Colgate-Palmolive Company, together with its subsidiaries, manufactures and sells consumer products worldwide. The company operates through two segments, Oral, Personal and Home Care; and Pet Nutrition. The Oral, Personal and Home Care segment offers toothpaste, toothbrushes, mouthwash, bar and liquid hand soaps, shower gels, shampoos, conditioners, deodorants and antiperspirants, skin health products, dishwashing detergents, fabric conditioners, household cleaners, and other related items. This segment markets and sells its products under various brands, which include Colgate, Darlie, elmex, hello, meridol, Sorriso, Tom's of Maine, Irish Spring, Palmolive, Protex, Sanex, Softsoap, Lady Speed Stick, Speed Stick, EltaMD, Filorga, PCA SKIN, Ajax, Axion, Fabuloso, Murphy, Suavitel, Soupline, and Cuddly to a range of traditional and eCommerce retailers, wholesalers, and distributors. It also includes pharmaceutical products for dentists and other oral health professionals. The Pet Nutrition segment offers pet nutrition products for everyday nutritional needs under the Hill's Science Diet brand; and a range of therapeutic products to manage disease conditions in dogs and cats under the Hill's Prescription Diet brand. This segment markets and sells its products through pet supply retailers, veterinarians, and eCommerce retailers. Colgate-Palmolive Company was founded in 1806 and is headquartered in New York, New York.
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Think of it as **Procter & Gamble (PG)** for your mouth and pets.
A global consumer goods company much like **Unilever (UL)**, but with a stronger emphasis on dental hygiene and household cleaning products.
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Colgate-Palmolive Major Products
Colgate-Palmolive Major Products
- Oral Care Products: A comprehensive range of toothpastes, toothbrushes, and mouthwashes focused on maintaining oral hygiene and health.
- Personal Care Products: Includes soaps, body washes, deodorants, and shampoos designed for daily personal hygiene and grooming.
- Home Care Products: Household cleaning items such as dish soaps, multi-surface cleaners, and fabric softeners for various domestic needs.
- Pet Nutrition Products: Specialized pet foods for dogs and cats, addressing various health needs, life stages, and dietary requirements.
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Colgate-Palmolive (CL) primarily sells its products to other companies, which then distribute and sell these products to individual consumers. These direct customers include a wide array of retailers, wholesalers, and distributors across various channels globally.
While Colgate-Palmolive does not typically disclose specific individual customers that account for a material percentage (e.g., 10% or more) of its consolidated net sales in its financial filings, the following are prominent examples of public companies that serve as major customers due to their extensive retail networks and their role as key distributors of consumer packaged goods:
- Walmart Inc. (WMT)
- Amazon.com, Inc. (AMZN)
- The Kroger Co. (KR)
- CVS Health Corporation (CVS)
- Walgreens Boots Alliance, Inc. (WBA)
- Target Corporation (TGT)
- Costco Wholesale Corporation (COST)
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Noel Wallace, Chairman, President and Chief Executive Officer
Noel Wallace joined Colgate-Palmolive in 1987 and has more than 30 years of experience with the company, progressing through various senior management roles around the world. He served as President, Colgate North America and Global Sustainability from 2010 to 2013, President, Colgate Latin America from 2013 to 2016, and Chief Operating Officer, Global Innovation & Growth and Hill's Pet Nutrition from 2016 to 2018. He became President and Chief Executive Officer in 2019 and was named Chairman in 2020. Mr. Wallace previously served as an Independent Director for Kellanova (formerly Kellogg Company) from 2015 to 2018.
Stanley J. Sutula III, Chief Finance Officer
Stanley J. Sutula III joined Colgate-Palmolive in 2020. He has extensive experience in corporate finance, financial planning and operations, tax, strategic planning, and risk management. Before joining Colgate-Palmolive, Mr. Sutula served as Executive Vice President and Chief Financial Officer at Pitney Bowes Inc. from 2017. He also spent 28 years at IBM Corporation, holding various financial management roles, culminating in his service as IBM's Vice President and Controller. Mr. Sutula has also served on the board of Avaya Holdings Corp.
Shane Grant, Chief Operating Officer, Americas
Shane Grant joined Colgate-Palmolive in 2025. Prior to this, he was Group Deputy CEO, CEO Americas and EVP Dairy, Plant-Based and Global Sales at Danone. He also spent nearly 20 years at The Coca-Cola Company in various leadership roles.
John Hazlin, Chief Growth Officer
John Hazlin is responsible for leading the implementation of Colgate-Palmolive's 2030 Strategic Plan, which includes initiatives focused on enterprise transformation and peer-leading capabilities. He also sets the direction for global categories and global growth functions such as Analytics, Design, Digital, Research & Development, and Supply Chain. Previously, Mr. Hazlin served as President of the Company's Hill's Pet Nutrition business.
Jennifer M. Daniels, Chief Legal Officer and Secretary
Jennifer M. Daniels serves as the Chief Legal Officer and Secretary for Colgate-Palmolive.
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Disruption in the Pet Nutrition segment by direct-to-consumer (DTC) fresh and personalized pet food companies.
Brands like The Farmer's Dog, Ollie, and NomNomNow are rapidly gaining market share in the premium pet food segment. They offer fresh, human-grade, and often personalized meal plans delivered directly to consumers through a subscription model. This directly challenges Hill's Pet Nutrition (a key Colgate-Palmolive brand) which primarily sells traditional kibble and canned food through veterinary clinics and retail stores. This trend taps into the "humanization of pets" and consumers' desire for transparency and high-quality, minimally processed ingredients, posing a significant threat to established dry food market leaders.
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Emergence of direct-to-consumer (DTC) subscription models for oral care products.
Companies such as Quip are challenging traditional oral care retail by offering aesthetically designed electric toothbrushes bundled with subscription services for brush heads and toothpaste, delivered directly to consumers. This model bypasses conventional retail channels where Colgate-Palmolive has dominant shelf space and strong distribution networks, potentially eroding market share among consumers seeking convenience, design, and a streamlined purchasing experience for everyday essentials.
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Colgate-Palmolive is a global consumer products company with main product categories spanning oral care, personal care, home care, and pet nutrition. The addressable markets for these categories are sized as follows:
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Oral Care:
- Global: The global oral care market was valued at approximately USD 40.56 billion in 2024 and is projected to reach USD 77.87 billion by 2034, growing at a compound annual growth rate (CAGR) of 6.74%.
- U.S.: The U.S. oral care market value reached around USD 11.68 billion in 2024 and is projected to reach almost USD 16.80 billion by 2034, expanding at a CAGR of 3.70%.
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Personal Care (Beauty and Personal Care Products):
- Global: The global beauty and personal care products market size was valued at USD 557.88 billion in 2024 and is expected to reach USD 818.42 billion by 2033, exhibiting a CAGR of 4.35% during the forecast period (2025-2033).
- U.S.: The U.S. beauty and personal care products market size was estimated at USD 102.73 billion in 2024 and is projected to grow to USD 155.44 billion by 2030, with a CAGR of 7.1% from 2025 to 2030.
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Home Care (Household Cleaning Products):
- Global: The global home care market attained a value of approximately USD 105.33 billion in 2024 and is further expected to grow at a CAGR of 3.50% during the forecast period of 2025-2034, reaching a value of USD 148.58 billion by 2034.
- U.S.: null
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Pet Nutrition (Hill's Pet Nutrition):
- Global: The global pet food and treats market was estimated at USD 138.9 billion in 2024 and is estimated to grow at a 6.1% CAGR from 2025 to 2034.
- U.S.: The U.S. pet food market size was calculated at USD 43.48 billion in 2024 with projections indicating a rise from USD 45.39 billion in 2025 to approximately USD 66.88 billion by 2034, expanding at a CAGR of 4.4%.
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Colgate-Palmolive (CL) is expected to drive future revenue growth over the next 2-3 years through several key strategies:
- Strategic Pricing and Premiumization through Innovation: The company is focused on implementing strategic price increases, especially in regions like Latin America, to offset inflation and contribute to organic sales growth. Alongside this, Colgate-Palmolive is investing in breakthrough and transformational innovation and launching new products, including premium offerings across its oral, personal, home care, and pet nutrition segments, which encourages consumers to "trade up" and drives category growth.
- Expansion and Growth in Emerging Markets: With nearly 50% exposure to faster-growth emerging markets, Colgate-Palmolive aims to leverage its diverse global footprint. Latin America, for example, has shown strong organic growth driven by accepted price increases and innovation. The company is also developing strategies to effectively target urban markets in regions like China and India.
- Continued Strong Performance of Hill's Pet Nutrition: Hill's Pet Nutrition consistently demonstrates strong performance, particularly in the therapeutic segment, and is a significant contributor to the company's overall sales. This segment is expected to continue supporting revenue growth.
- Productivity Initiatives and Cost Management: Colgate-Palmolive is implementing multi-year strategic growth and productivity programs (SGPP). These initiatives are designed to generate cost savings, streamline processes, and improve operational flexibility, thereby funding incremental investments in the business and driving future growth. The company is also investing in digital capabilities and artificial intelligence to enhance efficiency.
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Share Repurchases
- In March 2025, Colgate-Palmolive's Board of Directors authorized a new $5 billion share repurchase program, replacing a previous $5 billion program from 2022. Repurchases under this new program began after March 20, 2025.
- The company executed share buybacks of approximately $1.739 billion in 2024, $1.128 billion in 2023, and $1.308 billion in 2022.
- From July 1, 2025, to September 30, 2025, Colgate-Palmolive repurchased 3,052,859 shares for $258.6 million.
Share Issuance
- Information regarding specific dollar amounts of share issuances for capital raising purposes was not readily available in the provided search results.
Outbound Investments
- On April 30, 2025, Colgate-Palmolive completed the acquisition of the Prime100 fresh pet food business, aiming to expand its pet nutrition portfolio.
- In the first nine months of 2025, the company utilized $714 million in investing activities, which included the acquisition of Care TopCo Pty Ltd, the owner of the Prime100 pet food business.
- Total investments in acquisitions and capital expenditures amounted to $0.7 billion in the first nine months of 2025, intended to drive growth and profitability.
Capital Expenditures
- Colgate-Palmolive's capital expenditures were $410 million in 2020, $567 million in 2021, $696 million in 2022, $705 million in 2023, and $561 million in 2024.
- Capital expenditures for 2025 are expected to be approximately 3.0% of Net sales.
- The primary focus of capital spending is on projects designed to yield high after-tax returns, as well as expanding capacity to address long-term growth opportunities and achieve sustainability goals.
