife American.Hartford. 
Mkt Cap37.963.058.654.245.237.649.7
P/S0.61.33.60.81.61.41.3
P/EBIT-9.117.28.08.88.88.8
P/E16.512.024.012.614.111.613.4
P/CFO48.96.522.63.614.36.510.4
Total Yield11.1%9.1%6.1%10.7%9.3%10.2%9.7%
Dividend Yield5.0%0.8%2.0%2.8%2.2%1.5%2.1%
FCF Yield 3Y Avg15.6%16.6%6.2%28.1%10.3%16.3%16.0%
D/E0.60.10.20.40.20.10.2
Net D/E-1.3-1.3-1.1-1.7-0.6-0.4-1.2

Returns

PRUTRVAFLMETAIGHIGMedian
NamePrudenti.Traveler.Aflac MetLife American.Hartford. 
1M Rtn-0.3%4.0%3.2%4.5%-1.2%1.6%2.4%
3M Rtn5.1%6.3%6.8%5.3%-6.7%6.2%5.8%
6M Rtn1.1%7.8%2.3%2.0%-4.1%12.4%2.2%
12M Rtn-3.2%21.1%2.7%10.2%10.2%17.0%10.2%
3Y Rtn29.3%82.2%90.9%33.4%55.3%112.1%68.7%
1M Excs Rtn-2.1%2.2%1.4%2.7%-3.0%-0.2%0.6%
3M Excs Rtn-5.7%-3.6%-2.6%-5.8%-16.9%-3.5%-4.7%
6M Excs Rtn-14.9%-9.4%-14.8%-13.7%-21.5%-4.6%-14.3%
12M Excs Rtn-22.0%-1.1%-17.6%-8.4%-8.3%-4.5%-8.4%
3Y Excs Rtn-36.1%15.8%25.2%-31.5%-8.3%48.5%3.7%

Financials

Segment Financials

Revenue by Segment

$ Mil20242023202220212020
Institutional Retirement Strategies11,03019,11615,54110,05115,064
Life Planner9,5969,54110,169  
Gibraltar Life and Other9,0869,47010,717  
Group Insurance6,2856,1156,2195,7865,750
Individual Life6,2745,7866,1706,3986,115
Individual Retirement Strategies4,5325,4704,4604,4404,995
Divested and Run-off Businesses - Closed Block division3,6662,9585,9474,7665,642
Prudential Investment Management, Inc (PGIM)3,6383,6224,4934,1533,589
Divested and Run-off Businesses -Other Divested and Run-off Businesses1,8881,2502,8774,4203,660
Market experience updates67161-8-196-79
Change in value of market risk benefits, net of related hedging gains (losses)56-4433,562  
Corporate and Other49-84463-513-677
Other adjustments00 105-5
Equity in earnings of joint ventures and other operating entities and earnings attributable to-852-109-138-146
Realized investment gains (losses), net, and related charges and adjustments-2,103-6,083755-4,072114
Charges related to realized investment gains (losses), net  -9-134-252
Assurance IQ   391101
International Businesses   21,57620,936
Total53,97956,88171,24757,03364,807


Assets by Segment
$ Mil20242023202220212020
Individual Retirement Strategies139,934  200,718189,040
Individual Life116,449  110,95396,072
Institutional Retirement Strategies111,308  115,237198,153
Gibraltar Life and Other110,060    
Life Planner81,164    
Closed Block division51,088  62,08961,327
Prudential Investment Management, Inc (PGIM)42,153  48,68047,655
Group Insurance39,214  45,60143,712
Corporate and Other29,842  123,61344,619
Assurance IQ   2,7032,639
International Businesses   231,128213,335
Total721,212  940,722896,552


Price Behavior

Short Interest

Short Interest: As Of Date8292025
Short Interest: Shares Quantity5,943,927
Short Interest: % Change Since 81520255.0%
Average Daily Volume1,496,683
Days-to-Cover Short Interest3.97
Basic Shares Quantity354,300,000
Short % of Basic Shares1.7%

Earnings Returns History

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 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
7/30/20251.8%2.3%8.2%
4/30/2025-1.0%-1.4%2.4%
1/15/2025-1.4%-2.6%-7.1%
10/30/2024-3.3%0.9%3.2%
8/1/2024-10.0%-11.2%0.0%
4/30/20241.6%5.2%8.5%
2/6/20245.6%1.8%8.4%
11/1/20230.4%-0.7%8.4%
...
SUMMARY STATS   
# Positive111314
# Negative131110
Median Positive2.3%2.5%8.3%
Median Negative-2.6%-2.4%-4.4%
Max Positive6.2%11.8%18.1%
Max Negative-10.0%-11.2%-21.8%

Insider Activity

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 OwnerTitleFiling DateActionPriceSharesTransacted
Value
Value of
Held Shares
Form
0Feeney CarolineExecutive Vice President3212025Buy115.9012514,4391,322,370Form
1SULLIVAN ANDREW FExecutive Vice President3142025Sell105.986,000635,8802,869,091Form
2Di Sibio Carmine 2242025Buy111.0420022,20822,208Form
3TODMAN MICHAEL 2112025Sell112.982,950333,29142,368Form
4Feeney CarolineExecutive Vice President9052024Sell119.971,110133,1671,220,695Form